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Proposals for environmental policy based on
  demonstration of environmental, social and
economic benefits from tourism in the Slitere NP




               Estonia, 28-29.09.2010

                Asnate Ziemele
                Lauku celotajs, Latvia
                                            POLPROP- NATURA
                                         LIFE07 ENV/LV/000981
Latvian Country Tourism Association
  Legal form: NGO (owns a Ltd. company for
  commercial activities)
  Founded: 1993
  Members: ~350 (rural tourism providers)
  Staff: ~14
  Office: in Riga             Functions:
                             • RT product development
                             • Quality control and labelling
                             • Povider training and consultations
                             • Promotion and marketing
                              (brochures, maps, Internet)
                             • Lobbying for interests of members
                             • Project implementation
                                                        POLPROP- NATURA
                                                     LIFE07 ENV/LV/000981
                                                                      2
Project aims




                  POLPROP- NATURA
               LIFE07 ENV/LV/000981
Demonstration site - Slītere National Park
                                        Established:
                                        • In 1923 as nature
                                          reserve
                                        • In 2000 as NP


                                        • Area:
                                          land – 16360 ha,
                                          sea – 10130 ha
• No industrial activities for 80 years
• Restricted military area after WW2 to the beginning of the
  1990-ies
                                                       POLPROP- NATURA
                                                    LIFE07 ENV/LV/000981
Recommendations for the
sustainable tourism development in
      the Slītere National Park




                                 POLPROP- NATURA
                              LIFE07 ENV/LV/000981
5 new tourism products/routes
with the guidelines – how to develope the products


•3 hiking routes
•2 cycling routes
•1 canoeing route
•1 self-drive route
•2 nature watching
products – birds and
animals


                                              POLPROP- NATURA
                                           LIFE07 ENV/LV/000981
Guidelines for marking/
 signposting the trails




                             POLPROP- NATURA
                          LIFE07 ENV/LV/000981
Guidelines for Tourist Monitoring
    Methodology in the SNP




                                POLPROP- NATURA
                             LIFE07 ENV/LV/000981
Tourist Monitoring in the Slītere
         National Park


             •Visual monitoring
             •Photo monitoring
             •Establishment of sample areas
             •Questionnaires
             •Electronic visitor counting



                                      POLPROP- NATURA
                                   LIFE07 ENV/LV/000981
Livonian coastline – cultural
   identity of Slitere NP

             •The Livs are one of the
             smallest surviving nations in
             the world
             • Livonian culture – unique
             selling point of Slitere NP



                                       POLPROP- NATURA
                                    LIFE07 ENV/LV/000981
Guidelines of the
 content for the
outdoor panel in
  the protected
nature territories


                POLPROP- NATURA
             LIFE07 ENV/LV/000981
5 outdoor panels in Slītere NP


•At the Mazirbe Church – walking
trail
• At the Seacoast by Mazirbe –
botanic values + military heritage
• At the Kolkasrags – birds
•In Kolka – walking and boating
•In Košrags (liv village) - cycling



                                             POLPROP- NATURA
                                          LIFE07 ENV/LV/000981
The Slītere NP Tourism guide
  + guidelines how to develope a guide of National park


In the guidebook:
•The most significant events and
facts
•Descriptions of more than 100
nature and culture heritage sites
•A variety of routes for walking,
cycling, boating, bird and animal
watching and driving
•Services and facilities
•Maps etc.
• 12 pearls of Slitere

                                                    POLPROP- NATURA
                                                 LIFE07 ENV/LV/000981
Public discusion – the Travel Day to Slītere
                         Līvõd Rānda
                        June 12, 2010, Dundaga




• Various travel routes (boating, fishing,
cycling, walking etc. – guides for free)
• Made in Slītere:  A market of local crafts
and other products
• Tasting of the best fish soup in Kurzeme,
known as “KALĀ PIVĀD”, or “Celebration of
Fish”
•A concert to conclude the Travel day to More than 1000 visitors
Slītere
                                                            POLPROP- NATURA
                                                         LIFE07 ENV/LV/000981
COOPERATION at all levels involved
      – the key of success

             -


             •SNP administration
             •Local municipality
             • local NGOs
             •Tourism entrepreneurs
             •Other active local people



                                             POLPROP- NATURA
                                          LIFE07 ENV/LV/000981
Comming soon...

•Guidelines for organizing public events
    including the case of Slitere NP Traveller’s Day
•Guidelines for coastline architecture
    with the case study of Slītere NP
• Botanical guide
    incl. Plant Finder, Wildlife tours, worth seeing places
•The Baltic National Parks guide

                                                          POLPROP- NATURA
                                                       LIFE07 ENV/LV/000981
International conference of nature tourism
          March 22-23, 2011, Riga




                                                POLPROP- NATURA
                                             LIFE07 ENV/LV/000981
Project website: www.polprop.celotajs.lv
              “Lauku ceļotājs”
    Latvian Country Tourism Association
   Kalnciema 40, Rīga ph.: +371 67617600
asnate@celotajs.lv www.celotajs.lv
                                                POLPROP- NATURA
                                             LIFE07 ENV/LV/000981

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EuroEco 2010 Asnate Ziemele

  • 1. Proposals for environmental policy based on demonstration of environmental, social and economic benefits from tourism in the Slitere NP Estonia, 28-29.09.2010 Asnate Ziemele Lauku celotajs, Latvia POLPROP- NATURA LIFE07 ENV/LV/000981
  • 2. Latvian Country Tourism Association Legal form: NGO (owns a Ltd. company for commercial activities) Founded: 1993 Members: ~350 (rural tourism providers) Staff: ~14 Office: in Riga Functions: • RT product development • Quality control and labelling • Povider training and consultations • Promotion and marketing (brochures, maps, Internet) • Lobbying for interests of members • Project implementation POLPROP- NATURA LIFE07 ENV/LV/000981 2
  • 3. Project aims POLPROP- NATURA LIFE07 ENV/LV/000981
  • 4. Demonstration site - Slītere National Park Established: • In 1923 as nature reserve • In 2000 as NP • Area: land – 16360 ha, sea – 10130 ha • No industrial activities for 80 years • Restricted military area after WW2 to the beginning of the 1990-ies POLPROP- NATURA LIFE07 ENV/LV/000981
  • 5. Recommendations for the sustainable tourism development in the Slītere National Park POLPROP- NATURA LIFE07 ENV/LV/000981
  • 6. 5 new tourism products/routes with the guidelines – how to develope the products •3 hiking routes •2 cycling routes •1 canoeing route •1 self-drive route •2 nature watching products – birds and animals POLPROP- NATURA LIFE07 ENV/LV/000981
  • 7. Guidelines for marking/ signposting the trails POLPROP- NATURA LIFE07 ENV/LV/000981
  • 8. Guidelines for Tourist Monitoring Methodology in the SNP POLPROP- NATURA LIFE07 ENV/LV/000981
  • 9. Tourist Monitoring in the Slītere National Park •Visual monitoring •Photo monitoring •Establishment of sample areas •Questionnaires •Electronic visitor counting POLPROP- NATURA LIFE07 ENV/LV/000981
  • 10. Livonian coastline – cultural identity of Slitere NP •The Livs are one of the smallest surviving nations in the world • Livonian culture – unique selling point of Slitere NP POLPROP- NATURA LIFE07 ENV/LV/000981
  • 11. Guidelines of the content for the outdoor panel in the protected nature territories POLPROP- NATURA LIFE07 ENV/LV/000981
  • 12. 5 outdoor panels in Slītere NP •At the Mazirbe Church – walking trail • At the Seacoast by Mazirbe – botanic values + military heritage • At the Kolkasrags – birds •In Kolka – walking and boating •In Košrags (liv village) - cycling POLPROP- NATURA LIFE07 ENV/LV/000981
  • 13. The Slītere NP Tourism guide + guidelines how to develope a guide of National park In the guidebook: •The most significant events and facts •Descriptions of more than 100 nature and culture heritage sites •A variety of routes for walking, cycling, boating, bird and animal watching and driving •Services and facilities •Maps etc. • 12 pearls of Slitere POLPROP- NATURA LIFE07 ENV/LV/000981
  • 14. Public discusion – the Travel Day to Slītere Līvõd Rānda June 12, 2010, Dundaga • Various travel routes (boating, fishing, cycling, walking etc. – guides for free) • Made in Slītere:  A market of local crafts and other products • Tasting of the best fish soup in Kurzeme, known as “KALĀ PIVĀD”, or “Celebration of Fish” •A concert to conclude the Travel day to More than 1000 visitors Slītere POLPROP- NATURA LIFE07 ENV/LV/000981
  • 15. COOPERATION at all levels involved – the key of success - •SNP administration •Local municipality • local NGOs •Tourism entrepreneurs •Other active local people POLPROP- NATURA LIFE07 ENV/LV/000981
  • 16. Comming soon... •Guidelines for organizing public events including the case of Slitere NP Traveller’s Day •Guidelines for coastline architecture with the case study of Slītere NP • Botanical guide incl. Plant Finder, Wildlife tours, worth seeing places •The Baltic National Parks guide POLPROP- NATURA LIFE07 ENV/LV/000981
  • 17. International conference of nature tourism March 22-23, 2011, Riga POLPROP- NATURA LIFE07 ENV/LV/000981
  • 18. Project website: www.polprop.celotajs.lv “Lauku ceļotājs” Latvian Country Tourism Association Kalnciema 40, Rīga ph.: +371 67617600 asnate@celotajs.lv www.celotajs.lv POLPROP- NATURA LIFE07 ENV/LV/000981