Cloud Services

1. Enabling
Usage
Based
Metering
Cloud
Services
Winston
Morton
Vice
President,
Technology
LinkBermuda
1
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2. Agenda
1. LinkBermuda
Company
Introduc6on
2. Business
Model
and
Metered
Cloud
Services
3. Cloud
Services
Billing
and
Challenges
4. Drivers
to
use
a
cloud
based
Recurring
5. How
Zuora
Helped
?
6. Lessons
Learned
7. Wrap
Up
&
QA
2
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3. LinkBermuda
-­‐
Introduc6on
3
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4. LinkBermuda
Service
PorAolio
4
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5. LinkBermuda
Network
FaciliEes
§ On-­‐net
connec)vity
in
mul)ple
undersea
and
terrestrial
cable
systems
§ Direct
ownership
of
undersea
cable
landing
sta)ons
§ Extensive
Bermuda
domes)c
fiber
network
§ Mul)ple
interconnects
with
network
providers
for
global
reach
§ 7x24
redundant
network
opera)ons
centers
5
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6. LinkBermuda
Data
Center
FaciliEes
§
§
§
§
§
§
6
Bermuda’s
largest
data
center
complex
Hos)ng
many
of
the
largest
compute
nodes
in
Bermuda
Designated
as
a
Cri.cal
Infrastructure
by
the
Bermudian
Government
(Keypoint-­‐1)
for
priority
security
and
fuel
delivery.
7x24
Network
Opera)ons
Center
SSAE
16
SOC
2
Cer)fica)on
(in
Process)
Strategic
na)onal
and
interna)onal
network
connec)vity
Key
Specifica)ons:
§ Site
is
deployed
on
one
of
the
highest
eleva)ons
in
Bermuda
to
military
specifica)ons
§
Designed
to
withstand
hurricane
force
winds
§
Fully
Redundant
4160V
U)lity
Feeds
§
N+1
Redundant
Diesel
Generators
(3x1000kW)
§
N+1
UPS
(2x1000kW)
§
N+1
Cooling
(2x300
Ton
Air
Cooled
Chillers)
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7. Understanding
Metered
Cloud
Services
and
Design
7
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8. Metered
Cloud
Services
Infrastructure
As
A
Service
IaaS
High
Level
Features
§
§
§
Bundled
Virtual
Servers,
Storage,
Security,
and
Network
Connec)vity
Flexible
On-­‐Demand
Self
Service
Geographically
Aware
-­‐
Customers
can
select
as
well
as
guarantee
primary
and
secondary
VDC
loca)ons
(Bermuda
and/or
Canada
today)
§ Predictable
Performance
-­‐ IaaS
bundled
with
Interna)onal
MPLS
QOS
features.
-­‐ Broadband
local
loop
-­‐ SLA
guarantees
§ Highly
Secure
-­‐ Embedded
VLAN
Security
-­‐ Embedded
offsite
D/R
§ Ease
of
Management
-­‐ Customer
Self
Service
Module
8
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9. Cloud
Services
Billing
High
Level
Design
Product
Catalogue
•
Infrastructure
as
a
Service
•
Virtual
Servers
•
Value
Added
Apps
•
$$/Server/Hr
Cloud
Management
PlaYorm
(IaaS)
IaaS
Product
Catalogue
Exported
Cumula6ve
Usage
Report
BaaS
Product
Catalogue
Product
Catalogue
•
Backup
as
a
Service
•
Value
Added
Apps
•
$$/Mb/Mth
Cloud
Management
PlaYorm
(BaaS)
Exported
Cumula6ve
Usage
Report
CaaS
Product
Catalogue
Product
Catalogue
•
Communica6on
as
a
Service
•
Value
Added
Apps
•
$$/Mth
Fixed
+
Usage
9
Cloud
Management
PlaYorm
(CaaS)
Billing
PlaYorm
Exported
Cumula6ve
Usage
Report
Zuora confidential, shared under non-disclosure and subject to disclaimer notice

10. Cloud
Services
Billing
FuncEonal
Approach
§
Ini)al
launched
with
a
IaaS
model
with
interfaces
as
straight
forward
as
possible.
§
Most
of
our
cloud
systems
have
their
own
sophis)cated
self
service
provisioning
interface.
Cloud
Management
PlaYorm
§
We
choose
to
leverage
the
provisioning
systems
embedded
in
each
cloud
system
to
minimized
development
Product
Catalogue
Product
Catalogue
Usage
Report
Billing
PlaYorm
Customer
Portal
Upside:
One
way
usage
based
interfaces
are
more
cost
effect
and
quicker
to
launch
10
Downside:
Mul)ple
product
catalogues
need
to
be
synchronized
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11. Business
Drivers
to
Use
Recurring
Billing
SoluEon
§
LinkBermuda
was
looking
to
out-­‐source
billing,
we
did
not
want
to
build
our
own
system
because
of
the
complexity
involved
in
recurring
billing.
§
We
evaluated
several
different
recurring
billing
systems
–
Zuora
was
the
quickest
to
deploy
and
most
cost
effec)ve.
§ We
needed
a
system
which
would
enable
to
Price
and
Package
our
services
efficiently
and
be
able
to
rapidly
iterate
on
Pricing
when
needed.
11
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12. Why
Zuora?
§
The
Ra)ng
and
Billing
Engine
in
Zuora
understands
our
subscrip)on
business
model
and
is
ideally
suited
to
do
the
job.
§
Zuora
provided
out
of
box
solu)on
(Zforce)
for
integra)ng
with
our
CRM
system
(Salesforce).
We
took
advantage
of
both
ZQuotes
and
Z360.
§ Looking
forward
to
u)lize
Zuora
Billing
and
Financial
Reports
and
Forward
Looking
Metrics
like
MRR,
ARR
etc.
§
As
LinkBermuda
grows
we
are
confident
that
Zuora
can
scale
and
accommodate
our
business
growth.
12
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13. How
LinkBermuda
Uses
Zuora
Background
Business
Model
The
Challenge
13
Moving
from
tradi)onal
Telco
services
to
cloud
services
for
interna)onal
financial,
insurance
and
eCommerce
markets
B2B
+
B2C
=
B2Any
Direct:
Self-­‐service
and
sales
assisted
Channels:
Cloud
Marketplace,
Resellers
We
needed
to
develop
a
self
service
cloud
capability
with
usage
based
billing.
Legacy
billing
system
limited
customiza)on
and
product
catalogue
capabili)es.
Zuora confidential, shared under non-disclosure and subject to disclaimer notice

14. Lessons
Learned
Best
PracEces
Plan.
Plan.
Plan.
Limit
Ini6al
Scope
Business
strategy
changes
during
market
launch
Best
Prac)ce:
-­‐
Clear
defini)on
of
business
goals.
-­‐
Phase
1
launch
should
be
limited
to
base
services,
add
func)onality
as
use
cases
become
more
evident
Avoid
big
bang
cutovers
Best
Prac)ce:
-­‐
Flexible
architecture
-­‐
Repeatable
Interfaces
(If
possible)
Deploy,
measure,
iterate
Learn.
Launch.
Repeat.
Best
Prac)ce:
-­‐
Be
data
driven
14
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15. Q&A
Thank
You!
15
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