This document discusses MATLAB and Simulink tools for automatic code generation from models for embedded systems. It describes how Embedded Coder can generate C/C++ code from Simulink models to run on microcontrollers, DSPs, FPGAs and ASICs. It also lists the complimentary MathWorks software being provided to teams competing in the Freescale Cup and describes an upcoming automatic code generation target package for the Freescale FRDM-KL25Z board.