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Embracing Social Media

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Jeff Turner
Jeff Turner

Presentation slides use at the SFAR Member Appreciation Day on 12/11/09.

BusinessTechnology
1 of 13
!!! $$$ ??? Jeff Turner, President, Zeek Interactive
It’s Not About The Tools What Skills/Behaviors Are Required?
It’s About How You Use Tools What Tools Compliment The Behaviors?
It’s Not Just Engagement
It’s Beyond Engagement
Everything That Can Be Social, Will Be Social
Anything Not Social, Won’t Be Trusted
Social Media: A Quick Analogy How Many People Are You Having Dinner With?
Result
Awareness Finding The People You Want To Know
Interaction Connecting With The People You Want To Know
Engagement Influencing The People You Know
!!! $$$ ??? Jeff Turner, President, Zeek Interactive @respres Skype: respres FB: respres

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Embracing Social Media

Editor's Notes

  1. Story: Victoria
  2. Story: Victoria
  3. A marketing and advertising term, that refers to a MEANINGFUL interaction between a consumer and a brand