Smart Fitting Room for Fashion Retail, that gives benefits to retailers with digital price tags.

1. EllaFitting Room
Cross sell
Customer Experience
Less Shrinkage
Inventory Management

2. EllaFittingRoom Solution
EllaFittingRoom is an intelligent fitting
room that works together with MariElla
labels. It helps customers to try and buy
more and the efficient anti-theft features
help you to achieve minimum shrinkage.
EllaFittingRoom solution also calculates
garments (i.e. EllaFashion price labels)
arriving and leaving the fitting rooms
continuously and reports all kinds of
unusual behavior.
EllaFittingRoom system calculates
continuously and reports all kinds of
unusual behavior:
- too many of the same products
- women’s, men’s and children’s clothes
mixture
- too large size range tried on clothes
from XS-L sizes
- a great amount of clothes brought into
the Fitting Room
This makes EllaFittingRoom an efficient
anti-theft system and leads to minimum
shrinkage.
Two-way radio system
is scalable to fit all types of stores. No
need to reconnect the label when it's
relocated in the store. Maintenance and
price updates can be performed remotely
and a store layout change will not require
any special procedures.
The EllaFashion application interface is
integrated into the customer's own
system so there is no need for a separate
server.
“The solution
enables, that
customer can
easily request
different size,
color or different
garments via
tablet.
”

3. EllaFittingRoom Benefits
• Personal shopping assistant
• Possibility to order different size, colour
or product to Fitting Room via tablet to
Shop Assistant’s mobile
• Product related information
• Accurate customer service
• Retailers can promote special videos,
campaigns and sales for consumers
• Cross sales promotions shown on
tablet
• Connected to the inventory
• Automatic free (green) / occupied (red)
sign availability
“ Omni-channel
– best parts of
the both worlds “

4. EllaFittingRoom Reporting
• Number of Fitting Room visits per day
• The amount of calls for the Shop
Assistant
• Average time spent in the Fitting Room
• The usage of Fitting Room capacity
• Items bought compared items brought
to the Fitting Room. With this
information retailers can manage their
purchases and report to designers
• Average waiting time for the assistant
• Unusual / theft behavior – alarm set to
personnel
• Additional sales – products are shown
“Customer
service
- even faster,
accurate and
easy“

5. www.ellafashion.com
“Personal shop
assistant
– create
more sales“
• Connected to retailers inventory –
availability – size and color etc.
• Possibility to suggest related items and
make special offers – boost sales
• Inventory management with the “Tried on,
but not bought” information
• Possibility to call for an assistant
• Customer service - faster, accurate & easy
• Special personalized offers