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Confidential & Proprietary @andrearobertobifulco
Confidential + Proprietary
Andrea Roberto Bifulco - abifulco@startupgrind.com
Startup Grind Milano Director / Ex-Googler
EIA - Turin
How to Validate your Idea
A 10 Steps Guide
How to Validate Your
Idea
Andrea Roberto Bifulco - All Rights Reserved
How to Validate Your
Idea
in 10 Steps
Andrea Roberto Bifulco - All Rights Reserved
STRATEGY?
Andrea Roberto Bifulco - All Rights Reserved
is
Andrea Roberto Bifulco - All Rights Reserved
0. Google Search
How Can Google Help to Validate my
Idea
Andrea Roberto Bifulco - All Rights Reserved
0. Google Search
Andrea Roberto Bifulco - All Rights Reserved
0. Google Search
Andrea Roberto Bifulco - All Rights Reserved
What do you need to search for?
Product Competition Customers People
Andrea Roberto Bifulco - All Rights Reserved
Let’s choose our product
Andrea Roberto Bifulco - All Rights Reserved
Let’s choose our product
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
1. Google Trends
Andrea Roberto Bifulco - All Rights Reserved
2. Google Keywords Planner
Andrea Roberto Bifulco - All Rights Reserved
2. Google Keywords Planner
Andrea Roberto Bifulco - All Rights Reserved
3. YouTube
Andrea Roberto Bifulco - All Rights Reserved
4. Search for Competitors
Andrea Roberto Bifulco - All Rights Reserved
4. Search for Competitors
Andrea Roberto Bifulco - All Rights Reserved
5. Use Free Data Sets
Andrea Roberto Bifulco - All Rights Reserved
5. Use Free Data Sets
Andrea Roberto Bifulco - All Rights Reserved
6. Google Maps
Andrea Roberto Bifulco - All Rights Reserved
6. Google Maps
Andrea Roberto Bifulco - All Rights Reserved
7. Google Patent Search
Andrea Roberto Bifulco - All Rights Reserved
7. Google Patent Search
Andrea Roberto Bifulco - All Rights Reserved
8. Use a Website Builder Tool
Andrea Roberto Bifulco - All Rights Reserved
9. Create a Form
Andrea Roberto Bifulco - All Rights Reserved
10. Google Analytics
Andrea Roberto Bifulco - All Rights Reserved
10+1. Google People
Andrea Roberto Bifulco - All Rights Reserved
10+1. Google People
Andrea Roberto Bifulco - All Rights Reserved
10+2. Action
Andrea Roberto Bifulco - All Rights Reserved
10+2. Action
Andrea Roberto Bifulco - All Rights Reserved
What happens if
it doesn’t work?
Andrea Roberto Bifulco - All Rights Reserved
work?
Andrea Roberto Bifulco - All Rights Reserved
Andrea Roberto Bifulco - All Rights Reserved
Iteration is the key
Andrea Roberto Bifulco - All Rights Reserved
Go Lean!
Andrea Roberto Bifulco - All Rights Reserved
Confidential & Proprietary @andrearobertobifulco
Confidential + Proprietary
Andrea Roberto Bifulco - abifulco@startupgrind.com
Startup Grind Milano Director / Ex-Googler
EIA - Turin
How to Validate your Idea
A 10 Steps Guide
abifulco@startupgrind.com
facebook.com/andrearobertobifulco
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EIA2018Italy - Andrea Roberto Bifulco - How to Validate Your Idea - A 10 Steps Guide

Editor's Notes

  1. It depends on your idea - no one had heard of the term ‘airplane’ before The Wright Brothers (1903) - Richard Pearse 1902 (NZ). But even if Google Search existed at that time I would still argue that terms like commute, transportation, travel, etc existed. So consider related Search Terms.