The document discusses the role and objectives of editorial writing in newspapers. Editorials are meant to be the voice of the publication and express its opinions on current issues. They aim to explain, interpret, and analyze news stories, as well as persuade readers to support actions the newspaper believes are for the public good. Effective editorials clearly address a specific idea, make the topic relevant to readers, offer a unique perspective, prompt further discussion, and are backed by verifiable facts. There are four main types of editorials: those that explain, criticize, persuade, and praise.

1. Editorial writing

3.  The editorial page of any newspaper is
the VOICE of the editorial staff and the
readers. It expresses the opinion of
whatever the management of the
publication feels in relation to the present
occasion.

5. Objectives of an Editorial:
 To explain and interpret the news, to put
it in on its proper perspective, to analyze
it, to draw conclusions from that analysis
and
 To persuade the readers to follow a
course of action that the newspaper
believes is for the public good regardless
of party interests involved

7. Functions of an Editorial Writer
 Explaining the news
 Filling the background
 Forecasting the future
 Passing moral judgment

9. TYPES OF EDITORIAL
 1. Explain or interpret: Editors often use these editorials to
explain the way the newspaper covered a sensitive or
controversial subject. School newspapers may explain new school
rules or a particular student-body effort like a food drive.
2. Criticize: These editorials constructively criticize actions,
decisions or situations while providing solutions to the problem
identified. Immediate purpose is to get readers to see the
problem, not the solution.
3. Persuade: Editorials of persuasion aim to immediately see the
solution, not the problem. From the first paragraph, readers will
be encouraged to take a specific, positive action. Political
endorsements are good examples of editorials of persuasion.
4. Praise: These editorials commend people and organizations
for something done well. They are not as common as the other
three.

10. Elements of an Effective Editorial
 There's a clear and specific idea that the writer is trying to
address, and anyone who read the piece could agree on what that
core idea was.
 The writer finds a way to make the topic relevant to the average
reader, no matter how obscure it might at first seem.
 The piece offers a distinctive contribution to the conversation,
bringing in new information, new ways of thinking about it, or
new stories that might reshape how others see the matter.
 The writer asks questions that prompt further exploration and
discovery about the topic. If the writer wants to see a change,
they offer specific ideas for how to make it happen.
 If there are controversial or uncommon statements of fact,
they're backed up with references that can be verified.
 The piece uses as few words as is necessary to get the point
across.
 The writer makes it personal somehow, showing us why this topic
matters to them in their life.

12.  Asking a simple question that could easily
have been answered (or working from an
incorrect premise that could easily have been
debunked) with a little bit of research
 Attacking or insulting another person for their
views, instead of addressing the views
themselves
 Highly prescriptive and full of absolute
imperatives for how other people must think
and/or act
 Employing one or more logical fallacies.