The document discusses an employee motivation model called the 4-Drive Model developed by Lawrence and Nohria in 2002. The model proposes that there are four core drives that motivate employees: acquiring resources, bonding with others, comprehending or feeling challenged by their work, and defending their beliefs. The document argues that understanding and appealing to these four drives can help increase employee effort, retention, persistence, creativity, and focus, thereby improving overall motivation. It provides some examples of how organizations can impact each of the four drives through strategies like reward systems, workplace culture, job design, and building a strong reputation.

1. Driving Employee Motivation Kurt Nelson

3. While others run?

4. And others just sit?

5. And why do millions of people go to work each day?

6. Motivation is the force that drives our actions

8. History has given us many models of Motivation… Need for achievement (n-ach) Need for authority and power (n-pow) Need for affiliation (n-affil) McClelland Needs Based Motivational Model Locke & Lathum Goal Setting Bandura Self Efficacy

9. Technically Motivation is…

16. Acquire We all have a drive to acquire money, things, prestige, power…

17. Bond We also want to Bond with others - and have positive, meaningful relationships

18. Comprehend or Challenged We also strive to UNDERSTAND and feel CHALLENGED

19. Defend And we need to DEFEND those things and ideas we BELIEVE IN

23. It all really boils down to Why is this important?

24. Because it…

25. Increases Effort Because it…

26. Increases Effort Aids Retention Because it…

27. Increases Effort Aids Retention Enhances Persistence Because it…

28. Increases Effort Aids Retention Drives Creativity Enhances Persistence Because it…

29. Improves Focus Increases Effort Aids Retention Drives Creativity Enhances Persistence Because it…

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