This week, we distill insights around Dove Real Beauty Sketches - a short film which promotes the idea that women are too critical of their own appearances and they are actually more beautiful than they think.
For more about Dove Real Beauty Sketches, visit: http://peopleslab.mslgroup.com/peoplesinsights/dove-real-beauty-sketches-peoples-insights-volume-2-issue-28
100+ thinkers and planners within MSLGROUP share and discuss inspiring projects on reputation, employee engagement and citizenship on the MSLGROUP Insights Network.
Every week, we pick up one project and do a deep dive into conversations around it -- on the MSLGROUP Insights Network itself but also on the broader social web -- to distill insights and foresights. We share these insights with you on our People’s Insights blog and compile the best insights from the network and the blog in the People’s Insights Quarterly Magazine, as a showcase of our capabilities.
We have further synthesized the insights to provide foresights for business leaders and changemakers — in the ten-part People’s Insights annual report titled Now & Next: Ten Frontiers for the Future of Engagement, now available as a Kindle eBook.
For more, see: http://peopleslab.mslgroup.com/future-of-engagement
Overview of dove real beauty skecthes campaignSYED SOHAIL
In this PPT it has clearly shown that how Dove used there creative thinking to promote their product and USP. one of the best part of dove is always showcase that it is for mosturising soap and they also given real examples by conducting different campaigns..
very popular campaign by dove, using real models/customers to creat the comercials, was very sucessful. Presented in my Consumer Behavior class by D. Jomaa.
Overview of dove real beauty skecthes campaignSYED SOHAIL
In this PPT it has clearly shown that how Dove used there creative thinking to promote their product and USP. one of the best part of dove is always showcase that it is for mosturising soap and they also given real examples by conducting different campaigns..
very popular campaign by dove, using real models/customers to creat the comercials, was very sucessful. Presented in my Consumer Behavior class by D. Jomaa.
this presentation gives us the insights of how Dove developed as a brand and what were the strategies adopted by it to succeed in the highly competitive market
Overview of a case study regarding 2 of the most complementary brands of Unilever namely Axe and Dove and how Unilever used personal marketing to win respective target audience.
This was created by Aritra Mondal, VIT Mumbai during a Marketing Management Internship under Prof. Sameer Mathur, Indian Institute of Management, Lucknow
Qorvis MSLGROUP has created a comprehensive guide to the Trump Administration. This document provides a first look at the people and players behind the most unlikely presidential campaign in American history.
For each person mentioned here, we have included a bio, a photo, and representative institutions and organizations affiliated with that person, so that the reader may better understand the relationships that influence the people who in turn are influencing President Trump.
For real-time updates, follow @Qorvis or reach out to us on Twitter @msl_group.
this presentation gives us the insights of how Dove developed as a brand and what were the strategies adopted by it to succeed in the highly competitive market
Overview of a case study regarding 2 of the most complementary brands of Unilever namely Axe and Dove and how Unilever used personal marketing to win respective target audience.
This was created by Aritra Mondal, VIT Mumbai during a Marketing Management Internship under Prof. Sameer Mathur, Indian Institute of Management, Lucknow
Qorvis MSLGROUP has created a comprehensive guide to the Trump Administration. This document provides a first look at the people and players behind the most unlikely presidential campaign in American history.
For each person mentioned here, we have included a bio, a photo, and representative institutions and organizations affiliated with that person, so that the reader may better understand the relationships that influence the people who in turn are influencing President Trump.
For real-time updates, follow @Qorvis or reach out to us on Twitter @msl_group.
13 Economic Priorities For FY13-14 - MSLGROUP IndiaAshraf Engineer
Put together over a period of two months, the report looks at how issues like internal security, the lack of security for women, our callous approach towards sports, etc, impact the economy. The effort is to discuss the impact of issues that most people don't normally associate with the economy.
디지털 기술의 발달과 소셜미디어가 가져온 커뮤니케이션 생태계의 변화로 오늘날 수많은 마케터와 크리에이터들이 공유와 나눔의 가치를 창출하는 플랫폼을 만드는데 집중하고 있습니다.
그 결과 기존의 마케팅 잣대이던 ROI(Return On Investment), 즉 주로 투자대비 이윤을 뜻하는 ROI를 넘어 이제는 우리 사회를 건강하고 아름답게 만드는 플랫폼을 통해 브랜딩에 힘써야 하는 시점이 됐습니다. 이젠 VOI(Value On Investment), 즉 투자대비 가치창출로의 변화를 일궈내야 합니다.
Dove’s “Real Beauty Sketches” campaign became the most viral ad video of all time. It tallied more than 114 million total views in just one month after its initial release in 2013.
Increasing Employee Engagement through StorytellingMarina Dawson
This session, presented by Lianne Picot, helps viewers increase their understanding of storytelling overall and how it can help build employee engagement. It will be of particular interest to HR professionals, managers and nonprofit leaders.
Watch the full recorded webinar here: http://charityvillage.com/elearning/webinars/past-webinars/increasing-employee-engagement-through-storytelling.aspx
Blue green red and purple ocean strategySajna Fathima
blue green purple and red ocean strategy
Globalization is characterized by global production and exchange of goods and services as well as a global flow of technology, information, and capital. The business strategy is composed of two types of oceans: red oceans and blue oceans. Red ocean strategy is to intense competition. On the other hand, Blue ocean strategy is about growing demand, breaking away from the competition.
Dove’s Campaign for Real BeautyUnilevers Dove brand was launch.docxelinoraudley582231
Dove’s Campaign for Real Beauty
Unilevers Dove brand was launched in the market as a cleansing bar soap in 1957. The soap was based non-irritating cleaner and moisturizing component. By 1970s, Unilever had enhanced the soap into a beauty bar, which was milder and promised women of moisturized skins. The popularity of the soap at this time soared, and Unilever started expansion into the global market and by 1996, the brand was selling in over 80 countries. Between 1995 and 2001, Unilever expanded the range of products under the dove brand to include moisturizers, face creams, deodorants, shower gel, shampoos, conditioners, among other wide range of beauty and care products.
The key features and attributes of the brand such as its soft colors focused on promoting it as a rejuvenating, calming and exfoliating product brand with milder effects on the skin and high performance moisturizing abilities for dry skins. As the Dove brand mainly targeted women, its dove logo and tagline represent gentleness and softness at a higher sophistication in performance.
The Campaign’s Inspiration
In 2004, the Dove Brand commissioned a report “The Real Truth About Beauty: A Global Report – Findings of the Global Study on Women, Beauty and Well-Being.” It is rooted in the increasing concern that representations of female beauty in popular culture fed a definition of beauty that was both inauthentic and unattainable. The Dove Brand theorized, resultantly that women are in this way prevented from appreciating beauty in themselves. Furthermore, in a culture women are so highly valued on their physical appearance, these standards have the potential to negatively impact women’s self-esteem, happiness, and overall well-being. Dove commissioned researchers from Harvard University, the London School of Economics, and StrategyOne to examine the relationship women have with beauty, determine how women define beauty, learn the level of satisfaction with women’s beauty and the impact beauty has on the well-being of women.
The findings were based on interviews with 3,200 women between the ages of 18-64 and were largely disheartening. World-wide, only 12% of women are satisfied with their physical appearance. No women described themselves as “gorgeous,” 1% of women described themselves as “stunning” and 2% of women describe themselves as “beautiful.” However there was a marked demand for broader, more inclusive definition of beauty: 68% strongly agree that the media sets and unrealistic standard of beauty and 75% wish the media did a better job of representing the broad range of women’s physical attractiveness, including size and shape and age. Furthermore, components of true beauty extend beyond mere physical attractiveness, to happiness, kindness, wisdom, dignity, love, authenticity and self-realization.
With this in mind the management team at Dove saw a great opportunity. At the time they were just introducing their line of beauty products.
Real Beauty Campaign
The ca.
This paper was an assignment for my Propaganda and Persuasion class at Northwest Missouri State University. For this assignment we were to find a persuasive campaign and dig into it and determine all of the aspects of the campaign, its success, purpose, and effectiveness.
Assignment Recognizing and Responding to Those Who Self-HarmFor.docxlynettearnold46882
Assignment: Recognizing and Responding to Those Who Self-Harm
For some adolescents, experiencing physical pain becomes a regular practice for managing psychological pain. Whether used as a coping mechanism, a way to express anger, or to deal with intense emotional pain, self-harming is often a call for help.
In school settings, faculty and staff are charged with protecting students, but how can they protect those students who choose to harm themselves? The importance of educators understanding the circumstances, causes, and effects of self-harming behavior so they can respond quickly and effectively cannot be overstated. For this Assignment, consider your role as a social worker and think about how you would raise awareness for educators to respond to this increasing maladaptive coping mechanism.
Submit a 5- to 6-slide PowerPoint presentation explaining the indicators of self-harm, appropriate interventions, and follow-up steps for educators needing to respond to those who self-harm.
Please provide a page for references.
Media Influences on Women's Health.html
The recent news has been reporting this event that occured late 2014. This article was posted on a website called ThinkProgress but similar articles were found on other sites, including USA Today. This select article contains very informative links that provide opportunites for further exploration.
1. Navigate this article with the links provided and develop a position statement addressing how the media impacts women and potentially impacts health related issues for women. (For example, does advertising only showing women as thin and beautiful likely contribute to eating disorders, depression, or poor self-esteem.)
One of the contestants in this year’s Miss USA pageant made national headlines last week even though she didn’t ultimately win the competition. Social media users praised Miss Indiana for having a “normal body,” rather than being a “complete twig” in her bikini. “I think the normality that everybody keeps talking about is just the fact that I’m relatable,” the contestant, whose real name is Mekayla Diehl, said in an interview with People Magazine. “I’m confident in my own skin. I didn’t obsess over being too skinny or not being tall enough.”
The positive reception for Diehl isn’t the only recent example of pop culture sparking a larger conversation around the unrealistic expectations for women’s bodies.
Earlier this year, the lingerie line Aerie and the British department store Debenthams won widespreadpraise for announcing they won’t retouch their underwear models anymore. Brands like Pantene, Special K, and Dove have released ads specifically intended to empower women. Seventeen Magazine promised not to alter the body sizes or face shapes of its models after anonline petition asking for more images of “real girls” went viral. An increasing number of celebrities are expressing disappointment with having their photographs altered. And this past spring, TV viewers reacte.
Similar to Dove Real Beauty Sketches: People’s Insights Volume 2, Issue 28 (20)
Is Technology Removing the ‘Care’ from Healthcare?MSL
We live in a digital age that is transforming healthcare. But, how does the industry need to adapt to fully engage in the digital future of the NHS?
New solutions are critical to embrace the benefits of improved digital technology in personalised care, while ensuring that patients are not marginalised in the process.
An enquiry led by US cardiologist, geneticist and digital medicine expert, Dr Eric Topol, explores how to support the deployment of digital healthcare technologies throughout the NHS.
MSL partnered with research firm Toluna to survey 1,846 marketing and communications leaders from Brazil, China, France, Germany, India, Italy, Poland, United Kingdom and the United States.
Powered by AI: Communications and Marketing in the Algorithm AgeMSL
MSL partnered with research firm Toluna to survey 1,846 marketing and communications leaders from Brazil, China, France, Germany, India, Italy, Poland, UK and US. We partnered with our colleagues at sister agency Publicis.Sapient who are experts in counselling companies and brands on the AI revolution.
A look inside the endless debate between traditional and digital media.
For more information write to Joshua Gardner, Vice President & North American Lead, Global Energy Practice, MSL | joshua.gardner@mslgroup.com
SCOTUS Launches New Economy with Legalized Sports BettingMSL
In a 6-3 decision in the case Murphy vs. National Collegiate Athletic Association, SCOTUS ruled that because Congress exceeded its constitutional authority when it passed PAPSA. In essence, Congress tried to prohibit state legislatures from repealing their existing statues that outlawed sports betting. Under a line of Supreme Court precedent known as the anti-commandeering doctrine, federal efforts to coerce states into enforcing federal law are unconstitutional violations of the Tenth Amendment.
To say this is just the beginning would be cliché, but what SCOTUS has wrought with its decision will have lasting consequences that go far beyond sports betting.
Our current consumption patterns are stretched to breaking point. Few would argue the need to fix our systems. It’s how to manage an economically viable and just transition that is making heads ache.
[Salterbaxter Directions] Moving The Goal PostsMSL
Is your business goal-ready to move beyond 2020? Explore a new generation of emerging sustainability goals that are unlocking business returns and driving transformational change.
The food market will experience rapid evolution in 2018, according to sector experts at MSL. A broad array of technological innovations will make it easier to acquire and consume foods and beverages tailored to our specific food needs, speeds and philosophies.
These insights emerge from the MSL’s annual analysis of top food trends compiled by its highly specialized food marketing and PR team, appearing as a shareable infographic. In recent years the agency’s forecast has been viewed more than 100,000 times. Past forecasts have spotted the emergence of major marketplace successes, including turmeric, coconut, ugly produce, food waste reduction and coffee as an ingredient.
The Second Technology Revolution: How the PR Business Needs To Change Once AgainMSL
Not even a decade after the PR industry turned on its head when social media ushered in the Age of Influence, technology once again is causing brands, companies and organizations to rethink its communication in dramatic ways. This time machines that process data and artificial intelligence, combined with immersive technologies like virtual reality, augmented reality and mixed reality, are creating new opportunities for “augmented influence” as well as giving communicators pause to manage a number of emerging new challenges from Machine Journalism to Artificial Influence.
SDG Signals - SBTribe Research by Salterbaxter MSLMSL
It’s been two years since the launch of the SDGs and the UN’s recent progress report highlights that support is uneven and needs to accelerate. New data sources, including
social media, continue to be vital tools to measure, monitor and report progress.
SDG Signals uncovers new insights about SDG communications online and which areas, people and brands are cutting through. We explore the overall SDG online conversation, providing clear opportunities for differentiation, with initial comparisons from the Technology and Food & Beverage sectors. Future editions will put the spotlight on other specific sectors and issue areas.
A joint initiative conducted by MSL and SPARK Neuro gives PR pros true cause for excitement. What was once only subjective – how much people are engaged with content and their emotional experience with it – can now be directly quantified by reading brain activity and other neurological responses.
For more information about Conversation2Commerce, email Erin.Lanuti@mslgroup.com or visit www.publicisC2C.com.
In PR2020, experts give us their perspective on what’s coming next in terms of tech disruptions, and how they believe this will impact the work we do. We explore influence, data, human science and machines, and our relation to them as communications professionals, business owners, governments, and human beings.
Write to us to start a conversation on how we can help you distill actionable insights and foresights from conversations and communities.
For more information contact Pascal Beucler, SVP & Chief Strategy Officer, Global, MSL (pascal.beucler@mslgroup.com) and Melanie Joe, Consultant – Research & Insights, MSL (melanie.joe@mslgroup.com)
[Salterbaxter Directions] Human Rights - The Time is NowMSL
Is your business up to speed on the risks and opportunities of human rights issues?
Learn from the early adopters of the UN Guiding Principles Reporting Framework and get ahead of the game.
For more information, connect with @salterbaxterMSL or reach out to us on Twitter @msl_group.
News in the Times of Digital - Indian Media TrendsMSL
The way India consumes news is changing in this digital age. 20:20 MSL's media trends infographic assesses Print v/s Online media consumption and how communications professionals can choose the right media mix through a structured approach.
Connect with our insights experts or share your feedback with us on Twitter @2020MSL and @msl_group.
To supplement Qorvis MSLGROUP's Guide to the Trump Administration, we have created a set of appendencies highlighting expected cabinet and staff appointments as of 12/1/2016.
Governing a Divided Nation - Insights about the 2016 U.S. Presidential ElectionMSL
Public affairs and policy experts from Qorvis MSLGROUP have compiled an extensive election coverage and analysis of how the new U.S. President and Congress will move forward after one of the most bitter campaigns in American history.
For more updates, follow @qorvis or reach out to us on Twitter @msl_group.
Each year, Directions takes an in-depth look at an area of sustainability and communications. This time, we’re delving into the quite sizeable gap that still exists between business and society. It’s not the void that interests us so much as the question of how it can be shrunk.
How do we move from just minding the gap to actually mending the gap?
For more information, connect with @salterbaxterMSL or reach out to us on Twitter @msl_group.
The ICCO Global Summit which took place in Oxford, UK, from 29-30 September, 2016 offered two days of great conversations with colleagues coming from all over the world. MSLGROUP's SVP & Chief Strategy Officer, Pascal Beucler was invited to discuss why Branded Content and Entertainment are a new boundary, and a sweet spot to hit for PR professionals.
Based on Pascal's experience last June at the Cannes Lions International Festival of Creativity, as a juror in the newly created Entertainment Jury: this has been a week-long fantastic experience, evaluating how talent and ample narrative formats can elevate content into the cultural mainstream.
Care Instructions for Activewear & Swim Suits.pdfsundazesurf80
SunDaze Surf offers top swimwear tips: choose high-quality, UV-protective fabrics to shield your skin. Opt for secure fits that withstand waves and active movement. Bright colors enhance visibility, while adjustable straps ensure comfort. Prioritize styles with good support, like racerbacks or underwire tops, for active beach days. Always rinse swimwear after use to maintain fabric integrity.
Have you ever wondered about the lost city of Atlantis and its profound connection to our modern world? Ruth Elisabeth Hancock’s podcast, “Visions of Atlantis,” delves deep into this intriguing topic in a captivating conversation with Michael Le Flem, author of the enlightening book titled “Visions of Atlantis.” This podcast episode offers a thought-provoking blend of historical inquiry, esoteric wisdom, and contemporary reflections. Let’s embark on a journey of discovery as we unpack the mysteries of ancient civilizations and their relevance to our present existence.
Johnny Depp Long Hair: A Signature Look Through the Yearsgreendigital
Johnny Depp, synonymous with eclectic roles and unparalleled acting prowess. has also been a significant figure in fashion and style. Johnny Depp long hair is a distinctive trademark among the various elements that define his unique persona. This article delves into the evolution, impact. and cultural significance of Johnny Depp long hair. exploring how it has contributed to his iconic status.
Follow us on: Pinterest
Introduction
Johnny Depp is an actor known for his chameleon-like ability to transform into a wide range of characters. from the eccentric Captain Jack Sparrow in "Pirates of the Caribbean" to the introspective Edward Scissorhands. His long hair is one constant throughout his evolving roles and public appearances. Johnny Depp long hair is not a style choice but a significant aspect of his identity. contributing to his allure and mystique. This article explores the journey and significance of Johnny Depp long hair. highlighting how it has become integral to his brand.
The Early Years: A Budding Star with Signature Locks
1980s: The Rise of a Young Heartthrob
Johnny Depp's journey in Hollywood began in the 1980s. with his breakout role in the television series "21 Jump Street." During this time, his hair was short, but it was already clear that Depp had a penchant for unique and edgy styles. By the decade's end, Depp started experimenting with longer hair. setting the stage for a lifelong signature.
1990s: From Heartthrob to Icon
The 1990s were transformative for Johnny Depp his career and personal style. Films like "Edward Scissorhands" (1990) and "Benny & Joon" (1993) saw Depp sporting various hair lengths and styles. But, his long, unkempt hair in "What's Eating Gilbert Grape" (1993) began to draw significant attention. This period marked the beginning of Johnny Depp long hair. which became a defining feature of his image.
The Iconic Roles: Hair as a Character Element
Edward Scissorhands (1990)
In "Edward Scissorhands," Johnny Depp's character had a wild and mane that complemented his ethereal and misunderstood persona. This role showcased how long hair Johnny Depp could enhance a character's depth and mystery.
Captain Jack Sparrow: The Pirate with Flowing Locks
One of Johnny Depp's iconic roles is Captain Jack Sparrow from the "Pirates of the Caribbean" series. Sparrow's long, dreadlocked hair symbolised his rebellious and unpredictable nature. The character's look, complete with beads and trinkets woven into his hair. was a collaboration between Depp and the film's costume designers. This style became iconic and influenced fashion trends and Halloween costumes worldwide.
Other Memorable Characters
Depp's long hair has also been featured in other roles, such as Ichabod Crane in "Sleepy Hollow" (1999). and Roux in "Chocolat" (2000). In these films, his hair added a layer of authenticity and depth to his characters. proving that Johnny Depp with long hair is more than a style—it's a storytelling tool.
Off-Screen Influenc
La transidentité, un sujet qui fractionne les FrançaisIpsos France
Ipsos, l’une des principales sociétés mondiales d’études de marché dévoile les résultats de son étude Ipsos Global Advisor “Pride 2024”. De ses débuts aux Etats-Unis et désormais dans de très nombreux pays, le mois de juin est traditionnellement consacré aux « Marches des Fiertés » et à des événements festifs autour du concept de Pride. A cette occasion, Ipsos a réalisé une enquête dans vingt-six pays dressant plusieurs constats. Les clivages des opinions entre générations s’accentuent tandis que le soutien à des mesures sociétales et d’inclusion en faveur des LGBT+ notamment transgenres continue de s’effriter.
Is your favorite ring slipping and sliding on your finger? You're not alone. Must Read this Guide on What To Do If Your Ring Is Too Big as shared by the experts of Andrews Jewelers.
From Stress to Success How Oakland's Corporate Wellness Programs are Cultivat...Kitchen on Fire
Discover how Oakland's innovative corporate wellness initiatives are transforming workplace culture, nurturing the well-being of employees, and fostering a thriving environment. From comprehensive mental health support to flexible work arrangements and holistic wellness workshops, these programs are empowering individuals to navigate stress effectively, leading to increased productivity, satisfaction, and overall success.
MRS PUNE 2024 - WINNER AMRUTHAA UTTAM JAGDHANEDK PAGEANT
Amruthaa Uttam Jagdhane, a stunning woman from Pune, has won the esteemed title of Mrs. India 2024, which is given out by the Dk Exhibition. Her journey to this prestigious accomplishment is a confirmation of her faithful assurance, extraordinary gifts, and profound commitment to enabling women.
Dove Real Beauty Sketches: People’s Insights Volume 2, Issue 28
1. Reputation | Employee Engagement | Citizenship
Dove Real
Beauty
Sketches
People’s Insights: Volume 2, Issue 28
2. What is Dove Real Beauty Sketches?
A part of Dove’s
ongoing Real Beauty
campaign, Real Beauty
Sketches is a short film
which shows that
women are too critical
of their own
appearances and are
actually more beautiful
than they think.
Source: youtube.com
3. About the film
An artist sketches two
portraits of the women
involved, one based on
a woman’s description
of herself, and the
other based on the
description of a
random stranger.
The two portraits are
then compared, and
the second one is
found to be more
attractive.
Source: realbeautysketches.dove.com
4. The most ‘viral’ ad ever
The video was
released on April 14,
2013 and by April 21,
had more than 15
million views.
According to video
analytics firm Unruly,
the video was shared
by 3.17 million people
within two weeks.
Source: mashable.com
6. Power of Good Content
I think what made this campaign perform
particularly strongly is the content,
which elicited the intense emotional
responses of ‘warmth, ‘happiness’ and
‘knowledge’ from its target demographic —
one of the key factors behind a video’s
sharing success… Brands have to give
people a reason to share the video.
David Waterhouse
Global Head of Content and PR, Unruly
With an increase in
video consumption
among people and the
proliferation of multiple
screens, original
creative and
compelling video
content for the digital
medium is the need of
the hour to engage
with the consumers.
7. Consistent Message
Consistency has been
the key to Dove’s
success over the
years. The original
campaign Dove Real
Beauty was launched
in 2004 and has stayed
true to its message
since.
8. Commitment to Beauty
To go the extra mile,
Dove launched the
Dove Self Esteem
Fund (DSEF) , an
initiative to build self
esteem and confidence
among young girls.
The initiative has
received positive
feedback, especially
from parents.
Source: facebook.com/pages/Dove-Real-Beauty-Sketches
9. Fueling debate around ‘real beauty’
Looking at the two portraits of herself, one
woman described the one meant to be prettier
as looking 'much younger,' which seemed to be
true of all of them. The more 'beautiful' facial
representations seemed to all be thinner and
younger-looking. If that is the crux of beauty,
then I guess we're all pretty screwed by that
obnoxiously inexorable bastard called time.
Kate Fridkis
Blogger, Freelance Writer, Columnist
Bloggers have
responded to the
campaign with mixed
reactions. Some
connected Dove to its
sister brands Axe, Fair
& Lovely & found the
message hypocritical;
some debated the
relationship between
beauty and women,
and some questioned
the meaning and worth
of beauty itself.
10. Dove’s social mission
From day one, Dove has instigated people to
challenge the idea of ‘real beauty.’ This
campaign is no different. People’s reactions
show that the campaign did indeed make them
stop and re-think their own beauty. Some of the
critics are re-thinking the concept of beauty
itself. This is ultimately is what Dove intended
with Real Beauty Sketches and Real Beauty.
Nidhi Makhija
Sr. Manager - Insights at MSLGROUP
Some thinkers point
out that by fuelling the
conversation around
beauty, Dove is
succeeding in its
mission of inspiring
people to re-define
beauty, and further
bonding itself to the
concept of beauty.
11. Read People’s Lab insights & foresights
The People’s Lab team shares the insights and foresights from the
MSLGROUP Insights Network on the People’s Insights weekly blog , quarterly
magazine and annual report.
MSLGROUP
INSIGHTS NETWORK
100+ MSLGROUP planners
share and discuss inspiring
projects on reputation,
employee engagement and
citizenship.
PEOPLE’S INSIGHTS
WEEKLY BLOG
PEOPLE’S INSIGHTS
QUARTERLY MAGAZINE
We deep dive into
conversations around one
project to distill insights and
foresights.
Every quarter, we compile the
best insights from the network
and the blog into a magazine,
as a showcase of our
capabilities.
For more, visit http://peopleslab.mslgroup.com/peoplesinsights
12. People’s Lab: Crowdsourcing Insights &
Innovation
People’s Lab is MSLGROUP’s proprietary crowdsourcing platform and
approach that helps organizations tap into people’s insight for innovation,
storytelling and change.
For more, visit http://peopleslab.mslgroup.com/peoplesinsights
13. For People’s Lab solutions,
please contact:
pascal.beucler@mslgroup.com