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Leading
in a
VUCA world
March 2016
Doug Baillie, Former Chief Human Resources Officer
2 billion
consumers worldwide
use a Unilever product
on any day
57%
Sales in emerging
markets
Products sold
in over
190
countries
171,000
employees
unilever
1. Living in a VUCA world
2. How has Unilever responded?
3. What does this mean for Leadership?
agenda
A VUCA world
- The pace of change will never be slower
The World Moves East and
South
The World moves East and South
will have the most dynamism to
2025 relative to the other three
pillars
 The BRICS economies are
cooling off
 Income inequality is rising
 North and West are fighting
back on GDP
Digital Revolution
• It’s at the heart of most
business disruption in the
last 10 years
• Businesses and People will
demand a seamless
experience, without active
personal effort
• A world full of smart,
automatic responses
• In an ever digitalising world,
people and businesses are
searching for headspace –
reducing the interaction with
technology as part of
improving overall wellbeing
The Environment under
Stress
The Environment Under Stress
• Climate change is a living reality not just a
future trend
• Food & Water struggle to meet the rising
demand of growing population
• Alternative energy resources grow as they
become more affordable
• The oil price fall is likely to be short-lived.
The long-run trend is away from fossil fuels
What does it mean for business?
We have a choice……..
Accept current state
of affairs, hope it
goes away and
continue to be
opportunistic or
1
Look reality in the eye
and become part of the
solution. Business can
no longer be bystanders
in a system that gives it
life in the first place
2
OR
So what does that mean…….
• Simply put reconnecting with individuals and
communities we serve and fundamentally changing
the way we operate
• Moving from being ‘takers’ in the system to becoming
‘givers’
• Some call this a new form of social capitalism with
business seeing itself as part of society
Double our growth
while reducing our environmental impact
Our Compass ambition is
to double the size of
Unilever
whilst at the same time
reducing our
environmental footprint
UNILEVER – BUSINESS WITH A PURPOSE
LIFECYCLE
IMPACTS
ALL BRANDS
ALL
COUNTRIES
ECONOMIC
SOCIAL
ENVIRONMENTAL
ECONOMIC
Three key features
Three key features
Halve
environmental
impact of our
products
Source
100% of
agricultural
raw materials
sustainably
Help
1 billion people
improve their
health & wellbeing
ENHANCING
LIVELIHOODS
REDUCING
ENVIRONMENTAL
IMPACT
IMPROVING
HEALTH
& WELLBEING
HELP
1 BILLION
PEOPLE IMPROVE
THEIR HEALTH
&WELL-BEING
HALVE
ENVIRONMENTAL
FOOTPRINT OF
OUR PRODUCTS
EHANCING
LIVELIHOODS
WORKLACE
FAIRNESS, 5
MILLION WOMEN, 5.5
MILLION SME
THREE BIG GOALS
OUR USLP & 3 GOALS
IMPROVING HEALTH
AND WELL-BEING
REDUCING ENVIRONMENTAL
IMPACTS
ENHANCING
LIVELIHOODS
1HEALTH AND
HYGIENE
2 NUTRITION
3 GREENHOUSE
GASES
4 WATER 5 WASTE 6 SUSTAINABLE
SOURCING
7 FAIRNESS IN THE
WORKPLACE
8 ENHANCING
WOMEN’S LIVES
9 INCLUSIVE
BUSINESS MODELS
SUBHEADING
Improve Hygiene behaviour
of
1 bln people by 2015
What does it mean for business leaders?
Leadership 2020
LEADERSHIP 2020: What will leaders look like
PURPOSE
AUTHENTICITY
ADAPTABILITY
RESILIENCE
SYSTEMIC
THINKING
RESULTS
ORIENTATION
Leadership 2020
LEADERSHIP 2020: What will leaders look like
How do you get
started?
Making sustainable living common
place
It starts at the top
You need to be courageous
You need to help each employee find
his or her contribution
What will your
contribution be?
Making sustainable living common
place
Leading
in a
VUCA world
February 2016
Doug Baillie, Chief Human Resources Officer

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Douglas Baillie - 1.30pm.pdf

  • 1. Leading in a VUCA world March 2016 Doug Baillie, Former Chief Human Resources Officer
  • 2. 2 billion consumers worldwide use a Unilever product on any day 57% Sales in emerging markets Products sold in over 190 countries 171,000 employees unilever
  • 3. 1. Living in a VUCA world 2. How has Unilever responded? 3. What does this mean for Leadership? agenda
  • 4. A VUCA world - The pace of change will never be slower
  • 5. The World Moves East and South The World moves East and South will have the most dynamism to 2025 relative to the other three pillars  The BRICS economies are cooling off  Income inequality is rising  North and West are fighting back on GDP
  • 6. Digital Revolution • It’s at the heart of most business disruption in the last 10 years • Businesses and People will demand a seamless experience, without active personal effort • A world full of smart, automatic responses • In an ever digitalising world, people and businesses are searching for headspace – reducing the interaction with technology as part of improving overall wellbeing
  • 7. The Environment under Stress The Environment Under Stress • Climate change is a living reality not just a future trend • Food & Water struggle to meet the rising demand of growing population • Alternative energy resources grow as they become more affordable • The oil price fall is likely to be short-lived. The long-run trend is away from fossil fuels
  • 8. What does it mean for business?
  • 9. We have a choice…….. Accept current state of affairs, hope it goes away and continue to be opportunistic or 1 Look reality in the eye and become part of the solution. Business can no longer be bystanders in a system that gives it life in the first place 2 OR
  • 10. So what does that mean……. • Simply put reconnecting with individuals and communities we serve and fundamentally changing the way we operate • Moving from being ‘takers’ in the system to becoming ‘givers’ • Some call this a new form of social capitalism with business seeing itself as part of society
  • 11. Double our growth while reducing our environmental impact Our Compass ambition is to double the size of Unilever whilst at the same time reducing our environmental footprint UNILEVER – BUSINESS WITH A PURPOSE
  • 12.
  • 14.
  • 15. Halve environmental impact of our products Source 100% of agricultural raw materials sustainably Help 1 billion people improve their health & wellbeing ENHANCING LIVELIHOODS REDUCING ENVIRONMENTAL IMPACT IMPROVING HEALTH & WELLBEING HELP 1 BILLION PEOPLE IMPROVE THEIR HEALTH &WELL-BEING HALVE ENVIRONMENTAL FOOTPRINT OF OUR PRODUCTS EHANCING LIVELIHOODS WORKLACE FAIRNESS, 5 MILLION WOMEN, 5.5 MILLION SME THREE BIG GOALS
  • 16. OUR USLP & 3 GOALS IMPROVING HEALTH AND WELL-BEING REDUCING ENVIRONMENTAL IMPACTS ENHANCING LIVELIHOODS 1HEALTH AND HYGIENE 2 NUTRITION 3 GREENHOUSE GASES 4 WATER 5 WASTE 6 SUSTAINABLE SOURCING 7 FAIRNESS IN THE WORKPLACE 8 ENHANCING WOMEN’S LIVES 9 INCLUSIVE BUSINESS MODELS
  • 18.
  • 19. What does it mean for business leaders?
  • 20. Leadership 2020 LEADERSHIP 2020: What will leaders look like
  • 27. Leadership 2020 LEADERSHIP 2020: What will leaders look like
  • 28. How do you get started? Making sustainable living common place
  • 29. It starts at the top
  • 30. You need to be courageous
  • 31. You need to help each employee find his or her contribution
  • 32. What will your contribution be? Making sustainable living common place
  • 33. Leading in a VUCA world February 2016 Doug Baillie, Chief Human Resources Officer