The document summarizes the design of a magazine page profile on artist Lilly Allen. The page uses large, messy font for the headline to grab attention. The text is in first person from an interview with Allen discussing her personality and past to interest fans. Cold colors like black, red and white are used with red drawing attention to Allen's name. The main image features Allen in a casual outfit relevant to her genre to appeal to readers of the magazine. The layout guides readers from the headline to the image and text using optical areas defined by the Guttenberg principle of design. The asymmetrical balance places more text on the left and the image on the right to draw in readers.