The double page spread features two images of the artist being discussed. The main image shows the artist looking happy and engaged in his work, while not making eye contact with the audience. This could intrigue readers to learn more about what is distracting him. The text provides an in-depth article about the artist in paragraph form. Visual and written elements maintain consistency with the magazine's style to reinforce its brand identity.

1. His costume is mainly dark colours The second image on the top right hand side of the page looks
this could show his masculine side. slightly old fashion. It shows that he’s hard at work and
The fact that his shirt is half done up enjoying what he’s doing. He doesn’t look to stress; this gives
the audience an insight of what he does. The lack of direct
and he’s wearing a top underneath
address in the studio makes it seem as if the image has been
shows his casual side and show that
caught candidly as he carries on with his work. It seems relaxed
he dresses like ‘normal’ people do
and not posed. It also makes him seem focused in the studio,
too. like he will not be distracted from his music.
The mode of address in the pull
quote is youthful and has the studios.
when he’s in an The image on the left hand side looks as if
abbreviation for kind of he uses he’s happy or reminiscing about something A ‘V’ placed at the top right hand
‘kinda’ this could relate to the that’s happened in the past. A past memory corner to show and remind the
younger male generation that use that has stayed in his mind or laughing at reader what magazine they are
these slang words. someone or something that is now lower reading.
than him, to show he’s the bigger person.
The font that are
Important
used are bold and
information
uppercased this
and
could represent
quotation
the masculinity in
that stands
the magazine and
out are
entice more of a
written in
red and male audience.
capitals to
The text is
stand out to
written in long
the
paragraphs this
audience.
could show that
This is also
the magazine in
known as a
quite formal and
‘Pull quote’.
informers the
reader on what
going with the
The background of artists in depth
the first images is and detail.
The fact that his hands are in his pocket The colours used in the double page spread
black which gives a
could show that he’s a person who keeps are dark which shows the masculinity in the
mysterious effect to
things to himself. It could also show that magazine. It might attract the male audience
the images and the
he’s relaxed, but on a sneaky level he is more as they can relate. They attract the
costume he’s wearing
still drawing attention to his masculinity audience to the pull quote by adding a splash
isn’t really bright so it
and powess like all male R&B/hiphop of colour which is red this is also another
merges.
artists do. manly colour which might entice them more.
This double page spread is quite similar to other double page spreads as it features an image of the main artist that the text is talking
about. The text continues on two pages this signifies it’s a double page spread. The first word that’s in bold is ‘Some Fake’ this could show
that he’s talking about people that have been ‘fake’ to him in the business. In both images he fails to look at the audience this could show
that he’s hiding something, this way he isn’t engaging with the audience or giving them an insight of what’s happening with him. The
image of Drake laughing makes him seem more ‘normal’ and approachable; the readership will see him as an equal. This is quite unusual
for a magazine like Vibe. This image and idea suits the nature of the article, as he says in the pull quote/standfirst that ‘fake personas
never work’. He’s showing the real drake. The same goes for the other image too, where he’s doing his thing in the studio. The writer has
written an article on Drake by doing this it will draw in readers to read the article. The pull quote ‘I kinda having some fake persona would
never work...I grew up on television. Google me. My worst hairstyle and worst outfits, it’s all documented.’ This does not only make the
reader want to carry on and read the article, it also encourages them to look up the artist on the internet to see if what he’s saying is
actually true. Vibe magazine try to keep to the same layout each issue this way they are keeping the brand identity they usually insert two
images on the two pages and then adds a chunky bit of information explain the image. The images are normally placed on the right hand
side and top left of each pages and the text at the bottom right of the second page. Each of the images placed on the double page spread
relate to the on artist they are talking about.

2. They keep a symbiotic link The background colour is a plain white The font they use looks like a ‘graffiti’ style; by the
between the front cover and colour which gives out a look of innocence magazine doing this they are attracting a more
double page spread. You can and matches the theme of the magazine. male audience. But because of the slimness and the
tell this because the three main It is a colour that will keep the audience slight of the font could also be seen as feminine.
colours keep popping up which wondering.
are black, white and red.
‘Life of a shooting
The mode of the address for this star’ this could also
The image on the double page spread is a more laid been seen as a pull
left hand side of back approach, they try to attract quote explain what
the page takes up the younger generation. You can tell the text is going to They keep a ‘V’ in the
the whole of the this by the image on the left hand be about. The top right hand side of
page it shows an side where is whole face is covered pullqoute could the page so that the
image of the artist by the phrase ‘swag’ which only suggest that the reader can be
they are talking youths will understand the meaning article is about him reminded of what
about in the text. of. Also the term ‘swag surf’ they wishing about the magazine they are
use on the second page under the life he wants. reading.
pull quotation.
The
tattoos
suggest a
rebellious
and ‘from The headline of this
double page spread
the street’
is also a pull quote
star
which indicates to
image. the nature of the
article this is
effective because it
allows the
readership to
acknowledge what
the article is about.
In the main image of the page it looks as if he’s joyful and is enjoying what he’s doing. Graffiti font- rebellious, masculine,
The fact that he isn’t facing the audience and he isn’t making eye contact could show that suggestive of the need to make a
he’s hiding something or could be distracted. This might disengage the audience by not statement and get a message across. It
making direct eye contact but it could also make them want to read more into the article also indicates that the article is going to
to find out what he’s looking at and why it’s making him so happy and cheerful. give us a personal insight into Soulja
Boy’s thoughts and feelings.
This double page spread goes across both pages and the fact that Soulja Boy has his face looking toward the second page could attract
the audience to read on. This particular double page spread is very similar to many of VIBE’s double page spread as they have an image
on the left hand side and on the top right hand side, with the text being the last thing the reader reads. The title of this piece is also the
pull quote and it’s showing the reader that he’s going up in his career. The mode of address is very informal and connects with the
younger generation as they use words such as ‘swag’ which only younger kids will understand. The font is readable as it is bold and in
uppercase letting which could be seen as manly. The image on the page could be seen as masculine as Soulja Boy is showing his bare
shoulder, they look very broad. This could encourage the male audience to become more like, look up to him like a role model. He has
many tattoos on his face and body which is a general code and convention to R&B artists. His tattoos match the colour scheme of the
page as they are black and red. The main body of the text is an article about Soulja Boy the text is presented in paragraph form. They
start the article of with his name this way it’s easier for the audience to work out who the artist is. The fact that the double page spread
is consistent in every issue maintains the brand identity. The image on the left page is the first thing the audience see’s and the text is
the last thing the audience reads so it should stay in their heads. The colours used help maintain a brand identity.