This document outlines Dilip Sankarreddy's campaign to win the Malkajgiri assembly constituency seat in Andhra Pradesh as the Lok Satta Party candidate in the 2014 elections. It provides background on the constituency and reasons why Lok Satta Party can win, including that Malkajgiri has historically been favorable to LSP. It introduces Dilip Sankarreddy and his qualifications for office. It asks for donations and volunteers to help Dilip Sankarreddy run a focused campaign to win the election.

1. Dilip for Malkajgiri
Malkajgiri Team - Lok Satta Party
www.MalkajgiriNow.com
Dilip Sankarreddy
Lok Satta Party In-charge, Malkajgiri Assembly Constituency
dilip.sankarreddy@gmail.com
www.DilipSankarreddy.com
Version as on October 2013

2. 2
Agenda
 Put forth the winnability of Dilip Sankarreddy of
Lok Satta Party (LSP) in Malkajgiri assembly
constituency in Andhra Pradesh in 2014 elections
 Provide the reason to donate or join the volunteer
team towards ensuring Dilip Sankarreddy win the
Malkajgiri assembly constituency

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Constituency Profile
 Number of voters: 3.78 lakh
 Population: 6.25 lakh (approx.)
 Location: North-eastern part of Hyderabad city
 Demography: middle-class families are in good proportion

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Opportunity

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1. Third most favourable assembly constituency in terms of
vote share for LSP
2. Dynamic and accomplished LSP candidate Dilip
Sankarreddy
3. Most competitive vote share distribution amongst rival
parties compared to other constituencies where LSP is
received well by voters – this works to LSP’s advantage
4. Sustained on-ground activities starting from June 2012
5. Incumbent MLA from Congress is not a political stalwart
Why we can win in Malkajgiri in 2014
Note: Above reasons are in addition to other reasons such as the credibility of LSP, the strength of LSP
ideology and the respect amongst voters for Dr. Jayaprakash Narayan that would apply to all constituencies

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Reason 1: Third most favourable assembly
constituency for LSP in terms of vote share
 5th
position with 10.4% vote share in 2009 assembly
elections (20,024 votes)
 34.8% in Kukatpally, 13.5% in Serilingampally, 12.8% in Jubilee
Hills, 10.9% in LB Nagar
 3rd
position with 9.7% assembly constituency-wise vote
share in 2009 parliamentary elections (18,805 votes)
 17.9% in Kukatpally, 11.2% in Serilingampally
 2nd
position with 8.8% assembly constituency-wise vote
share in 2009 GHMC elections (13,107 votes)
 10.9% in Musheerabad, 8.8% in Serilingampally
Overall, apart from Kukatpally and Serilingampally,
Malkajgiri has been most favorable to LSP consistently

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Reason 2: LSP candidate Dilip Sankarreddy

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Reason 2: LSP candidate Dilip Sankarreddy
Video link: www.youtube.com/watch?v=GpLLIi5P1_w

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Vice President of the
nonprofit since 2004
Lighting project implementation at tribal
residential schools and nomadic camps
Member of first elected Executive Board as
Vice President - Finance.
Member of founding Executive Board in 2009
In charge , Malkajgiri Assembly Constituency
Member of National Steering Committee , the
highest body of Lok Satta Party
World Bank India Development Marketplace 2007 Award.
Provided human powered lighting solutions to tribals and
nomads in 120 locations in rural India through my social
venture that secured funding from the World Bank
Reason 2: LSP candidate Dilip Sankarreddy

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Reason 2: LSP candidate Dilip Sankarreddy
Started HyCity.in, the Internet-based citizen-driven
governance observatory for Hyderabad city in 2012
Spoke on politics at the Harvard India Conference 2013
conducted by the Harvard Business School and the
Harvard Kennedy School of Public Policy in Boston in 2013
Started ‘Voter India’ initiative in
2013 to improve voter lists by
conducting daily door-to-door
new voter enrolment
Nominated for Green Leaf
Award 2007 : Best Social
Worker in Solid Waste
Management

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Reason 2: LSP candidate Dilip Sankarreddy
World Forum – Cities and Quality of Life, Switzerland.
Grant by Office of External Affairs, City of Geneva
Sustainable Development Geneva 2005.
Grant by Swiss Agency for Development and Cooperation
Economic Globalization and Environmental
Policy International Conference,
Warsaw School of Economics, Poland
Urban Planning & Environment International
Conference, Elphinston College, India
Jeddah International Urban Forum,
King Saud University, Saudi Arabia
International Sustainable Development
Research Conference, Hong KongSharjah Urban Planning Symposium,
Sharjah Government, UAE
IDCA International Conference,
Chicago, USA
Talks on Sustainable Development

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Reason 2: LSP candidate Dilip Sankarreddy
Talks on Solid Waste Management
World Congress on Recovery,
Recycling and Reintegration, China
ORBIT Biological Waste Management
International Conference, Germany
Clean India 2007 Conference
Professional Experience
 Worked in corporate strategy, corporate finance, global sales and
marketing, and product development in telecommunications and
education industries in companies across the world
Education
PES Institute of Technology, India
Bachelor of Engineering in Computer Science
Chicago Booth, USA
Full-Time MBA

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Reason 2: LSP candidate Dilip Sankarreddy
Books

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Reason 3: Most fragmented vote share
distribution among other parties
 Vote share distribution: Congress (29.5%), TDP1
(24.7%),
PRP (24.7%), LSP (10.4%), BJP (5.8%)
 High vote share fragmentation among other parties benefits LSP
 PRP has got its highest vote share here (anti-Congress &
anti-TDP votes) amongst all constituencies where LSP has
fared well
 Biggest opportunity for LSP to gain PRP’s vote share as PRP has
ceased to exist
1
In 2009 election, TDP had a pre-poll alliance with TRS, CPI and CPI (M). Hence these parties did not
contest in this constituency

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Reason 4: Sustained on-ground activities
starting from June 2012
 Other parties are not working for the people in the
constituency till election time. But they will spend at least 5
crore rupees each during election campaign period flouting
election code of conduct. So sustained on-the-ground
activities by LSP is helping to counter the money-power
advantage and unethical practices of other parties
 Dilip Sankarreddy is working full-time towards on-the-
ground constituency activities
 Motivated and skilled teams are part of Dilip4Malkajgiri team,
working from across India and U.S.

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Reason 5: Incumbent MLA from Congress is
not a political stalwart
 Current MLA Akula Rajender is a first time legislator and
does not have a “tough to beat” reputation
 He has won with only 29.5% vote share, the lowest victory
mandate amongst constituencies where LSP has fared well
 Winners enjoyed better vote share in other constituencies: Jubilee
Hills (39.8%), Khairatabad (39.0%), Musheerabad (34.6%), LB
Nagar (34.5%), Sanathnagar (34.2%), etc.

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Help me run a long focussed campaign with networks from all
over the world joining forces
Donate Now
Honest Politics Needs Honest Money
What India needs the most at this moment is clean and committed leaders
who strongly represent our problems in the Parliament and the
Assemblies. We need them to lead by example and inspire the best and
the brightest to enter politics. I am going to do just that.
Kindly note that as per Income Tax Act (1961), your entire donation amount is
eligible for income tax deduction.

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 Rs.50 lakh fundraising target
 Rs. 30 lakh to be raised by December-end 2013
 Rs. 20 lakh to be raised in Q1 2014
 Reach-out to a large number of Indians across the country and
overseas
 All donations will be legally accounted for
 Rs.16 lakh will be spent (limit as per Indian laws) on
partisan political campaigning after the Election Code of
Conduct is enforced in 2014
 Party policy: cash, liquor, feasts or gifts will not be offered to voters
 Rs.34 lakh to be spent from June 2012 till the date when
election code of conduct is enforced in 2014
 Expenses include partisan political campaigning and nonpartisan
activities such as new voter enrollment, voter list cleanup, voter
awareness and discretionary minor social work activities
Fundraising target

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 If you are an Indian citizen/organization
 Donation link: www.loksatta.org/donate/dilip
 Your donations will be used for partisan political activities in India
 Your donations are collected by Lok Satta Party and will be used in
Malkajgiri assembly constituency. As per Section 80 GGC of the
Indian Income Tax Act (1961), the entire donation amount is
eligible for income tax deduction
Donate
Important: In the "Comments" box of the donation page and if possible, in
the "Instructions" box of the payment gateway page (CCAvenue page), paste
this message: “To Dilip Sankarreddy, Lok Satta Malkajgiri". Otherwise the
money will go to the central party funds.
Also, after you donate, an automated email is sent to you with a transaction
number. Please email that transaction number along with the donation
amount to Dilip Sankarreddy (dilip.sankarreddy@gmail.com) so that we can
follow up internally to ensure that the donation amount reaches Lok Satta
Malkajgiri.

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 If you are not an Indian citizen/organization
 Donation link: http://www.peopleforloksatta.org/index.php?
option=com_donate&task=donate
 Your donations will not be used for partisan political activities in
India. Your donations will be used for nonpartisan activities in India
or partisan/nonpartisan work outside India. This is in accordance
with the Indian laws.
 Your donations are collected by People For Lok Satta, a nonprofit
political organization registered in United States and will be used by
that organization for activities suggested by Dilip Sankarreddy.
Donations to the organization People for Lok Satta are not tax
deductible in United States.
Donate
Important: After you donate, an automated email is sent to you with a
transaction number. Please email that transaction number along with the
donation amount to Dilip Sankarreddy (dilip.sankarreddy@gmail.com)

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 Join our on-field teams in Malkajgiri Assembly constituency
 People engagement
 Event management
 Local problem resolution
 Join our virtual teams by working from your home in India
or abroad
 Marketing
 Project management
What YOU can also do
 Volunteer coordination:
http://groups.google.com/group/Dilip4Malkajgiri
 Candidate communication: www.dilipsankarreddy.com and
www.facebook.com/dilipsankarreddy
 Constituency website: www.MalkajgiriNow.com

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Questions!

23. Thank You
www.DilipSankarreddy.com
www.MalkajgiriNow.com
www.loksatta.org/donate/dilip