It was an awesome opportunity to be able to share the social media and digital marketing insights the last 3 days in Philippines, Manila.
During the talk, I shared about what an Integrated Digital Marketing Strategy is, where are the gaps companies (especially in the Tourism Industry) needs to consider and fill as we embrace technology and the evolution of marketing in 2020 and beyond.
This presentation also covers a brief overview of what a potential tourist goes through in their buyer's journey prior to purchasing / deciding on a flight booking, hotel booking, and holiday tours.
This document provides a social media plan sample for a fresh fruit delivery business. It includes a SWOT analysis noting strengths like quality produce and delivery but also weaknesses such as high prices. The plan aims to sell 450 units per day through both online and offline channels. The target audience is described along with preferred social media platforms of Facebook, Instagram, and Linkedin. Tactics like A/B testing and branding are outlined over 7 weeks. Goals include growing the brand, driving leads and sales, and improving customer retention. Finally, the document provides details on maintaining accounts and content strategies for each platform.
Developing the digital Strategy
Developing the right campaigns and winning offers
Brainstorming content marketing by segments
Distributing the content to attract an audience (SEO, paid traffic, social media)
Marketing through email
Annual digital budget
Marketing KPIs
ReportGarden’s social media proposal template will provide a comprehensive example to let your client know the workflow with case studies,deliverables etc and explain how your social media strategies like brand promotion, campaigns, engagement, lead generation, will increase the conversion rate while providing a definite timeline for your client.
Digital Content Marketing Proposal Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
Display your search engine rankings and impress your clients by using our topic-specific Digital Content Marketing Proposal PowerPoint Presentation Slides. With the help of this interactive digital content marketing proposal PPT layout, you can showcase the various digital marketing services you offer that hold the interest of the customers. Use the online marketing presentation template to highlight your content services that consist of video production, graphic design, multi-language content, digital content strategy, and content production. This template includes a table of contents that contains topics such as project context and goals, services schedule, timeframe and investment, client testimonials, terms and conditions, etc. Take advantage of this reliable and engaging content marketing proposal PowerPoint presentation slides to mention your company’s goals and objectives that create a positive impact on your clients. With the help of our online content marketing proposal PPT theme, you can portray the different phases of service schedule that includes buyer personas, keyword search estimates, content management systems, editorial calendar, key metrics & performance indicators, and many more. Take the assistance of this visually appealing digital content marketing proposal PowerPoint layout to explain how you design and implement the content marketing solution. By using our attractive online marketing proposal presentation slides, you can grab the attention of your clients by discussing how you monitor and analyze the content marketing matrix for a specific period of time. Talk about your experience as an online content creator and publisher to create a first great impression on the client with the aid of digital content marketing PPT theme. Employ this eye-catchy digital media marketing proposal PPT theme to illustrate the timeframe and investment table of digital content services. You can show your past work samples and turn your prospects into clients by downloading our ready to use digital content marketing PowerPoint presentation templates. https://bit.ly/3oQF3dR
Social media marketing strategies: Introduction, defining social media marketing mix, social media marketing planning, social media marketing channels.
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesBobby singh
This document provides information about an advanced digital marketing course offered by Chandigarh Institute of Internet Marketing. The 3-month course provides comprehensive training in digital marketing strategies and techniques, with a focus on job placement assistance. It covers over 70 modules on topics such as search engine optimization, social media marketing, Google Ads, email marketing, and more. The course is suitable for students, job seekers, professionals and entrepreneurs looking to build in-demand digital marketing skills.
Burger King is proposing a digital campaign to increase brand awareness, drive trial, and boost store traffic in Vietnam. The proposal includes the following key elements:
[1] A "Eat Like a King" photo contest on social media where fans can take photos enjoying Burger King in different ways and win weekly free burgers.
[2] A viral video clip promoting the contest and emphasizing that enjoying Burger King can be done in any way.
[3] Integrated online and offline activities such as contests, promotions, and a loyalty program to further engage customers and link online efforts to in-store sales.
The campaign aims to position Burger King as offering an American standard bur
It was an awesome opportunity to be able to share the social media and digital marketing insights the last 3 days in Philippines, Manila.
During the talk, I shared about what an Integrated Digital Marketing Strategy is, where are the gaps companies (especially in the Tourism Industry) needs to consider and fill as we embrace technology and the evolution of marketing in 2020 and beyond.
This presentation also covers a brief overview of what a potential tourist goes through in their buyer's journey prior to purchasing / deciding on a flight booking, hotel booking, and holiday tours.
This document provides a social media plan sample for a fresh fruit delivery business. It includes a SWOT analysis noting strengths like quality produce and delivery but also weaknesses such as high prices. The plan aims to sell 450 units per day through both online and offline channels. The target audience is described along with preferred social media platforms of Facebook, Instagram, and Linkedin. Tactics like A/B testing and branding are outlined over 7 weeks. Goals include growing the brand, driving leads and sales, and improving customer retention. Finally, the document provides details on maintaining accounts and content strategies for each platform.
Developing the digital Strategy
Developing the right campaigns and winning offers
Brainstorming content marketing by segments
Distributing the content to attract an audience (SEO, paid traffic, social media)
Marketing through email
Annual digital budget
Marketing KPIs
ReportGarden’s social media proposal template will provide a comprehensive example to let your client know the workflow with case studies,deliverables etc and explain how your social media strategies like brand promotion, campaigns, engagement, lead generation, will increase the conversion rate while providing a definite timeline for your client.
Digital Content Marketing Proposal Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
Display your search engine rankings and impress your clients by using our topic-specific Digital Content Marketing Proposal PowerPoint Presentation Slides. With the help of this interactive digital content marketing proposal PPT layout, you can showcase the various digital marketing services you offer that hold the interest of the customers. Use the online marketing presentation template to highlight your content services that consist of video production, graphic design, multi-language content, digital content strategy, and content production. This template includes a table of contents that contains topics such as project context and goals, services schedule, timeframe and investment, client testimonials, terms and conditions, etc. Take advantage of this reliable and engaging content marketing proposal PowerPoint presentation slides to mention your company’s goals and objectives that create a positive impact on your clients. With the help of our online content marketing proposal PPT theme, you can portray the different phases of service schedule that includes buyer personas, keyword search estimates, content management systems, editorial calendar, key metrics & performance indicators, and many more. Take the assistance of this visually appealing digital content marketing proposal PowerPoint layout to explain how you design and implement the content marketing solution. By using our attractive online marketing proposal presentation slides, you can grab the attention of your clients by discussing how you monitor and analyze the content marketing matrix for a specific period of time. Talk about your experience as an online content creator and publisher to create a first great impression on the client with the aid of digital content marketing PPT theme. Employ this eye-catchy digital media marketing proposal PPT theme to illustrate the timeframe and investment table of digital content services. You can show your past work samples and turn your prospects into clients by downloading our ready to use digital content marketing PowerPoint presentation templates. https://bit.ly/3oQF3dR
Social media marketing strategies: Introduction, defining social media marketing mix, social media marketing planning, social media marketing channels.
Digital Marketing PPT(Presentation) - Digital Marketing StrategiesBobby singh
This document provides information about an advanced digital marketing course offered by Chandigarh Institute of Internet Marketing. The 3-month course provides comprehensive training in digital marketing strategies and techniques, with a focus on job placement assistance. It covers over 70 modules on topics such as search engine optimization, social media marketing, Google Ads, email marketing, and more. The course is suitable for students, job seekers, professionals and entrepreneurs looking to build in-demand digital marketing skills.
Burger King is proposing a digital campaign to increase brand awareness, drive trial, and boost store traffic in Vietnam. The proposal includes the following key elements:
[1] A "Eat Like a King" photo contest on social media where fans can take photos enjoying Burger King in different ways and win weekly free burgers.
[2] A viral video clip promoting the contest and emphasizing that enjoying Burger King can be done in any way.
[3] Integrated online and offline activities such as contests, promotions, and a loyalty program to further engage customers and link online efforts to in-store sales.
The campaign aims to position Burger King as offering an American standard bur
The team will discuss Dove's strategies across paid, owned, and earned media and how they overlap. Specifically, they will analyze Dove's use of billboards, online banners, and TV commercials for paid media; their website, Twitter, and Facebook pages for owned media; and how earned media is driven by the other channels. As an example of consistency, the team notes that Dove shares TV commercial content through owned channels like YouTube to engage more users and generate earned media interactions like comments and shares.
This document summarizes the services of Look Agency, a marketing and media agency. It discusses how brands are increasingly relying on content and media ecosystems to connect with audiences. Look Agency helps brands develop engaging content that reaches customers through all media channels. It provides services such as creative content development, public relations, social media marketing, and analyzing audience behavior. The document highlights some of Look Agency's portfolio and client work, and introduces the directors and key staff.
This document discusses the symbiotic relationship between content strategy and social media. It notes that without great content, social media has no purpose, and without social media, content reach will be limited. It then provides overviews of major social media platforms like Facebook, Twitter, Instagram, LinkedIn, and YouTube, discussing their demographics, best practices, and challenges. It emphasizes that defining goals, understanding audiences, establishing baselines, creating engaging content, monitoring and measuring are keys to successful social media strategies that can also inform content development.
Vibes Communication is one of the best digital marketing agency in Noida. We’re the fusion of technology and marketing that enhance the brand’s value and integrity. Think of Branding-Think of us. We are the brand builder. Click here to know about us: www.vibescom.in
This document contains marketing budgets and plans for several divisions of an organization for the year 2024. It includes budgets for trade shows, seminars, content development, digital marketing and other expenses. It also outlines key partners, activities, resources, value propositions, customer relationships, segments and channels for each division. Projected unit sales and margins are provided for each division.
This proposal outlines how General Data P. Ltd. can help RPG Cables improve search engine visibility and website traffic through search engine optimization. They recommend on-page SEO such as optimizing titles, meta tags, and content as well as off-page SEO like social media marketing, blogging, and link building. If hired, General Data P. Ltd. would provide content marketing, social media management, and monthly performance reports to help RPG Cables achieve their digital marketing goals of increasing website visits and conversions.
Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals.
This is slide that will give you idea about my social media marketing related facebook proposal. Advantages of social media marketing in facebook and how it will benefit you is described in this slide show.
Digital marketing can help restaurants communicate with and learn from guests through personalized messages. Developing a content strategy with clear goals in mind is important. Goals may include growing a customer database, increasing sales and foot traffic, or building relationships on social media. Testing strategies in a limited market first allows restaurants to enhance their approach based on results before broader application. Tracking key metrics helps ensure strategies are effective at meeting goals over time.
At our company, it has been our legacy to raise the bar of excellence several notches higher with every new creation.
Our vision is to create residential and work spaces with modern amenities at affordable prices.
This document outlines a digital marketing plan. It defines digital marketing as targeted, measurable marketing using digital technologies. It lists various digital marketing channels and examples. Personas for target audiences are described along with their interests and concerns. Goals, actions, content planning, and results tracking are components of the outlined plan. Key performance indicators and costs are evaluated to optimize the strategy over time.
This document outlines a social media strategy for an organization called BDAS. The strategy includes:
1. An analysis of BDAS's current performance on LinkedIn and Twitter, including key metrics such as followers, impressions, and engagement.
2. Goals of increasing brand awareness, becoming the market leader, and boosting social metrics like followers and interactions.
3. A strategy format that involves segmenting targets into B2B companies and B2C customers, and positioning BDAS as offering the best quality and exclusive offers.
4. Tactical plans that include community management, content planning and publishing, and KPIs to measure success in increasing sales and social media presence.
Social Media Management Services Proposal by Eloisa GesmundoEloisa Gesmundo
This social media management service proposal formalizes plans with clients and interested businesses as well as establish expectations between the two parties involved. An initial meeting shall be conducted to know more about you, your business goals and your business current marketing standing. A more detailed proposal shall be submitted after the initial interview.
Ekaaksh Innovations is a creative agency that provides strategic branding and marketing solutions to help businesses grow and stand out from competitors. They extract insights about clients' businesses and apply data science and human behavior insights to develop thoughtful solutions. Their services include brand strategy, planning, creative design, media planning, execution, and monitoring results. They have experience rebranding and developing marketing campaigns for clients in various industries.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
01.Create Landing Page or Webpage
Relevant Infographic or Media
Mobile Friendly or Responsive Interface
CTA Button (Call to Action)
Lead Generation Form
2.Increase Organic Visibility (SEO) Or Search Engine Optimization
Search Engine Optimization Process...
Search Relevant Keywords
Keyword research is one of the most important, valuable, and high return activities in the search marketing field.
Optimize Webpage (Onpage SEO)
Onpage SEO is a backbone of SEO. Onpage Seo refers to all those activity which are done within the boundaries of your website.
Create Backlinks (Offpage SEO)
Backlinks are one of the most important aspects of SEO.The right links can drive traffic to your site which can convert into leads.
H-CARDS (Google Maps )
3. Increase Inorganic Visibility (SEM)
Create Campaign with Your Goals , Audience & Info-graphic
Use SERP & Display Network Platform For Campaign
Use Pay Per Click Technique
Generate Leads / Sales
4. Increase Social Visibility (SMM)
Create Campaign with Your Goals , Audience & Info-graphic
Use Page Like , Post Boost , Website Click Advertising For Campaign
Use Pay Per Lead Technique
Generate Leads / Sales
5. Manage Lead with Email Marketing & Automation
Email marketing is economical and highly effective.
Create Campaign
Push Mail to Leads
Use Automation
Digital Optimization Network
15 , D Block , Malviya Nagar Delhi –India
Email: satish@digon.in Web: www.digon.in
Contact : +91-78796-79328
Created by : Satish Vishwakarma
Follow @satishdigon
Hello all, I have tried to collate the basics of social media content strategy that can be applied in any situation. Use them and let me know if they helped you in any way. I am more than happy to take any feedback about how to improve the content if you have any sugegstions.
Digital Marketing Proposal - Understanding Digital Marketing Infidirect
The digital marketing proposal outlines a strategy to achieve social search marketing goals through various online activities. It discusses generating awareness, engagement, and leads through responsive websites, search engine optimization, social media optimization, and display ad campaigns. The proposal details a two-phase implementation scope that includes SEO, SMO, ORM and later expands to email, SMS, display ads, SEM, SMM and mobile. The contact information for Madhumita Mishra is provided to discuss the proposal further.
Social Media Plan Of Action For Real Estate BrokersDoug Devitre
Doug Devitre presents his Social Media Plan Of Action For Real Estate Brokers and how to build organizational value using low cost methods to the Greater Tampa Association of REALTORS.
Social Media Post Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Post Management Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3fAO1nn
The document discusses the history and development of artificial intelligence over the past 70 years. It outlines some of the key milestones in AI research from the early work in the 1950s to modern advances in deep learning. While progress has been significant, fully general artificial intelligence that can match or exceed human levels of intelligence remains an ongoing challenge that researchers continue working to achieve.
Definitive Guide to B2B Marketing in the Digital AgeCarolyn Bao
B2B Marketing has changed. 89% of B2B buyers use the internet during their B2B research process, according to a joint study by Google and Millward Brown Digital.
Direct sales are still critical, but strategic digital marketing will fuel the sustainable growth of the company, through generating demand, and empowering sales. I just published a B2B Marketing Guide that shows B2B marketers how to build a robust B2B technology brand, using all forms of digital marketing tools.
How episodic content can take engagement to the next level | Video for charit...CharityComms
Dan Linstead, editorial director, branded content and Hannah Brinkman, head of video, Immediate Media
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
This document provides information and guidance for using the Live.me live video streaming app. It discusses how to sign up, set up a profile, prepare for and conduct broadcasts, interact with viewers, earn money from gifts, and cash out earnings. Tips are provided around lighting, topics, hashtags, and maintaining a positive community experience. The app allows anyone to broadcast live video to share talents and connect with others.
The team will discuss Dove's strategies across paid, owned, and earned media and how they overlap. Specifically, they will analyze Dove's use of billboards, online banners, and TV commercials for paid media; their website, Twitter, and Facebook pages for owned media; and how earned media is driven by the other channels. As an example of consistency, the team notes that Dove shares TV commercial content through owned channels like YouTube to engage more users and generate earned media interactions like comments and shares.
This document summarizes the services of Look Agency, a marketing and media agency. It discusses how brands are increasingly relying on content and media ecosystems to connect with audiences. Look Agency helps brands develop engaging content that reaches customers through all media channels. It provides services such as creative content development, public relations, social media marketing, and analyzing audience behavior. The document highlights some of Look Agency's portfolio and client work, and introduces the directors and key staff.
This document discusses the symbiotic relationship between content strategy and social media. It notes that without great content, social media has no purpose, and without social media, content reach will be limited. It then provides overviews of major social media platforms like Facebook, Twitter, Instagram, LinkedIn, and YouTube, discussing their demographics, best practices, and challenges. It emphasizes that defining goals, understanding audiences, establishing baselines, creating engaging content, monitoring and measuring are keys to successful social media strategies that can also inform content development.
Vibes Communication is one of the best digital marketing agency in Noida. We’re the fusion of technology and marketing that enhance the brand’s value and integrity. Think of Branding-Think of us. We are the brand builder. Click here to know about us: www.vibescom.in
This document contains marketing budgets and plans for several divisions of an organization for the year 2024. It includes budgets for trade shows, seminars, content development, digital marketing and other expenses. It also outlines key partners, activities, resources, value propositions, customer relationships, segments and channels for each division. Projected unit sales and margins are provided for each division.
This proposal outlines how General Data P. Ltd. can help RPG Cables improve search engine visibility and website traffic through search engine optimization. They recommend on-page SEO such as optimizing titles, meta tags, and content as well as off-page SEO like social media marketing, blogging, and link building. If hired, General Data P. Ltd. would provide content marketing, social media management, and monthly performance reports to help RPG Cables achieve their digital marketing goals of increasing website visits and conversions.
Social media marketing, or SMM, is a form of internet marketing that involves creating and sharing content on social media networks in order to achieve your marketing and branding goals.
This is slide that will give you idea about my social media marketing related facebook proposal. Advantages of social media marketing in facebook and how it will benefit you is described in this slide show.
Digital marketing can help restaurants communicate with and learn from guests through personalized messages. Developing a content strategy with clear goals in mind is important. Goals may include growing a customer database, increasing sales and foot traffic, or building relationships on social media. Testing strategies in a limited market first allows restaurants to enhance their approach based on results before broader application. Tracking key metrics helps ensure strategies are effective at meeting goals over time.
At our company, it has been our legacy to raise the bar of excellence several notches higher with every new creation.
Our vision is to create residential and work spaces with modern amenities at affordable prices.
This document outlines a digital marketing plan. It defines digital marketing as targeted, measurable marketing using digital technologies. It lists various digital marketing channels and examples. Personas for target audiences are described along with their interests and concerns. Goals, actions, content planning, and results tracking are components of the outlined plan. Key performance indicators and costs are evaluated to optimize the strategy over time.
This document outlines a social media strategy for an organization called BDAS. The strategy includes:
1. An analysis of BDAS's current performance on LinkedIn and Twitter, including key metrics such as followers, impressions, and engagement.
2. Goals of increasing brand awareness, becoming the market leader, and boosting social metrics like followers and interactions.
3. A strategy format that involves segmenting targets into B2B companies and B2C customers, and positioning BDAS as offering the best quality and exclusive offers.
4. Tactical plans that include community management, content planning and publishing, and KPIs to measure success in increasing sales and social media presence.
Social Media Management Services Proposal by Eloisa GesmundoEloisa Gesmundo
This social media management service proposal formalizes plans with clients and interested businesses as well as establish expectations between the two parties involved. An initial meeting shall be conducted to know more about you, your business goals and your business current marketing standing. A more detailed proposal shall be submitted after the initial interview.
Ekaaksh Innovations is a creative agency that provides strategic branding and marketing solutions to help businesses grow and stand out from competitors. They extract insights about clients' businesses and apply data science and human behavior insights to develop thoughtful solutions. Their services include brand strategy, planning, creative design, media planning, execution, and monitoring results. They have experience rebranding and developing marketing campaigns for clients in various industries.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
DIGITAL MARKETING STRATEGY FOR REAL ESTATE !!!
When clients need a branding, a website or a Digital Marketing Strategy, it requires a clear design process. A client who understands the basics of this process will appreciate what happens at each step.
01.Create Landing Page or Webpage
Relevant Infographic or Media
Mobile Friendly or Responsive Interface
CTA Button (Call to Action)
Lead Generation Form
2.Increase Organic Visibility (SEO) Or Search Engine Optimization
Search Engine Optimization Process...
Search Relevant Keywords
Keyword research is one of the most important, valuable, and high return activities in the search marketing field.
Optimize Webpage (Onpage SEO)
Onpage SEO is a backbone of SEO. Onpage Seo refers to all those activity which are done within the boundaries of your website.
Create Backlinks (Offpage SEO)
Backlinks are one of the most important aspects of SEO.The right links can drive traffic to your site which can convert into leads.
H-CARDS (Google Maps )
3. Increase Inorganic Visibility (SEM)
Create Campaign with Your Goals , Audience & Info-graphic
Use SERP & Display Network Platform For Campaign
Use Pay Per Click Technique
Generate Leads / Sales
4. Increase Social Visibility (SMM)
Create Campaign with Your Goals , Audience & Info-graphic
Use Page Like , Post Boost , Website Click Advertising For Campaign
Use Pay Per Lead Technique
Generate Leads / Sales
5. Manage Lead with Email Marketing & Automation
Email marketing is economical and highly effective.
Create Campaign
Push Mail to Leads
Use Automation
Digital Optimization Network
15 , D Block , Malviya Nagar Delhi –India
Email: satish@digon.in Web: www.digon.in
Contact : +91-78796-79328
Created by : Satish Vishwakarma
Follow @satishdigon
Hello all, I have tried to collate the basics of social media content strategy that can be applied in any situation. Use them and let me know if they helped you in any way. I am more than happy to take any feedback about how to improve the content if you have any sugegstions.
Digital Marketing Proposal - Understanding Digital Marketing Infidirect
The digital marketing proposal outlines a strategy to achieve social search marketing goals through various online activities. It discusses generating awareness, engagement, and leads through responsive websites, search engine optimization, social media optimization, and display ad campaigns. The proposal details a two-phase implementation scope that includes SEO, SMO, ORM and later expands to email, SMS, display ads, SEM, SMM and mobile. The contact information for Madhumita Mishra is provided to discuss the proposal further.
Social Media Plan Of Action For Real Estate BrokersDoug Devitre
Doug Devitre presents his Social Media Plan Of Action For Real Estate Brokers and how to build organizational value using low cost methods to the Greater Tampa Association of REALTORS.
Social Media Post Management Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Social Media Post Management Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3fAO1nn
The document discusses the history and development of artificial intelligence over the past 70 years. It outlines some of the key milestones in AI research from the early work in the 1950s to modern advances in deep learning. While progress has been significant, fully general artificial intelligence that can match or exceed human levels of intelligence remains an ongoing challenge that researchers continue working to achieve.
Definitive Guide to B2B Marketing in the Digital AgeCarolyn Bao
B2B Marketing has changed. 89% of B2B buyers use the internet during their B2B research process, according to a joint study by Google and Millward Brown Digital.
Direct sales are still critical, but strategic digital marketing will fuel the sustainable growth of the company, through generating demand, and empowering sales. I just published a B2B Marketing Guide that shows B2B marketers how to build a robust B2B technology brand, using all forms of digital marketing tools.
How episodic content can take engagement to the next level | Video for charit...CharityComms
Dan Linstead, editorial director, branded content and Hannah Brinkman, head of video, Immediate Media
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
This document provides information and guidance for using the Live.me live video streaming app. It discusses how to sign up, set up a profile, prepare for and conduct broadcasts, interact with viewers, earn money from gifts, and cash out earnings. Tips are provided around lighting, topics, hashtags, and maintaining a positive community experience. The app allows anyone to broadcast live video to share talents and connect with others.
This document provides tips and strategies for using Facebook effectively for business purposes. It discusses how to drive traffic to your Facebook page by promoting it widely and getting others to promote you. The importance of engaging audiences on Facebook through comments, entertaining and informative posts, and solving problems is covered. Specific types of posts that perform well and variables that make for a "good" post are outlined. Additional topics include identifying target audiences, listening to customers, driving customers offline through contests and promotions, gaining new customers, continuing relationships, and drip marketing strategies.
Reality television has become very popular, but it also raises ethical concerns about how it portrays and influences people. While reality shows claim to authentically depict real life, they often manipulate situations and edit footage to craft compelling narratives and reinforce stereotypes. This can negatively impact viewers' perceptions of gender, race, and social issues. While reality television is meant for entertainment, it is important to recognize how its depictions of reality are constructed for profit rather than being truly authentic representations of real world experiences and interactions.
Social television allows people to connect with others on social media platforms like Twitter while watching TV shows or live events. It gives viewers a way to discuss what they're watching and feel like they are part of a larger viewing experience. Companies have embraced social TV as it encourages live viewership and engagement. Various websites and apps have been created to integrate social media discussions with television content in real-time.
Social television incorporates social media platforms like Twitter while watching TV shows or live events. It allows viewers to discuss what they are watching with others in real-time and feel less isolated. Many TV networks and apps now integrate social media comments and interactions to enhance viewer engagement. Advertisers are also embracing social TV as it encourages live viewership.
Yossi Erdman - AO Social media - July 2015Yossi Erdman
This is the story of ao.com social media strategy. It's all started with a small Facebook page of a company that sells washing machines, but became a much bigger thing. Being the only brand advertising for more than 2 years, Yossi and the team saw a big brand impact just from Facebook activity. Check more of their content in this presentation
- A survey of 962 YouTube subscribers was conducted to understand how to encourage more viewers to visit the CollegeHumor website.
- The survey found that most viewers stay on YouTube out of habit, though some were unaware of the one-month delay for videos on the site. Knowing about the delay slightly increased likelihood of visiting the CollegeHumor site.
- Increasing promotions about exclusive content and series continuations on the CollegeHumor site was suggested to draw more viewers from YouTube to the site.
This document provides tips for marketing a business using Facebook and Twitter. It recommends posting to Facebook during morning, lunch, prime time TV hours and live events. The best types of Facebook posts are text, photos with calls to action, and scheduled posts. Twitter should be used to drive people to a website and create conversations using hashtags, photos, questions and relevant content. Both platforms require consistent branding and a fun, personable voice while respecting etiquette guidelines. Regular, high-quality posts are important for organic reach and paid promotions.
My classmates and I have constructed a presentation highlighting the strengths, weaknesses, opportunities and threats that this organization faces. We have also included our ideas on how to improve their social media content.
The document discusses the need for a platform called MOA that allows consumers to provide feedback on television advertisements. It notes that brands spend heavily on TV ads but lack detailed customer insights and feedback. MOA aims to be a platform where viewers can react to ads in real-time using emoticons and share their responses. This would provide brands with second-by-second sentiment analysis on ads from a non-controlled environment. A case study shows MOA's analysis of sentiment responses differed for Pepsi and Coke ads, revealing viewer dissatisfaction with the Pepsi ad. The document argues MOA could help brands better measure ROI from TV ads and give consumers a way to share opinions.
Part 3 as we focus on the social media results from our 2017 Today's Online Renter Study. It's time to build an effective social media strategy to jump start engagement!
The survey of 962 YouTube subscribers found that while most viewers visit the CollegeHumor website, only half regularly jump between YouTube and the site. Awareness of exclusive content and a one month delay on YouTube helped encourage some viewers to engage more with CollegeHumor.com. However, habits and preference for YouTube's interface prevented many from regularly using the site. The survey suggests CollegeHumor should promote exclusive serial content and previews to drive more traffic between platforms and address misconceptions about video quality to improve viewership across sites.
The document analyzes three TV drama shows - Love Island, Killing Eve, and Press. For Love Island, it summarizes that the show targets younger audiences through its bright colors, online shop, and social media promotion. It notes Killing Eve draws viewers in with intriguing images and episode descriptions. In contrast, it finds Press lacks social media promotion and digital convergence, which has hindered its popularity compared to the other two shows.
Social Media Marketing for Actors - Dumbass Filmmakers!fatelink
We produced this packet for the actors of "Dumbass Filmmakers!" to help them navigate social media and build buzz for themselves and our show.
It includes advice on YouTube, Vimeo and Twitter, among other practical advice for getting the word out about your latest internet television project.
This document discusses the history and impact of reality television. It begins with an overview of topics to be covered, including the history and demographics of reality TV viewers. It then discusses how reality TV shapes societal agendas by portraying certain images and conflicts. Networks manipulate viewers for profits and influence consumerism. Reality TV also impacts politics through the portrayal of cultural issues and economics by its low production costs and high viewership generating profits. Product placement is common. Overall reality TV has significant influence through its widespread viewership and integration into social media.
"Let the Audience Direct" was a talk delivered in Lisbon, Portugal at EuroITV 2011. It was based on the experiences of a live Carte Blanche broadcast that used Facebook and Twitter to allow viewers to choose the stories that went out, the order, and to write the studio links for the selected stories.
Second Screen Case Studies for SingaporeZhou Wenhan
The document discusses how second screen applications on mobile devices can engage TV viewers and increase ratings. It notes that 80% of people are online and watching TV simultaneously. Second screen apps aim to redirect viewers' attention back to the TV program rather than distractions like social media. Case studies show that additional content, games, quizzes and audience participation features in second screen apps help boost engagement and retention. The future of second screen includes using app interactions for advertising, tracking show ratings, and increasing monetization opportunities for broadcasters.
Similar to digital marketing for TV channel broadcaster (20)
Pharma and Healthcare Marketing for Digital Media - Rahul AvasthyRahul Avasthy
The document analyzes the digital competence of 51 pharmaceutical brands across various disease states by examining their websites, online marketing efforts, search engine optimization, and social media presence. It assigns each brand a "Digital IQ" score and ranks them, with the top brands having robust, well-designed websites and active digital marketing campaigns, while many brands were found to have outdated websites and minimal online presence. The study aims to provide pharmaceutical companies a way to assess their digital strengths and weaknesses relative to peers in order to improve their online marketing strategies.
digital marketing for Pharma (abbott pharma) social mediaRahul Avasthy
1) The document discusses strategies for pharmaceutical companies to increase engagement with doctors through digital channels, including being present on mobile platforms and social media where doctors spend time.
2) It provides examples of mobile applications created by pharmaceutical companies for various purposes like decision support, compliance, and monitoring.
3) The document advocates that pharmaceutical companies can effectively engage with doctors and follow regulations through professional use of social media and digital channels.
Why abott pharma needs digital advertisingRahul Avasthy
Abbott Pharma needs digital marketing because digital communication has fundamentally shifted how people interact and share information online. Digital marketing allows for targeted messaging, measurable results, and engagement through dialogue rather than one-way advertisements. It can also leverage the billions of peer recommendations that are shared through social media each year, which people trust more than traditional ads. An integrated digital marketing strategy across social media, websites, mobile apps, and other channels can improve brand recognition, prescriptions, and customer loyalty, providing a high return on investment through increased interactions and influencer marketing.
This document discusses partnering with CNN to promote brands to influential travelers, decision makers, and internet users globally. It notes that CNN reaches millions of television households and hotel rooms internationally. Partnering with CNN would allow maximizing brand value by associating with a leading global brand and reaching frequent business and leisure travelers who value tailored news, connectivity, and travel-related information.
Focus Circle Group is an independent creative agency formed in 2009 with 25 specialists across 5 offices. They provide branding, social media, interactive, and technology services. Their experienced team delivers creative and intelligent solutions. They combine traditional offline agency services with innovative digital strategies, including internet marketing, social media, and interactive design. They have experience across various industries and have helped grow several large clients in India.
Mobile phones and internet access are becoming nearly ubiquitous, with 92% of owners unable to go a day without their phones and phones within arm's reach 80% of the day. Social networking is helping to move mobile internet services into the mainstream. Mobile web usage in India has grown significantly, with Facebook and Twitter seeing especially large increases in mobile usage. QR codes can be used to link printed materials to digital content and webpages by scanning the code with a mobile phone's camera.
Digital media has put the food industry in innovative contact with customers. The Albion Cafe uses Twitter to alert customers when baked goods are ready. Top reasons for digital/social media use in the food industry include transparency, social networks, wireless access, and short attention spans. Mobile apps allow smaller restaurants to offer online ordering. Digital media also helps restaurants connect with new customers by making them easier to find online. It can also expose unsanitary conditions and act as a safety alert system. Applications provide nutritional information for food from restaurants and grocery stores.
Brand identity is one of the most important components of branding as it is what people see, remember, and associate with a company. Without a strong visual identity, communication fails. Focus Communication has experience branding distinguished hotels since 1997. They take a holistic approach to branding and marketing, providing a one-stop solution including brand identity, advertising, public relations, and more.
Brand identity is one of the most important components of branding as it is what people see, remember, and associate with a company. Without a strong visual identity, communication fails. Focus Communication has experience branding distinguished hotels since 1997. They take a holistic approach to branding and marketing, providing a one-stop solution including brand identity, advertising, public relations, and more.
Solar charger new product launch - Rahul avasthyRahul Avasthy
The document introduces a solar charger that can charge multiple electronic devices like phones, cameras, and music players using solar power. It aims to create product awareness and sell 100,000 units in the first year. The target segments are high mobility users and places with electricity shortages. An action plan details launching in major cities over 4 phases in the first year, establishing distribution channels, and conducting market surveys to inform future demand and new products.
The document discusses the concept of the sub prime crisis and how it relates to MTV. In just a few sentences, it introduces the topic of the sub prime mortgage crisis and hints that MTV may have had an influence on or perspective about the crisis, but it does not provide enough information to fully understand either topic or their relationship within the limited text.
The document discusses the importance of social media marketing. It notes that social media allows brands to engage directly with customers where they spend leisure time online. Some key benefits mentioned include higher credibility, engagement, brand loyalty, and customization through social listening. The document then outlines a 5-stage social media marketing strategy process and discusses research conducted on social media usage patterns in India. It finds that social media is becoming a daily activity and strongly influences purchase decisions based on online reviews and comments.
The document analyzes Tata Sky's position in the DTH services market in India. It notes that the market has low entry barriers but high capital investment requirements. Tata Sky has strengths like its strong brand name but also faces threats from competitors. Customer surveys show over half of respondents are open to switching to DTH services. Tata Sky is seen as having a good brand and product quality compared to competitors like Dish TV, but its costs are seen as higher. The document proposes communication and marketing strategies for Tata Sky to pursue, including innovative new services.
The document promotes a photo editing service called Clean and Clear Confident Week. It provides instructions on how to sign up for the service, submit photos for editing, and claim the edited photos for free. Users are then encouraged to share their before and after photos on Facebook for a chance to win gift hampers. The service aims to provide flawless photos to help teenagers feel more confident on social media.
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
AI Transformation Playbook: Thinking AI-First for Your BusinessArijit Dutta
I dive into how businesses can stay competitive by integrating AI into their core processes. From identifying the right approach to building collaborative teams and recognizing common pitfalls, this guide has got you covered. AI transformation is a journey, and this playbook is here to help you navigate it successfully.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART KALYAN CHART
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART INDIA MATKA KALYAN SATTA MATKA 420 INDIAN MATKA SATTA KING MATKA FIX JODI FIX FIX FIX SATTA NAMBAR MATKA INDIA SATTA BATTA
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
During the budget session of 2024-25, the finance minister, Nirmala Sitharaman, introduced the “solar Rooftop scheme,” also known as “PM Surya Ghar Muft Bijli Yojana.” It is a subsidy offered to those who wish to put up solar panels in their homes using domestic power systems. Additionally, adopting photovoltaic technology at home allows you to lower your monthly electricity expenses. Today in this blog we will talk all about what is the PM Surya Ghar Muft Bijli Yojana. How does it work? Who is eligible for this yojana and all the other things related to this scheme?
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
High-Quality IPTV Monthly Subscription for $15advik4387
Experience high-quality entertainment with our IPTV monthly subscription for just $15. Access a vast array of live TV channels, movies, and on-demand shows with crystal-clear streaming. Our reliable service ensures smooth, uninterrupted viewing at an unbeatable price. Perfect for those seeking premium content without breaking the bank. Start streaming today!
https://rb.gy/f409dk
25. Every show has something to offer
First thrilling encounter
Positivity of conversations
One naughty outing
Momentum of mystery
Imagination of a surprise
Adventure of drama
Happiness of achieving
Fondness of family
Suspense of psyche
Complication of relationships
27. BIG CBS LOVE
Creates Memories | Captures Moments
To unwind,
to relax and
to enjoy a footloose moment
Of feeling at ease and being one
With an otherwise Busy Self
That remains with you
84. To break away from a 30 sec promo to a
more immersive story telling format
And being on your mind, with you and in
your life
FOREVER & EVER
85. BIG CBS LOVE STAR WORLD
ZEE CAFÉ
HBO INDIA
Websites
1
1
1
1
Facebook
YES
YES
YES
YES
Twitter
YES
YES
YES
YES
YouTube
YES
YES
YES
YES
Wikipedia
YES
YES
YES
YES
Mobile
Website
NO
NO
NO
NO
95. Measure
Reach
Audience
Encourage
Action incl lead generation
Convert
To sale
Engage customers to
retain and grow
Tracking metrics
Unique visitors
New visitors
Visits
Conversation volume
Online opportunity
(lead) volume
Offline opportunity (lead)
volume generated from online
Performance
drivers
(diagnostics)
Share of audience
Share of search
Brand/direct visits
Page engagement rate
(Bounce rate, duration)
Lead conversion rate by
engagement tool
Customer-centric
KPIs
Business value
KPIs
Online sales volume
Offline sales volume
generated from online
Email list quality
Email engagement
quality
Transactions
Conversion rate to sale
Channel conversion
rates
Category conversion
rates
Active customers % (site
and email active)
Active social followers
Repeat conversion rate
Cost per click and cost per
sale
Brand awareness
Conversation polarity
(sentiment)
Cost per lead
Customer satisfaction
Average order value
Cost per sale
Customer satisfaction
Lifetime value
Customer loyalty index
Customer advocacy
Products per customer
Audience share (owned
media) or
Share of voice (earned
media)
Goal value per visit
Online lead contribution
(n,£, % of total)
Revenue per visit
Online-originated
contribution to sales,
revenue and product
Retained sales growth
and volume
Revenue per channel
and category
Editor's Notes
Add screenshotsDigital footprint of Telco – Snapshot HTML5 Website – across browsers -
Evolve with color lines
Brief – RACEAttack – 5SFramework – Actions – 22 Cluster of each S – Color based seggregation – for framework