Atlanta’s week long Digital Atlanta event brings together entrepreneurs, local leaders and digital experts to explore every facet of how the internet, mobile, social and digital are re-shaping business and society. I had the opportunity to kick off the week with a keynote presentation on five big trends that are transforming the offline and online world. The five trends are: Bits to Atoms Products to Experiences Channels to Pockets Audiences to Individuals Cyberspace to Real Places