The document discusses the distinction between managers and leaders, emphasizing that managers focus inward on individuals while leaders focus outward on competition and future directions. A Gallup study over 25 years identified key workplace strengths through twelve survey questions that correlate with business outcomes like productivity and employee retention. It highlights the importance of achieving strong agreement on foundational questions regarding employee expectations and support to drive organizational success.

1. DIGICORP meets YUVA
STAY UNSTOPPABLE

2. Managers vs. Leaders
• The main difference is “Focus”
• Managers look inwards
– Inside the organization
– Into each individual
– Into the differences in style, goals, needs and
motivation of each person
• Leaders look outwards
– At the competition
– At the future
– At the alternative route forward

3. Background
• In 25 years, the Gallup Organization
interviewed over 80,000 managers from
different companies.
• This mammoth research project grew from
two basic questions:
– What do the most talented, productive
employees need from the workplace?
– How do you attract, find, focus, and keep
talented employees?

4. The Twelve Questions to Measure the Strength of a
Workplace
1. Do I know what is expected of me at work?
2. Do I have the right materials and equipment I need to do my work right?
3. At work, do I have the opportunity to do what I do best every day?
4. In the last seven days, have I received recognition or praise for doing good
work?
5. Does my supervisor, or someone at work, seem to care about me as a person?
6. Is there someone at work who encourages my development?
7. At work, do my opinions seem to count?
8. Does the mission/purpose of my company make me feel my job is important?
9. Are my co-workers committed to doing quality work?
10. Do I have a best friend at work?
11. In the last six months, has someone at work talked to me about my progress?
12. This last year, have I had opportunities at work to learn and grow?

5. But does it relate to business outcomes?
• Gallup ran a meta­analysis
of data using
2,500 business units’ performance data and
105,000 employees’ opinion surveys.
– Productivity
– Profitability
– Employee retention
– Customer satisfaction

6. A Case In Point
• Employee survey
– Do you have the materials and equipment needed to
do your work right?
• Store A: 45% Strongly Agreed
• Store B: 11% Strongly Agreed
• Reality: Store A and Store B had the same materials and
equipment
• Stores scoring in the top 25%
– On average, were 4.56% over their sales budget.
– Almost 14% over their profit budget.
– Retained more employees.

7. The Order of the Questions
• Base Camp: “What do I get?” (Q1,Q2)
• Camp 1: “What do I give?” (Q3,Q4,Q5,Q6)
• Camp 2: “Do I belong here?” (Q7,Q8,Q9,Q10)
• Camp 3: “How can we all grow?” (Q11, Q12)
• The Focus of Great Managers
– Take aim at Base Camp and Camp 1 (Q1-Q6).
– Securing “Strongly Agree” response is our most
important responsibility.

8. Basecamp + Camp 1 = 6 questions
1. Do I know what is expected of me at work?
2. Do I have the right materials and equipment I need
to do my work right?
3. At work, do I have the opportunity to do what I do
best every day?
4. In the last seven days, have I received recognition or
praise for doing good work?
5. Does my supervisor, or someone at work, seem to
care about me as a person?
6. Is there someone at work who encourages my
development?

9. Digicorp
SAMPLE SURVEY

10. Total responses
59

11. Q1

12. Q2

13. Q3

14. Q4

15. Q5

16. Q6

17. Summary
• Majority response is “Agree” (4)
• Not enough “Strongly Agree” (5)
• Few “Disagree” and “Strongly Disagree” as
well (2 and 1 respectively)

18. Goal should be to get…
Q1 – Strongly Agree
Q2 – Strongly Agree
Q3 – Strongly Agree
Q4 – Strongly Agree
Q5 – Strongly Agree
Q6 – Strongly Agree

19. Topic of the talk was…
• Innovation
• Target Oriented
• Discipline
• Responsibility
• Self Belief

20. Latest ASQ survey conducted by
Kelton Global
• Traits people value most in a leader
• Honesty – 30%
• Communication Skills – 22%
• Critical Thinking – 11%
• Commitment – 10%
• Leaders' biggest shortcomings
• Communicating Skills – 20%
• Honesty – 16%

21. Book
First, Break all the rules

22. Comments?
ONCE AGAIN…STAY
UNSTOPPABLE