This document provides information about LED advertising opportunities in Dhaka, Bangladesh. It notes that the city has over 10 million residents and 5.7 million daily commuters, presenting opportunities to advertise on LED displays along major traffic routes. Several proposed "Star Packages" are outlined for advertising on mini-poles along specific routes, police boxes, and billboards. Charts with traffic numbers and estimated reach are also included for different routes. The document aims to convince brands that LED advertising in Dhaka can effectively reach millions of eyeballs daily.

1. Special Offers
LED ADVERTISING
DHAKA SOUTH

2. Static billboards are
backdated. Only one or
two campaign for the
whole year doesn’t make
sense any more when
people know the news
even before newspaper
gets published.

3. 10Million Residents
5.7mDaily Commuter

4. 120Seconds Exposure
per Signal
7km/hr
Travel Speed

5. When half of the country lives in
Dhaka and other half travels to the
capital at least once a year, isn’t’ this
the best place to advertise?
“ “

6. To From Total Per Day Quarter Annual
Nayabazar Siddikbazar 226
13,896 1,250,640 5,072,040
Siddikbazar Nayabazar 546
Fakirarpool Dainik Bangla 593
17,478 1,573,020 6,379,470
Dainik Bangla Fakirarpool 378
GPO Gulistan 116
3,924 353,160 1,432,260
Gulistan GPO 102
GPO Press Club 125
5,040 453,600 1,839,600
Press Club GPO 155
Eidgah Ramna 447
16,092 1,448,280 5,873,580
Ramna Eidgah 447
Kakrail Ramna 93
3,456 311,040 1,261,440
Ramna Kakrail 99
Shahbagh Ramna 361
14,814 1,333,260 5,407,110
Ramna Shahbagh 462
Shahbagh Science Lab 340
19,818 1,783,620 7,233,570
Science Lab Shahbagh 761
Shahbagh Bangla Motor 810
24,138 2,172,420 8,810,370
Bangla Motor Shahbagh 531
Sheraton Kakrail 223
8,172 735,480 2,982,780
Kakrail Sheraton 231
Rifles Square City College 143
16,110 1,449,900 5,880,150
City College Rifles Square 752
SUB Rifles Square 388
14,094 1,268,460 5,144,310
Rifles Square SUB 395
City College Rapa 670
19,620 1,765,800 7,161,300
Rapa City College 420
Baily Road Shantinagar 539
12,978 1,168,020 4,736,970
Shantinagar Baily Road 182
Fakirarpool Bijoynagar 336
9,360 842,400 3,416,400
Bijoynagar Fakirarpool 184
Modhumita Shapla 280
14,400 1,296,000 5,256,000
Shapla Modhumita 520
Dainik Bangla Shapla 306
10,476 942,840 3,823,740
Shapla Dainik Bangla 276
Dainik Bangla Bangabhaban 446
16,722 1,504,980 6,103,530
Bangabhaban Dainik Bangla 483
240,588 21,652,920 87,814,620

7. Specific
Reach
Average
Reach
High
Reach
10 Taka per Minute
30 Taka per Minute
180 Taka per Minute
On Average
On Average
On Average

8. High
reach
50%
Savings+
Zero
Installment
Cost
+
Exposure to
Multiple
Products+
No Charge
For New
Campaigns
+

9. ROUTES COVERED
Size: 576 X 1152 mm / 22.67 X 45.35 inch Resolution Quality: P6
Zone Route Route Name No of Minipole Total Minipole
1
Route-1 Kawranbazar - Sakura 22
172
Route-2 Mintu Road 6
Route-3 Here Road - Kakrail Mosque 31
Route-4 Kakrail Mosque - Motsho Bhaban Press Club 26
Route-5 Shikkha Bhaban - Zero Point 24
Route-6 Zero Point - Banghabhaban Doinik bangla 45
Route-7 Shahbagh - Mothshobhabon 18
2
Route-8 Shahbagh - Science lab 47
158
Route-9 City College - Mirpur Road - Rapa Plaza 45
Route-10 City College - BGB Gate - Sat Mosjid Road - Eye Hospital 55
Route-11 Dhanmondi 27 Road 11
3
Route-12 Baily Road 11
116
Route-13 Kakrail - Fakirapul Circle - Dainik Bangla 31
Route-14 Dainik Bangla - Shapla Square - Hatkhola (Ittefaq) 40
Route-15 Zero Point - Golap Shah Mazar 16
Route-16 Suritola - Tanti Bazar 18
Total 446 446

11. Star Package for
Minipoles
(25% Space)
City College to
Rapa Plaza
45 Minipoles
BDT 12 per Minute
270 Minutes per Day
365 days
Reach: 40 lacs+
City College, Rifles Sqaure
and Satmosjid Road
55 Minipoles
BDT 14 per Minute
270 Minutes per Day
365 days
Reach: 45 lacs+
Dhanmondi 27
10 Minipoles
BDT 16 per Minute
270 Minutes per Day
365 days
Reach: 35 lacs+
Baily Road
10 Minipoles
BDT 18 per Minute
270 Minutes per Day
365 days
Reach: 25 lacs+
Bashundhara City
20 Minipoles
BDT 20 per Minute
270 Minutes per Day
365 days
Reach: 50 lacs+
Panthakunjo to
Bangla Motor
18 Minipoles
BDT 18 per Minute
270 Minutes per Day
365 days
Reach: 25 lacs+
Kakrail to
Fakirarpool Bus Stand
20 Minipoles
BDT 14 per Minute
270 Minutes per Day
365 days
Reach: 34 lacs+
Gulistan to English Road Circle
(Only Road to Buriganga – 2 and
Sadarghat)
20 Minipoles
BDT 14 per Minute
270 Minutes per Day
365 days
Reach: 50 lacs+

13. Star Package for
Police Box
(25% Space)
New Market
BDT 30 per Minute
270 Minutes per Day
365 days
Reach: 45 lacs+
Shahjahanpur
BDT 30 per Minute
270 Minutes per Day
365 days
Reach: 40 lacs+
Labaid Dhanmondi
BDT 30 per Minute
270 Minutes per Day
365 days
Reach: 39 lacs+
Mintu Road
BDT 30 per Minute
270 Minutes per Day
365 days
Reach: 31 lacs+
Mugda TT Para Circle 1
Malibagh Circle 1
Mouchak Circle 1
Rajdhani Super Market 1
Police Line Box 1
Fakirarpool Circle 1
Dainik Bangla Circle 1
Gulistan Circle 1
Ruposhi Bangla Circle 1
Mintu Road Circle 1
Kakrail Mosque Circle 1
Moghbazar Crossing 1
Shahbagh Crossing 1
Motsho Bhaban Crossing 1
Kodomful Crossing 1
Highcourt Crossing 1
Bangbazar Crossing 1
GPO Circle 1
New Market Circle 1
Dhanmondi Labaid Circle 1
Bata Signal Circle 1
Dhakeshwari Crossing 1
Azimpur Crossing 1
Kamrangirchar Circle 1
Tantibazar - North South Road 1
Sadarghat Police Box 1

15. Star Package for
Billboards
(25% Space)
Paltan Circle
1 Billboard
270 Minutes per Day
365 days
Reach (primary survey)
47,66,448 Eyeballs
Already Installed
Elephant Road
1 Billboard
270 Minutes per Day
365 days
Reach (primary survey)
41,81,268 Eyeballs
Already Installed
Sadarghat
1 Billboard
270 Minutes per Day
365 days
Reach (primary survey)
59,43,454 Eyeballs
Already Installed
Fakirarpool
1 Billboard
270 Minutes per Day
365 days
Reach (primary survey)
30,73,020 Eyeballs
Already Installed

16. Nayabazar - Siddikbazar -
Nayabazar
Rickshaw/ CNG Bus/ Tempo Truck
Motor Car/ Micro
Fakirarpool-Dainik
Bangla-Fakirarpool
Rickshaw/ CNG Bus/ Tempo
Truck Motor
Car/ Micro
GPO-Gulistan-GPO
Rickshaw/ CNG Bus/ Tempo Truck
Motor Car/ Micro
GPO – Press Club - GPO
Rickshaw/ CNG Bus/ Tempo Truck
Motor Car/ Micro
….Rest of the chart will be provided on request

17. Thank you,
SMO Nawed
DGM, TOL
smnawed@gmail.com
+8801841733838
We aren’t here to sell minutes,
We assist brands to drive results.
Dear,