Slides from a workshop I got to give in London on May 18

1. DECIDING
TOGETHER
UX London
Dan Klyn

3. http://iainstitute.org

4. Three Tools for
Deciding Together

5. DESIGN IS
THE
RENDERING
OF INTENT
Jared Spool

6. Consensus is a con

7. Coherence from durable agreement

8. 1. Dumb Models

13. “Now that I see it…”

17. Find a Job
Partners
Seeking
Employment
UMJobs.org
Schedules
Academic HR Staff HR
HR
Professionals
Community of
Practice
Procedures
Workplace
Improvement
Manage
Celebrating
Professional
Development
Health
Family
Retirement
More Rewards
Emergency
Hardship
Program
Compliance
Hotline
Shared
Services
Center
Wolverine
Access
SPG
Ask HR
Staffing
Leaves of
Absence
Compensation
and
Classification
Remote
Employment
Return to Work
Mediation
Services
Workplace
Climate
Assessment
Campus
Commitment
Nondiscriminat
ion Policy
Diversity
Matters
Voices of the
Staff
Diversity
Around
Campus
Recruiting and
Employment
Services
Successful
Employee
Selection
Temporary
Staffing
Services
Retention
Toolkit
Termination
Unit Cutoff
Calendar
Retirement
Swag
E-Verify
UMatter
Candy J.
Johnson
Award
Distinguished
Diversity
Leadership
Award
James T.
Neubacher
Award
President’s
Staff
Innovation
Award
Service
Awards
Staff Stories
HR
Development
Career
Development
Resources
Career Path
Navigator
MHealthy Abuse Hurts
Heath and
Medical
Benefits
Benefits Forms
Health Plan
Navigator
Benefits Plan
Rates
Health Plans
Financial
Work/Life
Resource
Center
Kids Kare at
Home
Early
Childhood
Education and
Care
Child Care
Centers
News
Mission and
Vision
Service Areas
Contact +
Directions
Strategic Plan
Confidentiality
Statement
Statement on
Stewardship
Other plans (insurance, etc.)
Content from
Uniquely
Michigan
Living and
Working in Ann
Arbor
Police
Department
Oversight
Committe
Office of
Institutional
Equity
Prescription
Drug Plans
Dental Plan Vision Plan
Regional
Campuses
Get a Job
Do Your Work
Take Care
About UMHR

18. GOOD FOR
• Establishing what “things” are
• Relative understanding of scale
• Shake loose from UI-centricity

19. Make A Dumb Model
10min
• A physical inventory
of the things

20. A discussionabout how these two things relate.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

21. The one thing is more important,or
there’s more of one thing, in relation to
the other thing.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

22. The one is a sub-set of the other, and is
of central importanceto the latter.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

23. The one is a sub-set of the otherbut is
not core, just a part.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

24. That’s no moon...
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

25. The two things are related however the
smaller exists or has presence beyond
the larger.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

26. The two things are related, the smaller is not
a part of the larger, exists or has presence
beyond the larger and is further away in
relevance or importanceto
the conversation.
From The Design Behind The Design Behind The Design, by Jason Hobbs 2014

27. Make A Dumb Model
10min
• A physical inventory
of the things

28. Make Another Dumb Model
10min
• A perceptual inventory
of thing doing

29. SHOW
&
TELL

31. 2. Tetrad Analysis
from the work of Marshall McLuhan

32. As Tom Wolfe has aptly inquired,
What if McLuhan is right?
Suppose he is what he sounds
like—
the most important thinker since
Newton, Darwin, Freud, Einstein
and Pavlov?

34. any understanding
of social and cultural change
is impossible without a
knowledge of the way media
work as environmentsMassage

35. Tetrad Analysis

36. reverse
into
documentation
retrieve
dirt + stick
obsolesce
chalkboard
COOLenhance
extent of what we
can talk about
together in real
time
WHITEBOARD

38. reverse
into
depiction
retrieve
maquettes
obsolesce
comps
enhance
ability of architect
to describe what
might be good to
do
COOL
WIREFRAME

39. reverse
into
the product itself
retrieve
structural engineer’s
“working drawings”
obsolesce
comps
HOT
enhance
ability of designers
to indicate how the
UI should be built
WIREFRAME

42. Tetrad Analysis

43. Refactor Your Dumb Model
based on Tetrad Analysis
of your Metaphor
15min

44. 3. Performance
Continuums
From the work of
Richard Saul Wurman

50. EITHER / OR

51. VS

53. A map is not the territory it represents,
but, if correct, it has a similar structure
to the territory, which accounts
for its usefulness.
- Korzybski

54. YET

60. 4 3 2 1 0 1 2 3 4 55
Aesthetics Tangibility

61. GOOD FOR
- Externalizing internal will
- Depersonalizing direction-setting
- Setting goals and establishing O’s (vs KR)
- Measuring the gap betweencurrent state
and desired future state(s)
Modeling stakeholders’ intent

63. NOT GOOD FOR
- Stakeholders are unwilling to decide
- Stakeholders are unwilling to prioritize
- Fear is a primary energy source in the
organization
Certain conditions are unhelpful

64. Build An Intention Model
based on prior
conceptual models +
tetrad analysis
15min

65. Service Acquire
Local Files Stream
About me, for me About me, for others

66. Render Your Intent
describe the changes that
you’d make to the product
to better align it with your
team’s intent
15min

67. TACTICS
- Do the session around this by itself;
don’t try to make it part of another
meeting
- Emphasis in the tabulated results can be
positional movement, or magnitude of
the “gap” to close, or both
For Intention Modeling

68. INTENT
STRUCTURE
MEANING

69. @undrstndng
http://understandinggroup.com
@danklyn

70. Works Cited
4
Jared Spool. (2003) UIE Tips: Design is the Rendering of
Intent. Accessed at:
https://www.uie.com/brainsparks/2013/12/30/uietips-
design-is-the-rendering-of-intent/
5
Photograph titled Welsch Choir [no date recorded]. From
the George Grantham Bain Collection, Library of Congress
Accessed at:
http://www.loc.gov/pictures/item/ggb2006010482/marc/
6
Toolshed. West Dean College, West Sussex England UK.
(2016)
Photo by Dan Klyn.
7 - 8
Zoolander. (2001)
Parmount Pictures.
18 - 24
Jason Hobbs, The Design Behind The Design Behind The
Design. (2015)
Accessed at:
http://www.slideshare.net/jasonhobbs77398/the-design-
behind-the-design-behind-the-design
25
Joshua Prince Ramus (2006), Behind The Design of
Seattle’s Library [TED talks].
Accessed at:
https://www.ted.com/talks/joshua_prince_ramus_on_seattl
e_s_library?language=en
26
March 1967, A Schoolman’s Guide To Marshall McLuhan.
John M. Culkin.
Saturday Review Magazine
27
March 1969, The Playboy Interview:
Marshall McLuhan.
Playboy Magazine
28
Marshall McLuhan predicts Amazon
29
Marshall McLuhan and Quentin Fiore (1967).
The Medium is the Massage
New York: Random House.
32
McLuhan on Hot and Cool medium
38
Calamity Jane. (1963)
Warner Brothers
39
Pillow Talk. (1959)
Universal International
41, 42
American Memory collection images
44
Rocky IV . (1998)
Metro Goldwyn Mayer.
45
Richard Saul Wurman, Alan Levy, Joel Katz
(1972). The Nature of Recreation.
Cambridge: MIT Press.
46
Alfred Korzybski (1939). Five Lectures on General
Semantics. Accessed at:
https://archive.org/details/FiveLecturesOnGener
alSemantics-korzybski1939
52
Sir John Gilbert (circa 1873)
Trinculo, Stephano and Caliban
55
Community (2013 )
Sony Pictures Television