Intervento a “Manifattura Milano Camp 2018”, evento del Comune di Milano dedicato alla nuova manifattura 4.0 e all'artigianato digitale - www.manifattura.milano.it

1. Manifattura Milano Camp 1

2. Who we are
3DPBM is a London-based digital media
company providing communications and
consultancy services to companies work-
ing within the AM industry and beyond.
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3. Three websites make up the 3DPBM eco-
system. They have all become reference
points and a sources of information for
the industry. Our users are predomi-
nantly professionals working within the
industry or related industries but they all
share the same vision: AM is the future
of manufacturing.
Introduction
Websites
International editorial website publish-
ing news, opinion and analysis on the AM
industry. With a focus on professional
users, 3DPMN is a rapidly growing media
platform and is steadily securing its place
as an important voice within the AM
conversation.
A leading editorial website in Italy, Il
Replicatore was one of the first media
websites to talk about 3D printing and
promote this disruptive technology. Like
3DPMN, it now mainly focuses pro-
fessional AM with an emphasis on the
Italian market.
The largest global directory of AM-re-
lated companies. Google will only return
information on some of the larger
and more popular companies; 3DPBD
currently lists over 4,000 companies,
organized into 15 industry categories
and over 80 sub-categories.
3DPMN Il Replicatore3DPBD
US 26.3%
IT 9.2%
FR 3.8%
DE 5.8%
UK 6.8%
Locations Device
71.8%Desktop
25.3%Mobile
2.9%Tablet
Device
57.5%Desktop
37.3%Mobile
5.2%Tablet
Locations
IT 89.2%
CH 0.6%
UK 0.9%
DE 1%
US 2.5%
US
RU 14.9%
17.9%
UK 5.3%
IN 10.1%
IT 11.1%
Locations Device
87.2%Desktop
11.3%Mobile
1.5%Tablet
70.1%Male
29.9%Female
GenderAge
18-25 18%
25-34 36%
55-64 6%
65+ 2%
45-54 13%
35-44 25%
78.2%Male
21.8%Female
GenderAge
12%18-25
35%25-34
4%55-64
2%65+
18%45-54
35-44 29%
83.5%Male
16.5%Female
GenderAge
12%18-25
30%25-34
7%55-64
5%65+
17%45-54
35-44 29%
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4. Social media has changed the way people
consume online content — indeed a Pew
Research Center survey found that 67%
of U.S. adults get at least some of their
news via social media. It’s clear that So-
cial Media Marketing is a crucial aspect
of modern, digital media communication.
We have a modest following of dedicated
professionals. We have been steadi-
ly growing our social media presence
over the last year, enjoying substantial
reach and engagement — with just over
450,000 impressions each month across
all channels and platforms.
Introduction
Social Media
8,600 4,000 3,900 58
Location
11% Germany
11% Spain
8% UK
6% France
USA30%
34% Italy
Interests
19% Tech News
15% Finance
13% Startups
11% Science
Business20%
22% TechFemale26%
74% Male
Gender
18-2423%
35% 25-35
26% 35-44
11% 45-54
3% 55-64
2% 65+
Age
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5. Over the years we have collaborated
with a number of companies in the indus-
try and beyond. From large, well-known
multi-nationals to smaller, up-and-com-
ing startups.
We have helped companies to com-
municate their brand message to their
potential customers, provided market
and competitive intelligence analysis,
and more.
+ Others
Introduction
Experience
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6. From an initial team of three people a
little over a year ago, we have grown to
include 10 core team members made up
of tech journalists, designers, web devel-
opers, translators and marketers as well
12 external collaborators.
Introduction
Team
Contributors Rachel Park
Mark Lee
Michael Molitch-Hou
Preet Jesrani
Artem Sherbynka
Al Siblani
Ed Sappin
Gauthier de Valensart
Itamar Yona
Mark Rushton
Minuca Elena
Kira Charron
Business Development Veneta Magistrelli
Elena Palieri
Co-Founders Davide Sher
Federico Sher
Francesco Pulimeni
Content Editors Matteo Maggioni
Martina Pelagallo
Anthony Lowder
Peter Landon
Victor Anusci
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7. What we do
One of the ways we strive to support the
industry is through our media properties,
publishing the latest news and opinions
on what’s happening in the AM industry
around the world.
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8. News
In the age of fake news and Kickstarter
companies, it’s never been more import-
ant to have news published by people
that know and understand the industry,
the technology and the applications.
Our editors make sure that all the news
content we publish is verified, accurate,
relevant and timely.
Apple News
Our work
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9. We cover the AM industry on both our
international website, 3DPMN, and on
our Italian website, Il Replicatore.
Working with leading journalists, we
focus predominantly on professional ap-
plications, market analysis and forecasts,
comprehensive overviews on specific AM
verticals. You won’t read about fidget
spinners on our websites.
Editorials
Our work
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10. Webinars
Webinars are an incredibly powerful
tool for both brands and our readers.
From a company’s perspective, webinars
are a cost-effective marketing tool that
can help them build brand and product
awareness. Whilst for readers, webinars
provide them with high-quality content
and information directly from some of
the most interesting people working in
the business today.
Our work
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11. Interviews
We have interviewed some of the most
exciting companies and individuals work-
ing in the AM industry today. Interviews
are an excellent way for our readers
to hear directly from these impressive
people.
Our work
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12. Exhibits
Reading and talking about 3D printing is
useful, but as the technology is all about
creating physical objects events are a
fantastic way for people to interact with
the technology hands-on.
We have organised a number of events,
including one for the Milan Design Week
in partnership with Autodesk, Lenovo,
Sisma and 10 leading 3D designers.
Milan Design Week
Our work
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13. We’re often invited to speak at confer-
ences focusing on the AM industry and to
discuss future technologies.
Conferences
Our work
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14. AM is the future of manufacturing, of
that everyone is sure. The problem is
that, in a constantly innovating and
expanding industry, it can be difficult to
understand what opportunities are avail-
able today and what’s on the horizon.
We help companies connect the dots and
show them the bigger picture.
Consultancy
Our work
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15. AM is the future of manufacturing, of
that everyone is sure. The problem is
that, in a constantly innovating and
expanding industry, it can be difficult to
understand what opportunities are avail-
able today and what’s on the horizon.
We help companies connect the dots and
show them the bigger picture.
Consultancy
Our work
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16. Industry Focus
Our Industry Focuses are a way for us to
raise the standard of the conversations
we have about specific AM verticals. The
objective is to engage our readers with
high-quality content on the topic whilst
offering added visibility to a selection of
leading companies in the field.
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17. Roundup
With so much information coming out all
the time, it’s easy for articles and news
to get lost. So each month we host an
Industry Focus on a specific industry
vertical. Our objective is to engage our
readers with high-quality content on a
specific topic whilst offering visibility
and promotion to a selection of leading
companies working in the field.
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Minuca Elena
3D Printing Filament Industry Leaders Discuss
Opportunities and Challenges
Industry Focus
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18. ConstructionJanuary
AutomationFebruary
Benchtop SLSMarch
Design for AMApril
Medical + DentalMay
AutomotiveJune
New MetalsJuly
-August
CeramicsSeptember
October Advanced Materials
November AM Software
-December
Calendar
Our editorial calendar sets out the topics
that we focus on each moth for our
Industry Focus. Each topic has been care-
fully selected to provide our readers with
a balanced overview of the industry.
Industry Focus
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19. Directory
3DPBD is the largest global directory of
AM-related companies: currently listing
over 4,000 companies, organized into 15
industry categories and over 80 sub-cat-
egories.
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20. Company Page
Signing up to 3DPBD is free and provides
companies with many great benefits; one
of which is a full company page display-
ing all your information. They can edit
everything so it’s formatted exactly as
they want, displaying all the most up-to-
date information available to the world.
Directory
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21. Newsletters
People are busy. We know how it is.
Newsletters are a great way for people
catch up on all of the best content from
across our platforms. It’s also a great tool
for brands looking to share their message
to our subscribers.
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22. Weekly
Each week we send out a dedicated
newsletter to approx. 2,000 subscribers
with the week’s top stories. It allows our
readers to catch up on all the great con-
tent from that week that they’ve missed.
Newsletter
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23. Dedicated
We currently have approximately 6,000
subscribers , all of whom are interested
in professional AM.
Dedicated newsletters focus entirely on
a specific brand, allowing a company to
communicate their message and brand
story effectively.
Newsletter
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24. Advertising
Advertising allows companies to keep
their brand message relevant to our
readers throughout the year.
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25. Advertising
Website
We offer a number of banner spaces
throughout our websites. We only pro-
mote AM-related companies, products,
or events and try and keep the banners
to a minimum in order not to distract
from our readers’ experience.
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26. Advertising
Newsletter
The newsletter banner is a discreet ban-
ner space within our weekly newsletter.
As before, we only promote AM-related
companies, products, or events and only
offer two banner spaces in order not to
distract from our readers’ experience.
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27. Creative
We also have an in-house creative
agency that can take care of all visual
media work for our clients, from graphic
creation to video production.
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28. Creative
Graphics
Our creative team helps our clients
navigate what can be a daunting process:
how best to visually communicate their
brand message. Whether it’s a HTML
web banner, event invites or a printed
booklet, our team takes care of it.
- Branding
- Banner ads
- Editorial
- Packaging
- Promotional
- Illustrations
- Web design
- App design
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29. Creative
Video
There’s a reason Facebook’s algorithm
favours video content above all else:
videos are direct, impactful and can be
understood universally by everyone.
Our creative team can take care of every-
thing: from storyboarding, to shooting, to
editing all the way to graphic animation.
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