This document provides an overview of the top 26 marketing associations and their events globally from now until the end of 2016. Comment if I am missing an organization or event so I can update!
The annual report provides an overview of the World Federation of Advertisers (WFA) in 2016. Key points include:
1) The WFA represents global marketers and saw total revenues reach an all-time high in 2016 with 12% growth in corporate membership. This allowed the WFA to reinvest in membership services and resources.
2) The WFA held 80 meetings across 4 continents in 2016 and conducted over 200 benchmarks and 20 surveys to provide practical assistance to members on challenges like digital transformation and ad fraud.
3) Marketing remains focused on digital issues, customer-centricity, and building trust while also addressing regulatory pressures. The WFA aims to offer solutions and promote collaboration and transparency within the
The Chicago AMA is a chapter of the American Marketing Association comprised of over 1,100 members that connects over 10,000 marketers annually through its 50 programs and events. It provides thought leadership through roundtables, conferences, and webinars while enabling career advancement and networking opportunities across industries. As the premier marketing organization in Chicago, the Chicago AMA keeps its members on the cutting edge of the field through programming, connections, and advancement resources.
The annual report summarizes the World Federation of Advertisers' (WFA) activities and accomplishments in 2015. It provides an overview of the WFA's global presence and events held around the world. It also describes the various marketing groups that were established to connect senior marketers, including the CMOFORUM, IMCFORUM, MEDIAFORUM, CDOFORUM, SOURCINGFORUM, and INSIGHTFORUM. These groups addressed priority issues for members like digital transformation, media transparency, and evolving agency models. The report highlights the WFA's work on key issues like advertising fraud and the future of the media landscape.
The document is the 2014 annual report of the World Federation of Advertisers (WFA). It summarizes the WFA's activities in 2014 including hosting numerous peer-to-peer group meetings for marketing and public affairs professionals, launching two new working groups, increasing remote knowledge sharing opportunities, and holding various events globally. The Managing Director emphasizes that in uncertain economic times, the WFA is strengthening its services to help members access support faster and more cost-effectively.
This document summarizes the findings of a study conducted by the World Federation of Advertisers (WFA) and BrainJuicer Group PLC on the future of the insights function. Over 300 senior marketers and insights leaders from 94 large companies participated in the study.
The study found that while insights leaders see themselves as strategic advisors, less than a third of senior marketers are satisfied with insights and see the function more as data collectors. There is consensus that insights should play a more strategic role by integrating more closely with marketing and adopting new methods and ideas. However, some new methods are more popular with marketers than insights leaders, suggesting differences in priorities. The document outlines opportunities and challenges for insights to evolve and
This document compares the marketing strategies of technology marketers and general B2B marketers. It finds that technology marketers place a stronger emphasis on content marketing and lead generation. They create and share more content than general B2B marketers. Technology marketers also have higher adoption rates of social media, especially LinkedIn, which they view as vital to their marketing campaigns. While both groups use an integrated approach, technology marketers tailor their tactics to the unique challenges of the tech buying process.
Davide Sher: Milano Hub nel presente e futuro della stampa 3D/Additive Manuf...Manifattura Milano
Intervento a “Manifattura Milano Camp 2018”, evento del Comune di Milano dedicato alla nuova manifattura 4.0 e all'artigianato digitale - www.manifattura.milano.it
This document provides an overview and analysis of retail brands and trends in different global regions. It discusses emerging trends, challenges, and lessons for retailers in Asia-Pacific, Latin America, North America, and Europe. Some of the key trends highlighted include the growth of e-commerce and omnichannel retailing, the need for retailers to innovate and integrate online and offline experiences, and adapting to diverse cultural preferences around the world. The document also notes that while digital transformation presents threats, it also provides opportunities for retailers to better understand customers and build brand engagement.
The annual report provides an overview of the World Federation of Advertisers (WFA) in 2016. Key points include:
1) The WFA represents global marketers and saw total revenues reach an all-time high in 2016 with 12% growth in corporate membership. This allowed the WFA to reinvest in membership services and resources.
2) The WFA held 80 meetings across 4 continents in 2016 and conducted over 200 benchmarks and 20 surveys to provide practical assistance to members on challenges like digital transformation and ad fraud.
3) Marketing remains focused on digital issues, customer-centricity, and building trust while also addressing regulatory pressures. The WFA aims to offer solutions and promote collaboration and transparency within the
The Chicago AMA is a chapter of the American Marketing Association comprised of over 1,100 members that connects over 10,000 marketers annually through its 50 programs and events. It provides thought leadership through roundtables, conferences, and webinars while enabling career advancement and networking opportunities across industries. As the premier marketing organization in Chicago, the Chicago AMA keeps its members on the cutting edge of the field through programming, connections, and advancement resources.
The annual report summarizes the World Federation of Advertisers' (WFA) activities and accomplishments in 2015. It provides an overview of the WFA's global presence and events held around the world. It also describes the various marketing groups that were established to connect senior marketers, including the CMOFORUM, IMCFORUM, MEDIAFORUM, CDOFORUM, SOURCINGFORUM, and INSIGHTFORUM. These groups addressed priority issues for members like digital transformation, media transparency, and evolving agency models. The report highlights the WFA's work on key issues like advertising fraud and the future of the media landscape.
The document is the 2014 annual report of the World Federation of Advertisers (WFA). It summarizes the WFA's activities in 2014 including hosting numerous peer-to-peer group meetings for marketing and public affairs professionals, launching two new working groups, increasing remote knowledge sharing opportunities, and holding various events globally. The Managing Director emphasizes that in uncertain economic times, the WFA is strengthening its services to help members access support faster and more cost-effectively.
This document summarizes the findings of a study conducted by the World Federation of Advertisers (WFA) and BrainJuicer Group PLC on the future of the insights function. Over 300 senior marketers and insights leaders from 94 large companies participated in the study.
The study found that while insights leaders see themselves as strategic advisors, less than a third of senior marketers are satisfied with insights and see the function more as data collectors. There is consensus that insights should play a more strategic role by integrating more closely with marketing and adopting new methods and ideas. However, some new methods are more popular with marketers than insights leaders, suggesting differences in priorities. The document outlines opportunities and challenges for insights to evolve and
This document compares the marketing strategies of technology marketers and general B2B marketers. It finds that technology marketers place a stronger emphasis on content marketing and lead generation. They create and share more content than general B2B marketers. Technology marketers also have higher adoption rates of social media, especially LinkedIn, which they view as vital to their marketing campaigns. While both groups use an integrated approach, technology marketers tailor their tactics to the unique challenges of the tech buying process.
Davide Sher: Milano Hub nel presente e futuro della stampa 3D/Additive Manuf...Manifattura Milano
Intervento a “Manifattura Milano Camp 2018”, evento del Comune di Milano dedicato alla nuova manifattura 4.0 e all'artigianato digitale - www.manifattura.milano.it
This document provides an overview and analysis of retail brands and trends in different global regions. It discusses emerging trends, challenges, and lessons for retailers in Asia-Pacific, Latin America, North America, and Europe. Some of the key trends highlighted include the growth of e-commerce and omnichannel retailing, the need for retailers to innovate and integrate online and offline experiences, and adapting to diverse cultural preferences around the world. The document also notes that while digital transformation presents threats, it also provides opportunities for retailers to better understand customers and build brand engagement.
The document discusses brand valuation methodology used by BrandZ. It notes that BrandZ's methodology is unique in that it uses extensive consumer research and data from over 2.2 million consumers in more than 30 countries to establish each brand's contribution and value. This consumer-facing approach combines consumer insights with financial analysis. The document also provides insights into trends seen in Latin American brand valuations compared to other regions.
This document provides information about the America Digital Congress to be held in Santiago, Chile from September 5-6, 2018. It outlines the structure, thematic areas, attendees, activities, exhibitors and sponsors from the previous event. Details are given about the expo, business meetings, seminars, forums, and conferences. Sponsorship opportunities and packages are also described. Contact information is provided for executives who can provide more details.
Nordic CMOs are keen users of contextual marketing, but fi nding the requisite technical skills is challenging their ability to derive greater understanding.
Market America is a product brokerage and internet marketing company that allows individuals to become independent distributors (called UnFranchise Owners) and earn commissions by selling Market America's products and services through their own online storefront (called a Web Portal). Through its network of over 165,000 independent distributors across five countries, Market America has generated over $3 billion in retail sales. Market America combines e-commerce with social networking and one-to-one marketing to provide entrepreneurs with business opportunities and consumers with an online shopping platform.
Market America is a product brokerage and internet marketing company that specializes in one-to-one marketing. It has over 3 million customers, 165,000 independent distributors and UnFranchise owners worldwide, and has generated over $3 billion in retail sales. Through its proprietary business model and web portal system, it provides entrepreneurs with a system to create an ongoing income while providing consumers with a better way to shop.
THE TOTAL MARKET INDUSTRY CONFERENCE AND CROSS-CULTURAL MARKETING AND COMMUNI...REFRAME: THE BRAND™
The CCMCA host it's first Total Market Industry Conference and Association launch. It is a member driven organization with the mission of providing Total Market Enterprise(tm) TME thought leadership, training, education and certification. It promises to be an exciting day as industry experts come together and discuss the New Marketplace innovations.
Ieee 2016 Information Forensics Papers Namakkalkrish madhi
SHREE SIDDHI SOFT SOLUTIONS is one of the best ieee project centers in Trichy, SHREE SIDDHI SOFT SOLUTIONS offers IEEE 2016 Final Year projects for Engineering students in JAVA, Dot Net, Android, Oracle,matlab,embedded system and PHP technologies, SHREE SIDDHI SOFT SOLUTIONS is a one of the leading research and Development in TRICHY
Contact US:
SHREE SIDDHI SOFT SOLUTIONS
#3, 4th FLOOR, LAKSHMI ARCADE,
11TH CROSS, THILLAI NAGAR,
TRICHY-620018.
Phone NO : +91 90032-44446,900323336,0431-4040672
Email : shreesiddhisoftsolutionstrichy@gmail.com
Website : www.shreesiddhisoftsolutions.com
www.siddhisoftsolutions.com
El documento discute los beneficios de leer en voz alta con niños y estudiantes, en contraste con imponer la lectura como una tarea obligatoria. Al principio, cuando los niños son pequeños y no saben leer, disfrutan de que les lean en voz alta, pero luego pierden ese placer cuando se enfocan más en que lean que en fomentar su amor por la lectura. El autor argumenta que los maestros deben ofrecerles a los estudiantes la oportunidad de leer pero no obligarlos, al igual que en la música se les
This document analyzes data on the length of time it took for children to move through the early intervention process from referral to initial IFSP meeting in 2006 and 2007. Key findings include:
- In 2007, over 50% of children had IFSP meetings beyond the 45-day requirement, compared to 2006. The percentage having very late meetings (over 75 days) increased from 20% to almost 30%.
- Regional offices' performance varied, with Staten Island improving significantly but Bronx and Queens declining notably.
- Provider agencies took longer on average to send evaluation results in 2007 compared to 2006.
La Web 1.0 era unidireccional y los usuarios solo recibían información, mientras que la Web 2.0 permite la interacción bidireccional entre usuarios para compartir y retransmitir ideas e información. Entre las herramientas de la Web 2.0 se encuentran RSS, Flickr, ODEO, VoxoPop y YouTube para compartir diferentes tipos de archivos multimedia, así como blogs y wikis para crear sitios web personales y colaborativos.
El documento habla sobre las ventajas de Web 2.0, incluyendo el desarrollo de competencias digitales e informáticas. También menciona tareas fundamentales, aprendizaje 2.0, conocimiento 2.0 y herramientas de software social.
La casa de ensueño de chocolate del autor tendría paredes exteriores de helado de fresa con un jardín de chocolate y árboles de mazapán. Por dentro, las paredes serían de vainilla con casitas multicolores. Sus pertenencias incluirían ropa de turrón de chocolate, muñecos de mazapán, una computadora de helado de chicle y muebles de chocolate blanco.
Miles de indígenas de Durango han migrado a estados vecinos como Nayarit debido a la grave sequía que ha durado 18 meses. La falta de lluvias ha causado escasez de alimentos, obligando a familias enteras a abandonar sus comunidades en busca de empleo y alimento. Aunque las autoridades han proporcionado algunos suministros de emergencia, la ayuda no ha sido suficiente para las 60,000 personas afectadas, muchas de las cuales ahora viven en condiciones de pobreza extrema.
final year application projects for cse namakkalkrish madhi
SHREE SIDDHI SOFT SOLUTIONS is one of the best ieee project centers in Trichy, SHREE SIDDHI SOFT SOLUTIONS offers IEEE 2016 Final Year projects for Engineering students in JAVA, Dot Net, Android, Oracle,matlab,embedded system and PHP technologies, SHREE SIDDHI SOFT SOLUTIONS is a one of the leading research and Development in TRICHY
Contact US:
SHREE SIDDHI SOFT SOLUTIONS
#3, 4th FLOOR, LAKSHMI ARCADE,
11TH CROSS, THILLAI NAGAR,
TRICHY-620018.
Phone NO : +91 90032-44446,900323336,0431-4040672
Email : shreesiddhisoftsolutionstrichy@gmail.com
Website : www.shreesiddhisoftsolutions.com
www.siddhisoftsolutions.com
This document contains details of various cloud computing, data mining, mobile computing, network/network security, information forensics, and image processing research projects and application projects conducted by Shree Siddhi Soft Solutions. It includes the titles, IDs, and years of over 100 projects. The projects cover topics such as cloud federations, data storage and processing in mobile cloud, attribute-based access control, trajectory pattern mining, and network intrusion detection. It also lists application projects in various domains like healthcare, tourism, and education.
A empresa de tecnologia anunciou um novo sistema operacional para computadores pessoais. O novo sistema operacional terá recursos aprimorados de segurança e privacidade para proteger os usuários. Além disso, o sistema operacional terá uma interface simplificada e intuitiva para tornar a experiência do usuário mais fácil e agradável.
El documento presenta las tablas de posiciones de dos torneos de fútbol juveniles. En la primera tabla, Deportivo Montero y F.D.C. ocupan los primeros puestos luego de 21 y 22 partidos jugados respectivamente. La segunda tabla presenta las posiciones parciales después de 8 partidos, liderada por Careca de Aruba y José Otero. El documento finaliza rindiendo homenaje a Maximiliano Robles Maduro.
The document discusses brand valuation methodology used by BrandZ. It notes that BrandZ's methodology is unique in that it uses extensive consumer research and data from over 2.2 million consumers in more than 30 countries to establish each brand's contribution and value. This consumer-facing approach combines consumer insights with financial analysis. The document also provides insights into trends seen in Latin American brand valuations compared to other regions.
This document provides information about the America Digital Congress to be held in Santiago, Chile from September 5-6, 2018. It outlines the structure, thematic areas, attendees, activities, exhibitors and sponsors from the previous event. Details are given about the expo, business meetings, seminars, forums, and conferences. Sponsorship opportunities and packages are also described. Contact information is provided for executives who can provide more details.
Nordic CMOs are keen users of contextual marketing, but fi nding the requisite technical skills is challenging their ability to derive greater understanding.
Market America is a product brokerage and internet marketing company that allows individuals to become independent distributors (called UnFranchise Owners) and earn commissions by selling Market America's products and services through their own online storefront (called a Web Portal). Through its network of over 165,000 independent distributors across five countries, Market America has generated over $3 billion in retail sales. Market America combines e-commerce with social networking and one-to-one marketing to provide entrepreneurs with business opportunities and consumers with an online shopping platform.
Market America is a product brokerage and internet marketing company that specializes in one-to-one marketing. It has over 3 million customers, 165,000 independent distributors and UnFranchise owners worldwide, and has generated over $3 billion in retail sales. Through its proprietary business model and web portal system, it provides entrepreneurs with a system to create an ongoing income while providing consumers with a better way to shop.
THE TOTAL MARKET INDUSTRY CONFERENCE AND CROSS-CULTURAL MARKETING AND COMMUNI...REFRAME: THE BRAND™
The CCMCA host it's first Total Market Industry Conference and Association launch. It is a member driven organization with the mission of providing Total Market Enterprise(tm) TME thought leadership, training, education and certification. It promises to be an exciting day as industry experts come together and discuss the New Marketplace innovations.
Ieee 2016 Information Forensics Papers Namakkalkrish madhi
SHREE SIDDHI SOFT SOLUTIONS is one of the best ieee project centers in Trichy, SHREE SIDDHI SOFT SOLUTIONS offers IEEE 2016 Final Year projects for Engineering students in JAVA, Dot Net, Android, Oracle,matlab,embedded system and PHP technologies, SHREE SIDDHI SOFT SOLUTIONS is a one of the leading research and Development in TRICHY
Contact US:
SHREE SIDDHI SOFT SOLUTIONS
#3, 4th FLOOR, LAKSHMI ARCADE,
11TH CROSS, THILLAI NAGAR,
TRICHY-620018.
Phone NO : +91 90032-44446,900323336,0431-4040672
Email : shreesiddhisoftsolutionstrichy@gmail.com
Website : www.shreesiddhisoftsolutions.com
www.siddhisoftsolutions.com
El documento discute los beneficios de leer en voz alta con niños y estudiantes, en contraste con imponer la lectura como una tarea obligatoria. Al principio, cuando los niños son pequeños y no saben leer, disfrutan de que les lean en voz alta, pero luego pierden ese placer cuando se enfocan más en que lean que en fomentar su amor por la lectura. El autor argumenta que los maestros deben ofrecerles a los estudiantes la oportunidad de leer pero no obligarlos, al igual que en la música se les
This document analyzes data on the length of time it took for children to move through the early intervention process from referral to initial IFSP meeting in 2006 and 2007. Key findings include:
- In 2007, over 50% of children had IFSP meetings beyond the 45-day requirement, compared to 2006. The percentage having very late meetings (over 75 days) increased from 20% to almost 30%.
- Regional offices' performance varied, with Staten Island improving significantly but Bronx and Queens declining notably.
- Provider agencies took longer on average to send evaluation results in 2007 compared to 2006.
La Web 1.0 era unidireccional y los usuarios solo recibían información, mientras que la Web 2.0 permite la interacción bidireccional entre usuarios para compartir y retransmitir ideas e información. Entre las herramientas de la Web 2.0 se encuentran RSS, Flickr, ODEO, VoxoPop y YouTube para compartir diferentes tipos de archivos multimedia, así como blogs y wikis para crear sitios web personales y colaborativos.
El documento habla sobre las ventajas de Web 2.0, incluyendo el desarrollo de competencias digitales e informáticas. También menciona tareas fundamentales, aprendizaje 2.0, conocimiento 2.0 y herramientas de software social.
La casa de ensueño de chocolate del autor tendría paredes exteriores de helado de fresa con un jardín de chocolate y árboles de mazapán. Por dentro, las paredes serían de vainilla con casitas multicolores. Sus pertenencias incluirían ropa de turrón de chocolate, muñecos de mazapán, una computadora de helado de chicle y muebles de chocolate blanco.
Miles de indígenas de Durango han migrado a estados vecinos como Nayarit debido a la grave sequía que ha durado 18 meses. La falta de lluvias ha causado escasez de alimentos, obligando a familias enteras a abandonar sus comunidades en busca de empleo y alimento. Aunque las autoridades han proporcionado algunos suministros de emergencia, la ayuda no ha sido suficiente para las 60,000 personas afectadas, muchas de las cuales ahora viven en condiciones de pobreza extrema.
final year application projects for cse namakkalkrish madhi
SHREE SIDDHI SOFT SOLUTIONS is one of the best ieee project centers in Trichy, SHREE SIDDHI SOFT SOLUTIONS offers IEEE 2016 Final Year projects for Engineering students in JAVA, Dot Net, Android, Oracle,matlab,embedded system and PHP technologies, SHREE SIDDHI SOFT SOLUTIONS is a one of the leading research and Development in TRICHY
Contact US:
SHREE SIDDHI SOFT SOLUTIONS
#3, 4th FLOOR, LAKSHMI ARCADE,
11TH CROSS, THILLAI NAGAR,
TRICHY-620018.
Phone NO : +91 90032-44446,900323336,0431-4040672
Email : shreesiddhisoftsolutionstrichy@gmail.com
Website : www.shreesiddhisoftsolutions.com
www.siddhisoftsolutions.com
This document contains details of various cloud computing, data mining, mobile computing, network/network security, information forensics, and image processing research projects and application projects conducted by Shree Siddhi Soft Solutions. It includes the titles, IDs, and years of over 100 projects. The projects cover topics such as cloud federations, data storage and processing in mobile cloud, attribute-based access control, trajectory pattern mining, and network intrusion detection. It also lists application projects in various domains like healthcare, tourism, and education.
A empresa de tecnologia anunciou um novo sistema operacional para computadores pessoais. O novo sistema operacional terá recursos aprimorados de segurança e privacidade para proteger os usuários. Além disso, o sistema operacional terá uma interface simplificada e intuitiva para tornar a experiência do usuário mais fácil e agradável.
El documento presenta las tablas de posiciones de dos torneos de fútbol juveniles. En la primera tabla, Deportivo Montero y F.D.C. ocupan los primeros puestos luego de 21 y 22 partidos jugados respectivamente. La segunda tabla presenta las posiciones parciales después de 8 partidos, liderada por Careca de Aruba y José Otero. El documento finaliza rindiendo homenaje a Maximiliano Robles Maduro.
The document discusses sewage systems and wastewater treatment. It begins with an introduction to sewage and why sewage systems are necessary. It then describes the multi-step treatment process that wastewater undergoes, including primary, secondary, and tertiary treatments. Primary treatment removes solids and organic materials. Secondary treatment uses biological processes to remove dissolved organic matter. Tertiary treatment further removes nutrients and pathogens. The document also discusses sludge treatment methods and provides case studies of specific sewage treatment systems and companies.
You can't solve every problem on your own. That's why our members turn to the collective intelligence of our global network for help and inspirations. Here are some of the benefits of being a member of the WFA - the only organisation representing and connecting global marketers.
CMO ASIA SUMMIT 2016 - UNITING LEADING MARKETERS & BRAND SHAKERSDidi Jaafar
The Chief Marketing Officer Asia Summit 2016, the
biggest and most exclusive gathering of business
executives leading innovative marketing strategies
in Asia, kicked off on 26-27th May 2016 at Hilton
Hotel Kuala Lumpur. The summit is a premium forum
bringing together the leading CMOs and top marketers
in the region with the most renowned advertising
agencies, marketing firms and solution providers; an
event that has been designed to provide a unique
interactive forum for the marketing community who
aspire to the top marketing role in their organizations,
and perhaps beyond.
The CMO Asia Summit 2016 speaker line-up consisted
of some the top strategic minds in the world of
marketing, namely Pankaj Batra, CMO for Pizza Hut,
Asia; Susie Wong, IBM’s ASEAN CMO, Sam Ahmed, SVP
& Group Head of Marketing of APAC, Middle East and
Africa at MasterCard; and Parvez Ahmad the Head of
Marketing, Asia Pacific & Japan for Oracle Financial
Services, to name a few.
Timothy Martell, founder of Wikimotive, will speak at the 2012 Digital Marketing Strategies Conference in Las Vegas from February 1-3. As a 19-year veteran of the automotive industry, Martell is a thought leader in digital marketing strategies. He has helped automotive dealers maximize ROI through social media platforms like Facebook. The conference aims to help 150 automotive dealers learn cutting-edge digital marketing strategies to stay competitive in today's technology-driven market.
ClickZ has launched an innovative new series of buyers guides, created with the aim of cutting through the complexity of the technology landscape to help our community of readers make better decisions about vendors. The first of this series is dedicated to bid management platforms, which help brands maximize the returns on their PPC, social media, and display advertising budgets.
The role of a bid management platform has changed significantly over the past decade, in line with the increased sophistication of the digital media industry. With over $90 billion spent on paid search in 2017, these software packages play a vital role in deriving maximum value from a brand’s digital media budget.
The core component of the ClickZ bid management vendor guide is our customer survey, which received over 1,600 responses.
Presentation To Seda Technology ProgrammeElton050505
The document discusses several topics related to global commercialization of ICT products and services:
1) Globalization has led to an interconnected global marketplace without barriers to technology and business spread worldwide.
2) ICT products and services now commercialized globally include point-of-sale systems, e-commerce platforms, internet and telecommunications infrastructure.
3) There is a shortage of over 37,000 ICT workers in South Africa across many roles like managers, analysts, programmers and technicians needed to support growing commercialization of ICT.
The document provides information about the CIMI.Con Evolution 2013 conference on competitive and market intelligence methods, strategies, tools and systems. The conference will take place on June 6-7, 2013 in Berlin, Germany and feature over 100 industry experts as speakers. It will include keynote presentations, case studies from top companies, and networking opportunities. Attendees can learn best practices for identifying new markets, understanding competitors, and gaining strategic insights.
We're Here to Help You Succeed
At AMT, we understand that our members have two main objectives in running their business - increasing sales and decreasing costs! Understanding this fundamental perspective, we strive to address this need in two specific ways:
• We provide access to markets in the U.S. and around the world.
• We produce industry intelligence that will position your business for success and allows you to make informed decisions.
We bolster those core solutions with unique networking and engagement opportunities, such as hosting industry events, advocating for the industry, building a smartforce and providing access to leading edge, and potentially disruptive, technologies.
View the slideshow to see the AMT products and services available to help you achieve your objectives and become even more successful.
This document discusses e-commerce models and strategies. It covers brokerage, vertical and horizontal e-marketplace models. It also discusses strategies for companies selling online, including web marketing, online advertising, search engine optimization, supplier directories, national and international industry websites, and aligning IT strategies to business goals. Mobile commerce opportunities and examples from developing countries are also mentioned.
Matchcode is a global marketing firm that provides integrated marketing solutions to help insurance companies address challenges in a changing digital landscape. It has over 100 employees and annual revenue of €15 million. Matchcode uses data analytics, marketing automation, and other digital technologies to help clients improve customer acquisition, retention, and experience across online and offline channels. One example is Matchcode's work with Canada Life to relaunch its website and intermediaries extranet, providing 24/7 self-service to enhance the customer experience.
This document summarizes media coverage and engagement for GoInStore in Q3 2016. It includes:
- 38 pieces of media coverage reaching over 4 million impressions
- 6 media briefings with publications like the Financial Times and Retail Focus
- Engagement with 8 analysts at events like Mobile World Congress
- 2 award nominations including at the GSM Awards and Accenture Customer Innovation Awards
- Coverage in prominent publications across industries including Forbes, ZDNet, and Computer Weekly featuring GoInStore's augmented reality and virtual reality technologies.
Technology has come to play a crucial role in delivering marketing programs and helping with meeting your marketing objectives. In a space filled with over a 1,000 marketing tech companies providing all kinds of products, platforms & services how do you decide which tools and platforms to invest in?
We polled and received responses from 260 B2B marketers in the United States and internationally. The special report that follows gives you a snapshot of how B2B marketers such as yourself are placing their bets on technology.
Europe cloud crm market is expected to grow $12.0 billion by 2024DheerajPawar4
[131 Pages Report] Europe cloud CRM market size, analysis, trends, & forecasts. The global market for europe cloud CRM categorized by vertical, nonprofit & country.
Europe cloud crm market is projected to register a moderate 5.86% cagr in the...DheerajPawar4
[131 Pages Report] Europe cloud CRM market size, analysis, trends, & forecasts. The global market for europe cloud CRM categorized by vertical, nonprofit & country.
This document provides an overview of key topics in mobile marketing across Asia-Pacific in 3 parts and 6 sections. It covers the transformational impact of mobile on consumers and brands, trends and opportunities across the region, and highlights award-winning mobile marketing campaigns. Experts discuss mobile as a strategic imperative, the importance of location data and measurement, and how mobile is changing advertising, content consumption and the customer experience. The document is a valuable resource for understanding developments and best practices in mobile marketing across Asia-Pacific.
This strategic white paper, published in 2012, shows that to be successful in today's fast-changing world, technology companies must not only focus on developing their R&D and sales activities, but they must also improve their marketing capabilities.
It examines diverse commercial challenges that growing tech companies must face as they strive to become market leaders, and the crucial role that marketing plays in helping them generate value and growth.
The conference will feature over 40 speakers from major financial institutions discussing innovative digital marketing strategies. There will be 25 interactive sessions over 6 tracks covering topics like mobile marketing, digital transformation, social media, analytics and more. Attendees will gain insights from case studies and panels to help maximize their digital efforts within regulatory compliance. The two-day event aims to help financial marketers deepen customer relationships and drive revenue through digital channels.
Websummit 2016 - Impressions from DSP-PartnersDSP-Partners
Since its inception, Websummit has been a growth story and has become the largest internet/start-up conference in Europe. From its roots in Dublin, in 2016 Websummit found a new home in Lisbon, Portugal.
Deutsche Version: http://bit.ly/2gue0CQ
Similar to Top Marketing Associations Global Event Calendar (20)
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptxGiorgio Chiesa
This presentation is recommended for those who want to know more about SEO. It explains the main theoretical and practical aspects that influence the positioning of websites in search engines.
Boost Your Instagram Views Instantly Proven Free Strategies.pptxInstBlast Marketing
Join Performance Car Exclusive to drive the finest supercars, engineered with advanced materials and cutting-edge technology for peak performance.
https://instblast.com/instagram/free-instagram-views
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdfSimpleMoneyMaker
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf1Solutions Pvt. Ltd.
As we move into 2024, the methods for building high-quality backlinks continue to evolve, demanding more sophisticated and strategic approaches. This presentation aims to explore the latest trends and proven strategies for acquiring high-quality backlinks that can elevate your SEO efforts.
Visit:- https://www.1solutions.biz/link-building-packages/
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
Basic Management Concepts., “Management is the art of getting things done thr...DilanThennakoon
The managers achieve organizational objectives by getting work from
others and not performing in the tasks themselves.
Management is an art and science of getting work done through people.
It is the process of giving direction and controlling the various activities
of the people to achieve the objectives of an organization Management is a universal process in all organized, social and economic activities. Wherever
there is human activity there is management.
Management is a vital aspect of the economic life of man, which is an organized group activity. A
central directing and controlling agency is indispensable for a business concern. The productive
resources –material, labour, capital etc. are entrusted to the organizing skill, administrative ability
and enterprising initiative of the management. Thus, management provides leadership to a
business enterprise. Without able managers and effective managerial leadership the resources of
production remain merely resources and never become production. Management occupies such an
important place in the modern world that the welfare of the people and the destiny of the country
are very much influenced by it.
1.2 MEANING OF MANAGEMENT
Management is a technique of extracting work from others in an integrated and co-ordinated
manner for realizing the specific objectives through productive use of material resources.
Mobilising the physical, human and financial resources and planning their utilization for business
operations in such a manner as to reach the defined goals can be benefited to as management.
1.3 DEFINITION OF MANAGEMENT
Management may be defined in many different ways. Many eminent authors on the subject have
defined the term "management". Some of these definitions are reproduced below:
In the words of George R Terry - "Management is a distinct process consisting of planning,
organising, actuating and controlling performed to determine and accomplish the objectives by the
use of people and resources".
According to James L Lundy - "Management is principally the task of planning, co¬ordinating,
motivating and controlling the efforts of others towards a specific objective",
In the words of Henry Fayol - "To manage is to forecast and to plan, to organise, to command, to
co-ordinate and to control".
According to Peter F Drucker - "Management is a multipurpose organ that manages a business and
manages managers and manages worker and work".
In the words of J.N. Schulze - "Management is the force which leads, guides and directs an
organisation in the accomplishment of a pre-determined object".
In the words of Koontz and O'Donnel - "Management is defined as the creation and maintenance
of an internal environment in an enterprise where individuals working together in groups can
perform efficiently and effectively towards the attainment of group goals".
According to Ordway Tead - "Management is the process and agency which directs and guides the
operations of an organisation in realising of established aim
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Embark on style journeys Indian clothing store denver guide.pptxOmnama Fashions
Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
3. • ADETEM - France Associatif des professionnels du Marketing: To give Marketing professionals means of mobilizing the
power of Marketing in the future of their business service.
• Advertising Research Foundation (ARF): Showcases leading and bleeding-edge solutions and evangelizes the leaders that
lead them into action.
• American Marketing Association (AMA): The essential community for marketers.
• Argyle CMO Executive Forum: Argyle Executive Forum brings business information and thought leadership to leading
professionals.
• Association of National Advertisers (ANA): Provides leadership that advances marketing excellence and shapes the future
of the industry.
• B2B Marketing: A powerline of ideas and insight for B2B marketers.
• CMO Council: Operate as the premier knowledge transfer agent and affinity group for chief marketers worldwide.
• Direct Marketing Association: The world’s largest trade association for data-driven marketers.
• Forrester: One of the most influential research and advisory firms in the world.
• Global Retail Marketing Association: A home for C-level executives from the world’s leading retailers.
• International Data Corp. (IDC): The premier global provider of market intelligence, advisory services, and events for the
information technology, telecommunications and consumer technology markets.
• ITSMA: Help B2B companies market and sell services and solutions more effectively.
• Location Based Marketing Association (LBMA): A international group dedicated to fostering research, education and
collaborative innovation at the intersection of people, places and media.
Marketing Association Description Top Sheet
4. • Marketing Science Institute: We bring the best of science to the complex world of marketing.
• MarketingSherpa: A research firm specializing in tracking what works in all aspects of marketing.
• Melcrum: Working alongside leaders and teams around the globe to build skills and best practice in Internal
Communication.
• Millennium Alliance: A leading technology, business, and educational advisory firm.
• National Retail Federation (NRF): Is the world’s largest retail trade association, representing retailers from the United
States and more than 45 countries.
• New York American Marketing Association (NYAMA): an organization that inspires, supports and celebrates brilliance in
marketing.
• Ragan: News and Ideas for Communicators.
• Sirius Decisions: Empowers the world's leading sales, marketing, and product leaders to make better decisions, execute
with precision and accelerate growth.
• TechCrunch: A leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet
products, and breaking tech news.
• The CMO Breakfast Series: The premier thought leadership platform for CMOs of top global brands to share insights and
branding expertise.
• The CMO Club: The world’s most engaged and inspired community of Senior Marketing Executives who help each other
solve their biggest challenges, within a candid, trusted, and sharing environment.
• Toastmasters: Is a non-profit educational organization that teaches public speaking and leadership skills through a
worldwide network of clubs.
• VentureBeat: The leading source for news, events, groundbreaking research and perspective on technology innovation.
Marketing Associations continued
5. Africa
Conference International Data
Corp. (IDC)
Port
Louis
Mauritius IDC CIO
Networking Day
10-Aug-16 In such an environment, it is critical to truly
appreciate the business value of ICT, and
attendees at the 2016 Mauritius CIO Day can
expect to receive a raft of expert advice on
how to improve commercial performance by
applying technology wisely. We will also
discuss the emergence of cloud services and
the Internet of Things, examining the near-
and medium-term implications of these
technologies on the working environments of
organizations in Mauritius and presenting
innovative strategies for maximizing the
benefits that are available.
http://idc-
cema.com/eng/events/635
99-idc-cio-networking-day
Event Size Marketing Association City,
State
Country Event Title Event Date Details Link to Register
6. Asia
Forum Forrester Singapore Malaysia Fuse Brand,
Customer
Experience, And
Marketing
25-Aug-16 Forrester's best analysts and thought leaders,
a world-class roster of industry innovators,
and marketing and customer experience
(CX) professionals come together at CX
MARKETING SINGAPORE 2016 to tackle the
most immediate and pressing challenges that
marketers face in what Forrester calls the age
of the customer.
https://www.forrester.com
/CX+MARKETING+SINGAP
ORE+2016/-/E-EVE6979
Forum Forrester Shanghai China Fuse Brand,
Customer
Experience, And
Marketing
1-Sep-16 Forrester's best analysts and thought leaders,
a world-class roster of industry innovators,
and marketing and customer experience
(CX) professionals come together at CX
MARKETING SINGAPORE 2016 to tackle the
most immediate and pressing challenges that
marketers face in what Forrester calls the age
of the customer.
https://www.forrester.com
/CX+MARKETING+SHANGH
AI+2016/-/E-EVE6907
Event Size Marketing Association City, State Country Event Title Event Date Details Link to Register
7. Australia
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Conference Association for Data-
Driven Marketing &
Advertising (ADMA)
Sydney ADMA Techmix 2016 24-Jun-16 ADMA’s techmix is a new, vendor-neutral event
to help marketers understand the plethora of
marketing technologies now available and how
they can fit together to be successfully
integrated into the marketing function.
http://www.admatechmix.c
om.au/
Forum Association for Data-
Driven Marketing &
Advertising (ADMA)
Sydney ADMA Global Forum
2016
10,11-Aug-
16
2 days long. Get ready to be inspired. Much
more than just another marketing event, ADMA
Global Forum is the region’s only conference
that brings together so many global influencers
in data-driven marketing, media, advertising,
and technology. The world’s brightest minds
shine a light on what’s possible today – with
best-in-class practices designed to shake up
traditional thinking and drive the industry
forward.
https://www.adma.com.au/
event/global-forum-
conference-2016
Conference Association for Data-
Driven Marketing &
Advertising (ADMA)
Sydney Innovation Zone 2016 10,11-Aug-
16
The hub of Global Forum, Innovation Zone
showcases the latest and greatest in marketing
technology and hosts a series of live inspiring
presentations by leading marketers, advertising
and technology experts; explore it and see free
technology demos, interesting industry case
studies and innovative technology applications.
https://www.adma.com.au/
event/innovation-zone
8. Canada
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
Forum Argyle CMO Executive
Forum
Toronto Chief Marketing Officer
Leadership Forum
27-Sep-16 Join Argyle as we assemble leading marketing
executives from across Canada for our annual
CMO Summit in Toronto, ON. Throughout a full
day of content and networking, we will focus on
the most pressing issues that marketing
executives are facing leading into 2017, with an
agenda geared specifically towards CMOs, as
well as Marketing, Digital, and Analytics VPs
and Directors in a leadership role.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum--Toronto
Conference Millennium Alliance Toronto Canada
Transformational CMO
17,18-Oct-
16
The Canada Transformational CMO Assembly
will bring together Canada’s most prominent
marketing, technology, and business leaders
from all major consumer driven industries.
CEOs around the world are anticipating a highly
complex marketing environment over the next
few years. This makes the CMO more important
than ever before. The digital revolution has
forever changed the balance of power between
individual consumers and brands. CMOs
especially know that there is an explosion of
information that is creating the digital
enterprise.
https://mill-
all.com/assembly/canada-
transformational-cmo/
Roundtable The CMO Club Toronto Roundtable TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only. These
roundtable discussions provide the opportunity
to learn from and network with fellow
marketing leaders, share insights, develop
lasting relationships and leverage the CMO Club
benefits.
http://thecmoclub.com/eve
nt/the-cmo-club-
upcomingtoronto-
roundtable/
9. Europe
Event Size Marketing
Association
City, State Country Event Title Event Date Details Link to Register
Forum ADETEM -
France Associatif des
professionnels du
Marketing
Paris France The growing
Impact of Mobile
on Retail
28-Jun-16 The Mobile Marketing Association France and
Adetem are pleased to invite you to an event
on the impact of mobile devices on retail.
http://www.adetem.org/x
wiki/bin/view/NBAdetem/
Evenement?manif=NBAdet
emEvenementClassData.Bc
k4GTxPq8IPIniD
Dinner ADETEM -
France Associatif des
professionnels du
Marketing
Paris France Night of
Marketing
5-Jul-16 The first appointment of marketing
professionals!
http://www.adetem.org/x
wiki/bin/view/NBAdetem/
Evenement?manif=NBAdet
emEvenementClassData.X
Uh76inzGUvUaBKk
Conference Location Based
Marketing Association
(LBMA)
Munich Germany LBMA DACH -
Summer Event
5-Jul-16 N/A http://www.thelbma.com/
events/303/lbma-dach-
summer-event/
Forum ITSMA London UK Developing a
Differentiated
Story for your
Brand in Six Lines
6-Jul-16 Telling your company’s story clearly and
simply is challenging. Imagine being able to
tell a differentiated story for your brand in
just six lines. Join us for an extraordinary
brand storytelling workshop.
http://www.itsma.com/ev
ent/developing-
differentiated-story-brand-
six-lines/
Summit The CMO Club London UK CMO Club
Europe Summit
2016
6-Sep-16 An experience like never before - Join
Marketing Executives from Diageo, Disney,
Aon, Unilever, BAT, HP, GE, Dell, Bayer, JLL,
Goldman Sachs, Hershey, Dunkin Brands,
Samsung and more as CMOs come together
in London to help solve today’s toughest
CMO Challenges.
http://thecmoclub.com/ev
ents/europe-summit-
2016/
Roundtable Location Based
Marketing Association
(LBMA)
Hamburg Germany LBMA DACH -
Roundtable
21-Sep-16 N/A http://www.thelbma.com/
events/304/lbma-dach-
roundtable/
10. Europe
Event Size Marketing
Association
City, State Country Event Title Event Date Details Link to Register
Summit Sirius Decisions London UK Summit Europe:
The Art & Science
Of Intelligent
Growth
26,27-
Sep-16
At 2016 Summit Europe, we’ll explore the
concept of art and science expressed through
music and sound. The structural elements
used in music mirror the key business
processes and adjectives we as leaders
practice every day.
http://sdsummiteurope.co
m/
Forum ITSMA Cookham UK ITSMA Account
Based Marketing
Certification
Program
28,29-Sep-
16
We have developed a robust and flexible
methodology, we have created industry best
practices, and we have a solid track record of
success. We have developed a
comprehensive Account Based Marketing
Certificate Program.
http://www.itsma.com/ev
ent/abm-certification-
programme/
Conference International Data
Corp. (IDC)
Prague Czech
Rep.
IDC internet of
Things Forum 2016
20-Oct-16 IDC is on a mission to help the conference
participants better understand the current
trends, identify areas of future growth, and
stay ahead in their respective fields. In
addition, the conference will provide plenty
of opportunities to meet with peers and to
establish new business relationships.
http://idciotforum.com/pr
ague/
Conference ITSMA Cambridge UK Marketing Vision
2016
1,2-Nov-16ITSMA’s 23rd Annual Conference will be in
Cambridge, MA, November 1-2, 2016. We
will have an extraordinary line-up of
speakers, pre- and post-conference
workshops, networking opportunities, and
the 2016 Marketing Excellence Awards
celebration.
http://www.itsma.com/ev
ent/marketing-vision-
2016/
11. Europe
Event Size Marketing
Association
City,
State
Country Event Title Event Date Details Link to Register
Summit Melcrum London UK CEB internal
Communications
Summit & Awards
1,3-Nov-16In today’s complex and ever-changing
organizations, internal communication is
more important than ever to achieving
aligned, purposeful employee performance.
https://www.cebglobal.co
m/marketing-
communications/internal-
communications-
summit.html
Forum Forrester London UK Create Business
Impact Through
Customer Experiences
15-Nov-16 Explore the dynamic, complex relationship
between brand, customer experience (CX),
and business success. From critical
operational processes that support world-
class CX to the corporate cultures and
frontline personalities that embody your
brand’s promise and value, attendees will
gain insights on pacesetting CX performance
from leaders in both B2C and B2B.
https://www.forrester.com
/CX+EUROPE+2016/-/E-
EVE6920
Workshop ITSMA London UK Introduction to
Account Based
Marketing Workshop
7-Dec-16 This one-day workshop provides an
introduction to ABM and how to apply it to
drive growth in your most important
accounts. You will work through ITSMA’s
proven seven-step process, and practice
building an ABM plan on a case study account
to maximize your learning during the day.
http://www.itsma.com/ev
ent/introduction-account-
based-marketing-
workshop-uk/
12. US: Midwest
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Conference Association of National
Advertisers (ANA)
Milwaukee,
WI
Members Only:
ANA/BMA in
Milwaukee
21-Jul-16 N/A https://www.ana.net/memb
ersconference/show/id/MO
E-JUL16C
Dinner CMO Council Chicago, IL Dinner Dialogue:
Context,
Commerce and
Customer: Best
Practices to Exceed
Expectations
21-Jul-16 This roundtable event will focus on the critical
next steps forward as brands take advantage of
recent technology investments and start
advancing strategies in analytics, experience
and customer journeys.
To request an invitation,
please contact Christine
Chiang (408.677.5335 or
cchiang@cmocouncil.org).
Conference Ragan Chicago, IL PR Writing
Conference
10,11-
Aug,16
New tactics to incorporate storytelling into your
everyday writing and think like a journalist to
get your story covered
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CR0CH&listshow=Conferenc
es&catid=2ED70BB224CD4C
98A1F9FA27EA225E6B&grfr
=Yes
Conference Ragan Chicago, IL Financial
Communicators
Conference
18,19-
Aug,16
Innovatively communicate in a heavily regulated
industry
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CA0CH&listshow=Conferenc
es&catid=2ED70BB224CD4C
98A1F9FA27EA225E6B&grfr
=Yes
Conference Location Based
Marketing Association
(LBMA)
Chicago, IL Mobile Payments
Conference
29-Aug-16 The 2016 Mobile Payments Conference will
include all the key topics on everyone’s mind,
separate FACT from FICTION and help you
develop strategies that allow your business to
adopt and align with this fast changing industry.
http://www.thelbma.com/e
vents/301/mobile-
payments-conference-2016-
29th-31st/
13. US: Midwest
13
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Roundtable Direct Marketing
Association
Minneapolis
, MN
Minneapolis
Regional
Roundtable
14-Sep-16 This complimentary event will feature a Keynote
presentation, a case study presentation,
roundtable discussions focused on the
challenges and opportunities facing marketers
https://thedma.org/events/c
ommunities/minneapolis-
regional-roundtable/
Roundtable The CMO Club Chicago, IL Dinner and
Roundtable
20-Sep-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-chicago-dinner-
roundtable-2/
Forum Argyle CMO Executive
Forum
Chicago, IL Chief Marketing
Officer Leadership
Forum: Fall Event
28-Sep-16 Join Argyle as we assemble leading marketing
executives from across the Midwest and beyond
for our Fall CMO Summit in Chicago.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum:-Fall-
Event--Chicago
Conference Association of National
Advertisers (ANA)
Chicago, IL Conference:2016
ANA/BAA
Marketing Law
Conference
9,11-Nov-
16
This event builds on the tradition as the
broadest marketing and law conference with
deep practical legal content, fruitful networking
and major CLE credits.
https://www.ana.net/confer
ence/show/id/BAALAW-
NOV16
14. US: North-East/Mid-Atlantic
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Forum American Marketing
Association
Boston, MA Advanced Research
Techniques (ART)
Forum
26,29-Jun-
16
The ART Forum brings together research
practitioners and academics to find solutions to
marketing problems through free exchange of
ideas and methodologies
https://www.ama.org/event
s-
training/Conferences/Pages/
Advanced-Research-
Techniques-%28ART%29-
Forum.aspx?tab=register
Conference Association of National
Advertisers (ANA)
New York,
NY
Members Only:
Content Marketing
Members Only
Conference
presented by Time
Inc.
28-Jun-16 This complimentary members only conference
will showcase leading marketers representing a
diverse array of industries discussing their
strategies behind the development of custom
content, the execution of production through
different media channels and the measurement
of key objectives.
https://www.ana.net/memb
ersconference/show/id/MO
CJUN16E2
Forum New York American
Marketing Association
(NYAMA)
New York,
NY
Lessons from the
Political Campaign
Trail for Corporate
Marketers
28-Jun-16 Many of KRC’s executives have worked at the
highest levels of global and domestic politics for
the likes of Obama, the Clintons, Blair,
Bloomberg, and more. We want to teach you
how the skills employed to win on the campaign
trail are the very ones succeeding in the
boardroom today
http://www.nyama.org/eve
nt/lessons-from-the-
political-campaign-trail-for-
corporate-marketers/
Roundtable Sirius Decisions Boston, MA Leadership
Roundtable:
Communicating the
Value of
Marketing: KPIs for
the Board
30-Jun-16 As b-to-b CMOs and marketing leaders continue
to transform their marketing organizations and
business expectations of marketing continue to
grow, it’s critical for these leaders to be able to
clearly articulate and communicate the value
that marketing delivers to the business.
https://www.siriusdecisions.
com/Events/Forums/June-
30-2016-Communicating-
the-Value-of-Marketing-
Boston.aspx
15. US: North-East/Mid-Atlantic
Conference American Marketing
Association
Washington,
DC
Nonprofit
Marketing
Conference
11,13-Jul-16 The 2016 AMA Nonprofit Marketing
Conference will zero in on today's marketing
essentials to help better engage constituents
and meet your mission-critical objectives.
https://www.ama.org/event
s-
training/Conferences/Pages
/2016-Nonprofit-Marketing-
Conference.aspx?tab=regist
er
Happy Hour New York American
Marketing Association
(NYAMA)
New York,
NY
July Mix & Mingle 12-Jul-16 We’re back at our favorite place, Turnmill Bar,
for another chance to meet and mingle with
fellow marketers. Join us for a fun evening of
networking and meet other NYAMA members
and marketers in the NYC area. Learn what
our organization can do for you. Enjoy one
drink and complimentary appetizers on
us. Don’t miss our popular event!
http://www.nyama.org/eve
nt/july-mix-and-mingle/
Summit Ragan New York,
NY
Integrated
Marketing Summit
12,13-Jul-16 New tools and best practices to create
powerful integrated marketing campaigns
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CJ0NY&listshow=Conference
s&catid=2ED70BB224CD4C9
8A1F9FA27EA225E6B&grfr=
Yes
Think Tank Argyle CMO Executive
Forum
New York,
NY
Chief Marketing
Officer Leadership
Think Tank:
Spotlight on Retail
and E-Commerce
13-Jul-16 E-commerce executives are tasked with an
intensified need to maintain the exceptional
components of a strong brand identity while
also constantly re-tailoring the brand to the
changing wants and needs of the modern
consumer throughout all channels that they
access.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Think-Tank:-
Spotlight-on-Retail-and-E-
Commerce--New-York
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
16. US: North-East/Mid-Atlantic
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Roundtable The CMO Club Boston, MA Reception and
Roundtable
19-Jul-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-boston-
reception-roundtable/
Forum Location Based
Marketing Association
(LBMA)
New York,
NY
Engaging the
Sports Fans with
Smartphones
20-Jul-16 Sports fans are a highly engaged group of digital
consumers. Learn how to engage this always on
viral group of individuals by creating innovative
marketing experiences that leverage new
technology and the Internet of things.
http://www.thelbma.com/e
vents/283/lbma-nyc-
engaging-the-sports-fans-
with-smartphones/
Conference Association of National
Advertisers (ANA)
New York,
NY
Members Only:
ANA/BMA
Members-Only
Event at Forbes
26-Jul-16 N/A https://www.ana.net/memb
ersconference/show/id/MO
E-JUL16E2
Breakfast The CMO Breakfast
Series
Cambridge,
MA
CMO Breakfast
With: Dunkin'
Brands
26-Jul-16 Join us on Tuesday, July 26th and hear from
Scott Hudler, Senior Vice President / Chief
Digital Officer.
http://theadclub.org/cmo/d
unkin-brands/
Conference Direct Marketing
Association
New York,
NY
2016 New York
Nonprofit
Conference
2-Aug-16 A two-day event where you will exchange
innovative marketing and fundraising ideas,
generate insightful solutions and think
creatively to help you make the relationship
with your donors even stronger.
http://ny.nonprofitfederatio
n.org/
Conference Association of National
Advertisers (ANA)
Cambridge,
MA
Members
Only:ANA
Innovation Day @
Pegasystems
(Members Only
Conference)
3-Aug-16 Hosted by Pegasystems, Inc., this
complimentary ANA members only conference
features sessions from leading marketers and
thought leaders who will share case histories on
how they used innovation to navigate through
their challenges, differentiate their brands, and
leave a lasting impression with consumers.
https://www.ana.net/memb
ersconference/show/id/MO
CAUG16E4
17. US: North-East/Mid-Atlantic
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Conference Direct Marketing
Association
New York,
NY
Mobile Marketing
Day
9-Nov-16 The 7th Annual Mobile Marketing Day, co-
hosted by DMA and MediaMath, is designed to
help marketers not only learn and share mobile
strategies and tactics, but also network with
peers in the industry
https://thedma.org/events/
conferences/mobile-
marketing-day/
Forum New York American
Marketing Association
(NYAMA)
New York,
NY
Adapting to the New
Realities of Sports
Marketing
9-Aug-16 David Newman is in his 11th season with the
Mets as Senior Vice President of Marketing &
Communications. He and his department are
responsible for the strategic development and
management of the Mets’ branding, image
building, marketing and business
communications initiatives to drive and support
ticket sales, sponsorship activation, and fan
value.
http://www.nyama.org/eve
nt/new-realities-of-sports-
marketing/
Forum Location Based Marketing
Association (LBMA)
Boston,
MA
Etail East 15-Aug-16 eTail is at the cutting edge of multi-channel and
eCommerce. At eTail, inspiration meets
innovation. Experience electric keynotes and
tailored networking in the heart of historic
Boston.
http://www.thelbma.com/e
vents/308/etail-east-15-18/
Conference Association of National
Advertisers (ANA)
Baltimore,
MD
Members Only:
Innovation Day @
Legg Mason
16-Aug-16 Hosted by Legg Mason, this complimentary ANA
members only conference features sessions
from leading marketers and thought leaders
who will share case histories on how they used
innovation to navigate through their challenges,
differentiate their brands, and leave a lasting
impression with consumers.
https://www.ana.net/memb
ersconference/show/id/MO
CAUG16E2
18. 18
Conference Association of National
Advertisers (ANA)
New York,
NY
Members
Only:ANA
Sponsorship &
Event Marketing
hosted by WWE
(Members Only
Conference)
17-Aug-16 This complimentary, client-side marketers only
event, hosted by WWE, at the W Hotel on
Lexington Avenue in New York will feature
senior marketers and sponsorship leaders
discussing the strategy and activation behind
their cutting-edge programs.
https://www.ana.net/memb
ersconference/show/id/MO
C-AUG16E
Convention Toastmasters Washington,
DC
Annual
Toastmasters
International
Convention
17,20-Aug-
16
Start planning now to attend the 85th Annual
Toastmasters International Convention in
Washington, DC!
https://www.toastmasters.o
rg/Events/2016-
International-Convention
Forum Sirius Decisions Boston, MA Marketing
Operations and
Channel Planning
25-Aug-16 N/A https://www.siriusdecisions.
com/Events/Forums/August
-25-2016-Marketing-
Operations-and-Channel-
Planning.aspx
Forum Forrester Washington,
DC
Deliver Customer
Experiences That
Drive Customer
Compliance And
Engagement
12-Sep-16 The federal government and public sector are
focused on customers like never before.
However, federal leaders will face the same
culture, technology, and implementation
hurdles that have plagued them for years.
https://www.forrester.com/
CXDC+2016/-/E-EVE7259
Conference Association of National
Advertisers (ANA)
New York,
NY
Members Only:
ANA/Effies
Effective Marketing
& Media Insights @
New York Life
(Members Only
Conference)
13-Sep-16 The program will showcase winners of the 2016
Effie Awards North America program through
case studies that will focus on best practices for
bringing ideas to life, key insights and industry
trends..
https://www.ana.net/memb
ersconference/show/id/MO
C-SEPT16E2
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
US: North-East/Mid-Atlantic
19. 19
Roundtable The CMO Club Washington,
DC
Dinner and
Roundtable
15-Sep-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-dc-dinner-
roundtable-2/
Forum Argyle CMO Executive
Forum
Boston, MA Chief Marketing
Officer
Leadership
Forum: Spotlight
on Financial
Services
15-Sep-16 Join Argyle as we assemble leading financial
services marketers for our premier New
England CMO event of the year. Throughout a
full day of content and networking, we will
focus on the most pressing issues that
marketing executives in the financial industry
are facing, with an agenda geared specifically
towards CMOs, as well as Marketing, Digital,
and Analytics VPs and Directors in a leadership
role
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum:-
Spotlight-on-Financial-
Services--Boston
Forum Sirius Decisions Philidelphia,
PA
Sales
Productivity:
Marketing and
Sales Alignment
20-Sep-16 N/A https://www.siriusdecisions.
com/Events/Forums/Septem
ber-20-2016-Sales-
Productivity.aspx
Conference Marketing Science
Institute
Boston, MA Immersion 2016 22-Sep-16 The conference will be structured around a
series of modules that will present the latest
research-generated knowledge on an important
marketing topic and provide opportunities for
discussing productive managerial applications.
Participants must be nominated by MSI
Trustees, and attendance will be limited.
https://www.msi.org/confer
ences/immersion-2016/
Conference Advertising Research F
oundation (ARF)
New York, NY Ad Week 26,30-Sep-
16
Check back for more information http://thearf.org/event/sept
-26-30-2016-ad-week/
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
US: North-East/Mid-Atlantic
20. US: North-East/Mid-Atlantic
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Workshop Marketing Science
Institute
Washington,
DC
Marketing in the
Consumer Internet
of Things
30-Sep-16 This workshop will offer marketers a 360-
degree view of the evolving consumer Internet
of Things (IoT), with views from top researchers
and industry leaders
https://www.msi.org/confer
ences/marketing-in-the-
consumer-internet-of-
things/
Roundtable Sirius Decisions New York,
NY
Leadership
Roundtable:
Leading Marketing
Change
13-Oct-16 N/A https://www.siriusdecisions.
com/Events/Forums/Octobe
r-13-2016-Leadership-
Roundtable.aspx
Conference Advertising Research Foun
dation (ARF)
New York,
NY
Young Pros 5th
Anniversary
18-Oct-16 Check back for more information http://thearf.org/event/oct-
18-2016-young-pros-5th-
anniversary/
Conference Ragan Washington,
DC
2016 Leadership &
Executive
Communications
Conference
18,19-Oct-
16
Speechwriting ☆ Executive communications
strategy ☆ Storytelling ☆ Thought leadership ☆
Speech coaching
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CS0DC2&listshow=Conferen
ces&catid=2ED70BB224CD4
C98A1F9FA27EA225E6B&grf
r=Yes
Forum Argyle CMO Executive
Forum
New York,
NY
Leadership in
Digital Marketing
Forum
19-Oct-16 Argyle Executive Forum is bringing together
leading digital executives from a variety of
industry verticals for our largest marketing
event of the year.
http://www.argyleforum.co
m/Events/2016-Leadership-
in-Digital-Marketing-Forum--
New-York
Breakfast Argyle CMO Executive
Forum
New York,
NY
Chief Marketing
Officer Leadership
Breakfast: Spotlight
on Multi-Channel
Engagement
19-Oct-16 As the digital age matures, tech-savvy
consumers expect seamless, cross-channel
brand experiences no matter which device they
may be using. In order to maintain a
competitive edge, retail marketers need to be
focused on creating exceptional, engaging, and
unified customer experiences.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Breakfast:-
Spotlight-on-Multi-Channel-
Engagement--New-York
21. US: North-East/Mid-Atlantic
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Roundtable Sirius Decisions Boston,
MA
Leadership
Roundtable: Leading
Marketing Change
1-Nov-16 N/A https://www.siriusdecisions.
com/Events/Forums/Novem
ber-1-2016-Leadership-
Roundtable.aspx
Forum Location Based Marketing
Association (LBMA)
New York,
NY
2017 and The Rise of
Smart CRM
16-Nov-16 CRM tools are the only way to manage and
engage existing customers and prospective
leads. Over the next year we expect to see an
influx of smart solutions that enable marketers
and advertisers to remove the guesswork from
their engagement strategies
http://www.thelbma.com/e
vents/284/lbma-nyc-2017-
and-the-rise-of-smart-crm/
Bootcamp Advertising Research Fou
ndation (ARF)
New York,
NY
Young Pros Bootcamp 1-Dec-16 Check back for more information http://thearf.org/event/dec-
1-2016-young-pros-
bootcamp/
Forum Argyle CMO Executive
Forum
Boston,
MA
Leadership in Digital
Marketing
8-Dec-16 The forum will focus on several areas, including
(but not limited to): the digital marketplace, the
explosion of big data, the importance of
analytical capabilities, social media, exceptional
branding, etc.
http://www.argyleforum.co
m/Events/2016-Leadership-
in-Digital-Marketing--Boston
Convention National Retail Federation
(NRF)
New York,
NY
NRF Retails Big Show
Convention 2017
15,17-Jan-
17
Learn more about our attendees, checkout the
2016 attendee demographics. Consider
expanding your booth footprint or purchasing a
sponsorship that offers high brand visibility.
http://bigshow16.nrf.com/2
017-retails-big-show
Roundtable The CMO Club Northern,
NJ
Dinner and
Roundtable
TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/the-cmo-club-northern-
nj-dinner-and-roundtable/
22. US: South
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Roundtable Sirius Decisions Austin, TX Leadership
Roundtable:
Communicating the
Value of Marketing:
KPIs for the Board
13-Jul-16 As b-to-b CMOs and marketing leaders continue
to transform their marketing organizations and
business expectations of marketing continue to
grow, it’s critical for these leaders to be able to
clearly articulate and communicate the value
that marketing delivers to the business.
https://www.siriusdecisions.
com/Events/Forums/July-
13-2016-Communicating-
the-Value-of-Marketing-
Austin.aspx
Conference Location Based Marketing
Association (LBMA)
Fort
Worth, TX
MRMW North
America
18-Jul-16 Fresh ideas, thought provoking speakers, plenty
of networking opportunities and a plethora of
topics covering all aspects of innovative market
research are waiting for you to explore.
http://www.thelbma.com/e
vents/305/mrmw-north-
america-18-19/
Conference Association of National
Advertisers (ANA)
Amelia
Island, FL
Conference:2016
ANA/BAA Shopper
Marketing
Conference
Presented by
Fandango Rewards
25,27-Jul-
16
More than ever before, retailers and brands
need to strategically develop shopper
marketing plans and programs to help maximize
that shopping experience for consumers.
https://www.ana.net/confer
ence/show/id/BAASHO-
JUL16
Dinner CMO Council Dallas, TX Dinner Dialogue:
Context, Commerce
and Customer: Best
Practices to Exceed
Expectations
2-Aug-16 This roundtable event will focus on the critical
next steps forward as brands take advantage of
recent technology investments and start
advancing strategies in analytics, experience
and customer journeys
If you have questions or to
request an invitation, please
contact Christine Chiang
(408.677.5335 or
cchiang@cmocouncil.org).
Forum Advertising Research Fou
ndation (ARF)
Atlanta,
GA
Mobile/FoQ: ILF 5-Aug-16 Check back for more information http://thearf.org/event/aug-
5-2016-mobilefoq-ilf/
23. US: South
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Conference American Marketing
Association
Atlanta,
GA
Summer AMA
Conference
5,7-Aug-16 The AMA's largest academic conference for
marketing scholars, faculty, and doctoral
students. Summer AMA is the perfect
conference to interact with senior and emerging
scholars from around the world.
https://www.ama.org/event
straining/Conferences/Pages
/Summer-Marketing-
Educators-
Conference.aspx?tab=registe
r
Conference Association of National
Advertisers (ANA)
Atlanta,
GA
Members
Only:ANA
Marketing to
Millennials
Members Only
Conference @
Coca Cola
18-Aug-06 Hosted by The Coca-Cola Company, this
complimentary ANA members only conference
will feature sessions from leading marketers and
thought leaders who will share best practices
and insights on reaching the elusive Millennials
audience.
https://www.ana.net/memb
ersconference/show/id/MO
CAUG16E3
Conference Association of National
Advertisers (ANA)
West Palm
Beach, FL
Members
Only:Content
Marketing @
Florida Power &
Light (Members
Only Conference)
7-Sep-06 This complimentary members only conference
will showcase leading marketers representing a
diverse array of industries discussing their
strategies behind the development of custom
content, the execution of production through
different media channels and the measurement
of key objectives.
https://www.ana.net/memb
ersconference/show/id/MO
C-SEP16E
Conference Association of National
Advertisers (ANA)
Naples, FL Conference:2016
ANA Presented by
Google
14,16-Sep-
16
This ANA conference focused exclusively on
measurement — the “Masters of Measurement”
Conference — will provide attendees with
practical ideas to improve marketing decision
making through measurement.
https://www.ana.net/confer
ence/show/id/ROI-SEP16
Conference Millennium Alliance Dallas, TX Transformational
CMO
18,20-Sep-
16
The Transformational CMO Assembly will bring
together North America’s most prominent
marketing, technology, and business leaders
from all major consumer-driven industries
https://mill-
all.com/assembly/transform
ational-cmo-4/
24. US: South
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Roundtable The CMO Club Dallas, TX Dinner and
Roundtable
21-Sep-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only. These
roundtable discussions provide the opportunity
to learn from and network with fellow
marketing leaders, share insights, develop
lasting relationships and leverage the CMO Club
benefits.
http://thecmoclub.com/eve
nt/cmo-club-dallas-chapter-
dinner/
Conference Association of National
Advertisers (ANA)
Atlanta,
GA
Members
Only:ANA/BAA
Customer Experience
Marketing Presented
by PwC/Strategy
27-Sep-16 This conference offers one full day of inspiring
thought leadership from senior marketers who
will highlight successful marketing programs
that leverage Customer Experience with the
tools and principles of Brand Activation
Marketing.
https://www.ana.net/memb
ersconference/show/id/MO
C-SEPT16E
Conference American Marketing
Association
Orlando,
FL
Annual Conference 5,7-Oct-16 A true meeting of the marketing minds. https://www.ama.org/event
s-
training/Conferences/Pages
/Annual-
Conference.aspx?tab=regist
er
Forum Forrester Miami, FL Explore New Tactics
To Engage And
Acquire B2B
Customers
18-Oct-16 Digital technologies and marketplaces have
empowered your B2B customers to move more
freely than ever among suppliers and vendors
https://www.forrester.com/
B2B+MARKETING+2016/-/E-
EVE6921
Conference Association of National
Advertisers (ANA)
Orlando,
FL
Conference:2016 ANA
Masters of Marketing
Conference
19,22-Oct-
16
For three days, a who’s who of chief marketing
officers and other industry movers and shakers
will share their remarkable stories of how they
built brands, leveraged the expanding array of
media, and made marketing more accountable.
https://www.ana.net/confer
ence/show/id/ANC-OCT16
25. US: South
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
Forum Argyle CMO Executive
Forum
Atlanta,
GA
Chief Marketing
Officer Leadership
Forum: Spotlight on
B2B Marketing
27-Oct-16 Educating the organization on the value of
marketing, building the brand identity,
evaluating the modern customer and ushering
the organization into the digital era are just a
few of the monumental responsibilities that
B2B CMOs are being tested with, and they must
attack these goals while simultaneously keeping
up with today’s digital marketplace.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum:-
Spotlight-on-B2B-Marketing-
-Atlanta
Roundtable Direct Marketing
Association
Dallas, TX Dallas Regional
Roundtable
17-Nov-16 Join us for a ½ day of learning and networking in
Dallas, Texas! This complimentary event will
feature a Keynote presentation, a case study
presentation, roundtable discussions focused on
the challenges and opportunities facing
marketers today, and 2+ hours of face-to-face
networking time.
https://thedma.org/events/
communities/dallas-
regional-roundtable/
Conference American Marketing
Association
Orlando,
FL
Symposium for the
Marketing of Higher
Education
4,7-Dec-16 Take your seat with more than 1,000
colleagues, experts and keynote speakers to
explore the challenges and trends shaping
marketing in higher education.
https://www.ama.org/event
s-
training/Conferences/Pages/
2016-Symposium-for-the-
Marketing-of-Higher-
Education.aspx?tab=register
26. US: South
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
Forum Argyle CMO Executive
Forum
Dallas, TX Chief Marketing
Officer Leadership
Forum
8-Dec-16 Argyle Executive Forum is bringing together
leading CMOs and marketing leaders from a
variety of industry verticals to discuss best-
practices and innovative marketing strategies in
a discussion-based format at our 2016 CMO
Leadership Forum taking place in Dallas.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum--Dallas
Conference Millennium Alliance Miami, FL Digital Marketing
Transformation
6,7-Feb-17 The Digital Marketing Transformation Assembly
will bring together North America’s most
prominent digital, marketing, technology, and
business leaders from all major consumer-
driven industries.
https://mill-
all.com/assembly/digital-
marketing/
Forum Global Retail Marketing
Association
St. Pete
Beach, FL
GRMA Executive
Leadership Forum
10,12-May-
17
Don’t miss this incredible opportunity to grow
as a professional and build your network of elite
marketing colleagues from global retail, e-tail,
hospitality and consumer services.
http://www.thegrma.com/e
xecutive-forum/apply-to-
attend-2017/
Dinner The CMO Club Houston,
TX
Chapter Dinner TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only. These
roundtable discussions provide the opportunity
to learn from and network with fellow
marketing leaders, share insights, develop
lasting relationships and leverage the CMO Club
benefits.
http://thecmoclub.com/eve
nt/the-cmo-club-houston-
chapter-dinner-and-
roundtable/
27. US: South
27
Roundtable The CMO Club South
Florida,
FL
Roundtable TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only. These
roundtable discussions provide the opportunity
to learn from and network with fellow
marketing leaders, share insights, develop
lasting relationships and leverage the CMO Club
benefits.
http://thecmoclub.com/eve
nt/cmo-club-south-florida-
roundtable/
Roundtable The CMO Club Nashville,
TN
Dinner and
Roundtable
TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only. These
roundtable discussions provide the opportunity
to learn from and network with fellow
marketing leaders, share insights, develop
lasting relationships and leverage the CMO Club
benefits.
http://thecmoclub.com/eve
nt/upcoming-cmo-club-
nashville-dinner-roundtable/
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
28. US: West Coast
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
RoundtableThe CMO Club Seattle, WADinner and
Roundtable
28-Jun-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-seattle-dinner-
roundtable-3/
Forum Sirius Decisions San
Francisco,
CA
Customer Marketing
and Customer
Success: Partnership
for Accelerating
Growth
28-Jun-16 The rise of two functions – customer marketing
and customer success – highlights an
increasingly critical need for a more focused
approach to managing customers’ post-sale
experience. How can an organization align the
concepts of buyer’s journey and customer
journey so sales and marketing can understand
their roles within an overarching process and
set the stage for accelerated growth?
https://www.siriusdecisions.
com/Events/Forums/June-
28-2016-Customer-
Experience-and-Success.aspx
ConferenceVentureBeat San
Francisco,
CA
MobileBeat 12,13-Jul-
16
A new paradigm is rocking the mobile world. It’s
the unstoppable shift to AI and intelligent
messaging (i.e. chatbots), away from apps as we
know them. It’s changing the way we use our
devices, and it’s allowing brands to intercept
customers with more immediacy and ease than
ever.
https://temp.venturebeat.co
m/profile/web/index.cfm?P
KWebId=0x24145bbb
Happy
Hour
Association of National
Advertisers (ANA)
San Jose,
CA
Local Event: NorCal
BMA Summer
Mixer: Cielo Rooftop
Bar
13-Jul-16 Join the NorCal BMA on July 13th at the Hotel
Valencia on Santana Row for an evening of
cocktails, appetizers, and networking
https://www.eventbrite.com
/e/norcal-bma-summer-
mixer-cielo-rooftop-bar-
tickets-25361318386
ConferenceAssociation of National
Advertisers (ANA)
Sunnyvale,
CA
Members
Only:ANA/BMA
Business-to-Business
@ Juniper Networks
(Members-Only
Conference)
19-Jul-16 N/A https://www.ana.net/memb
ersconference/show/id/MO
C-OCT16
29. US: West Coast
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Dinner CMO Council Los
Angeles,
CA
Dinner Dialogue:
Context, Commerce and
Customer: Best
Practices to Exceed
Expectations
19-Jul-16 This roundtable event will focus on the critical
next steps forward as brands take advantage of
recent technology investments and start
advancing strategies in analytics, experience
and customer journeys.
To request an invitation,
please contact Christine
Chiang (408.677.5335 or
cchiang@cmocouncil.org).
Dinner Argyle CMO Executive
Forum
San
Francisco,
CA
Retail CMO Dinner: The
Customer is the
Channel
20-Jul-16 In an age of ever-escalating customer
expectations, retailers are infusing physical
stores with digital capabilities that cannot be
matched by e-retailers alone.
http://www.argyleforum.co
m/Events/2016-Retail-CMO-
Dinner:-The-Customer-is-
the-Channel--San-Francisco
Workshop Marketing Science
Institute
Menio
Park, CA
Gaining REAL Insights
from Social Media
20-Jul-16 In this hands-on, all-day workshop on July
21st social media experts Rob Kozinets
(University of Southern California) and Wendy
Moe (University of Maryland) will teach
participants how to gain deep, focused insights
from social media data.
https://www.msi.org/confer
ences/gaining-real-insights-
from-social-media/
Conference Association of National
Advertisers (ANA)
Colorado
Springs,
CO
Conference:2016 ANA
Digital & Social Media
Conference Presented
by Meredith
20,22-Jul-
16
The conference brings together top client-side
digital marketing professionals and key industry
experts to discuss topics such as social media, e-
commerce, native advertising, content
marketing, measurement, agency management,
and internal org structure to name a few.
https://www.ana.net/confer
ence/show/id/DSM-JUL16
Summit Ragan Menlo
Park, CA
Social Media &
Storytelling Summit at
Facebook
26,27-Jul-
16
New strategies to increase reach and ROI on
social media's ''Big Four''
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CQ0CA&listshow=Conferenc
es&catid=2ED70BB224CD4C
98A1F9FA27EA225E6B&grfr
=Yes
30. US: West Coast
Event Size Marketing
Association
City, State Event Title Event Date Details Link to Register
Conference Association of
National
Advertisers (ANA)
San Jose, CA Members Only:ANA
Innovation Day @
Adobe (Members Only
Conference)
2-Aug-16 Hosted by Adobe Systems Inc, this
complimentary ANA members only conference
features sessions from leading marketers and
thought leaders who will share case histories on
how they used innovation to navigate through
their challenges, differentiate their brands, and
leave a lasting impression with consumers.
https://www.ana.net/memb
ersconference/show/id/MO
C-AUG16W
Roundtable The CMO Club Denver, CO Reception and
Roundtable
8-Aug-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-denver-
reception-roundtable/
Forum Argyle CMO
Executive Forum
Los Angeles,
CA
Leasership in E-
Commerce Forum
8-Sep-16 Argyle Forum is bringing together leading e-
commerce, marketing and IT executives to
explore the most pressing challenges and
opportunities that have emerged within the
rapidly growing e-commerce space.
http://www.argyleforum.co
m/Events/2016-Leadership-
in-E-Commerce-Forum--Los-
Angeles
Convention TechCrunch San
Francisco,
CA
TechCrunch Disrupt 12,14-Sep-
16
TechCrunch Disrupt is the world’s leading
authority in debuting revolutionary startups,
introducing game-changing technologies and
discussing what’s top of mind for the tech
industry’s key innovators.
http://techcrunch.com/even
t-info/disrupt-sf-2016/
Summit Ragan Redmond,
WA
Employee
Communications, PR &
Social Media Summit at
Microsoft
28,30-Sep-
16
A best-practices conference for corporate
communicators
https://store.ragan.com/Pro
ductDetails.asp?product=Y6
CP0RW&listshow=Conferenc
es&catid=2ED70BB224CD4C
98A1F9FA27EA225E6B&grfr
=Yes
31. US: West Coast
Conference Association of National
Advertisers (ANA)
Los
Angeles,
CA
Conference:2016 ANA
Multicultural
Marketing & Diversity
Conference Presented
by Time Inc.
9,11-Oct-
16
The conference brings together top client-side
multicultural marketing professionals and key
industry experts to discuss topics such as
measuring ROI of multicultural marketing plans,
total market, multicultural millennials and
linking diversity management with business
results to name a few. Plus, the 16th annual
ANA Multicultural Excellence Awards will
recognize the year’s best multicultural
advertising campaigns.
https://www.ana.net/confer
ence/show/id/MCC-NOV16
Summit The CMO Club Los
Angeles,
CA
CMO Club Fall Summit
2016
11,12-Oct-
16
Coming soon. https://www.cvent.com/eve
nts/the-2016-cmo-club-fall-
innovation-and-inspiration-
summit/registration-
675bd9f37ee64025b888da2
91e4372bf.aspx
Conference Association of National
Advertisers (ANA)
Mountain
View, CA
Members Only:
ANA/BMA Members-
Only Event at
Microsoft
13-Oct-16 N/A https://www.ana.net/memb
ersconference/show/id/MO
E-OCT16W2
Conference Direct Marketing
Association
Los
Angeles,
CA
The DMA Annual
Event: &Then
16,18-Oct-
16
Join the Leaders of the Marketing Community
and Explore the Science of Creativity.
http://andthen.thedma.org/
Conference Direct Marketing
Association
Los
Angeles,
CA
DMA International
ECHO Awards 2016
16,18-Oct-
16
In an era of unprecedented change, ECHO
award winners represent the zenith of change-
makers. Find out what it means to win an ECHO
– directly from the winners themselves.
http://andthen.thedma.org/
echo-awards/
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
32. US: West Coast
32
Forum Forrester San
Francisco,
CA
Create Business
Impact Through
Digital Customer
Experiences
20-Oct-16 Explore the accelerating pace of change in
frontline CX. Focused exclusively on the design
and delivery of exceptional customer
experiences in digital channels, CXSF is for
those professionals who want to lead their
teams and colleagues in the use of emerging
technologies to engage customers and grow
businesses, while simultaneously creating
seamless integration between the digital and
physical embodiment of their brands.
https://www.forrester.com/
CXSF+2016/-/E-EVE6909
Forum Forrester Dana
Point, CA
The Age of the
Customer Executive
Summit
1-Nov-16 Your customers are in charge. They are the new
market-makers, reshaping industries and
changing how businesses compete and win.
https://www.forrester.com/
microsites/aoc/
Roundtable The CMO Club San
Francisco,
CA
Dinner and
Roundtable
1-Nov-16 The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/cmo-club-san-francisco-
dinner-roundtable-3/
Conference Advertising Research Fo
undation (ARF)
San
Francisco,
CA
Arf West 9,10-Nov-
16
Check back for more information http://thearf.org/event/nov
-9-10-2016-arf-west/
Conference Advertising Research Fo
undation (ARF)
San
Francisco,
CA
Young Pros at ARF
West
9,10-Nov-
16
Check back for more information http://thearf.org/event/nov
-9-10-2016-young-pros-at-
arf-west/
Event Size Marketing Association City,
State
Event Title Event Date Details Link to Register
33. US: West Coast
Event Size Marketing Association City, State Event Title Event Date Details Link to Register
Forum Argyle CMO Executive
Forum
San
Francisco,
CA
Chief Marketing
Officer Leadership
Forum: Fall Event
10-Nov-16 Argyle Executive Forum is bringing together
leading CMOs and marketing leaders from a
variety of industry verticals to discuss best-
practices and innovative marketing strategies in
a discussion-based format at our 2016 CMO
Leadership Forum taking place in San
Francisco.
http://www.argyleforum.co
m/Events/2016-Chief-
Marketing-Officer-
Leadership-Forum:-Fall-
Event--San-Francisco
Conference Marketing Science
Institute
Los
Angeles,
CA
Harnessing
Marketing Analytics
for Business Impact
8-Feb-17 Much of marketing analytics is focused on
advertising optimization—even though changes
in product innovation, pricing and distribution
have a stronger impact on business
performance.
https://www.msi.org/confer
ences/harnessing-
marketing-analytics-for-
business-impact/
Summit MarketingSherpa Las Vegas,
NV
MarketingSherpa
Summit 2017
13,16-Feb-
17
Discover how-to details and strategies for fast,
measureable digital marketing success. All of
this real-world experience is grounded in
rigorous research and is taught by successful
marketers who face your same challenges.
Learn how to make your campaigns – and your
career – more successful than ever and do it in
a world-class venue.
http://www.meclabs.com/tr
aining/marketing-
summit/marketingsherpa-
summit-2017#updates
Roundtable The CMO Club Portland,
OR
Dinner and
Roundtable
TBA The CMO Club private dinners and roundtables
are for Senior Marketing Executives only.
http://thecmoclub.com/eve
nt/the-cmo-club-portland-
dinner-and-roundtable/