This document provides information about the OnWindows magazine, which delivers content about Microsoft technology to business decision makers. It discusses how OnWindows brings together multiple print titles into one brand to reach a global audience. The magazine contains industry-specific sections and opportunities for partners to advertise and contribute content. It aims to help partners extend their brand awareness and engage in conversations with customers.
the presentation shows how the world is consuming media. This report compares all categories of media advertising including audio, digital, mobile and OOH . The report also shows region wise media consumtion
WAN-IFRA is the World Association of Newspapers and News Publishers. Its mission is to protect the rights of journalists across the world to operate free media and provide its members with professional services to help their business prosper in a digital world and perform their crucial role in open societies.
With formal representative status at the United Nations, UNESCO and the Council of Europe, it derives its authority from its global network of 3 000 leading news publishing companies and technology entrepreneurs, and its legitimacy from its 80 national association members representing 18,000 publications in 120 countries
Why and how-programmatic-is-emerging hi-media__study_2014HiMedia Group
This study, published by HiMedia in partnership with AppNexus, Warc and IAB Europe, explores for the first time programmaticbuying within its larger environment that is real-time marketing and the convergence between owned, earned, and paid-media.
Magazine Publishers' Transformation: The Time to Act is Now! Value Partners
By Demetrio Di Martino, Partner of the Singapore office, Charles Monteux, Senior Engagement Manager of the São Paulo office and Mark Weston, Business Analyst of the London office. January
the presentation shows how the world is consuming media. This report compares all categories of media advertising including audio, digital, mobile and OOH . The report also shows region wise media consumtion
WAN-IFRA is the World Association of Newspapers and News Publishers. Its mission is to protect the rights of journalists across the world to operate free media and provide its members with professional services to help their business prosper in a digital world and perform their crucial role in open societies.
With formal representative status at the United Nations, UNESCO and the Council of Europe, it derives its authority from its global network of 3 000 leading news publishing companies and technology entrepreneurs, and its legitimacy from its 80 national association members representing 18,000 publications in 120 countries
Why and how-programmatic-is-emerging hi-media__study_2014HiMedia Group
This study, published by HiMedia in partnership with AppNexus, Warc and IAB Europe, explores for the first time programmaticbuying within its larger environment that is real-time marketing and the convergence between owned, earned, and paid-media.
Magazine Publishers' Transformation: The Time to Act is Now! Value Partners
By Demetrio Di Martino, Partner of the Singapore office, Charles Monteux, Senior Engagement Manager of the São Paulo office and Mark Weston, Business Analyst of the London office. January
WAN-IFRA's mission is to protect the rights of journalists and publishers across the world to operate free media, and provide its members with professional services to help their business prosper in a digital world and perform their crucial role in open societies.
We lead the global conversation that matters for the future of independent news publishing: Press Freedom and Journalism, Media Sustainability, Media Innovation. More on www.wan-ifra.org
WAN-IFRA World Press Trends, IAC, Prague (April 2018)Vincent Peyrègne
Presentation World Press Trends 2017 at the Internet Advertising Conference, Prague, April 2018 (https://iac.spir.cz/akce/internet-advertising-conference-2018/).
Two years ago was a watershed moment in the news media industry when a fundamental shift in the business model took place: reader revenue became the biggest source of revenue for news publishers. This year’s survey re-enforces that trend as 56 percent of newspapers’ overall revenue came from circulation sales (print and digital) in 2016.
The 2015 U.S. Mobile App Report - COMSCORERomain Fonnier
Digital media time in the U.S. has exploded recently – growing nearly 50 percent in the past two years, with more than three-fourths of that growth directly attributable to the mobile app. Mobile has grown so fast that it’s now the leading digital platform, with total activity on smartphones and tablets accounting for 62 percent of digital media time spent, and apps alone now representing the majority of digital media time at 54 percent.
Why have apps become such a powerful force in our daily media lives? The power of habit. The 2015 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s behind this surge in mobile activity, and how publishers and advertisers can take advantage.
Some key topics covered in the report include:
The implication of mobile apps’ growing share of digital media usage time
The mobile web’s critical role in expanding audience reach
The value of the home screen, how users behave with it, and other consumer habits on smartphones
Deep dives into some of the fastest growing apps, such as Tinder, Uber, Timehop and Fitbit
The key role of social and entertainment apps, and how they account for the majority of users’ app engagement
The top apps among Millennials, and this group’s influence in all facets of app behavior
The effectiveness of mobile advertising, including research on native in-app video ads
The 2013 promise of “programmatic everywhere,” it seems, is rapidly becoming a 2014 reality.
This white paper, published in partnership with the Interactive Advertising Bureau, will explore the programmatic dynamics and present a snapshot of how publishers, marketers and technologists are “going global” in their practice of programmatic audience development across each of 12 markets.
WAN-IFRA is the World Association of Newspapers and News Publishers. Our mission is to protect the rights of journalists and publishers around the world to operate independent media.
We provide our members with expertise and services to innovate and prosper in a digital world and perform their crucial role in society. WAN-IFRA drives the global conversation on the future of independent news publishing. Our focus is on Press Freedom and Journalism, Media Sustainability and Innovation.
AdReaction : Insights on perceptions of advertising, particularly digital for...Philippe KHATTOU
AdReaction delivers insights on perceptions of advertising, particularly digital formats. AdReaction 2014 explores multiscreen advertising and consumer receptivity to ads on TV, smartphones, laptops and tablets.
WAN-IFRA's mission is to protect the rights of journalists and publishers across the world to operate free media, and provide its members with professional services to help their business prosper in a digital world and perform their crucial role in open societies.
We lead the global conversation that matters for the future of independent news publishing: Press Freedom and Journalism, Media Sustainability, Media Innovation. More on www.wan-ifra.org
WAN-IFRA World Press Trends, IAC, Prague (April 2018)Vincent Peyrègne
Presentation World Press Trends 2017 at the Internet Advertising Conference, Prague, April 2018 (https://iac.spir.cz/akce/internet-advertising-conference-2018/).
Two years ago was a watershed moment in the news media industry when a fundamental shift in the business model took place: reader revenue became the biggest source of revenue for news publishers. This year’s survey re-enforces that trend as 56 percent of newspapers’ overall revenue came from circulation sales (print and digital) in 2016.
The 2015 U.S. Mobile App Report - COMSCORERomain Fonnier
Digital media time in the U.S. has exploded recently – growing nearly 50 percent in the past two years, with more than three-fourths of that growth directly attributable to the mobile app. Mobile has grown so fast that it’s now the leading digital platform, with total activity on smartphones and tablets accounting for 62 percent of digital media time spent, and apps alone now representing the majority of digital media time at 54 percent.
Why have apps become such a powerful force in our daily media lives? The power of habit. The 2015 U.S. Mobile App Report explores the dynamics of mobile media consumption, audiences, and user habits to understand what’s behind this surge in mobile activity, and how publishers and advertisers can take advantage.
Some key topics covered in the report include:
The implication of mobile apps’ growing share of digital media usage time
The mobile web’s critical role in expanding audience reach
The value of the home screen, how users behave with it, and other consumer habits on smartphones
Deep dives into some of the fastest growing apps, such as Tinder, Uber, Timehop and Fitbit
The key role of social and entertainment apps, and how they account for the majority of users’ app engagement
The top apps among Millennials, and this group’s influence in all facets of app behavior
The effectiveness of mobile advertising, including research on native in-app video ads
The 2013 promise of “programmatic everywhere,” it seems, is rapidly becoming a 2014 reality.
This white paper, published in partnership with the Interactive Advertising Bureau, will explore the programmatic dynamics and present a snapshot of how publishers, marketers and technologists are “going global” in their practice of programmatic audience development across each of 12 markets.
WAN-IFRA is the World Association of Newspapers and News Publishers. Our mission is to protect the rights of journalists and publishers around the world to operate independent media.
We provide our members with expertise and services to innovate and prosper in a digital world and perform their crucial role in society. WAN-IFRA drives the global conversation on the future of independent news publishing. Our focus is on Press Freedom and Journalism, Media Sustainability and Innovation.
AdReaction : Insights on perceptions of advertising, particularly digital for...Philippe KHATTOU
AdReaction delivers insights on perceptions of advertising, particularly digital formats. AdReaction 2014 explores multiscreen advertising and consumer receptivity to ads on TV, smartphones, laptops and tablets.
R Systems’ Profile available on Microsoft Public Sector Global Outlook Direct...R Systems International
Microsoft Public Sector Global Outlook Directory 2015 : R Systems’ advertisement is available on Page 31 and our brief corporate profile is available on Page 101
http://digital.tudor-rose.co.uk/public-sector-global-outlook/#31
http://digital.tudor-rose.co.uk/public-sector-global-outlook/#102
Green Mind is an experienced, full-service digital marketing and creative agency based in Egypt.
With our 10+ years of experience and expertise, and our dedicated and passionate people; Green Mind Agency promises you to let your work be recognized and awarded, and you can expect to go further and grow your business more.
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Microsoft’s solution is to offer partners the
opportunity to adopt and embrace the
magazines as their own, providing all of the
benefits associated with customer magazines but
at a fraction of the cost and effort of producing a
publication themselves. If the return is proven,
costs and resources can be justified. What makes
this solution unique is the opportunity to benefit
from the collective power and impact of a
number of successful brands.
Technology, Media & Gaming - Presentation by Peter Würtenberger, CEO of upday at the Axel Springer NOAH Conference Berlin 2016, Tempodrom on the 9th of June 2016.
Location Service & Technology:
Conference and Networking-Area for Retail, Travel & Automotive
The international conference on Location Technology and Services hostet by Location Based Marketing Assiocation provides all stakeholders of the ecosystem the opportunity for global exchange. Placed since 2012 as an established event in North America (Chicago, New York and Austin) and Asia (Singapore), the LOCA Conference is one of the most important meetings of retail, brands and agencies.
Skift Report 21: Social Media Customer Service in the Travel IndustryRafat Ali
The availability of multiple touch points for customers to reach brands has grown with technology. Social media has evolved to
become another platform to provide customer service. Increasingly, brands are adapting by structuring their teams and
departments to deal with volumes of
inquiries in a personalized way because of the growing impact of social interactions.
A look at client-agency relationships. Mark Linder
A look at how the business partnership between client and agency has been more shaped by the media and business model, than advertising proposition. Keynote at National eMedia Conference, Helsinki, 2007 Mark Linder, WPP
Profitability in the Direct-to-Consumer Marketplace: A Playbook for Media and...Cognizant
Amid constant change, industry leaders need an upgraded IT infrastructure capable of adapting to audience expectations while proactively anticipating ever-evolving business requirements.
Insurance Connect is a publication specialized in the insurance sector. It was founded in October 2011 to provide high quality, and specialized information in line with contemporary multi-medial and multi-channel communication.
Thanks to these values, guaranteed by a team of capable and acknowledged experts, Insurance Connect has now a place of primary importance in the publishing world.
Our main activity consists in the production and circulation of qualified information and updates, presented with multi-medial contents. Part of our core business, too, is organizing conferences and forums
Sample business plan to share with other entrepreneurs. Business plan from my 3rd startup, GoingOn Networks, which was a social media platform for companies & organizations. BusinessWeek recognized GoingOn Networks in their "Best of the Web: Social Networking Tools" list for 2007.
2. Welcome One brand, global reach
For well over a decade our customer magazines have been
delivering perspectives and real-life examples of where Microsoft’s
technology wins – both in the enterprise and, more recently, in
the world of public sector service delivery. Over the years we have
worked with partners both large and small – all of whom have
shared the common goal of driving technological advancement via
the Microsoft stack.
The messages we have driven about Microsoft and its ecosystem
of partners through our suite of vertically-aligned print titles are
as relevant to our audiences now as they were when the first
publication, Banking on Windows NT, launched back in 1998. As we
move forward, we will continue to adapt the way in which content
is delivered to better serve the tens of thousands of senior business
decision makers reading these publications throughout the year.
As the digital medium proliferates, so we need to ensure that a
supporting print counterpart continues to add real value and so,
with this in mind, we recently took the bold step of bringing all of
our assorted print titles under the one roof, combining our existing
quarterly magazines and annual partner directories to create an
extensive digest of activity across all sectors and regions.
A panoramic view of latest news and views will accompany dedicated
industry ‘deep-dives’ which will provide the same compelling content
our contributors and readers have come to expect. A single brand
with a global reach – welcome to OnWindows.
Jon Ingleton
managing director,
OnWindows
Financial
services
Public
sector
Retail&
hospitality
Manufacturing
& resources
Comms
& media
3. Inside Join the conversation
Whilst guided by our Editorial Advisory Board, OnWindows
content is ultimately driven by our end-customers. Responding
to the challenges they face on a daily basis, our goal is to provide
information, knowledge and wisdom that will enable both
industry and public sector customers to realise the full range of
benefits that the proactive adoption of technology can provide.
Each quarter, the ‘Marketwatch’ section will cast an eye across
all sectors and geographies to find the very best news from
the partner ecosystem. Our features will showcase best-of-
breed solutions across all areas of innovation and from the four
pillars of the Microsoft value proposition – CLOUD, BIG DATA,
MOBILITY and MEDIA SOCIAL.
The magazine then divides into five vertical sections – providing
insight and commentary on key issues, case studies, solution
profiles, features and reports specific to each sector:
Communications and media
Financial services
Manufacturing and resources
Public sector
Retail and hospitality
Each of these sections is supported by a directory of associated
partners, offering us the chance to showcase the full depth and
breadth of the ecosystems working in these various industry sectors.
We look forward to welcoming you to the
conversation.
Rebecca Lambert
editor
OnWindows
FEATURES VIEWPOINTS CASE STUDIES
INTERVIEWS UPFRONT SIGNING OUT
Cloud
Manufacturing
Public Sector
Retail
Hospitality
Education
Security
Healthcare
Telecommunications
Media
Informed
Cost
Financialservices
Organisation
Business intelligence
Management
EnvironmentEffective
People
Enabled
Efficient
Technology
Infrastructure
Enterprise
Strategy
Social
Mobility
Big data
4. Karen Cone
General manager, worldwide
financial services, Microsoft
Çağlayan Arkan
General manager, worldwide
manufacturing and resources, Microsoft
Bob DeHaven
General manager, media and
communications, Microsoft
Per Bendix Olsen
Director, worldwide public sector
partner strategy, Microsoft
Tracy Issel
General manager,
worldwide retail, Microsoft
Shagun Lal
Senior marketing manager, worldwide
manufacturing & resources, Microsoft
Paul Hart
Senior audience marketing manager,
worldwide public sector, Microsoft
Erwin Visser
Senior director, worldwide
audience marketing, Microsoft
John Burchett
Director, worldwide audience
marketing, Microsoft
Connie Dean
Audience marketing director,
communications & media, Microsoft
Andrew Longstaff
Senior audience marketing manager,
worldwide financial services, Microsoft
Rebecca Needham
Senior audience marketing manager,
worldwide retail & hospitality, Microsoft
PUBLISHING PARTNERS
Andy Clayton Smith
Head of Microsoft
media, OnWindows
Jon Ingleton
Managing director,
OnWindows
Rebecca Lambert
Head of editorial,
OnWindows
EXECUTIVE SPONSORS
EDITORIAL ADVISORY BOARD
5. Connected
For the past fifteen years we have been creating opportunities for
Microsoft partners of all kinds to reach out to audiences of senior
level business decision makers with a blend of traditional brand
promotion and uniquely compelling content marketing.
Over the years we have developed a powerful, accessible and highly
affordable route to market for companies from every conceivable
corner of the technology world, and in every case we have been
able to deliver finely crafted partner conversations, delivering
them with a level of intelligence and competence that has afforded
consistently positive feedback and forged lasting relationships with
our collaborators.
In the next phase of the OnWindows evolution, the argument for
active involvement only increases: Worldwide distribution via the
network of Microsoft offices:
Global visibility within Microsoft MTCs and EBCs
Collaboration with leading industry events in all regions
Direct subscription from business leaders in all geographies
A highly appealing and sustainable print edition with digital
editions available online and as standalone apps.
OnWindows partner managers are well-versed in building robust
marketing strategies and our writers are steeped in Microsoft’s various
industry roadmaps and its technology stack. Together, they create a
genuinely effective platform for you to gain competitive advantage.
Call us today and find out where you win with
OnWindows.
Andy Clayton Smith
head of publications
OnWindows
Engage with customers
Microsoft and partners
Customers
Analysts and associations
“The whole point of technology is to make employees’ lives simpler, automate the mundane tasks and free
them up to spend more time interacting with customers.”
6. Global reach
The OnWindows brand has an enormous worldwide reach, which
includes many business executives who could be your future
customers. For partners, visibility in the magazine offers a fantastic
opportunity to extend brand awareness with a captive and
influential audience.
The magazine’s editorial remit extends across every industry and into
the public sector, with content being delivered in a highly focussed
and sector-specific way and being sent out to a captive readership
of decision makers that share our passion for innovation. With
a circulation extending to all geographies, OnWindows gives an
informed view of latest technology developments – from Microsoft,
from our partners and directly from the senior executives that are
steering the shape of modern commerce and citizen services.
Throughout the year OnWindows magazine will partner with key
industry events to add yet further reach to its global distribution
portfolio. Event highlights for the year include:
Microsoft’s Worldwide Partner Conference
NAB: Communications & Media
Sibos: Financial Services
Hannover Messe: Manufacturing & Resources
Smart City Expo: Public Sector
NRF: Retail & Hospitality
We look forward to seeing you cement relationships with existing
customers and open doors to new business with OnWindows magazine.
John Burchett
Director, worldwide audience marketing
Microsoft
Access a captive audience
25,000 copies of OnWindows are printed and shipped throughout the world each quarter, an audience
which is extended by four times with a further 94,000 subscribers to the digital edition of the magazine.
In addition to the print and digital editions of the magazine, the OnWindows website has a large
and growing readership:
11,408 users per month 13,913 sessions per month
44,495 page views per month 3.2 average pages per session
Geography
22%
22%
20%
12%
24%
Telecomms
Financial
services
Retail
Manufacturing
Public
sector
Job description
Delivery channel Sector
34%
55%
11%
Direct to
customers
Events and
conferences
Via Microsoft
Others
TDM
BDM
CXO
EMEA
LATAM
APAC10%
2%
46%
North
America
42%
34%
7%49%
10%
7. At a glance
The opportunities to differentiate yourself and get noticed
through OnWindows go way beyond those offered by traditional
publications. Go to market alongside other strategic Microsoft
partners and start to realise the benefits of participation today:
HIGH RETURN ON INVESTMENT – proven benefits delivering
true business value marketing
JOINT GO-TO-MARKET – perfectly aligned to Microsoft’s go-
to-market roadmap, offering partners highly relevant and timely
opportunities to promote their solutions and services
WIDELY READ – an influential readership of over quarter of a
million digital and print readers, drawn from a decade and a half
of industry and public sector publishing
RICH HERITAGE – a proven track record of positive, productive
relationships and reader appeal
EDITORIAL PROFILE – opportunities to extend and enhance
your profile beyond traditional advertising with highly coordinated
content marketing packages
HIGH PRODUCTION VALUES – a high quality brand that
enhances your corporate image
LONG SHELF LIFE – our readers are likely to reuse and share
throughout the year.
The OnWindows suite is a proven sales and marketing channel,
fully integrated into Microsoft’s global activities and providing
partners with a fully integrated channel to reach a highly
influential audience.
Claire Brown
Senior account manager
Tudor Rose
Get yourself noticed
Magazine
Magazine Publishing Partners......£15,500
Sector Publishing Partner..............£9,750
Sponsor*............................................£5,000
Double page spread.......................£7,750
Full page colour...............................£4,800
Single sheet insert**........................£7,750
Other inserts.....................................£poa
Bellyband...........................................£poa
Polybag branding............................£poa
We are happy to discuss additional advertising
and content marketing options that are not
listed above.
* Ask one of our account managers about
bespoke Sponsorship packages
** Prices exclude print
Series discounts are available for multiple
bookings.
Website
Site sponsor - £5,500 per quarter
Leaderboard banner - £2,250 per quarter
Button banner - £1,950 per quarter
eNewsletter
Leaderboard banner - £1,025 per quarter
Standard banner - £750 per quarter
Digital edition
Embedded video - £750 per quarter.
OnWindows.com provides other content and
branding opportunities for the imaginative
marketer. Please share your ideas so that we
can help you leverage this opportunity.
Resources
Editorial highlights..................................................summary of forthcoming features and articles
Artwork Essentials...................................................full mechanical details for advertisement artwork
Creating your artwork...........................................marketing services capabilities available to partners
OnWindows app......................................................download today from Microsoft Store
8. About us Call +44 (0)116 222 9900
OnWindows is published by Tudor Rose in partnership with
Microsoft, a partnership that has been successfully publishing
magazines for Microsoft’s customers since 1998.
Tudor Rose is an integrated publishing and marketing services
company, organised to fulfil the demands of global organisations.
Our clients include some of the most respected brands in the
world, including Microsoft and the United Nations.
Visit www. tudor-rose.co.uk for further information.
Tudor Rose
Tudor House, 6 Friar Lane, Leicester, LE1 5RA United Kingdom
Tudor Rose is a member of the Professional Publishers Association
and a signatory of the United Nations Global Compact.
The Professional Publishers Association (PPA) is the voice of
professional publishers, representing around 220 companies.
The UN Global Compact is a strategic policy initiative for
businesses that are committed to aligning their operations and
strategies with ten universally accepted principles in the areas of
human rights, labour, environment and anti-corruption.
OnWindows is printed using paper certified under the Forest
Stewardship Council (FSC) system, which promotes responsible
management of the world’s forests.
NEXT STEPS
Whether you’re using OnWindows as a part of a traditional advertising-based
marketing campaign or are looking to utilise the suite as a content marketing
platform, the OnWindows team is ready to work with you to create a promotional
package that is perfectly suited to meet your marketing requirements.
Call us today on +44 (0)116 222 9900 or email one of the team.
Andy Clayton-Smith
andy@onwindows.com
Tim Grayson
tim.grayson@onwindows.com
Claire Brown
claire.brown@onwindows.com
Ricky Popat
ricky.popat@onwindows.com
MARKETING
Toni Olanrewaju
toni.olanrewaju@onwindows.com
Rebecca Lambert
rebecca.lambert@onwindows.com
EDITORIAL