The document provides testimonials from several individuals about Dale Thomas Vaughn's communications skills and experience. Mark Holley describes Dale as an outstanding communicator who grasps concepts quickly. Doug Hughes says Dale is incredibly talented and that his work exceeded expectations. Robert Land calls Dale a rising thought leader who is passionate and wants to make the world better. Kai Hochhausen praises Dale's ability to motivate others and find positives in difficult situations. Wendy Webb refers to Dale as a high-energy professional with strong work ethic.

1. Outstanding Communicator
outstanding communicator
“Dale's an
- one of the best I've
come across in my career. His understanding of earned media and strategic
communications sets him apart. In addition to his obvious marketing and
communications abilities, he's very pleasant to work with and makes those around
him better. He grasps concepts and situations quickly, even in industries that are
new to him. I fully recommend Dale for leadership, training, marketing, and
strategic communications roles.”
Mark Holley
Director, Marketing at Education Management Systems
Dale Thomas Vaughn Strategic Communications

2. 120%
“Dale is one incredibly talented guy.
One word describes him..."smooth".
He is very sharp. He picked up our concepts very fast and shaped them way
beyond our wildest imagination.
What a writer!!
You get 120% with Dale.”
Doug Hughes
CEO at Productive Entertainment, Inc.
Dale Thomas Vaughn Strategic Communications

3. Rising Thought Leader
a rising thought leader of his generation
“Dale is
intelligent, insightful, articulate and culturally rounded. He's a person most people
would follow or trust based on his passion, reasoning and genuine desire to make
the world a better place. I feel it's an honor and privilege to be a mentor and
friend to Dale. What I've learned in return has renewed my hope that the
Millennial generation can bring positive change to the challenges and divide we
face globally.”
Robert Land
Founder & CEO at HealthShift, Inc
Dale Thomas Vaughn Strategic Communications

4. Second-to-none
“Dale is a dreamer to every extent of the word. I have nothing but the utmost
respect for him as he continuously comes up with new ideas and makes those
dreams into reality.
I worked with Dale in London, England and we were travel partners in Europe for
over 3 months through France, Spain and Portugal. I continued to work with Dale as
a financial columnist on nextgent.com until the website changed format and focus.
His ability to motivate others and find positives in the worst of
situations is admirable and second-to-none.
Dale is a loyal friend and amazingly hard worker. I would be honoured to work with
Dale again in the future.”
Kai Hochhausen
MBA Office at University of Calgary
Dale Thomas Vaughn Strategic Communications

5. Professional
a high-energy professional
“At Ticketmaster, Dale was
, with
attention to detail regardless of the breadth of the assignment. A generalist, he
was able to build out a project from concept to completion.”
Wendy Webb
Corporate Board of Directors;
Jack In The Box, Inc
Former Chief Communications and Investor Relations Officer;
Ticketmaster Entertainment
Dale Thomas Vaughn Strategic Communications

6. Dale Thomas Vaughn Strategic Communications

7. I help worldwide companies build trust
so that they can make more money
and better fulfill their purpose
Dale Thomas Vaughn Strategic Communications

8. The Good Men Project
Content Strategist & Editor of Leadership & Mentorship
2.5 million pageviews per week
...on par with The New Yorker
Dale Thomas Vaughn Strategic Communications

9. Writing Experience
100’s of press releases, strategic web content, 4 ebooks, baseball writer,
winery reviewer, editor at The Good Men Project
Stop Surviving,
Start Living
-
D a r e
t o
L i v e
f o r
T o d a y
-
A guide
to Finding
and Living
Your Passion
at Any Age
Written by
Dale Vaughn
Dale Thomas Vaughn Strategic Communications

10. Central Coast Wine & Food
Media Relations, Social Media Strategy, Partnership Development
Dale Thomas Vaughn Strategic Communications

11. Media Impressions at Education Management Systems
Posi1ve
Neutral
Nega1ve
900,000
New Messaging Strategy:
Redefine “Success”
675,000
450,000
225,000
Result: Success
0
1987-­‐2012
2013
My Start Date
Dale Thomas Vaughn Strategic Communications

12. Productive Entertainment Inc.
Content Strategy, Media Relations, Executive Communications
Dale Thomas Vaughn Strategic Communications

13. Founder, Next Gent
Leadership, Branding, Content, Podcast, Video, Workshops, Events
NEXT GENT
empowerMENt
3 steps to becoming a fully evolved and empowered man
April 27-29, 2012
For More Information about Next Gent contact:
Next Gent™, LLC.
Dale Thomas Vaughn
Dale@NextGent.com
www.NextGent.com
©Next Gent LLC.
Curriculum Designed by Dale Vaughn & Chris Clanton.
We appreciate your commitment to honor the copyright
of this material.
Dale Thomas Vaughn Strategic Communications

14. Corporate Identity Strategy at Ticketmaster
“The Global Connection to Live Entertainment”
Message evolve from “Ticketing” to “Connecting”
The Founder’s Story
Corporate Essence Video Campaign
Equivalency value of $2.5 million in 6 months
WINNER
5 Silver Tellys
Including
Best Producer
Dale Thomas Vaughn Strategic Communications

15. Employee Communications at Ticketmaster
Internal Communications, Intranet/Employee Portal, Team Green, “TM 101”
Dale Thomas Vaughn Strategic Communications

16. Media and Investor Relations at Ticketmaster
Executive Communications, NASDAQ Analyst Meetings, Media Campaigns
Dale Thomas Vaughn Strategic Communications

17. Communications
Strategy
External Communications
Vision/Mission Development
Media Relations Campaign Planning
Brand Strategy
Leadership/Management
Leadership Transitions
Team Building Workshops
Media Relationship Management
Messaging Strategy
Mentorship Workshops
Pulse Measurement
Marketing Strategy
Leadership Workshops
Spokesperson Training
Creative Strategy
Creative Project Management
Press Releases
Content Strategy
Business Development
Article Writing
Employee Communications Strategy
Research
Investor Relations Strategy
Environmental Impact
Strategic Planning
Social Media Strategy
Brand Naming
Social Media Campaign Management
Social Media Measurement
Crisis Communications
Marketing Communications
Essence Video Production
Blog Development/Management
Event Production
Internal Communications
Intranet/Knowledge Management
Industry/Companywide Webcasts
Logo Conception
47
With More Than
Key Deliverables
Speechwriting
Presentation Design
Presentation Management
Investor/Analyst Documents
Intrapreneurship
Social Responsibility Strategy
Social Responsibility Management
Culture Committee
Content Development
Book Writing
Book Proposals
White Paper Writing
Content Management/Editing
Podcast development/production

18. Four Strategies
Clarity
Clarify our brand promise, market position, and key messages.
Access
Promote Access to our assets with digital communications
infrastructure, media relationships, and community conversation
loops.
Trust = Money
Transparency
Create Transparent communications practices that promote
trust and build brand loyalty with consumers and stakeholders.
Authenticity
Live up to our Authentic purpose and principles. Deliver what our
community expects us to deliver, on time, and with gusto.
Trust in the Bank = Money in the Bank
If trust wavers, we lose money. If trust strengthens, we make money.
Trust builds influence in the market, industry, and within the company.
Brand trust is also the most important factor in Employee Retention, saving on HR costs, protecting
against workplace litigation, and increasing productivity.
Dale Thomas Vaughn Strategic Communications

19. I help worldwide companies build trust
so that they can make more money
and better fulfill their purpose
Dale Thomas Vaughn Strategic Communications

20. Dale Thomas Vaughn contact
DaleThomasVaughn.com visit
LinkedIn.com/DaleThomasVaughn link
Twitter.com/NextGent connect
Dale@NextGent.com write
+1 817-846-6121 call
Dale Thomas Vaughn Strategic Communications