Wael Farouk Refaie is a sales manager with 16 years of experience in sales, marketing, and business management. He has worked in senior sales roles in Egypt and Saudi Arabia for various food and beverage companies. Currently he is the head of sales for the eastern region at Mohammed Bawazir For Trading Co., managing a team of over 40 people. He is seeking a senior managerial position where he can utilize his proven abilities in sales, revenue generation, and business growth.

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Resume
Personal Details.
Name: Wael Farouk Refaie.
Address: Egypt Giza El-bahr Al-azam Street/ KSA Dammam Al-Salam Street 18 th
Email: Wael.farouk78@yahoo.com.wael.farouk78@skype.
Mobile: +966542789966.+201114904272
Marital status: Married
Number of Dependents: 4
Nationality: Egyptian.
Date and place of birth: 28/9/1978 Egypt Giza.
Objective: Aspires to pursue senior managerial business operations with a reputed
organization.
Summary: A professional sales manager with 16 years of experience in
technical sales and marketing, sales management, team leadership, profit and loss,
and business growth and expansion Proven ability to generate sales and revenue.
Education.
BA of EducationComputer science and business, Ain Shams University,Graduation Year
1999.
Professional enhancements:
-Team Management - Key Account Management - Negotiation Skills
-Marketing Strategies - New Product Development - Decision Making.

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Career Highlights:
Mohammed Bawazir For Trading Co.LtD.foods& consumer goods.
as head of sales EasternRegion(reporting to salesand marketing
manager) fromJanuary 2015 Present .
Job Description:
 Full responsibility of the eastern region (Dammam, Khobar ,Hasa and Hafr Albatan).
 Managing a team of 3 Branch Manager 8 supervisors, 32sales men, and
30merchandisers through a participation style of leadership.
 Maintaining detailed knowledge of the company's products and services.
 Keeping abreast of what competitors are doing.
 Liaising with customer which couldinclude actual selling.
 Setting targets for the sales team, and organize the calendar promotions.
 Monitor the credit limit and collectionsof the customers.
Mohammed Bawazir For Trading Co.LtD. Division beverage.
as Are SalesManager EasternRegion
(reporting to salesand marketing manager) fromApril 2014 until
December 2014 .
Job Description:
 Full responsibility to make scanning, Routes and launching fromzero to create a
new product in Saudi market ( VITAEVE C) Healthy drink.
 Full responsibility of the eastern region (Damamm, Khobar,Hasa and Hafr Albatan).
 Managing a team of 3 Branch Manager 7 supervisors, 24 sales men, and 15
merchandisers through a participation style of leadership.
 Maintaining detailed knowledge of the company's products and services.
 Keeping abreast of what competitors are doing.
 Liaising with customer which couldinclude actual selling.

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 Setting targets for the sales team, and organize the calendar promotions.
 Monitor the credit limit and collectionsof the customers.

SharbatlyfruitsCompany KSA asKey Accounts Regional SalesManager
for Western Region(reporting to salesand marketing manager)
from January 2012until March 2014.
Job Description:
 Full responsibility of the west region key account (Jeddah, Makkah,Taif and Madina).
 Managing a team of 3 supervisors, 15 sales men, and 5 merchandisers through a
participation style of leadership.
 Maintaining detailed knowledge of the company's products and services.
 Keeping abreast of what competitors are doing.
 Liaising with customer which couldinclude actual selling.
 Setting targets for the sales team, and organize the calendar promotions.
 Monitor the credit limit and collectionsof the customers.
 Finding the appropriate marketing solutions for the slow moving items.
 Participate with the other sections to set the future forecast and strategic plans.
Honeywell Egypt Company asRegional SalesManager (Direct
distribution- Wholesale- Key Accounts) Cairo region (reporting to the
sales director) from Nov 2010 until Jan 2012.
Job description:
 Leading and coaching team of 3 area manager, 12 supervisors, 60 sales men, 65
drivers, and 15 merchandisers to achieve the company sales targets.
 Setting the budget and promotions to all the sales channels.
 Preparing the sales analysis reports forthe achieved plans versus the forecast.
 Participate in sales force training, and insure to apply all the modern sales tools.
 Monitoring the marketing activities and the new product developments.
 Participate in regular meetings with the top management to discuss the market
changes and competitors positions.

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Al-Gwahra chipsecoEygypt asNational key account; Cairo & Alexandria
(reporting to salesdirector).
From Dec 2009 till Nov 2010.
Job description:
 Leading and coaching a team of 5 supervisors, 15 sales men, 15 drivers, and 20
merchandisers to achievethe company sales targets.
 Setting the budget and promotions to key account channel (Cairo-Alexandria).
 Preparing and finalizing the yearly contractforall supermarkets.
 Arranging forindoor and outdoor marketing events for a new kind of chips.
.Egypt foodsCompany as unit sales manager key account-Cairo
(reporting to regional salesmanager) from Jan 2009 till Dec 2009
Job description:
 Leading and coaching a team of 2 supervisors, 5 sales men, 5 drivers, and 10
merchandisers to achievethe company sales targets.
 Organizing the promotions and merchandising activities.
 Insure the achieving of the targeted and strategic sales plans.
 Participate with the marketing team to set the designs of the sales tools(banners ,
stands and POS)
. Abuljadayel Beverage Company as KSA Key Accounts sales Supervisor
Jeddah (reporting to National Key Account) fromFeb 2006 till Jan 2009.
Job description:
 Leading and coaching a team of 3 sales representatives, 9 Drivers, and 15 Merchandisers to
achieve the company sales targets.
 Responsibility to achieve and follow the area targets.
 Cementing the team building process and insure usual cooperation.
 Renewing the yearly sales contract.
 Allocate and positioning the chillers (open-single door-baby counter).

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Abuljadayel BeverageCompany asKSA Key Accounts Sales
Representative(Jeddah) from Jul 2004 till Feb 2006.
. Arab dairy Egypt Company asKey AccountsSales Representative Cairo
from Aug 2002 till Jul2004.
CairoBeverageCompany Egypt asKey AccountsSales Representative
from Sep 1999 till Aug 2002 .
Languages and Computer skills:
 Native language is Arabic, and Second language is English (Very good spoken and
written).
 Good knowledge of Microsoftoffice(Word-Excel- Powerpoint-Outlook).
Activities:
My hobbies are Football, Swimming, and Billiard.