Paras Kalra has over 11 years of experience in marketing and sales operations. He has held roles such as Regional Sales Manager, Zonal Manager, and Territory Sales Manager for companies like Sea Green Distributions, Airtel Payments Bank Limited, Nokia India Private Limited, and Aircel Limited. In these roles, he was responsible for activities like exploring business opportunities, managing marketing and sales, launching new products and services, distribution channel management, and achieving sales targets. Paras holds an MBA in Marketing and a Bachelor of Commerce degree. He is seeking new opportunities in marketing, business development, or sales management.

1. PARAS KALRA
Contact number: +91 9717121114 | Email: parasubhash@gmail.com
Summary of Professional Experience
MBA with over 11 years of experience in Marketing & Sales operations, Analyzing latest market
trends and tracking competitors activities and providing valuable inputs for fine tuning sales &
marketing strategies; facilitating product improvement initiatives.
Sales & Marketing / Business Development:
 Exploring potential business avenues and managing marketing & sales operations to
achieve increased business growth and initiate market development efforts.
 Launched the Mobile Money Services in Central Delhi for Nokia.
 Forecasting monthly/annual sales projection and analyzing its trend in comparison to
historical sales trend
 Formulating & implementing zonal sales strategies, handling activities like reviewing
sales & distribution, sales planning by studying the existing market environment for
business expansion
 Conceptualizing sales promotional activities as a part of brand building & market
development effort through BTL activities and other promotional schemes
 Launched money remittance business of Airtel payments bank limited in North and
West Delhi
Channel &DistributionManagement:
 Conducting demand forecasting & managing optimum inventory levels with channel
partners to ensure ready availability of required products at the right time to the
customers
 Monitoring sales and analysis on primary, secondary and tertiary for the assigned
territory to enhance the revenue
Collection:
 Recognized proficiency in allocating delinquent cases to Collection agencies to work
efficiently which in turn maintains profitability leading to retention in business.
 Ensuring effective recovery effort by DCA with due adherence of Bank’s compliance and
code of conducts.
 Exploring potential business avenues and managing marketing & sales operations to
achieve increased business growth and initiate market development efforts.
 Adept at conceptualizing and effectuating collection strategies, techniques and
procedures for hard-core collections.
 Demonstrated skills in team supervision and relationship management as well as
exceptional communication abilities to cut across the organizational levels and
accomplish targets.

2. Experience Summary:
Jan 2017 – till date Sea Green Distributions
Regional Sales Manager
Responsibilities:
 To setup Distribution Channel of our product in the market.
 Launch a new product in the market with the help of ASM/Promoters/Distributors.
 Responsible for driving business though retail, distributors.
 Create the brand awareness in the market by getting the promotional activities done.
 Recruitment and training of ASM and promoters.
 Responsible for the rollout & opening the new outlets.
Aug 2012 – Dec 2016 Airtel Payments Bank Limited
Zonal Manager
(Was on the payrolls of Bharti Airtel Limited since Aug 2012 – Dec
2015)
Responsibilities:
 Handling M-commerce Business for the dedicated zone
 Aligning, educating, motivating entire Prepaid & Postpaid team at a regular interval
 Responsible for driving business though retail, distributors, AEO, ARCs
 Onboarding, training & motivating exclusive distributors for money remittance business
 To identify, onboard and train Airtel Money depots for throughput business
 To plan Demand generation activities with the help of retail & AES team in different
locations and companies through BTL activities
Achievements:
 Received Certificate from CEO Delhi circle for an achievement of Highest Money transfer
business in 2013 in Airtel money
 Best ZMM thrice in a year for a circle contest in between 2013-2014
 Received appreciation letter from CEO Airtel Money division in 2012
 Was part of Airtel Delhi cricket team and won Airtel 20 – 20 Cup in 2015 and runner ups
in 2016.
May 2011 – Aug 2012 Nokia India Private Limited
Territory Sales Manager
Responsibilities | Achievements:
 Make the retailer base for Mobile Money Services
 Create the brand awareness in the market by getting the promotional activities done
 Handle the RDS to serve their respective territory

3.  Penetration of scheme in the market to get the most out of it
 Recruitment and training of TL/Promoters/RDS’s executives
 Launched Mobile Money Services in Central Delhi.
Nov 2009 – May 2011 Aircel Limited
Territory Sales Manager – Prepaid Sales
Responsibilities:
 Handling Channel partners to serve the Assigned territory
 Keep an eye on competitors’ activities
 Competition Mapping & Analysis for the Prepaid Business in the assigned territory
 Responsible to calculate the market share at a particular place
 Inventory management & budget control
 Coordinate with the shopkeepers & the authorized preferred partner
 Responsible for the rollout & opening the new outlets
Achievements:
 Had handled various distributors across South Delhi with the vision to increase the
market share by engaging with the new & existing distributor.
 Tied-up with various hotel chains to provide the prepaid services to all foreigners at the
arm length gap.
Feb 2008 – Oct 2009 ICICI Bank Limited
Agency Manager – Car Loan (Debt Services & Management Group)
Responsibilities:
 To manage an agency for the collection of Auto Loans.
 Setting Performance Targets for agency.
 Coordinate with sales department for resolving the delinquencies.
 Motivate the agency staff to achieve the desired results
 Responsible for handling field for Delhi region
 Recruitment and training of F.O.S as per ICICI Standard
 Field Visits with agency supervisor on key and tough cases
 Weekly audit in terms of timely Cash deposit/Agency’s performance etc.
 Doing Capacity planning to ensure that agency is able to handle the portfolio
Achievements:
 Took the Resolution percentage to more than 35% (Benchmark in bucket 6+).
Feb 2005 – Feb 2008 Shield Autoglass Limited (Division of Asahi India Glass)
Senior Marketing Officer
Responsibilities:
 Network Development in new Vacant Areas
 Competitors’ Activities and Analysis

4.  To meet the insurance agent/surveyors to increase the business
 Meeting corporate customers for enhancement of business
 Tying up with fleet owners
 Responsible to enhance the business at the branches and appoint boys to do the local
area marketing
 Planning and Handling Sales Promotion Activities to maximize retail
Achievements:
 Was promoted and given the responsibility for managing the Sales for all centers in
Delhi.
 Was awarded for increasing the Sales by providing services in Odd working Conditions at
the time of sealing drive across Delhi where all major outlets were affected.
Educational Qualifications:
2013 Master’s inBusinessAdministration(Marketing)
ICFAI University
2004 Bachelor of Commerce
UniversityofDelhi
2001 A.I.S.S.E
Vishal Bharti PublicSchool,Delhi
Personal Details:
Address: A-5/318, Paschim Vihar, New Delhi – 110063
Date of Birth 29th June 1984
Marital Status Single
Referencescan be furnished on request.