Ananda Prasad is a results-driven professional with over 10 years of experience in marketing, sales, and client relationship management within the retail sector in the UAE. Currently working as a Key Account Manager at TII Group, he handles various projects related to payment solutions and loyalty programs, and possesses strong skills in team management, client relationship building, and communication. His previous experiences include roles in business development and retail banking where he developed market strategies and maintained corporate client relationships.

1. ANANDA PRASAD K.P.
P O BOX: 103753, DUBAI, UAE.
Email: anand.ambadi@gmail.com
Mobile No: +97150 8744302
A result oriented Professional with well-developed Marketing, Sales and interpersonal skills. I have
experience over 10 years in Retail sector, business development, client relationship, market strategies, team
management, leadership, client convincing, & negotiation. I have developed an excellent understanding in
UAE Market. I assure to carry out productive outputs and provide positive contribution if I have an
opportunity in your esteem organization.
Competencies
 Motivated Key account manager, team player and achiever of set goals while meeting
deadlines.
 Highly customer oriented personality with well-developed skills in building and maintaining
customer relationships.
 Leadership qualities with strong organizational skills and ability to work effectively in under
pressure.
 Effective communication/interpersonal skills with identify problems and initiate effective
solutions.
 Motivated to work efficiently without direct supervisor in busy environment. Able to handle
many tasks simultaneously.
 Dynamic individual with the objective of reaching to a higher level while meeting
organization expectations
Professional Experience
Designation Organization Experience
Key Account Manager TII Group- Procco Financial Services
(Payment solutions & Loyalty/Gift card
Solutions).
Jan 2013 to Till
Role Description
 Handling multiple projects; Customized Loyalty program (B2B & B2C), ADIB Instant Finance
program (Islamic bank payment solution) & Emaar Gift Card program (in Emaar assets)
which falls under Merchant payment solution, Custom POS & payment solution, Islamic
payment solution, Loyalty/Gift card solution.
 Acquiring new merchants on board for Abu Dhabi Islamic Bank (ADIB) Instant Finance
program (IF) and for Emaar Gift Card Program (in Emaar Assets).
 Acquiring new merchants on board for Customized Loyalty Program in different
sectors/segments.
 Manage strong relations with key clients and advise on new loyalty initiatives to support
their business objectives.
 Evaluate the performance of executed campaigns and present results to key stakeholders in
the business.

2.  Prepare and allocate POS (Point of sale) terminals for merchants who are recently on board
for multiple programs.
 Schedule the deployment and setting up of marketing collaterals as per merchant’s
requirements.
 Conducting product trainings / refresher trainings of ADIB IF/Customized loyalty programs for
the merchant staffs in their outlet stores or in the head office as per the client requirement.
 To escalate to the higher management if in case the merchant/client settlements are not
done in the given timeline.
 To arrange meeting with ADIB and the merchants in quarterly basis to discuss the new scope
of business and the progress & success of the program.
 Prepare and share the weekly & monthly reports, progress graph report of multiple handling
projects with the higher management for the review.
Designation Organization Experience
Key Account Manager VERSION 2 ( Business Partner of DU
Tele Communication)
Mar 2011 to Dec
2012
Role Description
• Handled Corporate SME clients through Du Enterprise Channel.
• Maintain excellent client relationship, follow up regularly on accounts and provide feedback
to the management.
• Creating market awareness through brochures, arranging company sponsorship and sales
promotion plans.
• Analyze competitor activities on a regular basis.
• Provide product evaluation reports for taking stock of product performance and decision
making.
• Increase awareness on products amongst the sales team members to meet customer needs
and exploit market opportunities.
• Provide strategic inputs required for formulating overall marketing strategy for the
business.
• Provide market / customer / competitor related inputs required for formulating product
strategies.
• Ensure preparation of compelling proposals that will align with the policies and customer
needs and negotiate their acceptance.
• Conduct the market surveys and collect information regarding profile of customers
companies and areas.
Designation Organization Experience
Team Leader -Business
Development
Emirates Techno Trade-Dubai
(Fire, Smoke & acoustic
containment systems solutions)
Feb 2009 to Jan
2011
Role Description
• Handled Passive - fire protection and Acoustic products.
• Developed an excellent understanding in UAE & Qatar Market.
• Manage, motivate and coach the unit staff to ensure desired levels of productivity and
competency
• Approve or recommend products / services and associated waivers to ensure timely
delivery of customer service.
• Provide direction, guidance to the department to ensure alignment with the Company’s
strategies.
• Prepares the annual Business Development Plan; as well as prepares the annual work Plan.
• Identify and improve the processes within the sales unit to improve turnaround time and
service levels.
• Set sales targets for the sales teams and monitor their achievement to ensure that sales
targets for the assigned business are met.
• Increase awareness on products amongst the sales team members to meet customer needs
and exploit market opportunities

3. • Ensure compliance with the approved policies, procedures and norms to protect the
organization’s and customer’s interests.
Designation Organization Experience
Relationship Officer Dubai First PJSC ( Retail Banking) Jan 2007- Jan
2009
Role Description
• Processed personal loans, Credit cards, Personal overdraft facilities and obtain loan security
documents.
• Processed Top up loans, Deferments, Early settlements and Loan amendments.
• Coordinate with Retail credit Department and Group Credit Departments for approvals.
• For special cases approaching Area Manager or Head of Retail Banking in order to support
the approvals.
• Issuance of Liability letters, Clearance certificates, Loan take over letters, Balance
certificates, reference letters and police letters.
• Develop new markets and customers to enhance sales and market share.
• Develop sales staff through on-job-training and coaching and manage their performance to
ensure required levels of performance and competence and productivity.
• Demonstrate an understanding of products and services and matches these with customer’s
needs.
• Manage key accounts or support their management to ensure superior service and
customer loyalty.
Designation Organization Experience
Relationship Executive ICICI Bank - India(Retail Banking) Apr 2004 to Dec
2006
Role Description
• Handled Current Accounts.
• Achieve sales targets of self and / or sales force in order to meet the expected sales
volumes / revenues.
• Achieve cross selling targets of non-assigned products and services to contribute to the
revenues and market presence.
• Provide market / competitor intelligence and customer feedback for formulating sales plans
and tactics.
• Develop new markets and customers within the assigned territory to enhance sales
volumes.
• Create and build customer awareness on new products through mailers, events etc. to
prospect business.
• Manage key accounts to ensure superior service and customer loyalty.
• Supervise sales force by tracking their performance and make recommendations for
improving their competence and productivity.
Professional Education
• Bachelor of Economics (Kannur University, India) 2004.
• Diploma in Computer Applications (MS-Office, Excel, Word & PowerPoint).
• MCP (Microsoft Certified System Professional).
Personal Details
Date of Birth : 01-Jun-1983.
Nationality : Indian.
Passport No : M 9447665.
Sex : Male.
Marital Status : Married.
Languages : English/ Hindi/Tamil/Malayalam.
Driving License : Valid UAE Driving License.