Jack Ng is seeking a marketing position that allows for innovation and growth. He has over 11 years of diverse marketing experience, including roles at Tung Shin Hospital, HELP University, Prudential, AmBank, and CIMB Bank. He holds an MBA in marketing and has received compliments from previous managers praising his leadership, ambition, and outstanding performance.

1. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 1
ABOUT JACK NG
An MBA in Marketing Management savvy with more than 11-year exposure to various marketing functions
searching for a position that provides opportunities to innovate and create. My goal is to work for a company
where I can grow. My biggest strength is my strong people skills as I love working with people and helping
them to solve issues.
COMPLIMENT FROM THE MANAGEMENT
1. Datuk Sulaiman Mohd Tahir, Director of CIMB Consumer Sales & Distribution (CSD) commented that I am
a very likeable and ambitious person. He has no doubt that I will be a serious and enthusiastic staff, and
someday a quite successful senior level manager or entrepreneur
2. Ravindran Subramaniam, Head of CIMB CSD Strategy was happy with my contribution. To him, I have
displayed leadership activities in CSD Strategy
3. Grace Pak, Senior Manager of AmBank Credit Card Centre confirmed me as a staff two months earlier
instead of six months’ probation period for my outstanding performance
EMPLOYMENT HISTORY HIGHLIGHTS
Apr 16 - Current Tung Shin Hospital, Marketing & Business Development Manager
Jan 16 – May 16 HELP University, Lecturer (Part time basis)
Mar 14 - Jan 15 Prudential Assurance Malaysia Bhd, Deputy Manager
Oct 08 - Feb 14 AmBank (M) Bhd, Senior Executive
Feb 02 - Oct 08 CIMB Bank Bhd, Executive Officer
ACADEMIC HISTORY
2003 - 2004 Master in Business Administration (Marketing), University of Nottingham Trent, UK
1999 - 2001 BA (Hons) in Marketing Management, University of Northumbria at Newcastle, UK
1996 - 1999
Diploma in Marketing Management, Polytechnic Port Dickson
 An active President in Marketing Executive Club
 Full scholar of the KWOK Foundation Award with CGPA 3.62
1990 - 1995 Sek. Men Taman Tasik, Grade 1 in SPM
1984 - 1989 SRJK (C) On Pong
ASSOCIATION
13 Jan 2012
 8th
PIKOM Project Leadership Certification (PLC) Associate (First Attempt): The
National ICT Association Of Malaysia
 8th
PLC Certification: Best Course Work
23 May 2016  IPTS teaching permit (valid till 2021)
PERSONAL PARTICULARS
Age 40
Marital Status Single
Computer Skills Adobe Photoshop CS6 | Adobe Illustrator CS6 | Adobe InDesign CS6
Languages Proficient in both spoken and written in English, Bahasa, Mandarin & Cantonese
Training Attended
 8th
PIKOM Project Leadership Certification (PLC) 9-13 Jan 2012
 Train The Trainer of Lead Generation
 Super Team Leadership (by Dr. Lawrence Walter)
 Supervisor In Action
Availability 3-month notice

2. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 2
WORKING EXPERIENCE
1. Tung Shin Hospital
I. Corporate Marketing
 Solicit new corporate clients and enlarging the client base
 Establish and maintain a strong business reference network to introduce hospital services to potential
corporate clients
 Retain and service existing corporate clients
II. Marketing Communications
 Review and design corporate communication brochures to ensure quality of content and appeal in
design
 Organize series of public forums, talks and events to promote hospital services
 Plan, develop and implement hospital branding strategy and execute communication activities
2. HELP University
 Cover the syllabi outlined, in a logical and readily understood sequence, and in accordance with
students’ assignment requirements.
 Assist students in the understanding of the topics covered, and generally to prepare them for their final
examinations
 Assist students in the understanding of assignment requirements
 Answer students’ queries on academic matters relating to the unit promptly
 Set and mark assignments and tests regularly
 Set the final examination papers and mark the answer scripts
 Attend the Departmental Board of Examiners meeting
 Subject: Strategic Brand Management, Strategic Retail Management
3. Prudential Malaysia
Channel Engagement & Development (Bancassurance)
 Developed impactful sales tools to facilitate sales force in improving their sales effectiveness
 Developed the training modules and sales development programs for sales staff
 Managed sales events to increase client engagement opportunity for cross selling activities
4. AmBank (M) Bhd
I. Strategy & Transformation
 Managed project development from beginning to end
 Monitored project milestones and deliverables
 Managed changes in project scope, identified potential crises, and devised contingency plans
 Conducted post mortems to identify successful and unsuccessful project elements
 Implemented change management strategies and plans that maximize employee adoption and usage
and minimize resistance
1.

3. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 3
II. Cards Marketing
 Responsible for the overall management of the assigned card product positioning and the development
of its brand appeal
 Reviewed all functional aspects (features, pricing structure) of the product against competing products
and made recommendations for product enhancement and development
 Reviewed effectiveness of product distribution channels and proposed enhancements customized to
specific Marketing campaigns
 Developed marketing plans based on product strategy and overall direction set
 Developed marketing activities that drive new card member acquisition for the product
 Developed spend activities that drive usage and build receivables
 Monitored competitor activities and proposed counter activities that protect the interest of the product
5. CIMB Bank Bhd
I. CIMB Preferred
 Developed Upper Mass Affluent and Private Banking customers base
 Established a priority banking service known for service excellence
 Developed events and campaigns for members to increase fee-based income
 Developed SOP and Customer Service Policy for Private Banking
 Managed premium items i.e. recognition cards, welcome pack and collaterals
II. Consumer, Sales & Distribution (CSD)
 Reviewed compliance of operating process, Rules of Engagement and SLA for Banca products
 Reviewed Bancassurance Sales System operating process to ensure compatibility of processing method
 Monitored Bancassurance campaigns i.e. Commerce Investment Guarantees (insurance + min RM10K
FD), FD Freedom Campaign (insurance + min RM100K FD)
 Managed relationship with business partners i.e. CIMB Principal, Commerce Life Insurance and
Commerce Assurance
 Implemented campaign postmortems and assessed sales performance and operating process
 Led 4-staff under Bancassurance Unit
 A member of FMUTM (Unit Trusts) CIMB Principal Bhd

4. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 4
Attachments: Project Achievement
Tung Shin Hospital
Marketing & Business Development Manager
I. Corporate Marketing
 Invite and visit prospective corporate sectors, government agencies to join as TSH corporate client
(promote facilities and services).
 Solicit new corporate clients
 GP clinic referral
 Mammogram screening
 Wellness screening packages
 Health Awareness Program
II. Marketing Communications
 Execute marketing activity i.e. talks and events to promote hospital services
 AGM meeting
 Annual dinner
 135th anniversary dinner
 Produce corporate communication tools i.e. internal signage, poster, leaflet, flyer, bunting, staff name
card and banner, corporate profile, webpage update, Facebook update, TSH quarterly magazine
Prudential Malaysia
Channel Engagement & Development (Bancassurance)
1. Developed Marketing & Sales Tools
 PRUlady Plans client presentation slides & cross selling call scripting
 SCB PRUmy legacy & UOB PRUmy gift client presentation slides
 SCB & UOB product proposition tool for mass market & high net worth segments
 Retirement client presentation slides
 SCB & UOB objection handling tool
 MRTA marketing booklet
 Business insurance (Key Man) client presentation slides
2. Developed CPEzone (Quarterly Newsletters & Bi-weekly Bulletins)

5. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 5
AmBank (M) Bhd
I. Strategy & Transformation
1. Branch Ambassador
 Developed a distinctively superior ‘Customer Experience’ via Branch Ambassador, as the first point of
contact at branches and creating a positive experience to building customer loyalty
 Developed exemplary customer service that contributes to customers’ retention and loyalty at TTDI &
Seri Kembangan branches
2. E-Biz Strategy
 Developed e-biz strategies to achieve AmBank’s mission to become the ‘Main Bank’ for customers in
their target segments by providing a distinctively superior Customer Experience
 Developed a competitive e-business proposition to drive usage, loyalty and revenue opportunities
3. Sales Management System
 Developed sales DNA to drive sales for Sales and Relationship Management Division
 Optimized customer experience and relationship management via a ‘single customer view’
 Developed one centralized sales system for AmBank Retail Banking
 Optimized sales performance culture through effective monitoring and management of sales force
4. Sales Channels Optimisation
 Developed a services-threshold level for each of the channels to manage channel cost dynamics while
taking steps to more actively integrate the channels
 Managed customer experience with optimum efficiency across
 Aligned activity within each channel and promote the use of the most efficient channels
 Provided convenience for customers by offering numerous services through all available channels
 Developed channel services to customers based on their channel preferences
5. District Manager Summit 2013
 Developed more structured and focused DM Leadership and Overall Skillset Training Programme
 Developed a Mentor-Mentee Programme to provide ongoing leadership coaching and support to DMs
 Reviewed current performance matrixes and ensure alignment to corporate objectives within the
parameters of existing corporate preference matrix model
6. Change Management
 Assessed the change impact
 Executed change management assessments
 Created change management strategy
 Identified, analyzed and prepared risk mitigation tactics

6. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 6
AmBank (M) Bhd
II. Cards Marketing
1. AmBank & AmIslamic Bank MasterCard & Visa Platinum (Reserved Selection)
 >200 cardmembers visited Plaza Premium Lounge as at 2010
 >350 cardmembers sign-up for Hilton Premium Club Membership
 Secured merchants for Plush quarterly newsletter May - Aug 09
 Managed AmBank Platinum MasterCard Golf Tournament 09 by inviting 80 Platinum Cardmember who
spent RM10K from 15 Apr - 15 Jun 09
 Managed sponsorship of RM200K for the Prudential AstroMaster Golf Tournament 09
2. AmBank & AmIslamic Visa True Card
 Managed basic functions of a credit card without the “extras”/ optional features
 >5,000 Cards approved as at Aug 10
3. AmSmile (Quarterly)
 Secured merchants for AmBank & AmIslamic Bank quarterly newsletter Jun - Sep 09
 Secured the Mid-Autumn Festival offers by liaising with hotels and restaurants
 >1,000 moon cakes successfully sold
4. Cash for Grabs Campaign
 Implemented spending during Raya campaign from 1 Aug 10 – 15 Sept 10. Top 13 spenders were
rewarded with cash
5. ‘Cut Down Paper, Not Trees’ (e-Statement) Campaign
 >5,000 cardmembers participated in eStatement iPhone Contest - (1) iPhone 3GS given away monthly
for 3 months from 1 Jun - 31 Aug on lucky draw basis
 Cardmembers who opt in from Jun till 31 Aug 10, will earn an additional of 1X AmBonus Point from 1
Sept till 30 Nov 10 on all local retail transactions
6. Financial Services Product Bundling Project
 Managed privileges offered under the Financial Services to drive acquisition and customer retention for
the Platinum Cardmembers
 Products offered are housing loan, auto financing, overdraft and Unit Trust investment
7. RFP for AmBonus eBidding
 Managed RFI to 8 participating vendors to bid for the AmBonus Points marketing serives
 Managed evaluation criteria and scoring methodology, targeting for a RM300K cost savings
8. Project 2010
 Revamped information disclosure on all marketing materials such as product leaflets, welcome packs,
monthly statement and T&C in accordance with Bank Negara Malaysia’s requirements by 1 Jan 10
9. Prudential AstroMasters Golf Tournaments
 Year 2010: Invited Cardmembers who wish to “PLAY FOR FREE” to spend a minimum of RM1, 000 on
a single receipt from 20 March to 2 week prior to their registered play date and register via SMS
 Year 2011: Invited Cardmembers to bid with AmBonus/ CARz points, minimum 2 weeks prior to their
desired round and bid via SMS

7. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 7
CIMB Bank Bhd
I. CIMB Preferred
1. CIMB Investment Fair 08: Save & Invest Campaign
 Implemented preferential rates to 25K KV & Penang customers via direct mails & SMS blast
 Preferential rates to customers are FD against OD/ ASNB/ SMF/ Motor Insurance, Structure products,
Unit Trust ‘Wealth and Health’ Campaign, Property Financing and CIMB Clicks Trading
2. CIMB Club Insurance Day
 Implemented direct mailers and SMS blast to >15K customers residing in Klang Valley to introduce the
new product - Takaful Priority Personal Accident Plan, collaborated with CIMB AVIVA
3. Pre-approved Personal Overdraft
 Implemented pre-approved risk based OD to accelerate sale performance of RM100 million via direct
mailers
4. Islamic Commodities Structured Funds (1&2) & Bull Eli Investment Seminar
 Extended direct mailers and SMS blast to > 2K customers
 > 45 members registered for the seminars
5. MENA Investment Opportunities in Middle East & North Africa Seminar
 Implemented direct mailers and SMS blast for KL, Penang and Kuching
 >40 members registered for each seminar
6. Estate Planning Seminars
 Managed Estate Planning seminars for non-Muslim customers and Islamic Inheritance seminar (Wasiat
Writing & Hibah Harta) for Muslim members
 A 50% rebate voucher of Will Writing to non-Muslim customers in collaboration with CIMB Trustee
 >30 members attended each seminar for the wealth distribution planning
7. Properties Exclusive Preview
 Managed properties exclusive preview in collaboration with renowned developers by offering special
early birds booking discount
 5 properties sold during each preview for Suasana Bangsar, Asia Hills in Bukit Gambir (Penang) &
Alamaya, Taman Pauh Jaya (Phase-5A)
8. Dedicated CIMB Club Call Centre
 Established quality service with limited waiting time through a dedicated team of experienced Call
Agents and toll free line
 Implemented testing on products usage via sales force and CIMB Club Call Centres to ensure top-of-
the-line
9. CIMB Club Membership Invitation
 Revised operating process and its Rules of Engagement for the Unit Trust Investment Selection Criteria
for CIMB Club Membership
 Extended CIMB Club membership invitation to Private Banking customers to increase customers base

8. 10/26/2016
Jack Ng
(019) 590 9448 | jack7703@ymail.com
Jack Ng Page 8
CIMB Bank Bhd
II. Consumer, Sales & Distribution (CSD)
1. CIMB Branch Conversion Wave-1, 2 & 3 in ’06
 Managed products owners on logistic and timing of promotional elements at branches
 Developed product displays ranging from generic to campaign display
 Developed branch merchandising and CIMB elements i.e. waiting areas, counters, signboards,
workshops, info TV, windows merchandising, poster & brochure panels
 Developed SOP of merchandising displays to ensure its consistency and standardization
 Revised business proposal of the Bureau de Change set-up in KLIA
2. Merger Change Champion
 Revised merger related issues i.e. systems conversion, compliance of policies and procedures
 Reviewed RDs & BMs’ feedback on branch readiness in handling merger and rollout
 Monitored the entire merger progress with Branch Merger Helpdesk
3. Five Stars Certification Programme 05-06
 Conducted mystery shopping to ensure branches comply with the service quality policy
 Executed best practice of ATM and Electronic Business Centre via Project Beautiful at branches
4. Sales Training to Personal Financial Advisors (PFA)
 Conducted sales training for Flexinvest & Flexinvest Plus Investment and sales incentive
 Revamped sales training modules to enhance comprehensive in selling skills
 Managed recruitment and staff turnover with HRD
5. CSD Annual Convention 04-06 and CSD Quarterly Performance Review 04-06
 Implemented quarterly performance review for Management and sales staff