Value Proposition canvas- Customer needs and pains
Curriculum Vitae
1. FAHRIZAL GIFARI
MARKETING AND PUBLIC RELATIONS ENTHUSIAST
INTRODUCTION
I’m person with high passionate learner. Experienced
in Marketing, Public Relation, and Sales Strategy with
a demonstrated history of working in the automotive
and communication consultant industry. Skilled in
Consumer Research, Public relations, Marketing
Strategy, Public Speaking, Media Relations, Event
management and Business development.
PROFESSIONAL SKILLS
Content Writer
Public Speaking
Project Management
Photography
Team Work
Marketing Communication Planning
Sales Program Strategy
MY INTERESTS
Public Relation
Marketing Communication
Digital Marketing
Marketing Strategy
Business Development
Writing Content
WORK EXPERIENCE
PT Prospect Motor (Main Dealer Honda Outside Java Area), 2017 - Now
Job Descriptions
- As a Research and Development, I am responsible for developing an in-depth knowledge
of market characteristics by understanding the movement of marketing activities,
consumer characteristics, and price situations in market competition.
- Collect and analyze price, discount, calculation of pricing product between Honda and
competitor based on model and segmentation.
- Responsible for developing an in-depth knowledge of market conditions in areas outside
of Java island with understanding of economic, social, political, and demographic drivers in
accordance with each area.
- Collect and check marketing activities that run by Dealer to ensure the activities running
well and in accordance with the standardization made.
- Update 4P analis for BOD every six month.
Project Created
- Project Coordinator for Honda Digital Marketing 2019.
- Project Coordinator for Honda official store in market place (Tokopedia).
- In charge for event GIIAS Makassar 2018 as booth PIC and sales controlling during event.
(August 2018)
- In charge for event GIIAS Medan 2018 as booth experienced, branding, and booth
activities during event. (November 2018)
- Making "Honda Survey 2018" for evaluate all Honda outside java area sales program in all
area.
MARKETING RESEARCH ANALYST
MARKETING & PUBLIC RELATIONS ASSISTANT
(INTERNSHIP)
Ferrari Jakarta, March 2017 - July 2017
This Division responsible for maintaining the relationship with customer and media with
some activities.
Key Responsibility
- Took a part in making the biggest event Ferrari's 70th Anniversary in Indonesia as PIC
vendor.
- Manage media monitoring costumer, company, and all about brand to enhance
information in media.
- Manage recapitalization of media monitoring and media value to know about news value
of product in every month.
- Handling press release for brand activity.
- Build media relations with automotive media.
2. TELKOM UNIVERSITY
GPA 3.74
the Most Active Favorite Student Batch'13
Top Scorer Ikom Competition 2015 & 2016 (Two Season)
Vice Chairman of Ibravery Competition 2014.
Science Communication, 2013 - 2017
Concentrate Marketing Communication
ACADEMIC BACKGROUND
Number: +62-8777-3534-955
Email: fahrizal.gifari0@gmail.com
Website: gifarinotelist.wordpress.com
Address: Jl Pinus Hijau 3 No. 7 Meadow Green
Lippo Cikarang.
CONTACT DETAILS
COMMUNICATION CONSULTANT
(INTERNSHIP)
AsiaPR, May 2016 - July 2016
Key Responsibility
- Handling Media monitoring for personal branding and product.
- Making strategy communication for Suzuki Indonesia.
- Took a part in team for press launching product.
- Handling press release for FMCG brand.
- Made article for web company.
- Documentation in event launching program.
- Took a part of team for making annual report SSTC
ACTIVITY / ORGANIZATION
PRESIDENT OF STUDENT EXECUTIVE BOARD
Faculty of Communication and Business, Cabinet SHINE 2016
An executive organization of the faculty in charge of making activities to support the
academic and non academic potential of students in faculty of communication and
business Telkom University.
Project:
ArtNaval FKB 2016 (usic Competition)
Aksi Peduli Desa (Charity)
SIGMA (Seminar and Academic Competition)
Minggu Bangkit (Aksi Peduli Sumpah Pemuda)
Greenaction (Reforestation Activities)
HEAD OF DEPARTMENT PSDM,
STUDENT EXECUTIVE BOARD
Faculty of Communication and Business, Cabinet GREAT 2015
The department is tasked with increasing interests and talents of student and develop
organization member.
Project:
PKM Competition (Research Competition)
LKKD (Leadership Training)
New student orientation (Faculty)
Upgrading BEM
PAGUMA (PAGUYUBAN MAHASISWA LEBAK)
Make Lebak Expo University events to increase students' interest in college.
The event was attended by 23 universities from all over Indonesia.
SOFTWARE SKILL
MS Excel
Photoshop
MS Visio
MS Powerpoint