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Crowdfunding Write Up
Research
Saren Eastwood
1. Flying Lessons Movie
2. SOLOSOCKS
3.AquaKara
4. RF Designs
Campaign 1: Flying Lessons
• Link- https://www.kickstarter.com/projects/1162909260/flying-
lessons?ref=home_nearly_funded
• Focus- An Original Movie that is both serious and humorous.
• Funding Goal- $11,000
• Actual Achieved- $10,769
• Type of Entrepreneurship – Regular/ Narrative Film
• What I like:
•I like the transparency
and realness of the
write up. It explains
exactly what he is
doing, why it is special
and why he is so
passionate about it
• What I don’t like:
•It is a little long and
wordy and it doesn’t
explain the risks and
challenges well.
Campaign 2: SoloSocks
• Link- https://www.kickstarter.com/projects/solosocks/solosocks-20-
a-unique-solution-to-missing-socks?ref=home_popular
• Focus- Organic Designer Socks without Matches so that you do not
have to lose your socks in the washer.
• Funding Goal-$11,609
• Actual Achieved- $76,968
• Type of Entrepreneurship- Regular. Product, Accesories
• What I like:
•I like that it is visual
with enough
information.
•I also like how the
graphics move and it is
interesting to look at.
• What I don’t like:
•The write up is targeted
towards men, however it
is easily unisex and the
video shows women
wearing them. Yet the
rewards and the write up
only says boys and men.
Campaign 3: AquaKara Hydration Pack
• Link- https://www.kickstarter.com/projects/1413540723/aquakara-
hydration-pack?ref=category
• Focus-AquaKara is a wearable hydration system designed for active
movement. It is sleek & maintains a low profile even when in use.
• Funding Goal- $35,000
• Actual Achieved- $7,517
• Type of Entrepreneurship - Regular
•What I like:
•I like that they
show a lot of
images of the
product and
explain it
•What I don’t like:
•I think that
they need
more
information
Campaign 4: RF Designs
• Link-https://www.kickstarter.com/projects/1859710651/rf-designs
• Focus- Handmade Jewelry. Style and Charm in each piece.
• Funding Goal- $782
• Actual Achieved- $0
• Type of Entrepreneurship - Regular
• What I like:
•They have a
good
timeline
• What I don’t like:
•It looks sloppy.
•They didn’t tell a story.
•They didn’t tell risks
and challenges.

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Crowdfunding writeup Research Analysis