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Cross/Transmedia  Story Design Christy Dena Universe Creation 101 Pixel Lab, UK, July 2010 Extended:  Text-Narrated Version!
[object Object]
http://www.australiacouncil.gov.au/writersguide/quick_links/new_writing_universe_interactive
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… So what are the implications of these approaches?... Four Approaches to Transmedia...
 
Implications of Transmedia Approaches ,[object Object]
[object Object]
Implications of Transmedia Approaches ,[object Object]
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By area-code
[object Object],[object Object]
Art of the H3ist Rabbit Hole Hardcore ARG players Blogs:  Kuro5hin ,  MetaFilter ,  GearLive ,  Museum of Hoaxes   PortaGame   hughhewitt.com , dailykos, lockergnome, The New Yorker Times... Print Ads in:  Wired ,  Esquire ,  Robb Report ,  USA Today ,  The New Yorker … NYC International AutoShow Atom Films, iFilm Pivot Point 51% AudiUSA.com microsite Stolen A3 Blog Nisha Roberts movie
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[object Object]
The Villager Girl & the Teenbot
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[object Object]
 
Cross/Transmedia Well, a short talk about it at least…
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“Titillating Title” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
… But, title of which project on what medium?...
This is where the art (and business) of ‘titles’ meets experience design…
[object Object]
Wayfinding ,[object Object],[object Object],[object Object],[object Object],Kevin Lynch in  the Image of the City  (1960)   Roger Down and David Stea in ‘Cognitive Maps and Spatial Behaviour’ (1973)
[object Object]
Schematic Instructions for navigation through the entire  The Matrix  website [Online] Available at: http://whatisthematrix.warnerbros.com/rl_cmp/rl_instructions.html.
[object Object]
10 Canoes / feature film “ Many, many canoes”: 11 Canoes / Mini-Documentaries Training 12 Canoes / Broadband Website 13 Canoes / Gallery Exhibition 14 Canoes / Photo Publishing Project 15 Canoes / Music Preservation Project 16 Canoes / Closed-Circuit Television Station  17 Canoes / Cultural Exchange Program 18 Canoes / Making Of Documentary Rolf De Heer: http://www.vertigoproductions.com.au/10canoes.htm Movie: http://www.tencanoes.com.au/
[object Object],[object Object]
[object Object],[object Object]
Screenshot of  'Stolen A3' blog , 2005 [no-longer online]
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http://www.abc.net.au/innovation/bluebird/
http://www.conspiracyforgood.com/
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Concepts
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Concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
“Blockbuster Genes” ,[object Object],[object Object],[object Object],[object Object],[object Object],http://blog.jinni.com/2010/05/what-makes-a-blockbuster/
[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
Multi-Medium Concepts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.tft.ucla.edu/faculty/john-caldwell/
[object Object]
Franchise Thinking 4 Independents ,[object Object],[object Object]
[object Object]
Concepts/Multi-Medium ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],http://www.filmandgames.com/
[object Object]
[object Object],[object Object],[object Object]
[object Object]
[object Object]
 
[object Object]
Character  World Player  World
 
[object Object]
I Love Bees, 42 Entertainment, 2004 Perplex City, Mind Candy Design, 2005-7
[object Object]
Narrative and Game
[object Object]
Marie Denward’s Comparison of ‘Broadcast and Role-Playing Production’
[object Object],[object Object],http://www.linkedin.com/pub/trevor-elkington/1/145/645
[object Object]
 
The Beast Microsoft Game Studio, 2001
[object Object],[object Object]
Brief: ,[object Object],[object Object]
[object Object]
Transmodal (Narrative & Game)  Concepts ,[object Object],[object Object],[object Object]
Transmodal Concepts ,[object Object],[object Object],[object Object],[object Object]
Transmodal Concepts ,[object Object],[object Object]
Transmodal Concepts ,[object Object],[object Object],[object Object]
[object Object],[object Object]
Joseph Campbell, 1949
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http://www.slideshare.net/sjsivak/players-journey
http://www.slideshare.net/sjsivak/players-journey
[object Object]
Tilt: The Town http://tiltthemovie.wordpress.com/tilt-the-town/
http://tiltthemovie.wordpress.com/tilt-the-town/
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
Property Expansion Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Crucial Strategies to Address ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Post-Experience? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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[object Object]
 
[object Object]
General story strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
 
Artistic Rendition  (new POV from alternate takes etc):   Paul Thomas Anderson’s  Punch Drunk Love  and  Blossoms & Blood  DVD extra
“ Taking something like  Brothers in Arms  and making it into a historically accurate documentary, is awesome. We made two hour and a half shows in three and a half months, with gameplay and cinematics together. We took these games and made them into a property in line with the main message.” Gregg Backer, President Foglight Entertainment, Hollywood and Games Summit [ G ]
 
POV: Brad Bird’s   The Incredibles & Jack-Jack Attacks Feature Film DVD Extra
Joss Whedon’s  Firefly/Serenity
[object Object],[object Object]
Christopher Vogler, 1992
[object Object],[object Object]
Scan of ‘The Complete Graph’ (p.247) in Marie-Laure Ryan (2001)  'Can Coherence be Saved?'  Narrative as Virtual Reality:  Immersion and Interactivity in Literature and Electronic Media .  M.-L. Ryan (Ed.). Baltimore, Johns Hopkins University Press :  242-270.
[object Object]
[object Object]
Ivan Reitman’s  My Super Ex-Girlfriend
 
[object Object]
 
[object Object],[object Object]
 
[object Object],[object Object]
Choreography of the Rollout ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],How to Manage Coherence  Across Media Platforms?
Medium Pacing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
 
[object Object]
[object Object],[object Object]
 
[object Object]
[object Object]
[object Object],Traversal Design
[object Object]
The Matrix , Wachowski Brothers Time Medium
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[object Object],[object Object]
[object Object]
Call-to-Action Cycle ,[object Object],[object Object],[object Object]
[object Object]
[object Object]
[object Object]
[object Object]
 
[object Object]
Heroes 360 Experience
Prison Break
Source: http://www.iad-ordnonstop.net/ Criminal Minds
[object Object],[object Object]
Nick Hamm’s  Godsend
 
 
[object Object]
[object Object]
[object Object]
http://www.sewellmarbury.com/2007/09/sewell-and-marbury.html
[object Object]
Cross/Transmedia Well, a short talk about it at least…
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Over to you! Time to rock at cross/transmedia!  

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