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ux-biquity                        or


real people
will tech be the fats & sugar of 2020?

        Hampus Jakobsson
           Creative Summit 2011
           @hajak #cresum11
Hampus Jakobsson
  Creative Summit 2011
  @hajak #cresum11
history
Units in use

2.25 billion       4.6 billion
Average time till reported lost

1560 mins               68 mins
And we love it!

200 million mins / day
Just for comparision

600 million mins in total
more
everything is connected
 devices talk to devices
services fund hardware
 services span devices
ubiquitous experiences
 ux-biquity
less
“Whenever we turn on our
 computer, we are plunged
   into an “ecosystem of
interruption technologies”
                   - Cory Doctorov
“  It’s possible to think deeply
while surfing the Net, just as it’s
possible to think shallowly while
reading a book, but that’s not the
type of thinking the technology
    encourages and rewards.
                - Nicholas Carr, The Shallows
“[we] feel together when alone,
 comforted by e-mails, excused
from having to attend to people
 in real time. We did not set out
  to avoid the voice but end up
denying ourselves its pleasures.
              - Sherry Turkle, Alone Together
technology should
be invisible and give
 us more time with
real people
ux-biquity                        or


real people
will tech be the fats & sugar of 2020?

 hampus.jakobsson@gmail.com
           @hajak

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Creative summit 2011

  • 1. ux-biquity or real people will tech be the fats & sugar of 2020? Hampus Jakobsson Creative Summit 2011 @hajak #cresum11
  • 2. Hampus Jakobsson Creative Summit 2011 @hajak #cresum11
  • 4. Units in use 2.25 billion 4.6 billion
  • 5. Average time till reported lost 1560 mins 68 mins
  • 6. And we love it! 200 million mins / day
  • 7. Just for comparision 600 million mins in total
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. everything is connected devices talk to devices services fund hardware services span devices ubiquitous experiences ux-biquity
  • 21. less
  • 22. “Whenever we turn on our computer, we are plunged into an “ecosystem of interruption technologies” - Cory Doctorov
  • 23. “ It’s possible to think deeply while surfing the Net, just as it’s possible to think shallowly while reading a book, but that’s not the type of thinking the technology encourages and rewards. - Nicholas Carr, The Shallows
  • 24. “[we] feel together when alone, comforted by e-mails, excused from having to attend to people in real time. We did not set out to avoid the voice but end up denying ourselves its pleasures. - Sherry Turkle, Alone Together
  • 25.
  • 26. technology should be invisible and give us more time with real people
  • 27. ux-biquity or real people will tech be the fats & sugar of 2020? hampus.jakobsson@gmail.com @hajak