SlideShare a Scribd company logo
A case on Cool Products
Prepaid by
Name
Prashant
Mayur
Summary
 Mr. Vasudev is a GM of Cool Products, a company dealing in
production and distribution of packed condiments in the state
of M.P. since 2000.
 The company is market leader in M.P. seeing the success of the
business, the management has decided to expand the same in
the Kota, Rajasthan.
 Mr. Varun is Production Manager and Mr. Avinash is Marketing
manager. Both are working with Cool Products since its
inception, and the management want to select one out of them
as a GM of new Production unit in Kota.
Summary
 Mr. Varun Tyagi is a mechanical engineer, he has 10 years
experience in food preservation industry.
 He is hard working, sincere, honest, foresighted, technically sound,
dependable and work independently under stress.
 He had been able to handle employee grievances in the
organisation.
 He is straight forward and goes by the rule of law when in
difficulty.
 He has a pleasant personality and workers fall back on him when in
difficulty.
Summary
 Mr. Avinash kale has done MBA in 1996.
 He is diehard salesman, visionary, opportunist, a soft spoken
executive.
 He is very calculative and thinks ten times before taking any
decision.
 He is task master and obedient and keeps the tag of management
move.
 People in Cool Products say that he knows everything in the
organisation before it is formally announced.
 He maintains distance from workers and is not interested beyond
the task he is supposed to do. But the task he dose well and
therefore he is liked by higher ups.
1) Read the case carefully and carryout analysis. In
the light of various theories you have studied,
what type of leadership style Mr. Varun
possesses.
 Mr. Varun possesses Participative leadership style.
2) What type of leadership style Mr. Avinash has.
What are the strength of his personality.
 Mr. Avinash possesses autocratic leadership style.
 Strength of his personality.
 Logical Thinker
 Diehard Salesman
 Good communication Skill
 Hard task master
3) As a consultant would you like to meet them
before you take decision, if so why?
 No,
 Because the given information is enough to take any decision.
 And another reason is that, if I meet them may be they behave
differently than normal situation.
4) Who is your choice as a GM of Cool Products,
Kota?
 I would like to select Mr. Avinash Kale as a GM of Cool Products.
 Because a company want to start a new production unit in Kota and
the Kota is new market for Company.
 So company requires a good marketer and Mr. Avinash has
experience in marketing.

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Cool products

  • 1. A case on Cool Products Prepaid by Name Prashant Mayur
  • 2. Summary  Mr. Vasudev is a GM of Cool Products, a company dealing in production and distribution of packed condiments in the state of M.P. since 2000.  The company is market leader in M.P. seeing the success of the business, the management has decided to expand the same in the Kota, Rajasthan.  Mr. Varun is Production Manager and Mr. Avinash is Marketing manager. Both are working with Cool Products since its inception, and the management want to select one out of them as a GM of new Production unit in Kota.
  • 3. Summary  Mr. Varun Tyagi is a mechanical engineer, he has 10 years experience in food preservation industry.  He is hard working, sincere, honest, foresighted, technically sound, dependable and work independently under stress.  He had been able to handle employee grievances in the organisation.  He is straight forward and goes by the rule of law when in difficulty.  He has a pleasant personality and workers fall back on him when in difficulty.
  • 4. Summary  Mr. Avinash kale has done MBA in 1996.  He is diehard salesman, visionary, opportunist, a soft spoken executive.  He is very calculative and thinks ten times before taking any decision.  He is task master and obedient and keeps the tag of management move.  People in Cool Products say that he knows everything in the organisation before it is formally announced.  He maintains distance from workers and is not interested beyond the task he is supposed to do. But the task he dose well and therefore he is liked by higher ups.
  • 5. 1) Read the case carefully and carryout analysis. In the light of various theories you have studied, what type of leadership style Mr. Varun possesses.  Mr. Varun possesses Participative leadership style.
  • 6. 2) What type of leadership style Mr. Avinash has. What are the strength of his personality.  Mr. Avinash possesses autocratic leadership style.  Strength of his personality.  Logical Thinker  Diehard Salesman  Good communication Skill  Hard task master
  • 7. 3) As a consultant would you like to meet them before you take decision, if so why?  No,  Because the given information is enough to take any decision.  And another reason is that, if I meet them may be they behave differently than normal situation.
  • 8. 4) Who is your choice as a GM of Cool Products, Kota?  I would like to select Mr. Avinash Kale as a GM of Cool Products.  Because a company want to start a new production unit in Kota and the Kota is new market for Company.  So company requires a good marketer and Mr. Avinash has experience in marketing.