How Chartered Accountants (and other professionals ) can use Social Media for find new business oportunties. Presentation has reference to relevant case studies
Presenstation made at the Bombay Management Association Seminar on How to use Social Media for Business. Grass root level understanding on using Social Media, Case Studies and suggestions on building Social Media Strategies
Digital Darwinism and the Dawn of Generation CBrian Solis
We live in an era where connectedness is becoming a way of life. With the pervasiveness of smartphones, tablets, online access, and social networks, it’s easy to see, for better or worse, how we’re becoming an always-on society. This is where our story begins.
This guide will help you develop your own evolutionary approach to marketing—one that more effectively shapes, steers and guides every customer experience. It takes a whole new approach to meet the needs of the plugged-in customers of Generation C.
Read this ebook to find out how to survive and thrive in this new era of connected consumerism by getting to know all about Generation C, and finding out how their behavior is changing our society as a whole as well as the way we do business.
Bob Sutton author of "Scaling Up Excellence" & “Good Boss Bad Boss” says. “But, if you want to see real innovation, often you have to hire defiant rule-breakers who don’t think much of corporate culture.”
How to cultivate Positive Deviants in your organization who can drive the change and innovation you need to keep your business ahead in the market.
Presenstation made at the Bombay Management Association Seminar on How to use Social Media for Business. Grass root level understanding on using Social Media, Case Studies and suggestions on building Social Media Strategies
Digital Darwinism and the Dawn of Generation CBrian Solis
We live in an era where connectedness is becoming a way of life. With the pervasiveness of smartphones, tablets, online access, and social networks, it’s easy to see, for better or worse, how we’re becoming an always-on society. This is where our story begins.
This guide will help you develop your own evolutionary approach to marketing—one that more effectively shapes, steers and guides every customer experience. It takes a whole new approach to meet the needs of the plugged-in customers of Generation C.
Read this ebook to find out how to survive and thrive in this new era of connected consumerism by getting to know all about Generation C, and finding out how their behavior is changing our society as a whole as well as the way we do business.
Bob Sutton author of "Scaling Up Excellence" & “Good Boss Bad Boss” says. “But, if you want to see real innovation, often you have to hire defiant rule-breakers who don’t think much of corporate culture.”
How to cultivate Positive Deviants in your organization who can drive the change and innovation you need to keep your business ahead in the market.
I've been in social media marketing and communications since the beginning, and more recently in social recruiting. I've trained over 2500 people on social media execution and strategy. And I'd like to tell you my story.
This is an overview of a presentation on best practices in social media I gave to a law firm in Minneapolis. Since my background is advertising and marketing, I like to think about social media as it relates to and mashes up personal branding, your "individual" brand within a corporation and the corporation's brand. Which persona takes precedence--when, and why? Then how do your personas and their actions affect relationships with your customers? These are vibrant topics and I enjoy presenting them.
LinkedIn is a terrific platform to publish blogs on, it’s great for lead generation, it’s even good for outreach and brand building. We've gathered up some quotes about LinkedIn from the experts.
3 reasons you can't avoid social media (even if you want to) series The Social Executive
Even if you want to avoid social media you can’t. Its pervasiveness & power to reach global audiences instantly creates dramatic impacts.
Here are 3 reasons you can’t ignore it.
1. You can be drawn in
2. People in your business use it
3. The law says so
This is the first in a series of presentations that looks at why you're already in social and gives you a list of important questions to ensure you, your Board and executives know how to answer.
In the Internet age, word-of-mouth is more potent than ever before. How can you leverage the power of social media to spread and strengthen your practice’s brand?
How to put together a strategic plan for social media - made for the Exhibition and Event Association of Australasia (EEAA) industry day. Features Australian social media statistics, a step-by-step plan and some philosophy.
#brandvandals and internal communication - an overview by Rachel MillerRachel Miller
An overview of the latest book, #brandvandals by Steve Earl @mynameisearl and Stephen Waddington @wadds (Bloomsbury, 2013).
Internal communication and social media strategist Rachel Miller @AllthingsIC highlights the parts of the book that are relevant and thought-provoking for internal comms pros. Join in the conversation on Twitter using #brandvandals.
What If PR Stood for People and Relationships By Brian SolisCision
In partnership with Vocus and Cision, Brian Solis released his new e-book, “What If PR Stood for People and Relationships?,” illustrated by world-renowned cartoonist Gapingvoid.
A principal analyst at Altimeter Group, Solis is an award-winning author, prominent blogger and frequent keynote speaker. In the free e-book, he challenges PR pros to use technology to strengthen stakeholder relations to deliver business outcomes. Solis says relationships must be the guiding force for the modern communicator’s actions.
Check out the e-book to learn:
• A vision for the PR industry in the digital era
• A PR-centric approach to adapting new technologies
• The means to avoid “shiny object” syndrome
Social media and customer service - some examplesTriptease
Presentation used at a workshop at the Call Centre and Customer Strategy Conference, September 2009.
Presents a range of examples of good and bad use of social media in customer service: Zappos, Dell, Virgin Trains, United Airlines.
6 damaging myths about social media and the truths behind themThe Social Executive
Why with so much evidence about the value of social media do so few executives use it? They're anchored to 6 damaging myths about social media that hold them back. Here are the truths.
Do you know how the ultra affluent use social media? Find out.The Social Executive
The social media real estate you put time into is as important as the suburb you invest in. The right place at the right price is what gives good returns.
For time-poor professionals looking to start out in social media the sheer number of platforms to choose from can feel overwhelming – LinkedIn, Twitter, Facebook, YouTube, Pinterest, Google Plus? It’s a bit like selecting the ‘all suburbs’ search when you are trying to find somewhere to live.
While I am loathe to suggest one platform to the exclusion of others (because together they create an amplification effect) if you’re a professional or need to reach high net worth individuals then research suggests that a great place to live is LinkedIn.
This is why.
I've been in social media marketing and communications since the beginning, and more recently in social recruiting. I've trained over 2500 people on social media execution and strategy. And I'd like to tell you my story.
This is an overview of a presentation on best practices in social media I gave to a law firm in Minneapolis. Since my background is advertising and marketing, I like to think about social media as it relates to and mashes up personal branding, your "individual" brand within a corporation and the corporation's brand. Which persona takes precedence--when, and why? Then how do your personas and their actions affect relationships with your customers? These are vibrant topics and I enjoy presenting them.
LinkedIn is a terrific platform to publish blogs on, it’s great for lead generation, it’s even good for outreach and brand building. We've gathered up some quotes about LinkedIn from the experts.
3 reasons you can't avoid social media (even if you want to) series The Social Executive
Even if you want to avoid social media you can’t. Its pervasiveness & power to reach global audiences instantly creates dramatic impacts.
Here are 3 reasons you can’t ignore it.
1. You can be drawn in
2. People in your business use it
3. The law says so
This is the first in a series of presentations that looks at why you're already in social and gives you a list of important questions to ensure you, your Board and executives know how to answer.
In the Internet age, word-of-mouth is more potent than ever before. How can you leverage the power of social media to spread and strengthen your practice’s brand?
How to put together a strategic plan for social media - made for the Exhibition and Event Association of Australasia (EEAA) industry day. Features Australian social media statistics, a step-by-step plan and some philosophy.
#brandvandals and internal communication - an overview by Rachel MillerRachel Miller
An overview of the latest book, #brandvandals by Steve Earl @mynameisearl and Stephen Waddington @wadds (Bloomsbury, 2013).
Internal communication and social media strategist Rachel Miller @AllthingsIC highlights the parts of the book that are relevant and thought-provoking for internal comms pros. Join in the conversation on Twitter using #brandvandals.
What If PR Stood for People and Relationships By Brian SolisCision
In partnership with Vocus and Cision, Brian Solis released his new e-book, “What If PR Stood for People and Relationships?,” illustrated by world-renowned cartoonist Gapingvoid.
A principal analyst at Altimeter Group, Solis is an award-winning author, prominent blogger and frequent keynote speaker. In the free e-book, he challenges PR pros to use technology to strengthen stakeholder relations to deliver business outcomes. Solis says relationships must be the guiding force for the modern communicator’s actions.
Check out the e-book to learn:
• A vision for the PR industry in the digital era
• A PR-centric approach to adapting new technologies
• The means to avoid “shiny object” syndrome
Social media and customer service - some examplesTriptease
Presentation used at a workshop at the Call Centre and Customer Strategy Conference, September 2009.
Presents a range of examples of good and bad use of social media in customer service: Zappos, Dell, Virgin Trains, United Airlines.
6 damaging myths about social media and the truths behind themThe Social Executive
Why with so much evidence about the value of social media do so few executives use it? They're anchored to 6 damaging myths about social media that hold them back. Here are the truths.
Do you know how the ultra affluent use social media? Find out.The Social Executive
The social media real estate you put time into is as important as the suburb you invest in. The right place at the right price is what gives good returns.
For time-poor professionals looking to start out in social media the sheer number of platforms to choose from can feel overwhelming – LinkedIn, Twitter, Facebook, YouTube, Pinterest, Google Plus? It’s a bit like selecting the ‘all suburbs’ search when you are trying to find somewhere to live.
While I am loathe to suggest one platform to the exclusion of others (because together they create an amplification effect) if you’re a professional or need to reach high net worth individuals then research suggests that a great place to live is LinkedIn.
This is why.
Several brands have thousands of people walking into their stores, their cinema houses, their coffee shops, etc. each day. People who are also on Facebook, on Twitter, etc. And yet these brands have low fan followings on Social Media. And they are struggling to build those up. Perhaps burning money on media buy, to do so.
How about energizing those footfalls to become fans?? And of course, thereafter, get the fans back into the stores?! That is the proposition offered here. Would love to read your comments.
It's that time of the year. December. Looking back or looking forward time. I try to see ahead. What's the scene for the digital space in India, in the coming year? My few thoughts on where Digital is headed, in 2012.
Would love to read your opinions too. Do share..
This is the presentation deck, of the talk given by Sanjay Mehta (Jt CEO, Social Wavelength) at the Gripel organized conference, Social Media Marketing Excellence, on Feb 11th, 2011.
The focus of the talk is around the challenges of traditional models of advertising and marketing, and how Social Media and digital technologies, are challenging the same. Also how marketers and organizations can cope with this changing world!
Channel [v] was relaunching in Aug, 2009. As a part of the promotion, the channel commissioned Social Wavelength, a leading Social Media agency in India, to strategize and execute a Social Media campaign, to create awareness about this relaunch. Social Wavelength created an integrated approach for this purpose, and the specific Twitter initiatives used therein, are highlighted in this presentation.
GM took a decision to withdraw its advertising budgets from Facebook. Coming as it did, just a couple of days prior to Facebook's IPO, this caused a big stir and also posed questions on whether Facebook revenues are sustainable.
This presentation by Sanjay Mehta, Joint CEO, Social Wavelength, examines the issue.
Social Media can be an important tool for talent recruitment, retention and post relationship management. Here some some strategies and case studies on how Social Media can be used for HR (human resources)
Talk given by Sanjay Mehta, Joint CEO, Social Wavelength, at the Global Youth Marketing Forum, 2011, at Taj Land's End, Mumbai, on 9th Feb, 2011.
The talk is about how Social Media can be used by brands to reach out to youth markets. Besides concepts, the presentation also covers a recent case study that Social Wavelength was involved with, with it's client, Channel [v] (part of Fox network / Star TV).
This presentation covers basic concepts, various social media platforms, the exponential growth of social media, case studies on how social media has benefited businesses and a detailed road map for building one's social media presence on the web.
This presentation covers basic concepts, various social media platforms, the exponential growth of social media, case studies on how social media has benefited businesses and a detailed road map for building one's social media presence on the web.
My Refresh Austin April Prezo on: What is the buzz about Social Business? Is it the same as social media and is it here to stay?
Be entertained as Elizabeth Quintanilla shares her unique approach to tech, business and social media. Learn her distinct point of view of "Social Business" and learn about a valuable concept that should be in every tech, entrepreneurs, biz leaders, analysts, and marketers toolkit. Learn why all of us now wear multiple hats such as customer support, PR, marketing, and more in this current environment of Social Media. Remember Social Business helps you work smarter not harder all the while (if well implemented) more effective.
Presented by Elizabeth Quintanilla, Chief Marketing GunslingerMy Refresh Austin April Prezo on: What is the buzz about Social Business? Is it the same as social media and is it here to stay?
Be entertained as Elizabeth Quintanilla shares her unique approach to tech, business and social media. Learn her distinct point of view of "Social Business" and learn about a valuable concept that should be in every tech, entrepreneurs, biz leaders, analysts, and marketers toolkit. Learn why all of us now wear multiple hats such as customer support, PR, marketing, and more in this current environment of Social Media. Remember Social Business helps you work smarter not harder all the while (if well implemented) more effective.
Presented by Elizabeth Quintanilla, Chief Marketing Gunslinger
Communicating Through Social Media: Essential for RD'sElisabethRD
Registered Dietitians learn how to create a social media strategy to effectively and efficiently use social media to benefit your professional career and business and create opportunities for success.
This presentation was part of a social media measurement and awareness training day held by Lynchpin Analytics and Pangaea Digital in Edinburgh, April 2010
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
According to research, 30% emails sent per day don’t ever reach the inbox of the intended audiences. That means, the spends on these 30% emails are a complete wastage and impact the performance plus ROI of a campaign.
Email deliverability is one of the key challenges that brands are facing in the recent times. If you are:
• Experiencing low open rates for your marketing or transactional emails
• Facing low inbox placement & emails getting delivered in SPAM
• Suffering from poor sender reputation & blacklisting issues
• Looking for expert consulting & handholding to genuinely improve your email channel performance
Then Mirum DAAS is the solution for you.
DAAS is Deliverability-As-A-Service offered by dedicated email deliverability experts at Mirum. With Mirum DAAS –
You can improve your domain/IP reputation health
Ensure the success of email campaigns (both big and small)
Make sure faster and measurable returns on your campaign spends
A sneak peak at: How the Marketing Technology has evolved over the years. Why has it now become essential for marketers? How to select a MarTech solution?
The I&B Ministry in India chose to ban television advertising for condoms, between 6 am and 10 pm. Does this impact the industry? Where is the prospective user anyway? Digital advertising as a far more credible media to advertise, is what this presentation brings out!
Social Wavelength has put together a monitoring report on the 12th annual Auto-Expo 2014 held in New Delhi from 6th to 9th February. Here's a quick glimpse at what brands and models among the new launches got spoken about the most at the Auto-Expo 2014.
The Supreme Court’s verdict on Section #377 has sparked off a lot of conversations, most of these on Social Media. We used Radian6, a leading social media monitoring tool to put together all discussions that went on around Section #377 across various Social Media platforms.
Sanjay Mehta was on a panel discussion about "Social Media and the Entertainment Business", at the India Social Summit 2012, in Delhi, on April 3, 2012.
As a part of that, he presented this deck, before getting into the interactive session.
The fonts are slightly changed, while uploading on to Slideshare :(
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
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[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
7. “ Social Media: The online technologies and practices that people use to share opinions, insights, experiences and perspectives. Affinity to groups why Making new friends Displaying Creativity Keeping in touch Exhibitionism Getting validation Paying it forward Altruistic impulse Peer pressure how Blogs User generated videos and podcasts Social networking sites wikis Ratings and reviews tagging widgets Forums and message boards RSS
9. 45 million global visitors Every minute – 20 Hrs worth of new video uploaded If Facebook was a country. Population? > 300 million! The number of blogs worldwide is > 200 million. Growing at the rate of nearly 900,000 a day!
10. Time to reach 50 mn users 38 years 13 years 4 years 3 years 1 year
11. 80% Fortune 500 companies use LinkedIn for recruitments You Tube is the worlds second largest search engine 80% of twitter usage is from mobile devices. People will post anytime, anywhere. Imagine what this means if your customer service is bad
12. Fastest growing segment on FB is ladies (55-65 years) Ashton Kutcher and Ellen DeGeneres have more Twitter followers than the entire populations of Ireland, Norway Generation Y and Z consider e-mail passé. Boston College stopped distributing e-mail addresses to incoming freshmen in 2009.
13. But this is kids stuff right? How does it effect my business? It is not Kidstuff!
24. It helped one of these car companies. Car purchase decided, not by the size of Xylo ads, but by the 22 recommendations here!!
25. It helps sell T-shirts..rather, it RUNS a large T-shirt business!
26. And it helped this plumber Same could happen with a doctor, a lawyer, a CA .... There will be positive recommendations, as also negative…. “Don’t go to that guy.. He’s a cheat..” etc. “I will tell my Facebook friends about your brand. Not because I like your brand, but because I like my friends!”
65. Reputation Monitoring For large firms For “well known” individuals ORM Online reputation management What are people talking about Responding to issues right away
66. General Tips Social Media is not about shouting out loud. It is about quiet conversations You have to learn to listen, before you start talking It is about creating “shareable” content. Your users (consumers) are also your content distributors It is about lighting up a forest, with a match stick
67. More General Tips It is not a ‘campaign’, it is a process that will eventually evolve into a culture Once you start, there is no going back. Therefore start with baby steps. But start you must Social Media is a part of integrated communication…it has to align with your other communication channels “Rich content” is the king
68. About Us Social Wavelength, based at Mumbai, India is a Social Media agency. We work with brands and help them create and execute Social Media strategies. We also assists brands in ORM (Online Reputation Management). For more information visit www.socialwavelength.com
69. Questions? If you need a copy of this presentation, please leave your business card. We will email it to you. Hareesh Tibrewala Jt. CEO, Social Wavelength. hareesh@socialwavelength.com Company blog: blog.socialwavelength.com LinkedIn: linkedin.com/in/hareeshtibrewala