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Conventions of a film poster
By Halima Alek
Film posters consist of….
Billing block Main image
Actors/directors names
Title of film
Tagline
Social media information
Company ident
Critics ratings
Here you can see the
actors name, it s the
second largest text, this is
because if it is a well known
actor it shows their
importance and will attract
the fan base of the actor.
Here is the tagline, the
tagline is usually just below
the title of the film and above
the billing block.
The main image is the first
thing you will see on the
poster, it is very large.
The billing block is typically at
the bottom of the poster, this has
all the extra names on it.

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Film Poster Conventions Explained

  • 1. Conventions of a film poster By Halima Alek
  • 2. Film posters consist of…. Billing block Main image Actors/directors names Title of film Tagline Social media information Company ident Critics ratings
  • 3. Here you can see the actors name, it s the second largest text, this is because if it is a well known actor it shows their importance and will attract the fan base of the actor. Here is the tagline, the tagline is usually just below the title of the film and above the billing block.
  • 4. The main image is the first thing you will see on the poster, it is very large. The billing block is typically at the bottom of the poster, this has all the extra names on it.