Condé Nast is a magazine publisher founded in 1909 that produces 18 consumer magazines in the US including Vogue, Vanity Fair, and The New Yorker. It is considered the originator of "lifestyle magazines" focused on particular interests rather than mass readership. Recently, Condé Nast has expanded into marketing services and digital products. The document proposes that Condé Nast would be a good publisher for a new indie magazine targeted at teenagers ages 15-24 because it does not have a similar title and the magazine could benefit from Condé Nast's expansion into digital platforms.

1. Jamie Allen
CONDÉ NAST

2. BACKGROUND
 Condé Nast, a division of Advance
Publications, is a magazine publisher. In the
U.S., it produces 18 consumer
magazines, including Architectural Digest, Bon
Appétit, GQ, The New Yorker, Vanity
Fair, and Vogue, as well as four business-to-
business publications, 27 websites, and more
than 50 apps for mobile and tablet devices. The
company, headquartered in New York City, was
founded in 1909 by Condé Montrose Nast and
has been owned by the Newhouse family since
1959.

3. PUBLICATIONS
 Condé Nast is largely considered to be the originator of the
“lifestyle magazines”, a type of magazines focused on a particular
class or interest instead of targeting the largest possible
readership. Its magazines focus on a wide range of
subjects, including travel, food, home, culture, and other
interests, with fashion the larger portion of the company's focus.
More recently, Condé Nast has expanded its offerings to include
marketing services and consumer-focused products such as apps
and licensed merchandise. In 2010, GQ became the first Condé
Nast title available on the iPad.
 Condé Nast International Ltd., which publishes international
editions of the U.S. titles, was incorporated in 2005. (Operating as
a subsidiary of Advance Publications, this division publishes more
than 126 magazines and 104 websites, representing 24 markets
around the globe.)

4. MY REASONING
 I think this company would be best suited to distribute and
publish my magazine due to the fact that it does not have
a similar magazine already on the market. My
magazine, „Amp‟, is an Indie and „young‟ peoples
magazine.
 The closest to it that Future sell is Teen Vogue, which
does not feature the same genre as me, apart from the
target audience of age. My magazine would bring in the
audience of boys and men, which is something new and
experimental for Condé Nast to try.
 The company would like my magazine as it brings a huge
audience of teenagers from age of 15-24, an age group
that this magazine does not currently acquire.

5.  In July 2010, Robert Sauerberg became Condé
Nast‟s president, ushering in a new era less reliant on
print adverting and increasingly focused on the
development of digital platforms, innovative products
and new marketing services to generate revenue.
 In May 2011, Condé Nast was the first major
publisher to deliver subscriptions for the iPad, starting
with The New Yorker; the company has since rolled
out iPad subscriptions for nine of its titles. In the
same month, Next Issue Media, a joint venture
formed by five U.S. publishers including Condé
Nast, announced subscriptions
for Android devices, initially available for
the Samsung Galaxy Tab.

6.  In June 2011, Condé Nast announced that it would
relocate its headquarters to One World Trade
Center in 2015.
 In September 2011, Condé Nast said it would offer 17
of its brands to the Kindle Fire, Amazon‟s answer
to Apple‟s iPad.
 The target audience for the iPad is mainly men from
the age of 18 onwards. My linking my magazine with
the launch of Condé Nat Publications on the iPad, it
would create a significant amount of profit and could
will benefit both parties.