Vogue magazine began as a weekly newspaper in 1892 in the United States, with the goal of establishing social norms and class for the new New York aristocracy. It featured coverage of fashion, sports, and society. In the modern era, Vogue is published monthly in 23 national and regional editions by Condé Nast. Teen Vogue later launched as a version of Vogue targeted towards teenage girls, focusing on fashion, celebrities, entertainment, and current issues in a smaller magazine format.
Gucci is considered one of the most famous, prestigious, and easily recognizable fashion brands in the world Gucci offers luxury and excellence, I hope this Slideshare informs you and teaches you how the powerhouse known as Gucci came to be.
Marie Claire - Origin and Evolution of the Magazine. AaliyaGujral
The objectives of the research are the following
To critically analyze and understand the consumer preferences for magazines in today’s context
To understand the origin, history and evolution of Marie Claire.
To examine its position in the current market and context, individually as well as in terms of its competitors.
To analyse and decode its individualistic formats, layouts, content and cover pages and their evolution.
To bring to light the perception of readers towards Marie Claire as a magazine.
This project is a result of the combined effort by Aaliya Gujral , Amrit Kiran Kaur and Kadambari Manocha.
Gucci is considered one of the most famous, prestigious, and easily recognizable fashion brands in the world Gucci offers luxury and excellence, I hope this Slideshare informs you and teaches you how the powerhouse known as Gucci came to be.
Marie Claire - Origin and Evolution of the Magazine. AaliyaGujral
The objectives of the research are the following
To critically analyze and understand the consumer preferences for magazines in today’s context
To understand the origin, history and evolution of Marie Claire.
To examine its position in the current market and context, individually as well as in terms of its competitors.
To analyse and decode its individualistic formats, layouts, content and cover pages and their evolution.
To bring to light the perception of readers towards Marie Claire as a magazine.
This project is a result of the combined effort by Aaliya Gujral , Amrit Kiran Kaur and Kadambari Manocha.
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Brand and products insights. Learn more about the brand historical context and positioning, the designer story, the evolution of the brand, the brand core values, brand analysis and recommendation.
Critical and in-depth analysis of the brand and its characteristics with particular emphasis on the strategy adopted by the new Artistic Director Alessandro Michele.
Key points:
- Why is Gucci a disruptive brand? (3 main pillars)
- Why is Gucci a luxury brand?
- Analysis of the narrative and of the brand contract;
- Further recommendations.
This presentation analyses the luxury industry through the Prada group case. Also, point out some new trends in this industry especially the importance of China new rich purchasing power in luxury industry.
Gucci- Social Media Marketing Strategies using Internet & social networking s...Kriti Sangar
This ppt describes the usage of social networking sites being used by Gucci worldwide to market it self. Gucci is present on almost all the social networking sites like Twitter, Facebook, LinkedIn, eBlogger & what not! This ppt has been made with a lot of detailed & extensive research & I hope this helps other researchers as well & provides valuable Information to all. Cheers!
Brand and products insights. Learn more about the brand historical context and positioning, the designer story, the evolution of the brand, the brand core values, brand analysis and recommendation.
Conde Nast India - Digital Ecosystem Strategy for Magazine / Print Media Publ...Tushar A Amin
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Nobody knows more about star power than Vanity Fair.
Source: https://ebookschoice.com/vanity-fair-magazine-subscription/
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Vogue magazine
1.
2. VOGUE MAGAZINE
Introduction
• vogue is a fashion and lifestyle magazine
that is published monthly in 23 different
national and regional editions by condé
nast.
• In 1892,Arthur Turnure founded Vogue as
a weekly newspaper in the United States,
sponsored by Kristopher Wright
• the first issue was published on December
17 of that year, with a cover price of 10
cents
• the magazine targeted the new New York
aristocracy, establishing social norms in a
country that did not value class and
ceremony as much as England or France.
3. The magazine targeted
the new New York
aristocracy, establishing
social norms in a country
that did not value class
and ceremony as much as
England or France.
The magazine at this time
was primarily concerned
with fashion, with
coverage of sports and
social affairs included for
its male readership.
4. VRSION OF VOGUE
Teen Vogue magazine began
as a version of Vogue
magazine for teenage girls.
This U.S. magazine focuses on
fashion and celebrities and
offers information about the
latest entertainment and
features stories on current
issues and events.
The magazine is published in
a smaller 6¾"x9" format,
allowing it a unique cover size
and more visibility on the
front of a magazine selling
shelf, and some flexibility
getting into a digest size slot
at checkout stands.
5. The cover image is
very big and close
up which covers
most of the cover of
the magazine. The
model is looking
straight into the
camera which
makes you feel
more involved and
drawn to the
magazine.
The colors used for
the writing is white
and purple. These
cover gives over all
and professional look.
The masthead
is in large and
stretched, tall
front. It is in a
serif font
which shows
style and
sophistication.
And the nude
color stand
out against the
white
background.