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Concept of Organizational Culture
In every organization there is a talk about organizational culture, that mysterious word that
characterizes the qualities of a work environment. One of the key questions and assessments,
when employers interview a prospective employee, explores whether the candidate is a
good cultural fit. Culture is difficult to define, but you generally know when you have found
an employee who appears to fit your culture. He just feels right.
Culture is the environment that surrounds you at work all of the time. Culture is a powerful
element that shapes your work enjoyment, your work relationships, and your work processes.
But, culture is something that you cannot actually see, except through its physical
manifestations in your work place.
Culture is made up of the values, beliefs, underlying assumptions, attitudes, and behaviors
shared by a group of people. Culture is the behavior that results when a group arrives at a set
of - generally unspoken and unwritten - rules for working together.
An organization’s culture is made up of all of the life experiences each employee brings to
the organization. Culture is especially influenced by the organization’s founder, executives,
and other managerial staff because of their role in decision making and strategic direction.
Culture is represented in a group’s:
 language,
 decision making,
 symbols,
 stories and legends, and
 daily work practices.
Organizational Culture A common perception held by the organization’s members; a system
of shared meaning. The practices, principles, policies and values of an organization form its
culture. The culture of an organization decides the way employees behave amongst
themselves as well as the people outside the organization.
 Key Elements of Organizational Culture
Physical Artifacts
These are the tangible manifestations and key elements of organizational culture. If you visit
different organizations, you’ll notice that each is unique in terms of its physical layout, use of
facilities, centralization or dispersion of common utilities, and so on. These uniqueness are
not incidental, instead, they represent the symbolic expressions of an underlying meaning,
1
values and beliefs, which is shared by people in the organization. The workplace culture
greatly affects the performance of an organization.
Language, Jargons and Metaphors
These elements of organizational culture play an important role in identifying a company's
culture. While language is a means of universal communication, most business houses tend to
develop their own unique terminologies, phrases and acronyms. For instance, in the
organizational linguistics code, "Kremlin" may mean the headquarters; in Coal India Limited,
the acronym J.I.T. (Just in Time) was jokingly used to describe all the badly planned fire-
fighting jobs.
Such specialized usage of words and phrases makes an organization’s language
incomprehensible to those who do not belong to that culture. And thus, language becomes a
means of identifying the members from non- members.
Stories, Myths and Legends
These are, in a way, an extension of organizational language. They epitomize the unwritten
values and morals of the organizational life. If you collect the various stories, anecdotes and
jokes that are shared in an organization, they often read like plots and themes, in which
nothing changes except the characters. They rationalize the complexity and turbulence of
activities and events to allow for predictable action-taking.
Ceremonies and Celebrations
These are consciously enacted behavioural artifacts which help in reinforcing the
organization’s cultural values and assumptions. For example, every year Tata Steel celebrates
Founder’s Day to commemorate and reiterate its adherence to the original values of the
organization. Stating the importance of ceremonies and celebrations, Deal and Kennedy
(1982) say,
“Without expressive events, any culture will die. In the absence of ceremony, important
values have no impact.”
Behavioral Norms
This is one of the most important elements of organizational culture. They describe the nature
of expectations which impinge on the members’ behaviour. Behavioural norms determine
how the members will behave, interact and relate with each other. The group norms
determine whether or not one can openly disagree with superior, or whether or not people can
be friendly with employees in other departments. behaviour of employees is an important
parameter while promoting the organizational culture. The enforcement of behavioural norms
also weeds out those members who do not “fit” in the organization.
Shared Beliefs and Values
2
All organizations have their unique set of basic beliefs and values (also called moral codes),
shared by most of its members. These are the mental pictures of organizational reality, and
form the basis of defining the right or wrong in the organization. In an organization, for
instance, if the predominant belief is that meeting the customers’ demands is essential for
success, any behaviour which supposedly meets this criteria is acceptable, even if it violates
the established rules and procedures. Values and beliefs focus organizational energies toward
certain actions, while discouraging the other behavioural patterns.
 Characteristics of Organizational Culture
Professors Ken Thompson (DePaul University) and Fred Luthans (University of Nebraska)
highlight the following seven characteristics of culture:
1. Culture = Behavior: Culture is a word used to describe the behaviors that represent the
general operating norms in your environment. Culture is not usually defined as good or bad,
although aspects of your culture likely support your progress and success and other aspects
impede your progress. A norm of accountability will help make your organization successful.
A norm of spectacular customer service will sell your products and engage your employees.
Tolerating poor performance or exhibiting a lack of discipline to maintain established
processes and systems will impede your success.
2. Culture is Learned: People learn to perform certain behaviors through either the rewards
or negative consequences that follow their behavior. When a behavior is rewarded, it is
repeated and the association eventually becomes part of the culture. A simple thank you from
an executive for work performed in a particular manner molds the culture.
3. Culture is Learned Through Interaction: Employees learn culture by interacting with
other employees. Most behaviors and rewards in organizations involve other employees. An
applicant experiences a sense of your culture, and his or her fit within your culture, during the
interview process. The culture that a new employee experiences and learns can be
consciously shaped by managers, executives, and coworkers. If this interaction doesn't take
place, the new employee forms his or her own idea of the culture, often in interaction with
other new employees. This fails to serve the continuity a consciously created culture requires.
4. Sub-cultures Form Through Rewards: Employees have many different wants and needs.
Sometimes employees value rewards that are not associated with the behaviors desired
by managers for the overall company. This is often how subcultures are formed, as people get
social rewards from coworkers or have their most important needs met in their departments or
project teams.
5. People Shape the Culture: Personalities and experiences of employees create the culture
of an organization. For example, if most of the people in an organization are very outgoing,
the culture is likely to be open and sociable. If many artifacts depicting the company’s history
3
and values are in evidence throughout the company, people value their history and culture. If
doors are open, and few closed door meetings are held, the culture is unguarded. If negativity
about supervision and the company is widespread and complained about by employees, a
culture of negativity, that is difficult to overcome, will take hold. New employees need to
meet the appropriate people who are setting the expectations for the company's culture.
Through stories and discussion, each new employee needs to learn the company history, the
mission and vision, the desired culture, and the types of actions that are expected and that will
be rewarded and recognized. If these critical components of the organization's culture are not
communicated, the new employee forms his or her own version of the culture. This may or
may not be congruent with the culture you desire.
6. Culture is Negotiated: One person cannot create a culture alone. Employees must try to
change the direction, the work environment, the way work is performed, or the manner in
which decisions are made within the general norms of the workplace. Culture change is a
process of give and take by all members of an organization. Formalizing strategic direction,
systems development, and establishing measurements must be owned by the group
responsible for them. Otherwise, employees will not own them.
7. Culture is Difficult to Change: Culture change requires people to change their behaviors.
It is often difficult for people to unlearn their old way of doing things, and to start performing
the new behaviors consistently. Persistence, discipline, employee involvement, kindness and
understanding, organization development work, and training can assist you to change a
culture.
 Other Characteristics of Organizational Culture
1. Innovation and risk taking: The degree to which employees are encouraged to do both
2. Attention to detail: Degree to which employees are expected to exhibit precision, analysis,
and attention to detail.
3. Outcome orientation: Degree to which management focuses on results rather than on
processes used to achieve them.
4. People orientation: Degree to which management decisions consider the effect of
outcomes on people within the organization.
5. Team orientation: Degree to which work activities are organized around teams rather than
individuals.
6. Aggressiveness: Degree to which people are aggressive and competitive.
7. Stability: Degree to which activities emphasize maintaining the status quo.
8. Agility: Ability to change products or processes quickly and easily in response to new
strategies or market demands.
4
 Types of organization culture:
1. Normative Culture: In such a culture, the norms and procedures of the organization are
predefined and the rules and regulations are set as per the existing guidelines. The
employees behave in an ideal way and strictly adhere to the policies of the organization.
No employee dares to break the rules and sticks to the already laid policies.
2. Pragmatic Culture: In a pragmatic culture, more emphasis is placed on the clients and
the external parties. Customer satisfaction is the main motive of the employees in a
pragmatic culture. Such organizations treat their clients as Gods and do not follow any set
rules. Every employee strives hard to satisfy his clients to expect maximum business from
their side.
3. Academy Culture: Organizations following academy culture hire skilled individuals.
The roles and responsibilities are delegated according to the back ground, educational
qualification and work experience of the employees. Organizations following academy
culture are very particular about training the existing employees. They ensure that various
training programmes are being conducted at the workplace to hone the skills of the
employees. The management makes sincere efforts to upgrade the knowledge of the
employees to improve their professional competence. The employees in an academy
culture stick to the organization for a longer duration and also grow within it. Educational
institutions, universities, hospitals practice such a culture.
4. Baseball team Culture: A baseball team culture considers the employees as the most
treasured possession of the organization. The employees are the true assets of the
organization who have a major role in its successful functioning. In such a culture, the
individuals always have an upper edge and they do not bother much about their
organization. Advertising agencies, event management companies, financial institutions
follow such a culture.
5. Club Culture: Organizations following a club culture are very particular about the
employees they recruit. The individuals are hired as per their specialization, educational
qualification and interests. Each one does what he is best at. The high potential employees
are promoted suitably and appraisals are a regular feature of such a culture.
6. Fortress Culture: There are certain organizations where the employees are not very sure
about their career and longevity. Such organizations follow fortress culture. The
employees are terminated if the organization is not performing well. Individuals suffer the
most when the organization is at a loss. Stock broking industries follow such a culture.
7. Tough Guy Culture: In a tough guy culture, feedbacks are essential. The performance of
the employees is reviewed from time to time and their work is thoroughly monitored.
Team managers are appointed to discuss queries with the team members and guide them
whenever required. The employees are under constant watch in such a culture.
8. Bet your company Culture: Organizations which follow bet your company culture take
decisions which involve a huge amount of risk and the consequences are also unforeseen.
The principles and policies of such an organization are formulated to address sensitive
issues and it takes time to get the results.
5
9. Process Culture: As the name suggests the employees in such a culture adhere to the
processes and procedures of the organization. Feedbacks and performance reviews do not
matter much in such organizations. The employees abide by the rules and regulations and
work according to the ideologies of the workplace. All government organizations follow
such a culture.
 Importance of Organization Culture
A common platform where individuals work in unison to earn profits as well as a livelihood
for themselves is called an organization. A place where individuals realize the dream of
making it big is called an organization. Every organization has its unique style of working
which often contributes to its culture. The beliefs, ideologies, principles and values of an
organization form its culture. The culture of the workplace controls the way employees
behave amongst themselves as well as with people outside the organization.
 The culture decides the way employees interact at their workplace. A healthy culture
encourages the employees to stay motivated and loyal towards the management.
 The culture of the workplace also goes a long way in promoting healthy competition at
the workplace. Employees try their level best to perform better than their fellow workers
and earn recognition and appreciation of the superiors. It is the culture of the workplace
which actually motivates the employees to perform.
 Every organization must have set guidelines for the employees to work accordingly. The
culture of an organization represents certain predefined policies which guide the
employees and give them a sense of direction at the workplace. Every individual is clear
about his roles and responsibilities in the organization and know how to accomplish the
tasks ahead of the deadlines.
 No two organizations can have the same work culture. It is the culture of an organization
which makes it distinct from others. The work culture goes a long way in creating the
brand image of the organization. The work culture gives an identity to the organization.
In other words, an organization is known by its culture.
 The organization culture brings all the employees on a common platform. The
employees must be treated equally and no one should feel neglected or left out at the
workplace. It is essential for the employees to adjust well in the organization culture for
them to deliver their level best.
 The work culture unites the employees who are otherwise from different back grounds,
families and have varied attitudes and mentalities. The culture gives the employees a
sense of unity at the workplace.
Certain organizations follow a culture where all the employees irrespective of their
designations have to step into the office on time. Such a culture encourages the employees to
be punctual which eventually benefits them in the long run. It is the culture of the
organization which makes the individuals a successful professional.
 Every employee is clear with his roles and responsibilities and strives hard to accomplish
the tasks within the desired time frame as per the set guidelines. Implementation of
6
policies is never a problem in organizations where people follow a set culture. The new
employees also try their level best to understand the work culture and make the
organization a better place to work.
 The work culture promotes healthy relationship amongst the employees. No one treats
work as a burden and moulds himself according to the culture.
 It is the culture of the organization which extracts the best out of each team member. In
a culture where management is very particular about the reporting system, the employees
however busy they are would send their reports by end of the day. No one has to force
anyone to work. The culture develops a habit in the individuals which makes them
successful at the workplace.
 Factors Affecting Organization Culture
Culture represents the beliefs, ideologies, policies, practices of an organization. It gives the
employees a sense of direction and also controls the way they behave with each other. The
work culture brings all the employees on a common platform and unites them at the
workplace.
There are several factors which affect the organization culture:
 The first and the foremost factor affecting culture is the individual working with the
organization. The employees in their own way contribute to the culture of the workplace.
The attitudes, mentalities, interests, perception and even the thought process of the
employees affect the organization culture.
Example - Organizations which hire individuals from army or defence background tend to
follow a strict culture where all the employees abide by the set guidelines and policies. The
employees are hardly late to work. It is the mindset of the employees which forms the culture
of the place. Organizations with majority of youngsters encourage healthy competition at the
workplace and employees are always on the toes to perform better than the fellow workers.
 The sex of the employee also affects the organization culture. Organizations where male
employees dominate the female counterparts follow a culture where late sitting is a
normal feature. The male employees are more aggressive than the females who instead
would be caring and soft-hearted.
 The nature of the business also affects the culture of the organization. Stock broking
industries, financial services, banking industry are all dependent on external factors like
demand and supply, market cap, earning per share and so on. When the market crashes,
these industries have no other option than to terminate the employees and eventually
affect the culture of the place. Market fluctuations lead to unrest, tensions and severely
de-motivate the individuals. The management also feels helpless when circumstances can
be controlled by none. Individuals are unsure about their career as well as growth in such
organizations.
 The culture of the organization is also affected by its goals and objectives. The
strategies and procedures designed to achieve the targets of the organization also
contribute to its culture.
Individuals working with government organizations adhere to the set guidelines but do not
follow a procedure of feedback thus forming its culture. Fast paced industries like
7
advertising, event management companies expect the employees to be attentive, aggressive
and hyper active.
 The clients and the external parties to some extent also affect the work culture of the
place. Organizations catering to UK and US Clients have no other option but to work in
shifts to match their timings, thus forming the culture.
 The management and its style of handling the employees also affect the culture of the
workplace. There are certain organizations where the management allows the employees
to take their own decisions and let them participate in strategy making. In such a culture,
employees get attached to their management and look forward to a long term association
with the organization. The management must respect the employees to avoid a culture
where the employees just work for money and nothing else. They treat the organization as
a mere source of earning money and look for a change in a short span of time.
 Changing Organizational Culture
A common set up where individuals from different back grounds, educational qualifications,
interests and perception come together and use their skills to earn revenue is called an
organization. The successful functioning of an organization depends on the effort put by each
employee. Each individual has to contribute his level best to accomplish the tasks within the
desired time frame.
Every organization has a unique style of working which is often called its culture. The
beliefs, policies, principles, ideologies of an organization form its culture.
The culture of the organization is nothing but the outcome of the interaction among the
employees working for quite some time. The behaviour of the individual with his fellow
workers as well as external parties forms the culture. The management style of dealing with
the employees in its own way also contributes to the culture of the organization.
Employees working for a considerable amount of time in any particular organization tend to
make certain rules and follow some policies as per their convenience and mutual
understanding. Such policies and procedures practised by the employees for a long time to
make the workplace a happier place form the culture. The culture often gives the employees a
sense of direction at the workplace.
Organization culture however can never be constant. It changes with time.
Let us understand the concept with the help of an example.
Organization A was a well-known event management firm. Tom, Sandra, Peter and Jack
represented the management. All the four were in their mid-thirties and thus emphasized on
hiring young talent. No wonders this organization followed a youth culture. The employees
were aggressive, on their toes and eager to do something innovative always. The organization
followed a macho culture where the employees performing exceptionally well were
appreciated and rewarded suitably. Appraisals and promotions came in no time and feedbacks
were quick. The management also encouraged in formal get-togethers, dinners to bring the
employees closer and increase the comfort level.
After proving their mettle for quite some years, Tom, Sandra and Peter decided to move on
for better opportunities. Tim, Maria, Sara all in their fifties stepped into their shoes and took
8
the charge along with Jack, the only member left from the previous team. They did not
somehow approve the previous style of working. They brought their own people from their
previous organizations and thus caused problems for the existing employees. The
management strongly supported punctuality and did not quite promote parties; get-togethers
at workplace. There were no feedbacks or rewards. The employees lacked enthusiasm and
never bothered to do something innovative.
Is there any change in the work culture?
A change in the management changed the entire style of working.
 Reasons for changes in work culture
 A new management, a new team leader, a new boss brings a change in the
organization culture. A new employee but obvious would have new ideas, concepts and
try his level best to implement them. He would want the employees to work according to
him. His style of working, behaviour and ideologies would definitely bring a change in
the work culture.
 Financial loss, bankruptcy, market fluctuations also lead to change in the work
culture of the organization. When an organization runs into losses, it fails to give
rewards and appraisals to the employees as it used to give earlier.
 Acquiring new clients might cause a change in the work culture. The employees
might have to bring about a change in their style of working to meet the expectations of
the new clients.
 The employees on their own might realize that they need to bring a change in their
attitude, perception and style of working to achieve the targets at a much faster rate.
Such self-realization also changes the work culture.
9
the charge along with Jack, the only member left from the previous team. They did not
somehow approve the previous style of working. They brought their own people from their
previous organizations and thus caused problems for the existing employees. The
management strongly supported punctuality and did not quite promote parties; get-togethers
at workplace. There were no feedbacks or rewards. The employees lacked enthusiasm and
never bothered to do something innovative.
Is there any change in the work culture?
A change in the management changed the entire style of working.
 Reasons for changes in work culture
 A new management, a new team leader, a new boss brings a change in the
organization culture. A new employee but obvious would have new ideas, concepts and
try his level best to implement them. He would want the employees to work according to
him. His style of working, behaviour and ideologies would definitely bring a change in
the work culture.
 Financial loss, bankruptcy, market fluctuations also lead to change in the work
culture of the organization. When an organization runs into losses, it fails to give
rewards and appraisals to the employees as it used to give earlier.
 Acquiring new clients might cause a change in the work culture. The employees
might have to bring about a change in their style of working to meet the expectations of
the new clients.
 The employees on their own might realize that they need to bring a change in their
attitude, perception and style of working to achieve the targets at a much faster rate.
Such self-realization also changes the work culture.
9

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Concept of organizational culture

  • 1. Concept of Organizational Culture In every organization there is a talk about organizational culture, that mysterious word that characterizes the qualities of a work environment. One of the key questions and assessments, when employers interview a prospective employee, explores whether the candidate is a good cultural fit. Culture is difficult to define, but you generally know when you have found an employee who appears to fit your culture. He just feels right. Culture is the environment that surrounds you at work all of the time. Culture is a powerful element that shapes your work enjoyment, your work relationships, and your work processes. But, culture is something that you cannot actually see, except through its physical manifestations in your work place. Culture is made up of the values, beliefs, underlying assumptions, attitudes, and behaviors shared by a group of people. Culture is the behavior that results when a group arrives at a set of - generally unspoken and unwritten - rules for working together. An organization’s culture is made up of all of the life experiences each employee brings to the organization. Culture is especially influenced by the organization’s founder, executives, and other managerial staff because of their role in decision making and strategic direction. Culture is represented in a group’s:  language,  decision making,  symbols,  stories and legends, and  daily work practices. Organizational Culture A common perception held by the organization’s members; a system of shared meaning. The practices, principles, policies and values of an organization form its culture. The culture of an organization decides the way employees behave amongst themselves as well as the people outside the organization.  Key Elements of Organizational Culture Physical Artifacts These are the tangible manifestations and key elements of organizational culture. If you visit different organizations, you’ll notice that each is unique in terms of its physical layout, use of facilities, centralization or dispersion of common utilities, and so on. These uniqueness are not incidental, instead, they represent the symbolic expressions of an underlying meaning, 1
  • 2. values and beliefs, which is shared by people in the organization. The workplace culture greatly affects the performance of an organization. Language, Jargons and Metaphors These elements of organizational culture play an important role in identifying a company's culture. While language is a means of universal communication, most business houses tend to develop their own unique terminologies, phrases and acronyms. For instance, in the organizational linguistics code, "Kremlin" may mean the headquarters; in Coal India Limited, the acronym J.I.T. (Just in Time) was jokingly used to describe all the badly planned fire- fighting jobs. Such specialized usage of words and phrases makes an organization’s language incomprehensible to those who do not belong to that culture. And thus, language becomes a means of identifying the members from non- members. Stories, Myths and Legends These are, in a way, an extension of organizational language. They epitomize the unwritten values and morals of the organizational life. If you collect the various stories, anecdotes and jokes that are shared in an organization, they often read like plots and themes, in which nothing changes except the characters. They rationalize the complexity and turbulence of activities and events to allow for predictable action-taking. Ceremonies and Celebrations These are consciously enacted behavioural artifacts which help in reinforcing the organization’s cultural values and assumptions. For example, every year Tata Steel celebrates Founder’s Day to commemorate and reiterate its adherence to the original values of the organization. Stating the importance of ceremonies and celebrations, Deal and Kennedy (1982) say, “Without expressive events, any culture will die. In the absence of ceremony, important values have no impact.” Behavioral Norms This is one of the most important elements of organizational culture. They describe the nature of expectations which impinge on the members’ behaviour. Behavioural norms determine how the members will behave, interact and relate with each other. The group norms determine whether or not one can openly disagree with superior, or whether or not people can be friendly with employees in other departments. behaviour of employees is an important parameter while promoting the organizational culture. The enforcement of behavioural norms also weeds out those members who do not “fit” in the organization. Shared Beliefs and Values 2
  • 3. All organizations have their unique set of basic beliefs and values (also called moral codes), shared by most of its members. These are the mental pictures of organizational reality, and form the basis of defining the right or wrong in the organization. In an organization, for instance, if the predominant belief is that meeting the customers’ demands is essential for success, any behaviour which supposedly meets this criteria is acceptable, even if it violates the established rules and procedures. Values and beliefs focus organizational energies toward certain actions, while discouraging the other behavioural patterns.  Characteristics of Organizational Culture Professors Ken Thompson (DePaul University) and Fred Luthans (University of Nebraska) highlight the following seven characteristics of culture: 1. Culture = Behavior: Culture is a word used to describe the behaviors that represent the general operating norms in your environment. Culture is not usually defined as good or bad, although aspects of your culture likely support your progress and success and other aspects impede your progress. A norm of accountability will help make your organization successful. A norm of spectacular customer service will sell your products and engage your employees. Tolerating poor performance or exhibiting a lack of discipline to maintain established processes and systems will impede your success. 2. Culture is Learned: People learn to perform certain behaviors through either the rewards or negative consequences that follow their behavior. When a behavior is rewarded, it is repeated and the association eventually becomes part of the culture. A simple thank you from an executive for work performed in a particular manner molds the culture. 3. Culture is Learned Through Interaction: Employees learn culture by interacting with other employees. Most behaviors and rewards in organizations involve other employees. An applicant experiences a sense of your culture, and his or her fit within your culture, during the interview process. The culture that a new employee experiences and learns can be consciously shaped by managers, executives, and coworkers. If this interaction doesn't take place, the new employee forms his or her own idea of the culture, often in interaction with other new employees. This fails to serve the continuity a consciously created culture requires. 4. Sub-cultures Form Through Rewards: Employees have many different wants and needs. Sometimes employees value rewards that are not associated with the behaviors desired by managers for the overall company. This is often how subcultures are formed, as people get social rewards from coworkers or have their most important needs met in their departments or project teams. 5. People Shape the Culture: Personalities and experiences of employees create the culture of an organization. For example, if most of the people in an organization are very outgoing, the culture is likely to be open and sociable. If many artifacts depicting the company’s history 3
  • 4. and values are in evidence throughout the company, people value their history and culture. If doors are open, and few closed door meetings are held, the culture is unguarded. If negativity about supervision and the company is widespread and complained about by employees, a culture of negativity, that is difficult to overcome, will take hold. New employees need to meet the appropriate people who are setting the expectations for the company's culture. Through stories and discussion, each new employee needs to learn the company history, the mission and vision, the desired culture, and the types of actions that are expected and that will be rewarded and recognized. If these critical components of the organization's culture are not communicated, the new employee forms his or her own version of the culture. This may or may not be congruent with the culture you desire. 6. Culture is Negotiated: One person cannot create a culture alone. Employees must try to change the direction, the work environment, the way work is performed, or the manner in which decisions are made within the general norms of the workplace. Culture change is a process of give and take by all members of an organization. Formalizing strategic direction, systems development, and establishing measurements must be owned by the group responsible for them. Otherwise, employees will not own them. 7. Culture is Difficult to Change: Culture change requires people to change their behaviors. It is often difficult for people to unlearn their old way of doing things, and to start performing the new behaviors consistently. Persistence, discipline, employee involvement, kindness and understanding, organization development work, and training can assist you to change a culture.  Other Characteristics of Organizational Culture 1. Innovation and risk taking: The degree to which employees are encouraged to do both 2. Attention to detail: Degree to which employees are expected to exhibit precision, analysis, and attention to detail. 3. Outcome orientation: Degree to which management focuses on results rather than on processes used to achieve them. 4. People orientation: Degree to which management decisions consider the effect of outcomes on people within the organization. 5. Team orientation: Degree to which work activities are organized around teams rather than individuals. 6. Aggressiveness: Degree to which people are aggressive and competitive. 7. Stability: Degree to which activities emphasize maintaining the status quo. 8. Agility: Ability to change products or processes quickly and easily in response to new strategies or market demands. 4
  • 5.  Types of organization culture: 1. Normative Culture: In such a culture, the norms and procedures of the organization are predefined and the rules and regulations are set as per the existing guidelines. The employees behave in an ideal way and strictly adhere to the policies of the organization. No employee dares to break the rules and sticks to the already laid policies. 2. Pragmatic Culture: In a pragmatic culture, more emphasis is placed on the clients and the external parties. Customer satisfaction is the main motive of the employees in a pragmatic culture. Such organizations treat their clients as Gods and do not follow any set rules. Every employee strives hard to satisfy his clients to expect maximum business from their side. 3. Academy Culture: Organizations following academy culture hire skilled individuals. The roles and responsibilities are delegated according to the back ground, educational qualification and work experience of the employees. Organizations following academy culture are very particular about training the existing employees. They ensure that various training programmes are being conducted at the workplace to hone the skills of the employees. The management makes sincere efforts to upgrade the knowledge of the employees to improve their professional competence. The employees in an academy culture stick to the organization for a longer duration and also grow within it. Educational institutions, universities, hospitals practice such a culture. 4. Baseball team Culture: A baseball team culture considers the employees as the most treasured possession of the organization. The employees are the true assets of the organization who have a major role in its successful functioning. In such a culture, the individuals always have an upper edge and they do not bother much about their organization. Advertising agencies, event management companies, financial institutions follow such a culture. 5. Club Culture: Organizations following a club culture are very particular about the employees they recruit. The individuals are hired as per their specialization, educational qualification and interests. Each one does what he is best at. The high potential employees are promoted suitably and appraisals are a regular feature of such a culture. 6. Fortress Culture: There are certain organizations where the employees are not very sure about their career and longevity. Such organizations follow fortress culture. The employees are terminated if the organization is not performing well. Individuals suffer the most when the organization is at a loss. Stock broking industries follow such a culture. 7. Tough Guy Culture: In a tough guy culture, feedbacks are essential. The performance of the employees is reviewed from time to time and their work is thoroughly monitored. Team managers are appointed to discuss queries with the team members and guide them whenever required. The employees are under constant watch in such a culture. 8. Bet your company Culture: Organizations which follow bet your company culture take decisions which involve a huge amount of risk and the consequences are also unforeseen. The principles and policies of such an organization are formulated to address sensitive issues and it takes time to get the results. 5
  • 6. 9. Process Culture: As the name suggests the employees in such a culture adhere to the processes and procedures of the organization. Feedbacks and performance reviews do not matter much in such organizations. The employees abide by the rules and regulations and work according to the ideologies of the workplace. All government organizations follow such a culture.  Importance of Organization Culture A common platform where individuals work in unison to earn profits as well as a livelihood for themselves is called an organization. A place where individuals realize the dream of making it big is called an organization. Every organization has its unique style of working which often contributes to its culture. The beliefs, ideologies, principles and values of an organization form its culture. The culture of the workplace controls the way employees behave amongst themselves as well as with people outside the organization.  The culture decides the way employees interact at their workplace. A healthy culture encourages the employees to stay motivated and loyal towards the management.  The culture of the workplace also goes a long way in promoting healthy competition at the workplace. Employees try their level best to perform better than their fellow workers and earn recognition and appreciation of the superiors. It is the culture of the workplace which actually motivates the employees to perform.  Every organization must have set guidelines for the employees to work accordingly. The culture of an organization represents certain predefined policies which guide the employees and give them a sense of direction at the workplace. Every individual is clear about his roles and responsibilities in the organization and know how to accomplish the tasks ahead of the deadlines.  No two organizations can have the same work culture. It is the culture of an organization which makes it distinct from others. The work culture goes a long way in creating the brand image of the organization. The work culture gives an identity to the organization. In other words, an organization is known by its culture.  The organization culture brings all the employees on a common platform. The employees must be treated equally and no one should feel neglected or left out at the workplace. It is essential for the employees to adjust well in the organization culture for them to deliver their level best.  The work culture unites the employees who are otherwise from different back grounds, families and have varied attitudes and mentalities. The culture gives the employees a sense of unity at the workplace. Certain organizations follow a culture where all the employees irrespective of their designations have to step into the office on time. Such a culture encourages the employees to be punctual which eventually benefits them in the long run. It is the culture of the organization which makes the individuals a successful professional.  Every employee is clear with his roles and responsibilities and strives hard to accomplish the tasks within the desired time frame as per the set guidelines. Implementation of 6
  • 7. policies is never a problem in organizations where people follow a set culture. The new employees also try their level best to understand the work culture and make the organization a better place to work.  The work culture promotes healthy relationship amongst the employees. No one treats work as a burden and moulds himself according to the culture.  It is the culture of the organization which extracts the best out of each team member. In a culture where management is very particular about the reporting system, the employees however busy they are would send their reports by end of the day. No one has to force anyone to work. The culture develops a habit in the individuals which makes them successful at the workplace.  Factors Affecting Organization Culture Culture represents the beliefs, ideologies, policies, practices of an organization. It gives the employees a sense of direction and also controls the way they behave with each other. The work culture brings all the employees on a common platform and unites them at the workplace. There are several factors which affect the organization culture:  The first and the foremost factor affecting culture is the individual working with the organization. The employees in their own way contribute to the culture of the workplace. The attitudes, mentalities, interests, perception and even the thought process of the employees affect the organization culture. Example - Organizations which hire individuals from army or defence background tend to follow a strict culture where all the employees abide by the set guidelines and policies. The employees are hardly late to work. It is the mindset of the employees which forms the culture of the place. Organizations with majority of youngsters encourage healthy competition at the workplace and employees are always on the toes to perform better than the fellow workers.  The sex of the employee also affects the organization culture. Organizations where male employees dominate the female counterparts follow a culture where late sitting is a normal feature. The male employees are more aggressive than the females who instead would be caring and soft-hearted.  The nature of the business also affects the culture of the organization. Stock broking industries, financial services, banking industry are all dependent on external factors like demand and supply, market cap, earning per share and so on. When the market crashes, these industries have no other option than to terminate the employees and eventually affect the culture of the place. Market fluctuations lead to unrest, tensions and severely de-motivate the individuals. The management also feels helpless when circumstances can be controlled by none. Individuals are unsure about their career as well as growth in such organizations.  The culture of the organization is also affected by its goals and objectives. The strategies and procedures designed to achieve the targets of the organization also contribute to its culture. Individuals working with government organizations adhere to the set guidelines but do not follow a procedure of feedback thus forming its culture. Fast paced industries like 7
  • 8. advertising, event management companies expect the employees to be attentive, aggressive and hyper active.  The clients and the external parties to some extent also affect the work culture of the place. Organizations catering to UK and US Clients have no other option but to work in shifts to match their timings, thus forming the culture.  The management and its style of handling the employees also affect the culture of the workplace. There are certain organizations where the management allows the employees to take their own decisions and let them participate in strategy making. In such a culture, employees get attached to their management and look forward to a long term association with the organization. The management must respect the employees to avoid a culture where the employees just work for money and nothing else. They treat the organization as a mere source of earning money and look for a change in a short span of time.  Changing Organizational Culture A common set up where individuals from different back grounds, educational qualifications, interests and perception come together and use their skills to earn revenue is called an organization. The successful functioning of an organization depends on the effort put by each employee. Each individual has to contribute his level best to accomplish the tasks within the desired time frame. Every organization has a unique style of working which is often called its culture. The beliefs, policies, principles, ideologies of an organization form its culture. The culture of the organization is nothing but the outcome of the interaction among the employees working for quite some time. The behaviour of the individual with his fellow workers as well as external parties forms the culture. The management style of dealing with the employees in its own way also contributes to the culture of the organization. Employees working for a considerable amount of time in any particular organization tend to make certain rules and follow some policies as per their convenience and mutual understanding. Such policies and procedures practised by the employees for a long time to make the workplace a happier place form the culture. The culture often gives the employees a sense of direction at the workplace. Organization culture however can never be constant. It changes with time. Let us understand the concept with the help of an example. Organization A was a well-known event management firm. Tom, Sandra, Peter and Jack represented the management. All the four were in their mid-thirties and thus emphasized on hiring young talent. No wonders this organization followed a youth culture. The employees were aggressive, on their toes and eager to do something innovative always. The organization followed a macho culture where the employees performing exceptionally well were appreciated and rewarded suitably. Appraisals and promotions came in no time and feedbacks were quick. The management also encouraged in formal get-togethers, dinners to bring the employees closer and increase the comfort level. After proving their mettle for quite some years, Tom, Sandra and Peter decided to move on for better opportunities. Tim, Maria, Sara all in their fifties stepped into their shoes and took 8
  • 9. the charge along with Jack, the only member left from the previous team. They did not somehow approve the previous style of working. They brought their own people from their previous organizations and thus caused problems for the existing employees. The management strongly supported punctuality and did not quite promote parties; get-togethers at workplace. There were no feedbacks or rewards. The employees lacked enthusiasm and never bothered to do something innovative. Is there any change in the work culture? A change in the management changed the entire style of working.  Reasons for changes in work culture  A new management, a new team leader, a new boss brings a change in the organization culture. A new employee but obvious would have new ideas, concepts and try his level best to implement them. He would want the employees to work according to him. His style of working, behaviour and ideologies would definitely bring a change in the work culture.  Financial loss, bankruptcy, market fluctuations also lead to change in the work culture of the organization. When an organization runs into losses, it fails to give rewards and appraisals to the employees as it used to give earlier.  Acquiring new clients might cause a change in the work culture. The employees might have to bring about a change in their style of working to meet the expectations of the new clients.  The employees on their own might realize that they need to bring a change in their attitude, perception and style of working to achieve the targets at a much faster rate. Such self-realization also changes the work culture. 9
  • 10. the charge along with Jack, the only member left from the previous team. They did not somehow approve the previous style of working. They brought their own people from their previous organizations and thus caused problems for the existing employees. The management strongly supported punctuality and did not quite promote parties; get-togethers at workplace. There were no feedbacks or rewards. The employees lacked enthusiasm and never bothered to do something innovative. Is there any change in the work culture? A change in the management changed the entire style of working.  Reasons for changes in work culture  A new management, a new team leader, a new boss brings a change in the organization culture. A new employee but obvious would have new ideas, concepts and try his level best to implement them. He would want the employees to work according to him. His style of working, behaviour and ideologies would definitely bring a change in the work culture.  Financial loss, bankruptcy, market fluctuations also lead to change in the work culture of the organization. When an organization runs into losses, it fails to give rewards and appraisals to the employees as it used to give earlier.  Acquiring new clients might cause a change in the work culture. The employees might have to bring about a change in their style of working to meet the expectations of the new clients.  The employees on their own might realize that they need to bring a change in their attitude, perception and style of working to achieve the targets at a much faster rate. Such self-realization also changes the work culture. 9