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Components of Theory
This design represents the components or layers of nursing
theory. My vision of the relationship of the nursing
metapardigm is viewed as big overall ideas of which all other
components must have application to. Philosophies are far-
reaching and involve broad concepts and statements about
beliefs that guide nursing practice. Nursing models and nursing
theories are developed from nursing philosophies (Alligood,
2014). Nursing models include the metaparadigms and are still
fairly complex and abstract. Grand theories actually overlap
somewhat with models and are the corner stone for further
theory development (Alligood, 2014). Nursing theories become
more focused, less abstract, and easier to directly apply to
nursing practice and research. Middle range theories are less
abstract and more readily applied to nursing practice and
research. The least abstract component of nursing theory is the
practice-specific theory, which is used to guide specific practice
areas or specific populations of patients (Alligood, 2014).
Reference
Alligood, M. R. (2014). Nursing theory: Utilization &
application (5th ed.). Maryland Heights, MO: Mosby Elsevier.
1
Metaparadigm
Grand Theory
Theory
Middle Range Theory and PST
Models
Philosophies
Learn
WEEK 1
IT’S A DIGITAL WORLD
ASSIGNMENT 1
STRATEGIC COMMUNICATIONS PLAN
Due Week 4, worth 150 points
The ability to effectively communicate is one of the most in
demand and sought
after skills in today’s workforce. As a business professional,
you will be
expected to not only communicate in a clear and concise way,
but to do so
strategically. These communication skills are necessary to
manage personnel
effectively and to drive your organization toward its strategic
goals and
outcomes. Effective communication starts with planning. By
developing a
strategic communications plan you will be more intentional in
your messages
and the actions you ask of your audience. This plan is the
foundation for
Assignments 2 and 3.
INSTRUCTIONS
Create a written strategic communications plan for the
professional communi-
cation challenge or opportunity of your choice. Your plan
should include the
following components and may be written in a professional
report format. See
the formatting requirements for additional information.
grego
Highlight
1. Description
a) What is your challenge or opportunity?
b) Why is this professionally important to you?
2. Goal
a) What goal or outcome do you want to achieve with
this communication?
i. Is it clear, concise, and actionable?
3. Audience
a) Who is your target audience?
i. What are the professional positions of the
audience members?
ii. What demographic characteristics will the
audience comprise?
iii. What is your relationship to the audience?
iv. What background knowledge and expertise does
the audience have?
v. What does the audience know, feel about, and expect
concerning this communication?
vi. What preconceptions or biases do you possess
that might prevent you from building rapport
with your audience?
b) What information is available about your audience?
i. What research/sources will you use to obtain information
about the audience?
ii. What conclusions have you been able to draw about
the audience?
c) What tone will you use to convey your message?
i. Is the setting casual or formal?
ii. Is the communication personal or impersonal?
4. Key Message
a) What is the primary message you must convey to
your audience?
i. Is the message compelling and memorable?
ii. Is the message clear and concise?
iii. Is the message aligned with your audience’s goals
and needs?
5. Supporting Points
a) What three to four points, reasons, or justifications
support your message?
i. What research/sources will you use to obtain facts/data
about your message?
6. Channel Selection
a) What communication style will you employ
(Tell/Sell or Consult/Join), and why?
b) What channel(s) will you use to deliver your message,
and why will they be the most effective?
c) What purpose is served by each channel you have selected?
7. Action Request
a) Is your call to action you are making to your audience clear,
concise, and easily actionable?
Note: You may create and establish all necessary assumptions
needed
for the completion of this assignment. The scenario is yours to
explain.
This course requires use of Strayer Writing Standards (SWS).
The
format is different than other Strayer University courses. Please
take a
moment to review the SWS documentation for details.
POINTS: 150
Criteria
1. Description
Weight: 10%
Does not or
incompletely
describes
challenge or
opportunity
and/or may
not provide
information on
why this topic
is profession-
allyimpor-
tant/relevant.
Partially
describes
challenge or
opportunity
and/or pro-
vides some
information on
why this topic
is profession-
ally impor-
tant/relevant.
Adequately
describes
challenge or
opportunity
and/or
provides
information on
why this topic
is profession-
ally impor-
tant/relevant.
Fully
describes
challenge or
opportunity
and provides
information on
why this topic
is profession-
ally impor-
tant/relevant.
The communi-
cation goal is
unclear or is
not defined.
The communi-
cation goal is
fairly defined.
It is somewhat
clear, and may
need further
refinement to
be concise
and clearly
actionable.
The communi-
cation goal is
satisfactorily
defined. It is
mostly clear,
is actionable,
but could be
more concise.
The communi-
cation goal is
exceptionally
well-defined. It
is clear, con-
cise, and
actionable.
2. Goal
Weight: 5%
Unacceptable
Below 70% F
Fair
70-79% C
Proficient
80-89% B
Exemplary
90-100% A
ASSIGNMENT 1: STRATEGIC COMMUNICATIONS PLAN
The communi-
cation does
not include an
audience
analysis,
draws irrele-
vant conclu-
sions about
the audience,
or incomplete-
ly addresses
the character-
istics, motiva-
tions, and
expertise of
the audience.
Does not
identify the
tone to be
used to
convey
message.
The communi-
cation
includes an
analysis of the
audience, but
this is insuffi-
cient. The
communica-
tion includes
some relevant
conclusions
about the
audience, the
characteris-
tics, motiva-
tions, and
expertise of
the audience.
Identifies only
one element
of the tone to
be used to
convey
message.
Audience
analysis is
sufficient to
the task. The
author
thoughtfully
considers
most of the
characteris-
tics, motiva-
tions, and
expertise of
the audience,
drawing
mostly rele-
vant conclu-
sions. Identi-
fies both
elements of
the tone to be
used to
convey
message.
Audience
analysis is
thorough. The
author
thoughtfully
considers the
characteris-
tics,
motivations,
and expertise
of the audi-
ence, drawing
highly relevant
conclusions.
Identifies both
elements of
the tone to be
used to
convey
message.
The key
message is
unclear and/or
is illogical. It
does not align
with the
goals/needs
of the audi-
ence.
The key mes-
sage is fairly
clear, concise,
and logical. It
may be
somewhat
compelling
and memora-
ble and aligns
somewhat
with the
goals/needs
of the
audience.
The key mes-
sage is mostly
clear, concise,
and logical. It
is sufficiently
compelling
and memora-
ble and is
sufficiently
aligned with
the
goals/needs
of the audi-
ence.
The key mes-
sage is
completely
clear, concise,
and logical. It
is exceptional-
ly compelling
and memora-
ble. It is
well-aligned
with the
goals/needs
of the audi-
ence.
3. Audience
Weight: 20%
4. Key Message
Weight: 15%
The communi-
cation does
not provide
three or four
points,
reasons, or
justifications
to support the
key message,
and does not
list sources
to be used to
support the
message.
The communi-
cation pro-
vides three or
four points,
reasons, or
justifications
that support
the key mes-
sage to some
degree, but
this support is
incomplete,
and may not
list relevant
sources to be
used to sup-
port the mes-
sage.
The communi-
cation pro-
vides three or
four points,
reasons, or
justifications
that support
the key mes-
sage suffi-
ciently, and
lists mostly
relevant sourc-
es to be used
to support the
message.
The communi-
cation pro-
vides three or
four points,
reasons, or
justifications
that clearly
support the
key message
in a compel-
ling manner,
and lists
entirely rele-
vant sources
to be used to
support the
message.
The communi-
cation does
not identify or
incompletely
identifies the
communica-
tion style
and/or com-
munication
channel(s),
while failing to
provide suffi-
cient rationale
for the chan-
nel selec-
tion(s).
The communi-
cation identi-
fies the com-
munication
style and
communica-
tion chan-
nel(s), but to
an insufficient
degree. Ratio-
nale for the
style and
channel selec-
tion(s)
explains the
chosen
method of
delivery insuf-
ficiently.
The communi-
cation identi-
fies the com-
munication
style and
communica-
tion chan-
nel(s) suffi-
ciently. Ratio-
nale for the
style and
channel selec-
tion(s)
explains the
chosen
method of
delivery ade-
quately.
The communi-
cation style
and communi-
cation chan-
nel(s) are
thoughtfully
chosen. Ratio-
nale for the
style and
channel selec-
tion(s)
explains the
chosen
method of
delivery in a
compelling
and thorough
manner.
5. Supporting
Points
Weight: 15%
6. Channel
Selection
Weight: 10%
The request
made of the
audience is
unclear, or
action cannot
be taken
based on the
communica-
tion.
The request
made of the
audience is
fairly clear, but
may not be
actionable.
The request
made of the
audience is
sufficiently
clear and is
actionable.
The request
made of the
audience is
thoroughly
clear and
easily action-
able.
Writing does
not meet
minimal stan-
dards.
Tone is not
professional.
Communica-
tion is wholly
lacking in
logic, clarity,
and/or consis-
tent format-
ting.
Contains
many spelling,
mechanical,
formatting,
citation,
and/or gram-
matical errors.
Writing is
satisfactory.
Professional
tone is devel-
oping.
Shows moder-
ate logic,
clarity, and/or
consistent
formatting.
May contain
more than a
few spelling,
grammar
mechanical,
formatting, or
citation errors.
Writing could
be improved,
but meets
acceptable
standards.
Tone is profes-
sional.
Shows logic,
clarity, and
consistent
formatting.
May contain
few or no
spelling,
mechanical,
and/or gram-
matical errors.
There may be
a small
formatting or
citations
errors.
Writing is
excellent.
Tone is profes-
sional and
sophisticated.
Shows logic,
clarity, and
consistent
formatting.
Contains no
spelling,
mechanical, or
grammatical
errors, and
formatting and
citations meet
standards.
7. Action Request
Weight: 15%
8. Write in a
professional
manner using
proper
grammar,
mechanics,
spelling,
formatting,
and citations.
Weight: 10%
Learn
WRITTEN COMMUNICATION
Due Week 9, worth 200 points
Business managers use written communication every day.
Opportunities for
written communication in the business world include everything
from reports,
memos, and documentation to emails, instant messaging, and
social media.
Effective written communication can help build and grow
business relation-
ships, accelerate results, solicit input and feedback, and rally
personnel toward
shared goals. Your ability to write messages that are clear and
concise, while
positioned strategically and presented professionally, will
distinguish you
in your field.
In this assignment, you will develop a written communication
for the challenge
or opportunity scenario you have identified. The written
message needed to
fulfill this assignment will depend on your scenario.
INSTRUCTIONS
Compose a written communication based on your Strategic
Communications Plan.
WEEK 1
IT’S A DIGITAL WORLD
ASSIGNMENT 2
grego
Highlight
PART 1
1. Develop Your Written Communication
a) State your key message clearly
i. Do not “bury the headline” — the main point should be
presented directly
ii. Your key message must be clear and concise
b) Provide the necessary information and build credibility
i. Provide an appropriate amount of background
information for the audience, given the type of
communication
ii. Get to the point without unnecessary verbiage
iii. Build your position as an expert or trusted colleague
c) Support your key message with three or four supporting
points/reasons
i. Supporting points should be appropriate for the context
and needs of the audience
ii. Reasons should be compelling and relevant
d) Employ either the Consult/Join or Tell/Sell techniques
e) Clearly relay to the audience an actionable request
2. Write Professionally
a) Communication should be clear and concise
b) Communication should build logically
c) Sentences should flow smoothly, using appropriate
transitions and varying sentence structure
d) Employ appropriate formatting for ease of reading and
clarity
of message (headers, bullet points, etc.)
3. Demonstrate Professional Presence
a) Be authentic and genuine in your communication
b) Use the appropriate tone and vocabulary for your audience
c) Establish rapport to connect with your audience and
grow the relationship
PART 2
4. Channel and Style
a) Explain why you chose the specific channel you used for the
written communication
b) Explain what style you employed in your written
communication
and why (Sell/Tell or Consult/Join)
5. Use Feedback to Refine Your Communication
a) Describe or list the feedback you received on your written
communication from the week 6 Discussion Board
b) Explain how you used the feedback to revise and
improve your message
This course requires use of Strayer Writing Standards (SWS).
The format is
different than other Strayer University courses. Please take a
moment to review
the SWS documentation for details.
1. Develop Your
Written
Communication
Weight: 25%
The author
does not
include or
does not state
clearly and
concisely, the
key message.
The author
does not offer
or offers
insufficient
support for
the key mes-
sage.
The author
does not
provide all
necessary
information or
fails to build
credibility.
The request
made of the
audience is
unclear, or
action cannot
be taken
based on the
communica-
tion.
The author’s
key message
is reasonably
clear and
concise, and
offers one or
two support-
ing reasons. A
minimal
amount of
necessary
information is
provided.
Some attempt
has been
made to build
credibility.
The request
made of the
audience is
fairly clear, but
may not be
actionable.
The author’s
key message
is sufficiently
clear and
concise, and
three or four
supporting
reasons are
sufficiently
compelling,
appropriate,
and relevant.
The author
provides a
moderate
amount of
necessary
information
and makes a
reasonable
attempt to
build credibili-
ty.
The request
made of the
audience is
sufficiently
clear and is
actionable.
The author’s
key message
is clear and
concise. Three
or four sup-
porting
reasons are
compelling,
appropriate,
and relevant.
All necessary
information
has been
provided and
successfully
builds
credibility.
The request
made of the
audience is
thoroughly
clear and
easily
actionable.
POINTS: 200
Criteria
Unacceptable
Below 70% F
Fair
70-79% C
Proficient
80-89% B
Exemplary
90-100% A
ASSIGNMENT 2: WRITTEN COMMUNICATION
The written
communica-
tion is not
satisfactorily
professional.
It is unclear
and/or not
concise, and is
presented in
an illogical
order. Sen-
tences do not
flow easily
throughout the
document.
Insufficient
formatting has
been used to
make the
document
easier to read
and under-
stand and
business
formatting
standards are
not imple-
mented.
The written
communica-
tion is some-
what profes-
sional. It is
fairly clear
and/or con-
cise, and is
presented in a
fairly logical
order. Sen-
tences flow
easily through-
out some of
the document.
Formatting
has been used
to make the
document
easier to read
and under-
stand, but the
formatting is
applied incon-
sistently and
does not
consistently
use best prac-
tices for the
type of busi-
ness writing
that it is.
The written
communica-
tion is profes-
sional. It is
mostly clear
and/or con-
cise, and is
presented in a
mostly logical
order. Sen-
tences flow
easily through-
out most of
the document.
Formatting
techniques are
mostly consis-
tent and
aligned with
best practices
for the type of
business
writing and
help the
reader quickly
understand
the message.
The written
communica-
tion is highly
professional.
It is complete-
ly clear and/or
concise, and is
presented in a
thoroughly
logical order.
Sentences
flow easily
throughout the
entire docu-
ment.
Formatting
techniques are
consistent
throughout,
utilize best
practices for
the type of
business
writing, and
help the
reader quickly
understand
the message.
2. Write
Professionally
Weight: 20%
Does not
demonstrate,
or demon-
strates incom-
pletely, a level
of profession-
al presence.
The written
communica-
tion lacks an
authentic
voice, uses an
inappropriate
tone for the
type of com-
munication,
and contains
inappropriate
vocabulary in
context. Docu-
ment does not
help to build
confidence in
the author
while main-
taining clarity
for the
audience.
Demonstrates
a passable
level of profes-
sional pres-
ence.
The written
communica-
tion has a
fairly authen-
tic voice, uses
a somewhat
appropriate
professional
tone for the
type of com-
munication,
and employs
contextually
appropriate
vocabulary
that attempts
to build confi-
dence in the
author while
maintaining
clarity for the
audience.
Demonstrates
a moderate
level of profes-
sional pres-
ence.
The written
communica-
tion has an
adequately
authentic
voice, uses a
mostly appro-
priate profes-
sional tone for
the type of
communica-
tion, and
employs con-
textually
appropriate
vocabulary
that helps to
build suffi-
cient confi-
dence in the
author while
maintaining
clarity for the
audience.
Demonstrates
a high level of
professional
presence.
The written
communica-
tion has an
authentic
voice, uses an
appropriate
professional
tone for the
type of com-
munication,
and employs
contextually
appropriate
vocabulary
that helps to
build confi-
dence in the
author while
maintaining
clarity for the
audience.
3. Demonstrate
Professional
Presence
Weight: 15%
The student
does not
describe their
channel and
style choice or
does so inef-
fectively.
The student
satisfactorily
describes their
channel and
style choice. It
may lack
some clarity
or sound
reasoning to
support the
decision.
The student
adequately
describes their
channel and
style choice
rationale. It is
mostly logical
and sound.
The student
fully describes
and makes a
highly logical
and sound
channel and
style choice
decisions that
are fully
explained and
supported.
4. Channel
and Style
Weight: 15%
The student
does not
describe
feedback
received.
The student
does not
explain how
feedback was
used to revise
and improve
the written
communica-
tion.
The student
satisfactorily
describes or
lists feedback
received.
The student
partially
explains how
feedback was
used to revise
and improve
the written
communica-
tion.
The student
adequately
describes or
lists feedback
received.
The student
sufficiently
explains how
feedback was
used to revise
and improve
the written
communica-
tion.
The student
accurately
describes or
lists feedback
received.
The student
fully explains
how feedback
was used to
revise and
improve the
written com-
munication.
Writing does
not meet
minimal stan-
dards.
Tone is not
professional.
Communica-
tion is wholly
lacking in
logic, clarity,
and/or consis-
tent format-
ting.
Contains
many spelling,
mechanical,
formatting,
and/or gram-
matical errors.
Writing is
satisfactory.
Professional
tone is devel-
oping.
Shows moder-
ate logic,
clarity, and/or
consistent
formatting.
May contain
more than a
few spelling,
grammar,
mechanical, or
formatting
errors.
Writing could
be improved,
but meets
acceptable
standards.
Tone is profes-
sional.
Shows logic,
clarity, and
consistent
formatting.
May contain
few or no
spelling,
mechanical,
and/or gram-
matical errors.
There may be
a small
formatting
error.
Writing is
excellent.
Tone is profes-
sional and
sophisticated.
Shows logic,
clarity, and
consistent
formatting.
Contains no
spelling,
mechanical, or
grammatical
errors, and
formatting
meets
standards.
5. Use Feedback
to Refine Your
Communication
Weight: 15%
6. Write in a
professional
manner using
proper
grammar,
mechanics,
spelling, and
formatting.
Weight: 10%
· Illustrate the relationship of the components of nursing theory
in a hierarchical fashion
· Designs may include, but are not limited to, a picture, chart,
graph, or pyramid
· Explain how the components relate to one another
· Week 2 - Components of Nursing Theory EXAMPLE of a
design depicting the relationship in the component of nursing
theory
· You may use this example but do not recreate the same image
· Submit your Components of Nursing Theory to the assignment
dropbox
Components of Nursing Theory:
· Metaparadigm
· Philosophy
· Conceptual Models (Frameworks)
· Grand Theories
· Theories
· Middle Range Theories
· Practice-Specific Theories
Nursing Metaparadigm:
· Person
· Environment
· Health
· Nurse
I have already listed the components of the Nursing theory in
hierarchical order listed above
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  • 1. Components of Theory This design represents the components or layers of nursing theory. My vision of the relationship of the nursing metapardigm is viewed as big overall ideas of which all other components must have application to. Philosophies are far- reaching and involve broad concepts and statements about beliefs that guide nursing practice. Nursing models and nursing theories are developed from nursing philosophies (Alligood, 2014). Nursing models include the metaparadigms and are still fairly complex and abstract. Grand theories actually overlap somewhat with models and are the corner stone for further theory development (Alligood, 2014). Nursing theories become more focused, less abstract, and easier to directly apply to nursing practice and research. Middle range theories are less abstract and more readily applied to nursing practice and research. The least abstract component of nursing theory is the practice-specific theory, which is used to guide specific practice areas or specific populations of patients (Alligood, 2014). Reference Alligood, M. R. (2014). Nursing theory: Utilization & application (5th ed.). Maryland Heights, MO: Mosby Elsevier. 1 Metaparadigm Grand Theory
  • 2. Theory Middle Range Theory and PST Models Philosophies Learn WEEK 1 IT’S A DIGITAL WORLD ASSIGNMENT 1
  • 3. STRATEGIC COMMUNICATIONS PLAN Due Week 4, worth 150 points The ability to effectively communicate is one of the most in demand and sought after skills in today’s workforce. As a business professional, you will be expected to not only communicate in a clear and concise way, but to do so strategically. These communication skills are necessary to manage personnel effectively and to drive your organization toward its strategic goals and outcomes. Effective communication starts with planning. By developing a strategic communications plan you will be more intentional in your messages and the actions you ask of your audience. This plan is the foundation for Assignments 2 and 3. INSTRUCTIONS Create a written strategic communications plan for the professional communi- cation challenge or opportunity of your choice. Your plan should include the following components and may be written in a professional report format. See the formatting requirements for additional information. grego Highlight 1. Description a) What is your challenge or opportunity?
  • 4. b) Why is this professionally important to you? 2. Goal a) What goal or outcome do you want to achieve with this communication? i. Is it clear, concise, and actionable? 3. Audience a) Who is your target audience? i. What are the professional positions of the audience members? ii. What demographic characteristics will the audience comprise? iii. What is your relationship to the audience? iv. What background knowledge and expertise does the audience have? v. What does the audience know, feel about, and expect concerning this communication? vi. What preconceptions or biases do you possess that might prevent you from building rapport with your audience? b) What information is available about your audience? i. What research/sources will you use to obtain information about the audience? ii. What conclusions have you been able to draw about the audience? c) What tone will you use to convey your message? i. Is the setting casual or formal? ii. Is the communication personal or impersonal? 4. Key Message a) What is the primary message you must convey to your audience? i. Is the message compelling and memorable? ii. Is the message clear and concise?
  • 5. iii. Is the message aligned with your audience’s goals and needs? 5. Supporting Points a) What three to four points, reasons, or justifications support your message? i. What research/sources will you use to obtain facts/data about your message? 6. Channel Selection a) What communication style will you employ (Tell/Sell or Consult/Join), and why? b) What channel(s) will you use to deliver your message, and why will they be the most effective? c) What purpose is served by each channel you have selected? 7. Action Request a) Is your call to action you are making to your audience clear, concise, and easily actionable? Note: You may create and establish all necessary assumptions needed for the completion of this assignment. The scenario is yours to explain. This course requires use of Strayer Writing Standards (SWS). The format is different than other Strayer University courses. Please take a moment to review the SWS documentation for details.
  • 6. POINTS: 150 Criteria 1. Description Weight: 10% Does not or incompletely describes challenge or opportunity and/or may not provide information on why this topic is profession- allyimpor- tant/relevant. Partially describes challenge or opportunity and/or pro- vides some information on why this topic is profession- ally impor- tant/relevant. Adequately describes
  • 7. challenge or opportunity and/or provides information on why this topic is profession- ally impor- tant/relevant. Fully describes challenge or opportunity and provides information on why this topic is profession- ally impor- tant/relevant. The communi- cation goal is unclear or is not defined. The communi- cation goal is fairly defined. It is somewhat clear, and may need further refinement to be concise and clearly actionable.
  • 8. The communi- cation goal is satisfactorily defined. It is mostly clear, is actionable, but could be more concise. The communi- cation goal is exceptionally well-defined. It is clear, con- cise, and actionable. 2. Goal Weight: 5% Unacceptable Below 70% F Fair 70-79% C Proficient 80-89% B Exemplary 90-100% A ASSIGNMENT 1: STRATEGIC COMMUNICATIONS PLAN
  • 9. The communi- cation does not include an audience analysis, draws irrele- vant conclu- sions about the audience, or incomplete- ly addresses the character- istics, motiva- tions, and expertise of the audience. Does not identify the tone to be used to convey message. The communi- cation includes an analysis of the audience, but this is insuffi- cient. The communica- tion includes some relevant conclusions about the
  • 10. audience, the characteris- tics, motiva- tions, and expertise of the audience. Identifies only one element of the tone to be used to convey message. Audience analysis is sufficient to the task. The author thoughtfully considers most of the characteris- tics, motiva- tions, and expertise of the audience, drawing mostly rele- vant conclu- sions. Identi- fies both elements of the tone to be used to convey message.
  • 11. Audience analysis is thorough. The author thoughtfully considers the characteris- tics, motivations, and expertise of the audi- ence, drawing highly relevant conclusions. Identifies both elements of the tone to be used to convey message. The key message is unclear and/or is illogical. It does not align with the goals/needs of the audi- ence. The key mes- sage is fairly clear, concise, and logical. It
  • 12. may be somewhat compelling and memora- ble and aligns somewhat with the goals/needs of the audience. The key mes- sage is mostly clear, concise, and logical. It is sufficiently compelling and memora- ble and is sufficiently aligned with the goals/needs of the audi- ence. The key mes- sage is completely clear, concise, and logical. It is exceptional- ly compelling and memora- ble. It is well-aligned
  • 13. with the goals/needs of the audi- ence. 3. Audience Weight: 20% 4. Key Message Weight: 15% The communi- cation does not provide three or four points, reasons, or justifications to support the key message, and does not list sources to be used to support the message. The communi- cation pro- vides three or four points, reasons, or justifications that support the key mes-
  • 14. sage to some degree, but this support is incomplete, and may not list relevant sources to be used to sup- port the mes- sage. The communi- cation pro- vides three or four points, reasons, or justifications that support the key mes- sage suffi- ciently, and lists mostly relevant sourc- es to be used to support the message. The communi- cation pro- vides three or four points, reasons, or justifications that clearly support the key message
  • 15. in a compel- ling manner, and lists entirely rele- vant sources to be used to support the message. The communi- cation does not identify or incompletely identifies the communica- tion style and/or com- munication channel(s), while failing to provide suffi- cient rationale for the chan- nel selec- tion(s). The communi- cation identi- fies the com- munication style and communica- tion chan- nel(s), but to an insufficient degree. Ratio-
  • 16. nale for the style and channel selec- tion(s) explains the chosen method of delivery insuf- ficiently. The communi- cation identi- fies the com- munication style and communica- tion chan- nel(s) suffi- ciently. Ratio- nale for the style and channel selec- tion(s) explains the chosen method of delivery ade- quately. The communi- cation style and communi- cation chan- nel(s) are thoughtfully chosen. Ratio-
  • 17. nale for the style and channel selec- tion(s) explains the chosen method of delivery in a compelling and thorough manner. 5. Supporting Points Weight: 15% 6. Channel Selection Weight: 10% The request made of the audience is unclear, or action cannot be taken based on the communica- tion. The request made of the audience is fairly clear, but
  • 18. may not be actionable. The request made of the audience is sufficiently clear and is actionable. The request made of the audience is thoroughly clear and easily action- able. Writing does not meet minimal stan- dards. Tone is not professional. Communica- tion is wholly lacking in logic, clarity, and/or consis- tent format- ting. Contains many spelling, mechanical, formatting, citation,
  • 19. and/or gram- matical errors. Writing is satisfactory. Professional tone is devel- oping. Shows moder- ate logic, clarity, and/or consistent formatting. May contain more than a few spelling, grammar mechanical, formatting, or citation errors. Writing could be improved, but meets acceptable standards. Tone is profes- sional. Shows logic, clarity, and consistent formatting. May contain few or no spelling, mechanical,
  • 20. and/or gram- matical errors. There may be a small formatting or citations errors. Writing is excellent. Tone is profes- sional and sophisticated. Shows logic, clarity, and consistent formatting. Contains no spelling, mechanical, or grammatical errors, and formatting and citations meet standards. 7. Action Request Weight: 15% 8. Write in a professional manner using proper grammar, mechanics, spelling,
  • 21. formatting, and citations. Weight: 10% Learn WRITTEN COMMUNICATION Due Week 9, worth 200 points Business managers use written communication every day. Opportunities for written communication in the business world include everything from reports, memos, and documentation to emails, instant messaging, and social media. Effective written communication can help build and grow business relation- ships, accelerate results, solicit input and feedback, and rally personnel toward shared goals. Your ability to write messages that are clear and concise, while positioned strategically and presented professionally, will distinguish you in your field. In this assignment, you will develop a written communication for the challenge or opportunity scenario you have identified. The written message needed to fulfill this assignment will depend on your scenario. INSTRUCTIONS Compose a written communication based on your Strategic
  • 22. Communications Plan. WEEK 1 IT’S A DIGITAL WORLD ASSIGNMENT 2 grego Highlight PART 1 1. Develop Your Written Communication a) State your key message clearly i. Do not “bury the headline” — the main point should be presented directly ii. Your key message must be clear and concise b) Provide the necessary information and build credibility i. Provide an appropriate amount of background information for the audience, given the type of communication ii. Get to the point without unnecessary verbiage iii. Build your position as an expert or trusted colleague c) Support your key message with three or four supporting points/reasons i. Supporting points should be appropriate for the context and needs of the audience ii. Reasons should be compelling and relevant d) Employ either the Consult/Join or Tell/Sell techniques e) Clearly relay to the audience an actionable request 2. Write Professionally a) Communication should be clear and concise b) Communication should build logically c) Sentences should flow smoothly, using appropriate transitions and varying sentence structure
  • 23. d) Employ appropriate formatting for ease of reading and clarity of message (headers, bullet points, etc.) 3. Demonstrate Professional Presence a) Be authentic and genuine in your communication b) Use the appropriate tone and vocabulary for your audience c) Establish rapport to connect with your audience and grow the relationship PART 2 4. Channel and Style a) Explain why you chose the specific channel you used for the written communication b) Explain what style you employed in your written communication and why (Sell/Tell or Consult/Join) 5. Use Feedback to Refine Your Communication a) Describe or list the feedback you received on your written communication from the week 6 Discussion Board b) Explain how you used the feedback to revise and improve your message This course requires use of Strayer Writing Standards (SWS). The format is different than other Strayer University courses. Please take a moment to review the SWS documentation for details.
  • 24. 1. Develop Your Written Communication Weight: 25% The author does not include or does not state clearly and concisely, the key message. The author does not offer or offers insufficient support for the key mes- sage. The author does not provide all necessary information or fails to build credibility. The request made of the audience is unclear, or action cannot be taken based on the communica- tion.
  • 25. The author’s key message is reasonably clear and concise, and offers one or two support- ing reasons. A minimal amount of necessary information is provided. Some attempt has been made to build credibility. The request made of the audience is fairly clear, but may not be actionable. The author’s key message is sufficiently clear and concise, and three or four supporting reasons are sufficiently compelling, appropriate,
  • 26. and relevant. The author provides a moderate amount of necessary information and makes a reasonable attempt to build credibili- ty. The request made of the audience is sufficiently clear and is actionable. The author’s key message is clear and concise. Three or four sup- porting reasons are compelling, appropriate, and relevant. All necessary information has been provided and successfully builds credibility.
  • 27. The request made of the audience is thoroughly clear and easily actionable. POINTS: 200 Criteria Unacceptable Below 70% F Fair 70-79% C Proficient 80-89% B Exemplary 90-100% A ASSIGNMENT 2: WRITTEN COMMUNICATION The written communica- tion is not satisfactorily professional. It is unclear and/or not concise, and is presented in
  • 28. an illogical order. Sen- tences do not flow easily throughout the document. Insufficient formatting has been used to make the document easier to read and under- stand and business formatting standards are not imple- mented. The written communica- tion is some- what profes- sional. It is fairly clear and/or con- cise, and is presented in a fairly logical order. Sen- tences flow easily through- out some of the document. Formatting
  • 29. has been used to make the document easier to read and under- stand, but the formatting is applied incon- sistently and does not consistently use best prac- tices for the type of busi- ness writing that it is. The written communica- tion is profes- sional. It is mostly clear and/or con- cise, and is presented in a mostly logical order. Sen- tences flow easily through- out most of the document. Formatting techniques are mostly consis- tent and aligned with
  • 30. best practices for the type of business writing and help the reader quickly understand the message. The written communica- tion is highly professional. It is complete- ly clear and/or concise, and is presented in a thoroughly logical order. Sentences flow easily throughout the entire docu- ment. Formatting techniques are consistent throughout, utilize best practices for the type of business writing, and help the reader quickly understand
  • 31. the message. 2. Write Professionally Weight: 20% Does not demonstrate, or demon- strates incom- pletely, a level of profession- al presence. The written communica- tion lacks an authentic voice, uses an inappropriate tone for the type of com- munication, and contains inappropriate vocabulary in context. Docu- ment does not help to build confidence in the author while main- taining clarity for the audience.
  • 32. Demonstrates a passable level of profes- sional pres- ence. The written communica- tion has a fairly authen- tic voice, uses a somewhat appropriate professional tone for the type of com- munication, and employs contextually appropriate vocabulary that attempts to build confi- dence in the author while maintaining clarity for the audience. Demonstrates a moderate level of profes- sional pres- ence. The written communica-
  • 33. tion has an adequately authentic voice, uses a mostly appro- priate profes- sional tone for the type of communica- tion, and employs con- textually appropriate vocabulary that helps to build suffi- cient confi- dence in the author while maintaining clarity for the audience. Demonstrates a high level of professional presence. The written communica- tion has an authentic voice, uses an appropriate professional tone for the type of com-
  • 34. munication, and employs contextually appropriate vocabulary that helps to build confi- dence in the author while maintaining clarity for the audience. 3. Demonstrate Professional Presence Weight: 15% The student does not describe their channel and style choice or does so inef- fectively. The student satisfactorily describes their channel and style choice. It may lack some clarity or sound reasoning to support the
  • 35. decision. The student adequately describes their channel and style choice rationale. It is mostly logical and sound. The student fully describes and makes a highly logical and sound channel and style choice decisions that are fully explained and supported. 4. Channel and Style Weight: 15% The student does not describe feedback received. The student does not
  • 36. explain how feedback was used to revise and improve the written communica- tion. The student satisfactorily describes or lists feedback received. The student partially explains how feedback was used to revise and improve the written communica- tion. The student adequately describes or lists feedback received. The student sufficiently explains how feedback was used to revise and improve the written communica-
  • 37. tion. The student accurately describes or lists feedback received. The student fully explains how feedback was used to revise and improve the written com- munication. Writing does not meet minimal stan- dards. Tone is not professional. Communica- tion is wholly lacking in logic, clarity, and/or consis- tent format- ting. Contains many spelling, mechanical, formatting, and/or gram- matical errors.
  • 38. Writing is satisfactory. Professional tone is devel- oping. Shows moder- ate logic, clarity, and/or consistent formatting. May contain more than a few spelling, grammar, mechanical, or formatting errors. Writing could be improved, but meets acceptable standards. Tone is profes- sional. Shows logic, clarity, and consistent formatting. May contain few or no spelling, mechanical, and/or gram- matical errors. There may be
  • 39. a small formatting error. Writing is excellent. Tone is profes- sional and sophisticated. Shows logic, clarity, and consistent formatting. Contains no spelling, mechanical, or grammatical errors, and formatting meets standards. 5. Use Feedback to Refine Your Communication Weight: 15% 6. Write in a professional manner using proper grammar, mechanics, spelling, and formatting. Weight: 10%
  • 40. · Illustrate the relationship of the components of nursing theory in a hierarchical fashion · Designs may include, but are not limited to, a picture, chart, graph, or pyramid · Explain how the components relate to one another · Week 2 - Components of Nursing Theory EXAMPLE of a design depicting the relationship in the component of nursing theory · You may use this example but do not recreate the same image · Submit your Components of Nursing Theory to the assignment dropbox Components of Nursing Theory: · Metaparadigm · Philosophy · Conceptual Models (Frameworks) · Grand Theories · Theories · Middle Range Theories · Practice-Specific Theories Nursing Metaparadigm: · Person · Environment · Health · Nurse I have already listed the components of the Nursing theory in hierarchical order listed above