Communication skills involve effectively conveying information to others. Managers who facilitate good communication in their organizations are most successful. Group member motivation, participation, productivity and satisfaction are higher when members have strong communication skills. There are five key aspects of verbal communication: writing skills, speaking skills, reading skills, listening skills, and the ability to reason through both encoding and decoding messages. Communication fidelity relies on the faithful transmission of a message from the communicator to the receiver through the message and channel. Factors like noise can decrease fidelity while eliminating noise increases it. Elements that determine communication fidelity include the source, the message, and the channel. The source's communication skills, attitude, knowledge, and social position can increase fidelity.

1. Communication skills –
fidelity, elements of
determination of fidelity

2. Communication skills
• The ability to convey information to another
effectively and efficiently.
• The communication / managers, who
understand and facilitate good communication
skill in their groups and organization are most
successful.

3. • Group member motivation, participation
productivity and satisfaction are greater when
group members posses a relatively high level
of communication skill(sending skill as well as
receiving skill).

4. Five verbal communication to be taken into
account:
1. Writing-encoding skill

5. 2. Speaking-encoding skill

6. 3. Reading-decoding skill

7. 4. Listening-decoding skill

8. 5. Thought or Reasoning- both encoding &
decoding

9. Communication Fidelity:
• Fidelity is the faithful performance of
communication process by all its items:
communicator, message, channel & receiver. -Berlo
• A high fidelity ‘encoder’ is one that ‘expresses’ the
meaning of the source perfectly.
• A high fidelity ‘decoder’ is one that ‘translate’ a
message for the receiver with complete accuracy.

10. • Noise and fidelity are two sides of the same coin.
• Eliminating noise increases fidelity, the production of
noise decreases fidelity.

11. Elements determining
Communication fidelity are:
1) The source (encoder)
2) The message
3) The channel

12. The source (encoder):
A communication source, after determining way in
which he desires to affect his receiver, encodes a
message intended to produce the desired response.
•Therefore, four types of factors within the source can
increases fidelity. These are:
•Communication skill
•Attitude
•Knowledge level
•Position within a socio-cultural system.

13. The message:
•Message is defined as the actual physical product
of the source-encoder.
•When we speak, the speech is the message. When
we write, the writing is the message.
•There are three kinds of factors within the message
which can increase fidelity:
•Message code
•The message content
•The message treatment

14. 3) The channel
• It is the medium through which information
flows from a sender to a receiver
• A lot of things determine the channel selection
like: what is available, how much money can
be spent, what the source’s preferences are,
which channels are received by the most
people