Rural development and agricultural extension aims to improve livelihoods in rural areas. Extension provides critical knowledge to increase productivity and sustainability in agriculture. It helps farmers adopt new technologies and practices on a voluntary basis to boost production and incomes. When agriculture is successful, it drives economic growth and creates jobs in rural communities. Extension also develops other sectors like education, infrastructure, nutrition, health, housing and water supply to improve quality of life. The strategies involve technological reforms, organizational development, and transforming social and economic relationships to benefit disadvantaged groups. Overall, a strong extension system supports rural development by empowering communities and applying a bottom-up approach.

1. Rural Development and
Agricultural Extension
Agricultural Extension
K.G.R.Madubashini
B.I.S
O.U.S.L
1

2. Content …..
• Introduction.
• Rural development and extension means.
• Agricultural and rural development.
• Rural development strategies.
• The purpose of agricultural extension.
• How rural develops through agriculture extension.
• Sectors which develops through extension.
• Economic development.
• Job opportunities.
2

3. • Education and infrastructure.
• Water supply.
• Nutrition and Health.
• Housing.
• Summary.
• References.
Source- www.akdn.org
3

4. Introduction.
• Agricultural extension provide critical access to the
knowledge and information that rural people need
to increase the productivity and sustainability of
their production systems, and thus improve the
quality of their lives and livelihoods.
• Source-http.Fled.co.za
4

5. Rural development and
extension means
• The Rural Development refers to the process of
improving the quality of life and economic wellbeing
of people living in rural areas.
• Extension is an informal educational process
directed toward the rural population. This process
offers advice and information to help them solve
their problems.
• Extension also aims to increase the efficiency of
the family farm, increase production and generally
increase the standard of living of the farm family.
5

6. Agricultural and rural
development.
• Agriculture is the basis of the livelihood of most
rural families, Most of these people are also still
very poor and dependent on agricultural practices
that have benefited little from modern technology.
• Agriculture's important role is one of production,
both of food for the rural and the urban population
and of cash crops for the export market, to earn
foreign currency.
6

7. Rural development strategies
• Technological- e.g. improved cropping practice or
better water supply, by the provision of the inputs
and skills required to bring about the
transformation.
• Reformist- Through organizational development,
or participation in rural development programmes.
• Structural -This strategy seeks to transform the
economic, social and political relationships which
exist in rural areas in such a way that those who
were previously disadvantaged by such
relationships find their position improved.
7

8. The purpose of agricultural
extension
• It helps farmers to change their behavior on a
voluntary basis .
• It creates and shares new knowledge.
• It motivates, enables, and provides insights.
• It helps to form opinions and there is better
decision-making .
• It assists with mutual and reciprocal learning.
• It creates and shares new agricultural technologies.
8

9. The purpose of agricultural
extension
• It brings the world to farmers and farmers to the
world .
• Extension is an intervention that can help farmers
achieve a better quality of life. When this happens,
there are direct and indirect positive effects on
national and regional economies.
Sourse-blog.cimmyt.org
9

10. How rural develops Through
agriculture extension
• Promoting poverty eradication in rural areas.
• Providing social protection programmes.
• Support and promote efforts to harmonize modern
technologies with traditional and indigenous
knowledge for sustainable rural development.
• Protect and ensure sustainable use of traditional
knowledge, including indigenous knowledge .
10

11. How rural develops Through
agriculture extension
• Provide access to credit and other mechanisms as
well as resources for farm-based activities,
especially for small-scale farmers, price, weather,
climate, water shortages, land degradation and
natural disasters, including by providing aid and
promoting the development of agricultural
insurance markets.
sourse-wikimedia.org
11

12. How rural develops Through
agriculture extension
• Eliminate old and new forms of illiteracy in rural
communities and ensure provision of primary
education and access to secondary and tertiary
educational opportunities as well as vocational and
entrepreneurship training.
• Invest in essential infrastructure and services for
rural communities.
Source- www.akdn.org
12

13. How rural develops Through
agriculture extension
• Strengthen rural health-care facilities and
capacities, train and increase the number of health
and nutrition professionals and sustain and expand
access to primary health-care systems.
• Improve access by rural people and communities to
information, education, extension services and
learning resources, knowledge and training to
support sustainable development planning and
decision-making.
13

14. Sectors which develops Through
extension
Job
Opportuni
ties
14

15. Sectors which develops
Through extension
15
Educa
tion

16. Sectors which develops Through
extension
Nutrit
ion
16
Water
Supply

17. Sectors which develops Through
extension
Housi
ng
17

18. Economic development
• There should be a dynamic balance of agricultural
supply and demands with rural development, Then
the economical potential of rural farmers become
arise.
• Economic growth must occur or mean income must
rise on a sustained basis.
• Economic growth must be neutral with respect to
income distribution or reduce income inequality.
Source- www.motu.org.
18

19. Job opportunities
• Rural areas often have fewer job opportunities and
higher unemployment rates than urban areas. The
professions that are available are often physical in
nature, including farming, forestry, fishing,
manufacturing.
• With the development of rural Through agriculture
extension , job opportunities are higher.
Source- www.careercast.com
19

20. Education and infrastructure
• Rural peoples have become better qualified with
higher rate of literacy and longer length of
education.
• Development of training skills of rural peoples.
• Developing an inclusive & worthy statutory
infrastructure such as (water suplly,roads) for the
rural landscape that will ensure it’s development &
renewal alongside continuing rural development.
• Improvements in communication & technology .
20

21. Water supply
• Farmers are becoming increasingly aware of
irrigation as a tool for optimizing production. When
all other management practices are carried out
efficiently, irrigation can help the farmer achieve the
top yields and quality demanded in today's
markets.
• Ensuring safe and healthy drinking water ,
establishing a comprehensive drinking water
system that integrates water supply, quality,
management to ensure the safety and sustainability
of drinking water.
21

22. Nutrition and Health
• Promoting desirable food behavior and balance
nutritional diet practices, Increasing the nutrition
knowledge, Increasing the diversity and quantity of
family food supplies.
• Improve the quality of care and the financial and
operational performance for hospitals ,and increase
Life expectancy, Infant immunization , family
planning knowledge.
Source- healthlevelup.com
22

23. Housing
• Rural farmers can purchase , repair or construct
houses and other fixtures when they have
economical strength.
Source- www.theguardian.com
23

24. Summary
• A healthy and dynamic agricultural extension is an
important foundation of rural development,
generating strong linkages to other economic
sectors. Rural livelihoods are enhanced through
effective participation of rural people and rural
communities in the management of their own
social, economic and environmental objectives by
empowering people in rural areas, particularly
women and youth, including through organizations
such as local cooperatives and by applying the
bottom-up approach.
24

25. References
• ESCOP, Agriculture and Rural Viability (Raleigh: North Carolina State
University, North Carolina Agricultural Research Service, 1988). Policy:
Fragmentation, Moving Toward Consensus," Choices, IV (No. 2, 1989),
8-11.
• David L. Brown and others, eds., Rural Economic Development in the
1980's: Prospectus for the Future, Rural Development Report No. 69
(Washington, D.C.: USDA, Economic Research Service,1988.
• Curtale F, Siwakoti B, Lagrosa C, LaRaja M, Guerra R. Improving skills
and utilization of community health. Volunteers in Nepal. Soc Sci
Med 1995; 40: 1117–1125.
25

26. • Lawrence G, Williams CJ. The dynamics of decline: implications for
social welfare delivery in rural Australia. In Cullen T, Dunn P, Lawrence
G (eds), Rural Health and Welfare in Australia. Wagga Wagga, NSW:
Centre for Rural Welfare Research, Charles Sturt University-Riverina;
1990: 38–59.
• World Health Organization. Making medical practice and education more
relevant to people’s needs: the contribution of the family doctor. In
WHO/WONCA 1994 Conference, The Contribution of the Family Doctor,
6–8 November 1994, London, Ontario, Canada. Available from the
Department of Organization of Health Services Delivery, World Health
Organization, 1211 Geneva 27 Switzerland. 1995
26

27. Thank you..
27