This document defines communication and its key elements. It discusses communication as a process of sharing messages between people across different contexts and cultures. The core elements of communication are the sender, message, encoding, channel, receiver, decoding, and feedback. It also outlines different types of communication models, including the Shannon-Weaver, linear, interactive, and transactional models.

1. GROUP 3
SAMANTHA BAÑAS
CORINNE CLAEIR DAGUIA
WINNA GEOGANGCO
HAZEL ANN MONTAÑO
ROGEN TANO

2. What is a communication?
Communication is a process of sharing and
conveying messages/information from one
person to another within or across channels,
media, context, and cultures.

3. NATURES OF COMMUNICATION
 1.Communication as a process.
 2.Communicatin as an interaction (occurs between
two or more people).
 3.Communication as a social context (can be express
through written, spoken words, or actions).

4. ELEMENTS OF COMMUNICATION
 Sender-source of information/message; conveys the message.
 Message-information, idea, or thoughts conveyed by a speaker through
words or actions.
 Encoding-process of converting the message into words, actions, or
other forms that the speaker understands.
 Channel-medium/means such as personal/non-personal , verbal/non-
verbal in which the encoded message is convey.
 Receiver-the recipient of the message; someone who decodes the
message.
 Decoding-process of interpreting the encoded message of the speaker
by the receiver.
 Feedback-reactions or responses provided by a receiver.
 Context/situation-environment where the information takes place.
 Barriers-factors that affect the flow of communication.

5. TYPES OF COMMUNICATION
 Verbal-interaction in which words are used to relay
message.
 Non-verbal-interaction where behavior is used to
convey and respect meanings.

6. FEATURES OF COMMUNICATION
 COMPLETENESS
 CONCISENESS
 CONSIDERATION
 CONCRETENESS
 COURTESY
 CLEARNESS
 CORRECTNESS

7. MODELS OF COMMUNICATION
 SHANNON-WEAVER MODEL- “Mother of all
communication models”. A linear or one way process
consist of elements source.
SENDER ENCODER CHANNEL DECODER RECEIVER

8. LINEAR MODEL
- One-way model to communicate with others.
SOURCE RECEIVER SOURCE RECEIVER

9. INTERACTIVE MODEL
-Two linear models stacked on top of each other.
MESSAGE
DECODER
ENCODERDECODER
ENCODER
FEEDBACK

10. TRANSACTIONAL MODEL
 A two-way process
 More detailed and involves more elements of
communication, considers the situation of the
communication where there is a simultaneous
exchange between the sender and the receiver.