Mobile: Old Screen, New World. How Multi-Screen Rich Media Speaks to HispanicsLaura Foster
Presented at the Univision Los Angeles Digital Summit: How can your brand use creativity to engage Hispanics? Learn about the latest innovations in digital campaigns, across mobile, display, rich media, video and social, all powered by Sizmek's unrivaled data engine.
The Jupiter Drawing Room CT presents:
The Deeply Insightful Report
This report aims to spotlight key topics, insights and learnings that we can get inspired and informed from.
Africa is championing innovation the African way. And there is a lot we can learn from our continent's pioneers. We took a look at how innovators are connecting true African problems with simple and effective technology.
If you would like the full presentation in your inbox, please email hello@jupiterct.co.za.
Mobile Research – What’s the point - Millward BrownMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Mobile web, apps and smartphones - now and the near futureMark Watts - Jones
This pack is a quick whizz through my experience of apps and the mobile web, what is happening in the UK market with iPhone and smartphones and why this will lead to mainstream mobile data adoption and identifying some future opportunities.
What I say in this talk:
1. Know your users - designing for a clear audience need should always work
2. Smartphone use is growing fast but doesn’t yet dominate
3. What users are doing now – and why apps and smartphones will push mobile data into the mainstream
4. Future opportunities are not so future - they’re just around the corner
5. Distribution remains the key – as awareness is critical to adoption
Mobile: Old Screen, New World. How Multi-Screen Rich Media Speaks to HispanicsLaura Foster
Presented at the Univision Los Angeles Digital Summit: How can your brand use creativity to engage Hispanics? Learn about the latest innovations in digital campaigns, across mobile, display, rich media, video and social, all powered by Sizmek's unrivaled data engine.
The Jupiter Drawing Room CT presents:
The Deeply Insightful Report
This report aims to spotlight key topics, insights and learnings that we can get inspired and informed from.
Africa is championing innovation the African way. And there is a lot we can learn from our continent's pioneers. We took a look at how innovators are connecting true African problems with simple and effective technology.
If you would like the full presentation in your inbox, please email hello@jupiterct.co.za.
Mobile Research – What’s the point - Millward BrownMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
Mobile web, apps and smartphones - now and the near futureMark Watts - Jones
This pack is a quick whizz through my experience of apps and the mobile web, what is happening in the UK market with iPhone and smartphones and why this will lead to mainstream mobile data adoption and identifying some future opportunities.
What I say in this talk:
1. Know your users - designing for a clear audience need should always work
2. Smartphone use is growing fast but doesn’t yet dominate
3. What users are doing now – and why apps and smartphones will push mobile data into the mainstream
4. Future opportunities are not so future - they’re just around the corner
5. Distribution remains the key – as awareness is critical to adoption
The why, what and how to use mobile marketing in Africa - MMA SAMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
SXSW PANELPICKER - INTRODUCTION TO SUBJECT, NOT FINAL DECKCynan Clucas
Background to a proposed talk on whether smartphone usage, and the behavioural change that is being created by increasing dependency and addiction amongst users, demonstrates a need for greater government regulation of the tech industry.
Created to reduce the number of collisions and deaths caused by driving distractions and impairment, NNID brings patented technology, never before used, to bring safer driving closer.
While:
- Existing phone Apps for driver use have good intentions.
- Legislation is a herald of need and tries to force compliance.
None of that is working!
Apps, Legislation and Enforcement have not provided the societal force nor usability to deliver individual change and seem not to be making any progress toward saving many thousands of lives.
Safer Driving and Safer Roads -
Achieving personal behavioural change is complicated. Bringing High-Tech creates a network firewall to cell phones with no need for Apps. Now NNID is bringing that capability, it sets highly distracting Apps beyond reach and others; qualified as safest provide driving and travel aids for commuters, travelers, first responders and just to safely keep in touch with the family and the office.
Change starts with awareness, not prohibition.
NNID is looking for your contribution of energy, effort, relationship, outreach or donation. We are focused on:
Bringing awareness by empowering TV and Radio to talk about cell phone use in real time during their traffic reports.
Giving people their own personal and private feedback on their cellphone use while driving.
Providing an App-independent way, automated on the cell phone network, to anonymously provide the individual feedback.
Work with App and vehicle display developers to reduce distraction and provide needed best practices and consistency.
Getting everyone's attention and generating more interest in drastically reducing distracted driving behaviors is our first goal.
Your involvement and donation will make that happen.
Understanding of Smartphones as a Survey Platform | Thumbspeak @ MRMW 2011ResearchShare
Examining how technology-driven data applications have become viable options for ascertaining consumer feedback.
Determining the implications for mobile applications for delivering data quality to brands.
How to motivate consumers to respond quickly to branded information through channel novelty
Getting to Know the Newly Mobile Senior Setsachsinsights
To learn more about how those 65 to 80 apply smartphones and tablets to their daily lives, we led a national study that included focus groups and segmentation. Our goal was to understand their needs, wants and drives for adopting these devices. Check out the gallery below to see how this audience is embracing mobile technology.
As mobile devices proliferate, consumers engage more with media. In turn, media planning and buying agencies must optimize a cross-device marketing strategy to effectively reach their target audience.
A quick look into the technological future of 2026, reveals the potential of renewable energies, advances in social media, and electronic health movements.
The why, what and how to use mobile marketing in Africa - MMA SAMerlien Institute
at Market Research in the Mobile World Africa 2014
November 5-6, 2014 Cape Town
This event is proudly organised by Merlien Institute
Check out our upcoming events by visiting http://mrmw.net/
SXSW PANELPICKER - INTRODUCTION TO SUBJECT, NOT FINAL DECKCynan Clucas
Background to a proposed talk on whether smartphone usage, and the behavioural change that is being created by increasing dependency and addiction amongst users, demonstrates a need for greater government regulation of the tech industry.
Created to reduce the number of collisions and deaths caused by driving distractions and impairment, NNID brings patented technology, never before used, to bring safer driving closer.
While:
- Existing phone Apps for driver use have good intentions.
- Legislation is a herald of need and tries to force compliance.
None of that is working!
Apps, Legislation and Enforcement have not provided the societal force nor usability to deliver individual change and seem not to be making any progress toward saving many thousands of lives.
Safer Driving and Safer Roads -
Achieving personal behavioural change is complicated. Bringing High-Tech creates a network firewall to cell phones with no need for Apps. Now NNID is bringing that capability, it sets highly distracting Apps beyond reach and others; qualified as safest provide driving and travel aids for commuters, travelers, first responders and just to safely keep in touch with the family and the office.
Change starts with awareness, not prohibition.
NNID is looking for your contribution of energy, effort, relationship, outreach or donation. We are focused on:
Bringing awareness by empowering TV and Radio to talk about cell phone use in real time during their traffic reports.
Giving people their own personal and private feedback on their cellphone use while driving.
Providing an App-independent way, automated on the cell phone network, to anonymously provide the individual feedback.
Work with App and vehicle display developers to reduce distraction and provide needed best practices and consistency.
Getting everyone's attention and generating more interest in drastically reducing distracted driving behaviors is our first goal.
Your involvement and donation will make that happen.
Understanding of Smartphones as a Survey Platform | Thumbspeak @ MRMW 2011ResearchShare
Examining how technology-driven data applications have become viable options for ascertaining consumer feedback.
Determining the implications for mobile applications for delivering data quality to brands.
How to motivate consumers to respond quickly to branded information through channel novelty
Getting to Know the Newly Mobile Senior Setsachsinsights
To learn more about how those 65 to 80 apply smartphones and tablets to their daily lives, we led a national study that included focus groups and segmentation. Our goal was to understand their needs, wants and drives for adopting these devices. Check out the gallery below to see how this audience is embracing mobile technology.
As mobile devices proliferate, consumers engage more with media. In turn, media planning and buying agencies must optimize a cross-device marketing strategy to effectively reach their target audience.
A quick look into the technological future of 2026, reveals the potential of renewable energies, advances in social media, and electronic health movements.
Bridging the gap between medical facilities and remotely distant citizens is the focal point of modern-day technology. Making a complete healthcare solution available in remote and rural areas is challenging.
Both startups and big companies are using technology to disrupt and transform the healthcare industry from doctors to hospitals and patients.
Our end of year webinar showcases the technology trends impacting health and wellness in 2018.
This presentation describes how communication technology is going to be in 2026 and how it is going to influence devices like phones, watches, vehicles and education and medical care.
Jen Modarelli, an Ad Age blogger and recent “Marketing to Moms” panelist at ad:tech New York, believes that mobile engagement is ideal for tech savvy moms who continually balance many demands on-the-go.
The deck from her session “Engaging Moms with Emerging Technologies,” examines opportunities for brand engagement with this dynamic audience who influence 85% of household purchases.
Modarelli is Principal at White Horse, a leading digital marketing agency in Portland, OR.
A presentation on what communication technology will look like in the year 2026. A review of where we came from with technology and a look into the future of whats still to come.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Dr. Sean Tan, Head of Data Science, Changi Airport Group
Discover how Changi Airport Group (CAG) leverages graph technologies and generative AI to revolutionize their search capabilities. This session delves into the unique search needs of CAG’s diverse passengers and customers, showcasing how graph data structures enhance the accuracy and relevance of AI-generated search results, mitigating the risk of “hallucinations” and improving the overall customer journey.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Securing your Kubernetes cluster_ a step-by-step guide to success !
Comm303
1. The Future of Communication
Technology
Brison Allmon
Comm 303
2. A Day In The Life
• Mariah woke up one morning with a sore throat. She
took her temperature and saw that she had a fever of
101.2 F. She wondered if she should see the doctor, but
she really didn’t feel like driving to his office in all of the
snow.
3. • Luckily, she had an app for that. “Doctor on Demand”
allowed her to have a consultation for up to 15 minutes
with a doctor via video chat. She found out that she had
strep throat. The doctor emailed a prescription to her
pharmacy, who then assured her that the medication
would be delivered in a couple of hours.
4. The Future of Health Care
•mHealth (or mobile health) is
a term used for the practice of
medicine and public health,
supported by mobile devices.
•In the next ten years over 50%
of smartphone users will have
downloaded mobile health apps
•More than 25% of physicians
are using mobile technology in
patient care.
•93% of physicians believe that
mobile health apps can improve
patient health.
5. Roger’s Diffusion of Innovations
• An innovations is an idea,
behavior, or object that is
perceived as new by its
audience.
• People adopt an innovation if
they feel it will add positively
to their lives.
• A person goes through a
process deciding whether the
innovation is right for them.
6. • After taking her medicine, Mariah decided to watch T.V.
She went into the living room and commanded the T.V.
to turn on. A thin digital screen appeared on the wall.
Using voice commands, Mariah searched for and
selected a program from thousands of options. This was
nothing like the television experience of her childhood.
7. The Future of Television
•All televisions will be internet
ready. They will be touch
screens and have apps like a
smartphone or tablet.
•RD3D or retinal display 3D will
be just like looking out a
window. No 3D glasses needed!
8. The Principle of Relative Constancy
• People spend a constant fraction of their disposable
income on mass media over time.
• People alter spending on mass media categories when
new products/services are introduced.
• The new technology has to offer something more for the
user to give up something else.
9. • Later that evening Mariah decided she wanted some
chicken noodle soup, but didn’t have any at home. She
started her car and touched the navigation app on the
touch screen. Once the route was set she used the
Pandora app to listen to her favorite music on the way
there.
10. The Future of In-Car Technology
•Most new cars will be rolling Wi-Fi
hot spots either through tethering or
a data plan.
•The internet will be tailored for incar use by using voice recognition
software to control apps.
•Kids can watch streamed content to
players in the back seats. Adults can
use Pandora or keep up with Twitter.
•A car that is connected can
communicate with other vehicles and
also receive important safety
information.
11. Uses and Gratifications Theory
• Users actively seek to use different media to fulfill
different needs.
• A medium will be used more when the existing motives
to use the medium leads to more satisfaction.
12. Sources
• Barry , K. (2010, April). The future of in-car technology. Retrieved from
http://www.caranddriver.com/features/the-future-of-in-car-technology
• D'Onfro, J. (2013, December 10). There's a new app that will let you have a
real doctor's appointment using video chat on your smartphone. Retrieved
from http://www.businessinsider.com/doctors-on-demand-medical-app2013-12
• Is mobile healthcare the future?. (n.d.). Retrieved from
http://www.greatcall.com/lp/is-mobile-healthcare-the-futureinfographic.aspx
• Meadows, J. (2012). Understanding communication technologies. In A.
Grant & J. Meadows (Eds.),Communication technology update and
fundamentals (13 ed.). Waltham, MA: Focal Press.
