SlideShare a Scribd company logo
Culture
Ch 2
What is culture?
Specializedlifestyle of a particular group
 shared through communication
 ◦   Beliefs
 ◦   Knowledge
 ◦   Values
 ◦   Customs
 ◦   Behaviors
 ◦   Artifacts
Ways we learn culture
Enculturation
Acculturation
Differences in culture
Individualvs Collective Orientation
High context vs Low context
High vs Low Power Distance
Masculine vs Feminine
High vs Low Ambiguity Tolerance
Long-term vs Short-term orientation
Indulgence vs Restraint
Think of these as continuum
 
-------------------------------------------
 Individualist                    Collectivist
  
------------------------------------------
Masculine                          Feminine
Individual vs Collective
Which   set of values is emphasized in a
 culture? Individual or group?
High vs Low-Context
How clear and explicit is the
 communication in this culture?
High vs Low Power Distance
How   is power distributed in the culture?
Masculine vs Feminine
What  is the culture’s attitude about
 gender roles?
High vs Low-Ambiguity-Tolerance
How   threatened are members of the
 culture by unknown situations?
Long vs Short-term orientation
Are members of the culture more
 focused on the future or the present?
Indulgence vs Restraint
Does    the culture emphasize or
 discourage freedom of choice and leisure
 activities?
Effective Intercultural
Communication
Define   “Intercultural Communication”
  ◦ Model pg 43
Education
  ◦ Reduce uncertainty
Recognize   differences
  ◦ Stereotyping
  ◦ Ethnocentrism
Understand Culture shock
Honeymoon
Crisis
Recovery
Adjustment

More Related Content

What's hot

Culture Communication Cotr Pd
Culture Communication Cotr PdCulture Communication Cotr Pd
Culture Communication Cotr Pd
ginabennett
 
4. typologies of culture
4. typologies of culture4. typologies of culture
4. typologies of culture
felix141289
 
The meaning and dimensions of culture-Lecture-03(Helen Deresky)
The meaning and dimensions of culture-Lecture-03(Helen Deresky)The meaning and dimensions of culture-Lecture-03(Helen Deresky)
The meaning and dimensions of culture-Lecture-03(Helen Deresky)
Shifur Rahman
 
Cultural Dimensions
Cultural DimensionsCultural Dimensions
Cultural Dimensions
Fion Zhang
 
cultural aspects of information systems development
cultural aspects of information systems developmentcultural aspects of information systems development
cultural aspects of information systems development
Jan Pawlowski
 
The Seven Dimensions of Culture
The Seven Dimensions of CultureThe Seven Dimensions of Culture
The Seven Dimensions of Culture
THTConsulting
 
Cultural patterns and communication: Taxonomies
Cultural patterns and communication: TaxonomiesCultural patterns and communication: Taxonomies
Cultural patterns and communication: Taxonomies
Huong Thao Nguyen
 
Nationalandorganisationalculture 110131043222-phpapp01 (1)
Nationalandorganisationalculture 110131043222-phpapp01 (1)Nationalandorganisationalculture 110131043222-phpapp01 (1)
Nationalandorganisationalculture 110131043222-phpapp01 (1)
rejeanl
 
Japan Culture
Japan CultureJapan Culture
Japan Culture
Devansh Doshi
 
GLOBE CULTURAL PROJECT AND STUDY
GLOBE CULTURAL PROJECT AND STUDYGLOBE CULTURAL PROJECT AND STUDY
GLOBE CULTURAL PROJECT AND STUDY
AYEBARE EUNICE
 
Cross Cultural Decision Making
Cross Cultural Decision MakingCross Cultural Decision Making
Cross Cultural Decision Making
Parasuram Balasubramanian
 
Dimensions of cultural difference
Dimensions of cultural differenceDimensions of cultural difference
Dimensions of cultural difference
International advisers
 
Cross cultural communication(uttam)
Cross cultural communication(uttam)Cross cultural communication(uttam)
Cross cultural communication(uttam)
9173309702
 
The impact of national culture
The impact of national cultureThe impact of national culture
The impact of national culture
Dimitar Bakardzhiev
 
The Meanings and Dimensions of Culture
The Meanings and Dimensions of Culture The Meanings and Dimensions of Culture
The Meanings and Dimensions of Culture
Ujjwal 'Shanu'
 
Dimensionalizing cultures the hofstede model in context
Dimensionalizing cultures  the hofstede model in contextDimensionalizing cultures  the hofstede model in context
Dimensionalizing cultures the hofstede model in context
Thanh Thanh
 
What is culture
What is culture What is culture
What is culture
Diane Isaac
 
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and BeyondCultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
ahmaddaniels
 
Hofstede's cultural dimension theory
Hofstede's cultural dimension theoryHofstede's cultural dimension theory
Hofstede's cultural dimension theory
vervit khandelwal
 
5 VALUE DIMENSIONS OF HOFSTEDE'S
5 VALUE DIMENSIONS OF HOFSTEDE'S5 VALUE DIMENSIONS OF HOFSTEDE'S
5 VALUE DIMENSIONS OF HOFSTEDE'S
khadijahnadeem1
 

What's hot (20)

Culture Communication Cotr Pd
Culture Communication Cotr PdCulture Communication Cotr Pd
Culture Communication Cotr Pd
 
4. typologies of culture
4. typologies of culture4. typologies of culture
4. typologies of culture
 
The meaning and dimensions of culture-Lecture-03(Helen Deresky)
The meaning and dimensions of culture-Lecture-03(Helen Deresky)The meaning and dimensions of culture-Lecture-03(Helen Deresky)
The meaning and dimensions of culture-Lecture-03(Helen Deresky)
 
Cultural Dimensions
Cultural DimensionsCultural Dimensions
Cultural Dimensions
 
cultural aspects of information systems development
cultural aspects of information systems developmentcultural aspects of information systems development
cultural aspects of information systems development
 
The Seven Dimensions of Culture
The Seven Dimensions of CultureThe Seven Dimensions of Culture
The Seven Dimensions of Culture
 
Cultural patterns and communication: Taxonomies
Cultural patterns and communication: TaxonomiesCultural patterns and communication: Taxonomies
Cultural patterns and communication: Taxonomies
 
Nationalandorganisationalculture 110131043222-phpapp01 (1)
Nationalandorganisationalculture 110131043222-phpapp01 (1)Nationalandorganisationalculture 110131043222-phpapp01 (1)
Nationalandorganisationalculture 110131043222-phpapp01 (1)
 
Japan Culture
Japan CultureJapan Culture
Japan Culture
 
GLOBE CULTURAL PROJECT AND STUDY
GLOBE CULTURAL PROJECT AND STUDYGLOBE CULTURAL PROJECT AND STUDY
GLOBE CULTURAL PROJECT AND STUDY
 
Cross Cultural Decision Making
Cross Cultural Decision MakingCross Cultural Decision Making
Cross Cultural Decision Making
 
Dimensions of cultural difference
Dimensions of cultural differenceDimensions of cultural difference
Dimensions of cultural difference
 
Cross cultural communication(uttam)
Cross cultural communication(uttam)Cross cultural communication(uttam)
Cross cultural communication(uttam)
 
The impact of national culture
The impact of national cultureThe impact of national culture
The impact of national culture
 
The Meanings and Dimensions of Culture
The Meanings and Dimensions of Culture The Meanings and Dimensions of Culture
The Meanings and Dimensions of Culture
 
Dimensionalizing cultures the hofstede model in context
Dimensionalizing cultures  the hofstede model in contextDimensionalizing cultures  the hofstede model in context
Dimensionalizing cultures the hofstede model in context
 
What is culture
What is culture What is culture
What is culture
 
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and BeyondCultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
Cultural Competence: Inspiring, Mobilizing, and Energizing Volunteers and Beyond
 
Hofstede's cultural dimension theory
Hofstede's cultural dimension theoryHofstede's cultural dimension theory
Hofstede's cultural dimension theory
 
5 VALUE DIMENSIONS OF HOFSTEDE'S
5 VALUE DIMENSIONS OF HOFSTEDE'S5 VALUE DIMENSIONS OF HOFSTEDE'S
5 VALUE DIMENSIONS OF HOFSTEDE'S
 

Viewers also liked

Com120 09 stages_13ed part 1
Com120 09 stages_13ed part 1Com120 09 stages_13ed part 1
Com120 09 stages_13ed part 1
turnercom
 
Charity Power Pointcopy
Charity Power PointcopyCharity Power Pointcopy
Charity Power Pointcopy
torrential
 
13 04 pers_ethos_pathos_15ed_notes
13 04 pers_ethos_pathos_15ed_notes13 04 pers_ethos_pathos_15ed_notes
13 04 pers_ethos_pathos_15ed_notes
turnercom
 
COM231 02 apprehension 15ed
COM231 02 apprehension 15edCOM231 02 apprehension 15ed
COM231 02 apprehension 15ed
turnercom
 
Nomads advertising opportunities - per hostel
Nomads advertising opportunities - per hostelNomads advertising opportunities - per hostel
Nomads advertising opportunities - per hostel
Nomads
 
Com120 08 conversation_13ed_part2
Com120 08 conversation_13ed_part2Com120 08 conversation_13ed_part2
Com120 08 conversation_13ed_part2
turnercom
 
COM 110 Ch 14 Step 5 Delivery
COM 110 Ch 14 Step 5 DeliveryCOM 110 Ch 14 Step 5 Delivery
COM 110 Ch 14 Step 5 Delivery
turnercom
 

Viewers also liked (7)

Com120 09 stages_13ed part 1
Com120 09 stages_13ed part 1Com120 09 stages_13ed part 1
Com120 09 stages_13ed part 1
 
Charity Power Pointcopy
Charity Power PointcopyCharity Power Pointcopy
Charity Power Pointcopy
 
13 04 pers_ethos_pathos_15ed_notes
13 04 pers_ethos_pathos_15ed_notes13 04 pers_ethos_pathos_15ed_notes
13 04 pers_ethos_pathos_15ed_notes
 
COM231 02 apprehension 15ed
COM231 02 apprehension 15edCOM231 02 apprehension 15ed
COM231 02 apprehension 15ed
 
Nomads advertising opportunities - per hostel
Nomads advertising opportunities - per hostelNomads advertising opportunities - per hostel
Nomads advertising opportunities - per hostel
 
Com120 08 conversation_13ed_part2
Com120 08 conversation_13ed_part2Com120 08 conversation_13ed_part2
Com120 08 conversation_13ed_part2
 
COM 110 Ch 14 Step 5 Delivery
COM 110 Ch 14 Step 5 DeliveryCOM 110 Ch 14 Step 5 Delivery
COM 110 Ch 14 Step 5 Delivery
 

Similar to Com120 02 culture_13ed

Cultural characteristics that affects communication small group project
Cultural characteristics that affects communication  small group projectCultural characteristics that affects communication  small group project
Cultural characteristics that affects communication small group project
vibrantblade16
 
Cultural Characteristics that Affects Communication
Cultural Characteristics that Affects CommunicationCultural Characteristics that Affects Communication
Cultural Characteristics that Affects Communication
vibrantblade16
 
Chap6: Communicating Across Cultures
Chap6: Communicating Across CulturesChap6: Communicating Across Cultures
Chap6: Communicating Across Cultures
Miranda Emery
 
Cultural characteristics that affects communication small group project
Cultural characteristics that affects communication  small group projectCultural characteristics that affects communication  small group project
Cultural characteristics that affects communication small group project
vibrantblade16
 
Cultural Characteristics that Affects Communication
Cultural Characteristics that Affects CommunicationCultural Characteristics that Affects Communication
Cultural Characteristics that Affects Communication
vibrantblade16
 
Impact of culture on PLEs
Impact of culture on PLEsImpact of culture on PLEs
Impact of culture on PLEs
Arunangsu Chatterjee
 
Cultural and social forces
Cultural and social forcesCultural and social forces
Cultural and social forces
Tala Lorena
 
3 culture and management
3 culture and management3 culture and management
3 culture and management
بدع زايد
 
Hofstede's dimensions of cultural variability
Hofstede's dimensions of cultural variabilityHofstede's dimensions of cultural variability
Hofstede's dimensions of cultural variability
Corinne Weisgerber
 
Differences in culture for ib
Differences in culture for ibDifferences in culture for ib
Differences in culture for ib
Selva Nath
 
Chapter 2 culture
Chapter 2 cultureChapter 2 culture
Chapter 2 culture
jeankieti
 
national Culture and its connect with organizational cultureociety.pptx
national Culture and its connect with organizational cultureociety.pptxnational Culture and its connect with organizational cultureociety.pptx
national Culture and its connect with organizational cultureociety.pptx
SanikaGupte3
 
Hofstede Cultural Dimensions
Hofstede Cultural Dimensions Hofstede Cultural Dimensions
Hofstede Cultural Dimensions
Sahadeo Chaudhary
 
slide-1-topic-2-week-7-8issues-in-ccc.pptx
slide-1-topic-2-week-7-8issues-in-ccc.pptxslide-1-topic-2-week-7-8issues-in-ccc.pptx
slide-1-topic-2-week-7-8issues-in-ccc.pptx
ArslanRaees
 
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docx
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docxCultural ValuesRoad Maps for BehaviorChapter 6Com.docx
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docx
dorishigh
 
What is it that consumer researchers try to find among varying cultu.pdf
What is it that consumer researchers try to find among varying cultu.pdfWhat is it that consumer researchers try to find among varying cultu.pdf
What is it that consumer researchers try to find among varying cultu.pdf
fatoryoutlets
 
Intercultural communication
Intercultural communicationIntercultural communication
Intercultural communication
sun1you
 
Culture and interpersonal communication
Culture and interpersonal communicationCulture and interpersonal communication
Culture and interpersonal communication
aggiechick26
 
Culture ch 3
Culture ch 3Culture ch 3
Culture ch 3
Afifahliliyana
 
Reflect and Relate - PowerPoint - Chapter 5
Reflect and Relate - PowerPoint - Chapter 5Reflect and Relate - PowerPoint - Chapter 5
Reflect and Relate - PowerPoint - Chapter 5
Danielle M Harkins
 

Similar to Com120 02 culture_13ed (20)

Cultural characteristics that affects communication small group project
Cultural characteristics that affects communication  small group projectCultural characteristics that affects communication  small group project
Cultural characteristics that affects communication small group project
 
Cultural Characteristics that Affects Communication
Cultural Characteristics that Affects CommunicationCultural Characteristics that Affects Communication
Cultural Characteristics that Affects Communication
 
Chap6: Communicating Across Cultures
Chap6: Communicating Across CulturesChap6: Communicating Across Cultures
Chap6: Communicating Across Cultures
 
Cultural characteristics that affects communication small group project
Cultural characteristics that affects communication  small group projectCultural characteristics that affects communication  small group project
Cultural characteristics that affects communication small group project
 
Cultural Characteristics that Affects Communication
Cultural Characteristics that Affects CommunicationCultural Characteristics that Affects Communication
Cultural Characteristics that Affects Communication
 
Impact of culture on PLEs
Impact of culture on PLEsImpact of culture on PLEs
Impact of culture on PLEs
 
Cultural and social forces
Cultural and social forcesCultural and social forces
Cultural and social forces
 
3 culture and management
3 culture and management3 culture and management
3 culture and management
 
Hofstede's dimensions of cultural variability
Hofstede's dimensions of cultural variabilityHofstede's dimensions of cultural variability
Hofstede's dimensions of cultural variability
 
Differences in culture for ib
Differences in culture for ibDifferences in culture for ib
Differences in culture for ib
 
Chapter 2 culture
Chapter 2 cultureChapter 2 culture
Chapter 2 culture
 
national Culture and its connect with organizational cultureociety.pptx
national Culture and its connect with organizational cultureociety.pptxnational Culture and its connect with organizational cultureociety.pptx
national Culture and its connect with organizational cultureociety.pptx
 
Hofstede Cultural Dimensions
Hofstede Cultural Dimensions Hofstede Cultural Dimensions
Hofstede Cultural Dimensions
 
slide-1-topic-2-week-7-8issues-in-ccc.pptx
slide-1-topic-2-week-7-8issues-in-ccc.pptxslide-1-topic-2-week-7-8issues-in-ccc.pptx
slide-1-topic-2-week-7-8issues-in-ccc.pptx
 
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docx
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docxCultural ValuesRoad Maps for BehaviorChapter 6Com.docx
Cultural ValuesRoad Maps for BehaviorChapter 6Com.docx
 
What is it that consumer researchers try to find among varying cultu.pdf
What is it that consumer researchers try to find among varying cultu.pdfWhat is it that consumer researchers try to find among varying cultu.pdf
What is it that consumer researchers try to find among varying cultu.pdf
 
Intercultural communication
Intercultural communicationIntercultural communication
Intercultural communication
 
Culture and interpersonal communication
Culture and interpersonal communicationCulture and interpersonal communication
Culture and interpersonal communication
 
Culture ch 3
Culture ch 3Culture ch 3
Culture ch 3
 
Reflect and Relate - PowerPoint - Chapter 5
Reflect and Relate - PowerPoint - Chapter 5Reflect and Relate - PowerPoint - Chapter 5
Reflect and Relate - PowerPoint - Chapter 5
 

More from turnercom

COM 110 Ch 10 Group Problem Solving
COM 110 Ch 10 Group Problem SolvingCOM 110 Ch 10 Group Problem Solving
COM 110 Ch 10 Group Problem Solving
turnercom
 
COM 110 Ch 9 Groups
COM 110 Ch 9 GroupsCOM 110 Ch 9 Groups
COM 110 Ch 9 Groups
turnercom
 
COM 110 Ch 8A Interviewing (text)
COM 110 Ch 8A Interviewing (text)COM 110 Ch 8A Interviewing (text)
COM 110 Ch 8A Interviewing (text)
turnercom
 
COM 110 Interview questions
COM 110 Interview questionsCOM 110 Interview questions
COM 110 Interview questions
turnercom
 
COM 110 Ch 13 Step 4 Visual Aids
COM 110 Ch 13 Step 4 Visual AidsCOM 110 Ch 13 Step 4 Visual Aids
COM 110 Ch 13 Step 4 Visual Aids
turnercom
 
COM 110 Ch 12 Step 3 Organizing part 2
COM 110 Ch 12 Step 3 Organizing part 2COM 110 Ch 12 Step 3 Organizing part 2
COM 110 Ch 12 Step 3 Organizing part 2
turnercom
 
COM 110 Ch 12 Step 3 Organizing part 1
COM 110 Ch 12 Step 3 Organizing part 1COM 110 Ch 12 Step 3 Organizing part 1
COM 110 Ch 12 Step 3 Organizing part 1
turnercom
 
COM 110 Ch 11 step 2
COM 110 Ch 11 step 2COM 110 Ch 11 step 2
COM 110 Ch 11 step 2
turnercom
 
COM 110 Ch 11 step 1
COM 110 Ch 11 step 1COM 110 Ch 11 step 1
COM 110 Ch 11 step 1
turnercom
 
Com120 11 conflict part 4
Com120 11 conflict part 4Com120 11 conflict part 4
Com120 11 conflict part 4
turnercom
 
Com120 11 conflict part 3
Com120 11 conflict part 3Com120 11 conflict part 3
Com120 11 conflict part 3
turnercom
 
Com120 11 conflict part 2
Com120 11 conflict part 2Com120 11 conflict part 2
Com120 11 conflict part 2
turnercom
 
Com120 11 conflict part 1
Com120 11 conflict part 1Com120 11 conflict part 1
Com120 11 conflict part 1
turnercom
 
Com120 12 power part 3
Com120 12 power part 3Com120 12 power part 3
Com120 12 power part 3
turnercom
 
Com120 12 power part 2
Com120 12 power part 2Com120 12 power part 2
Com120 12 power part 2
turnercom
 
Com120 12 power part 1
Com120 12 power part 1Com120 12 power part 1
Com120 12 power part 1
turnercom
 
Com120 10 part 4
Com120 10 part 4Com120 10 part 4
Com120 10 part 4
turnercom
 
Com120 10 part 3
Com120 10 part 3Com120 10 part 3
Com120 10 part 3
turnercom
 
Com120 10 part 2
Com120 10 part 2Com120 10 part 2
Com120 10 part 2
turnercom
 
Com120 10 part 1
Com120 10 part 1Com120 10 part 1
Com120 10 part 1
turnercom
 

More from turnercom (20)

COM 110 Ch 10 Group Problem Solving
COM 110 Ch 10 Group Problem SolvingCOM 110 Ch 10 Group Problem Solving
COM 110 Ch 10 Group Problem Solving
 
COM 110 Ch 9 Groups
COM 110 Ch 9 GroupsCOM 110 Ch 9 Groups
COM 110 Ch 9 Groups
 
COM 110 Ch 8A Interviewing (text)
COM 110 Ch 8A Interviewing (text)COM 110 Ch 8A Interviewing (text)
COM 110 Ch 8A Interviewing (text)
 
COM 110 Interview questions
COM 110 Interview questionsCOM 110 Interview questions
COM 110 Interview questions
 
COM 110 Ch 13 Step 4 Visual Aids
COM 110 Ch 13 Step 4 Visual AidsCOM 110 Ch 13 Step 4 Visual Aids
COM 110 Ch 13 Step 4 Visual Aids
 
COM 110 Ch 12 Step 3 Organizing part 2
COM 110 Ch 12 Step 3 Organizing part 2COM 110 Ch 12 Step 3 Organizing part 2
COM 110 Ch 12 Step 3 Organizing part 2
 
COM 110 Ch 12 Step 3 Organizing part 1
COM 110 Ch 12 Step 3 Organizing part 1COM 110 Ch 12 Step 3 Organizing part 1
COM 110 Ch 12 Step 3 Organizing part 1
 
COM 110 Ch 11 step 2
COM 110 Ch 11 step 2COM 110 Ch 11 step 2
COM 110 Ch 11 step 2
 
COM 110 Ch 11 step 1
COM 110 Ch 11 step 1COM 110 Ch 11 step 1
COM 110 Ch 11 step 1
 
Com120 11 conflict part 4
Com120 11 conflict part 4Com120 11 conflict part 4
Com120 11 conflict part 4
 
Com120 11 conflict part 3
Com120 11 conflict part 3Com120 11 conflict part 3
Com120 11 conflict part 3
 
Com120 11 conflict part 2
Com120 11 conflict part 2Com120 11 conflict part 2
Com120 11 conflict part 2
 
Com120 11 conflict part 1
Com120 11 conflict part 1Com120 11 conflict part 1
Com120 11 conflict part 1
 
Com120 12 power part 3
Com120 12 power part 3Com120 12 power part 3
Com120 12 power part 3
 
Com120 12 power part 2
Com120 12 power part 2Com120 12 power part 2
Com120 12 power part 2
 
Com120 12 power part 1
Com120 12 power part 1Com120 12 power part 1
Com120 12 power part 1
 
Com120 10 part 4
Com120 10 part 4Com120 10 part 4
Com120 10 part 4
 
Com120 10 part 3
Com120 10 part 3Com120 10 part 3
Com120 10 part 3
 
Com120 10 part 2
Com120 10 part 2Com120 10 part 2
Com120 10 part 2
 
Com120 10 part 1
Com120 10 part 1Com120 10 part 1
Com120 10 part 1
 

Com120 02 culture_13ed