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A Brand New Ballgame for
Business
1
Cloud Data Services
Derek Schoettle
GM, Analytics Platform and Cloud Data Services
Fragmenting database market, polyglot development, new sources of data 

Without a centralized and unified platform to bring these solutions together,
best practices become harder to template
$33B
Spent
on DBs
$16B
Spent on
DBAs
Pressurefrom
opensource
Pressurefrommodern
development
Database Market Disruption
An emerging database operations problem
Open for Data
A comprehensive portfolio of…
hybrid services
on premise and on multiple clouds
Introducing….
Billy Beane, Executive Vice President of
Baseball Operations of the Oakland Athletics
A Brand New Ballgame for
Business
5
Cloud Data Services
Derek Schoettle
GM, Analytics Platform and Cloud Data Services
Billy Beane
EVP, Baseball Operations of the Oakland Athletics
Additional Context
An open portfolio of self-service, composable data and
analytic services for the developer, data science
professional, and analytic architect. We help transform
businesses and organizations to build applications and gain
new insights better and faster. !
Comprehensive! Trusted!Flexible!
•  Broadest selection of data and
analytic services available on
multiple cloud platforms!
•  Pre-built integrations across the
portfolio!
•  Integrated with open data to gain
deeper insights!
•  Fully managed: 24 x 7 !
•  Secure infrastructure!
•  Mitigate risk and lower costs!
•  Open-sourced driven innovation!
•  Industry leading support for
hybrid deployments!
•  Bare metal, virtual, pay-as-you-
go and reserved!
!
Cloud Data Services is Open For Data!
Broadest Selection of Data and Analytics Services
Pre-built Integration Across the Portfolio
Hybrid cloud services, based on open source, allow data to easily flow
amongst different services to the right user in the right context
Data Scientist! Developer! Business User!
Integrated with Open Data
to Gain Deeper Insights
IBM Analytics Exchange is the new Open data exchange that
includes a publicly accessible catalog of more than 150 data
sets that can be used for analysis or integrated into your
applications
A flexible portfolio of…
hybrid services
to evaluate quickly, start small and grow
Open for Data
Start small!
!
Evaluate!
!
!
Grow!

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