The document discusses the importance of client-centric web design. It emphasizes that clients have unique expertise and insights about their organization and customers that web designers cannot match. To build effective websites, designers must focus on understanding the client's needs, communicating regularly with the client, and involving the client throughout the design process. This helps reduce client anxiety, ensures the website meets the client's goals, and leads to happier clients and more success for the web design business.
Client Case Study Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Client Case Study Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bpx2DQ
Customer Journey Mapping For Organization Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
This PPT deck displays twenty two slides with in depth research. Our Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation deck is a helpful tool to plan, prepare, document and analyse the topic with a clear approach. We provide a ready to use deck with all sorts of relevant topics subtopics templates, charts and graphs, overviews, analysis templates. Outline all the important aspects without any hassle. It showcases of all kind of editable templates infographics for an inclusive and comprehensive Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation. Professionals, managers, individual and team involved in any company organization from any field can use them as per requirement. https://bit.ly/34xOcQv
Customer Journey Mapping For Organization PowerPoint Presentation SlidesSlideTeam
This PPT deck displays twenty two slides with in depth research. Our Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation deck is a helpful tool to plan, prepare, document and analyse the topic with a clear approach. We provide a ready to use deck with all sorts of relevant topics subtopics templates, charts and graphs, overviews, analysis templates. Outline all the important aspects without any hassle. It showcases of all kind of editable templates infographics for an inclusive and comprehensive Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation. Professionals, managers, individual and team involved in any company organization from any field can use them as per requirement.
Building A Customer Journey Map PowerPoint Presentation SlidesSlideTeam
Presenting this set of slides with name - Building A Customer Journey Map Powerpoint Presentation Slides. This complete deck is oriented to make sure you do not lag in your presentations. Our creatively crafted slides come with apt research and planning. This exclusive deck with seventeen slides is here to help you to strategize, plan, analyse, or segment the topic with clear understanding and apprehension. Utilize ready to use presentation slides on Building A Customer Journey Map Powerpoint Presentation Slides with all sorts of editable templates, charts and graphs, overviews, analysis templates. It is usable for marking important decisions and covering critical issues. Display and present all possible kinds of underlying nuances, progress factors for an all inclusive presentation for the teams. This presentation deck can be used by all professionals, managers, individuals, internal external teams involved in any company organization.
This document discusses the value proposition design framework for understanding why customers buy from a company. It explains that value proposition design uses a map to illustrate the fit between a company's offerings and what customers want in order to address customer pains and gains. The framework analyzes customer jobs, pains, and gains, and how a company's features and benefits can relieve pains and create gains for customers. It stresses the importance of clearly communicating the value proposition and testing assumptions using customer feedback.
Value Proposition Design. Create products that drive people crazyNicola Mattina
A used this deck for a keynote at Microsoft Community Days. It is an overview of the method designed by Alexander Osterwalder to design and develop new products.
Do you understand the experiences of your customers? How about your employees? In this workshop/presentation Shift breaks down Journey Mapping best practices and offers hands-on guidance to perfecting your Journey Mapping skills.
Indispensable business knowledge for designersInVision App
A huge mindset gap exists between designers and their clients, causing problems for both sides. If you bridge this gap using business knowledge, you become a truly indispensable high-touch consultant.
In this talk, Jane Portman, the UI/UX consultant behind UI Breakfast, teaches what business skills you need (copywriting, marketing, sales, product management), and how you can use them to launch your own products, build an audience, and treat your own services as a product.
Client Case Study Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Client Case Study Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/3bpx2DQ
Customer Journey Mapping For Organization Powerpoint Presentation SlidesSlideTeam
"You can download this product from SlideTeam.net"
This PPT deck displays twenty two slides with in depth research. Our Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation deck is a helpful tool to plan, prepare, document and analyse the topic with a clear approach. We provide a ready to use deck with all sorts of relevant topics subtopics templates, charts and graphs, overviews, analysis templates. Outline all the important aspects without any hassle. It showcases of all kind of editable templates infographics for an inclusive and comprehensive Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation. Professionals, managers, individual and team involved in any company organization from any field can use them as per requirement. https://bit.ly/34xOcQv
Customer Journey Mapping For Organization PowerPoint Presentation SlidesSlideTeam
This PPT deck displays twenty two slides with in depth research. Our Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation deck is a helpful tool to plan, prepare, document and analyse the topic with a clear approach. We provide a ready to use deck with all sorts of relevant topics subtopics templates, charts and graphs, overviews, analysis templates. Outline all the important aspects without any hassle. It showcases of all kind of editable templates infographics for an inclusive and comprehensive Customer Journey Mapping For Organization Powerpoint Presentation Slides presentation. Professionals, managers, individual and team involved in any company organization from any field can use them as per requirement.
Building A Customer Journey Map PowerPoint Presentation SlidesSlideTeam
Presenting this set of slides with name - Building A Customer Journey Map Powerpoint Presentation Slides. This complete deck is oriented to make sure you do not lag in your presentations. Our creatively crafted slides come with apt research and planning. This exclusive deck with seventeen slides is here to help you to strategize, plan, analyse, or segment the topic with clear understanding and apprehension. Utilize ready to use presentation slides on Building A Customer Journey Map Powerpoint Presentation Slides with all sorts of editable templates, charts and graphs, overviews, analysis templates. It is usable for marking important decisions and covering critical issues. Display and present all possible kinds of underlying nuances, progress factors for an all inclusive presentation for the teams. This presentation deck can be used by all professionals, managers, individuals, internal external teams involved in any company organization.
This document discusses the value proposition design framework for understanding why customers buy from a company. It explains that value proposition design uses a map to illustrate the fit between a company's offerings and what customers want in order to address customer pains and gains. The framework analyzes customer jobs, pains, and gains, and how a company's features and benefits can relieve pains and create gains for customers. It stresses the importance of clearly communicating the value proposition and testing assumptions using customer feedback.
Value Proposition Design. Create products that drive people crazyNicola Mattina
A used this deck for a keynote at Microsoft Community Days. It is an overview of the method designed by Alexander Osterwalder to design and develop new products.
Do you understand the experiences of your customers? How about your employees? In this workshop/presentation Shift breaks down Journey Mapping best practices and offers hands-on guidance to perfecting your Journey Mapping skills.
Indispensable business knowledge for designersInVision App
A huge mindset gap exists between designers and their clients, causing problems for both sides. If you bridge this gap using business knowledge, you become a truly indispensable high-touch consultant.
In this talk, Jane Portman, the UI/UX consultant behind UI Breakfast, teaches what business skills you need (copywriting, marketing, sales, product management), and how you can use them to launch your own products, build an audience, and treat your own services as a product.
How I apply the Value Proposition Canvas to convince my clients to invest mor...Matina Moreira
This document discusses the Value Proposition Canvas methodology for understanding customers' needs and pains. It introduces the speaker, Matina Moreira, and provides an agenda for the presentation. It then gives an example of using the Value Proposition Canvas for a case study about creating a job finding service for senior professionals. Key aspects of the canvas are explained, including creating a customer profile listing pains, gains, and tasks, and mapping these against potential products and services to find the best fit. The speaker explains how she uses the canvas methodology at the beginning of new projects and with clients to build empathy for customers.
This document summarizes Mike Kyriacou's presentation on getting to problem-solution fit. The presentation covers observing customers to understand their needs, designing a value map to address key pains and gains, and taking small steps through iterations and customer feedback to validate solutions. It emphasizes starting with the customer, addressing their most important jobs through solutions, and using a lean approach of fast, inexpensive experiments to efficiently reach problem-solution fit. The goal is to build something customers love that can then be scaled for financial sustainability.
This document discusses using value proposition design and content marketing to persuade an audience. It recommends understanding customer pains and gains to develop relevant content that promotes your product or service's pain relievers and gain creators. The document provides examples of content types like long-form articles, case studies, and social media posts that can be used to build awareness of your brand and position yourself as a thought leader. It also discusses using both owned media channels like websites and blogs as well as earned media through industry influencers to enhance credibility and persuade potential customers.
Productized consulting for designers by Jane PortmanInVision App
This document provides steps for designers to develop a productized consulting business model. It discusses defining offerings like audience, scope, and pricing tiers. It also covers writing sales pages to describe problems, solutions, and objections. Marketing tactics like email lists and free content are suggested. The document emphasizes testing offerings, saying no, managing expectations, and eventually building a product line. Examples of the author's consulting products are also given.
This document provides an overview of customer journey mapping. It begins with an introduction to customer journey mapping and its benefits. It then outlines a three-part recipe for creating a customer journey map, including defining the persona, scenario, goals, and touchpoints in part one; creating a timeline, identifying feelings, and reviewing opportunities in part two; and identifying insights, opportunities, and ownership in part three. The document concludes by discussing takeaways from using customer journey mapping such as increasing customer engagement and understanding quantitative data in context.
The era in Web designing has surpassed improvement. It’s now dealing with innovation and strength. A creative design agency at the same time is emerging out of various difficulties and challenges.
Whether regarding designers, Management process, Adapting with the modern technologies, work flow, Uniqueness, Cash flow events and so on, its prevalence is smoothly developing.
Possibilities of challenges will increase and so the solution.
But the Improvement in the track of Creative design will stay irresistible.
Business Model Generation Value Proposition PowerPoint Presentation SlidesSlideTeam
If cracking the business deal with your best shot is on your mind, then go forward with this amazing PowerPoint presentation that not only offers the best graphics but also compiles information in a presentable manner. The one stop solution, when it comes to compiling of text and graphic is Business Model Generation Value Proposition PowerPoint Presentation Slides. Presentation layout can be customized as per the topic you need to address in the meeting. The business model generation PPT slide helps deliver the content and maintain a record of the same in the best possible manner. To the point and crisp information is conveyed which a perfect roadmap for the financial years by business model PowerPoint PPT. May it be revenue model, swot analysis or business model, planning or comparison, every core issue is addressed by wonderful mix of colored graphs and graphics in presentation slides. For business model visionaries, the PPT are a game changer and strive to map, design and test different strategies. Delve into all the facts involved with our Business Model Generation Value Proposition PowerPoint Presentation Slides. It helps investigate the issue.
This document provides guidance on structuring landing pages and collecting leads. It discusses key elements to include such as a navbar, hero section, social proof, calls to action, and features/objections. The hero section should entice visitors with compelling headers and subheaders that convey the main value propositions. Social proof helps convince visitors that others are already using the product. Well-written features address potential objections and fully explain the benefits to increase desire and decrease confusion. The goal is to maximize information density and conversion through clear, concise messaging and design.
The Value Proposition Canvas is a new conceptual tool created by Alex Osterwalder to help companies design, test, and build their value propositions for customers in a more structured way. It focuses on mapping out the customer jobs, pains, and gains to better understand fit. The canvas outlines the products/services a company offers and how they relieve customer pains and create gains. Competing value propositions can also be mapped for comparison. The tool is meant to be used alongside other frameworks like the Business Model Canvas and Lean Startup process to test and pivot value propositions through customer development.
Product Market Development - GEW Qatar 2014Emad Saif
Taking a closer look at Product & Market Development to address the challenge of product market fit, utilize a new tool called "Value Proposition Canvas" and finally putting everything in context of the Lean Start Up Methodology.
Online Course: https://t.co/g2O0nNBV52
My 7-Step Guide to Build a Customer Journey Map in 1 Week (Lessons Learned)Nasti Šušnjara
Just because you say that you want to "delight your customers" doesn't mean that you actually do. Very often, we don't even know where we're failing to meet the expectations of our customers. This 7-steps exercise helped us visualize our customers’ experience and prioritize what we’ll work on based on data and not assumptions. The process has worked for me ever since.
Original article: https://medium.com/omneechannel/7-steps-guide-to-building-a-customer-journey-map-d2c3b00cfffd
Content:
1. Why you need to map out your customer experience
2. Don't get intimidated by the complexity
3. 7 steps to create your Customer Journey Map
- Collect data from your customers and prospects
- Define your personas and goals
- Define stages of your customer journey
- Add your customer actions, thoughts, and emotions
- Define key highlights and pain points
- Write down what you can do to improve
- Prioritize and execute changes
Special thanks to Kristjan Pecanac from Hekovnik startup school who helped me better understand these concepts when I just started my career in the tech industry.
This document provides tips for using visual content to improve a website and marketing. It recommends using pictures to capture attention in 1 second and convey key messages visually rather than through long text. Services are offered to create illustrations, infographics, and videos to engage users and position the business as an expert, helping to increase traffic, sales, and brand recognition over competitors. A 30-day money back guarantee is provided.
Creative Concepts is a group of retail professionals that creates and develops retail business opportunities through concept development, brand and company names, assortment and style management, store design, fittings and locations, and communication. They are currently working on several projects including a modern restaurant chain, furniture retail chain, and store concepts for compact living.
How to Create Compelling Value Propositions That Turns Prospects into CustomersKissmetrics on SlideShare
The document describes an October 2014 presentation by Alex Osterwalder on creating compelling value propositions. Osterwalder is an entrepreneur and inventor of the Business Model Canvas, a tool used by organizations to visualize and design business models. The presentation provides information on Osterwalder and encourages participants to join the conversation on Twitter.
Building your value proposition can often be tricky. We provide a systematic approach that will help you easily identify the value you offer and how best to communicate that to prospects.
Zero to One Startup Masterclass Series - Week TwoIsaac Jumba
The masterclass covers hands-on workshops from how to come up with ideas to solidifying their ideas into INVESTOR READY businesses. The target is for those new to entrepreneurship intending to build a startup or those who are already working on an idea and need to solidify or scale their business.
Every business has a unique identity We create an incredible website design for your business you have never run a website before we provide multiple website design for professional, small medium and enterprise.
A workshop on Value Proposition Design by Sam Rye from Lifehack & Enspiral.
This workshop takes you through the Value Proposition Canvas, helps you pitch your vision, and lays out a short exercise to make a 2D or 3D prototype of your solution for feedback.
It draws heavily on the content, language and concepts from this book, which we highly recommend you buy if you're serious about (social) entepreneurship or intrapreneurship : https://strategyzer.com/value-proposition-design
#VPDesign helps you systematically build products & services that customers want!
Based on Value Proposition Design by Alexander Osterwalder, Yves Pigneur, Greg Bernarda & Alan Smith. More info: http://bit.ly/1tbBCH6. #vpdesign
UX South West - Engaging clients meaningfully in the process of digital designAlan Colville
Great digital experience happen when we engage clients, not just users, meaningfully in the process of digital design.
This workshop describes techniques, which not only demonstrate the value of UX, but build better client / designer relationships.
Slide show dominate a niche -the web designer’s key...market leader 12-3-16Stacey Mathis
This slideshow is for web designers who want to grow a web design business, who are vying for market leadership in the web design industry and who are looking for viable solutions to increase web design studio profits.
How I apply the Value Proposition Canvas to convince my clients to invest mor...Matina Moreira
This document discusses the Value Proposition Canvas methodology for understanding customers' needs and pains. It introduces the speaker, Matina Moreira, and provides an agenda for the presentation. It then gives an example of using the Value Proposition Canvas for a case study about creating a job finding service for senior professionals. Key aspects of the canvas are explained, including creating a customer profile listing pains, gains, and tasks, and mapping these against potential products and services to find the best fit. The speaker explains how she uses the canvas methodology at the beginning of new projects and with clients to build empathy for customers.
This document summarizes Mike Kyriacou's presentation on getting to problem-solution fit. The presentation covers observing customers to understand their needs, designing a value map to address key pains and gains, and taking small steps through iterations and customer feedback to validate solutions. It emphasizes starting with the customer, addressing their most important jobs through solutions, and using a lean approach of fast, inexpensive experiments to efficiently reach problem-solution fit. The goal is to build something customers love that can then be scaled for financial sustainability.
This document discusses using value proposition design and content marketing to persuade an audience. It recommends understanding customer pains and gains to develop relevant content that promotes your product or service's pain relievers and gain creators. The document provides examples of content types like long-form articles, case studies, and social media posts that can be used to build awareness of your brand and position yourself as a thought leader. It also discusses using both owned media channels like websites and blogs as well as earned media through industry influencers to enhance credibility and persuade potential customers.
Productized consulting for designers by Jane PortmanInVision App
This document provides steps for designers to develop a productized consulting business model. It discusses defining offerings like audience, scope, and pricing tiers. It also covers writing sales pages to describe problems, solutions, and objections. Marketing tactics like email lists and free content are suggested. The document emphasizes testing offerings, saying no, managing expectations, and eventually building a product line. Examples of the author's consulting products are also given.
This document provides an overview of customer journey mapping. It begins with an introduction to customer journey mapping and its benefits. It then outlines a three-part recipe for creating a customer journey map, including defining the persona, scenario, goals, and touchpoints in part one; creating a timeline, identifying feelings, and reviewing opportunities in part two; and identifying insights, opportunities, and ownership in part three. The document concludes by discussing takeaways from using customer journey mapping such as increasing customer engagement and understanding quantitative data in context.
The era in Web designing has surpassed improvement. It’s now dealing with innovation and strength. A creative design agency at the same time is emerging out of various difficulties and challenges.
Whether regarding designers, Management process, Adapting with the modern technologies, work flow, Uniqueness, Cash flow events and so on, its prevalence is smoothly developing.
Possibilities of challenges will increase and so the solution.
But the Improvement in the track of Creative design will stay irresistible.
Business Model Generation Value Proposition PowerPoint Presentation SlidesSlideTeam
If cracking the business deal with your best shot is on your mind, then go forward with this amazing PowerPoint presentation that not only offers the best graphics but also compiles information in a presentable manner. The one stop solution, when it comes to compiling of text and graphic is Business Model Generation Value Proposition PowerPoint Presentation Slides. Presentation layout can be customized as per the topic you need to address in the meeting. The business model generation PPT slide helps deliver the content and maintain a record of the same in the best possible manner. To the point and crisp information is conveyed which a perfect roadmap for the financial years by business model PowerPoint PPT. May it be revenue model, swot analysis or business model, planning or comparison, every core issue is addressed by wonderful mix of colored graphs and graphics in presentation slides. For business model visionaries, the PPT are a game changer and strive to map, design and test different strategies. Delve into all the facts involved with our Business Model Generation Value Proposition PowerPoint Presentation Slides. It helps investigate the issue.
This document provides guidance on structuring landing pages and collecting leads. It discusses key elements to include such as a navbar, hero section, social proof, calls to action, and features/objections. The hero section should entice visitors with compelling headers and subheaders that convey the main value propositions. Social proof helps convince visitors that others are already using the product. Well-written features address potential objections and fully explain the benefits to increase desire and decrease confusion. The goal is to maximize information density and conversion through clear, concise messaging and design.
The Value Proposition Canvas is a new conceptual tool created by Alex Osterwalder to help companies design, test, and build their value propositions for customers in a more structured way. It focuses on mapping out the customer jobs, pains, and gains to better understand fit. The canvas outlines the products/services a company offers and how they relieve customer pains and create gains. Competing value propositions can also be mapped for comparison. The tool is meant to be used alongside other frameworks like the Business Model Canvas and Lean Startup process to test and pivot value propositions through customer development.
Product Market Development - GEW Qatar 2014Emad Saif
Taking a closer look at Product & Market Development to address the challenge of product market fit, utilize a new tool called "Value Proposition Canvas" and finally putting everything in context of the Lean Start Up Methodology.
Online Course: https://t.co/g2O0nNBV52
My 7-Step Guide to Build a Customer Journey Map in 1 Week (Lessons Learned)Nasti Šušnjara
Just because you say that you want to "delight your customers" doesn't mean that you actually do. Very often, we don't even know where we're failing to meet the expectations of our customers. This 7-steps exercise helped us visualize our customers’ experience and prioritize what we’ll work on based on data and not assumptions. The process has worked for me ever since.
Original article: https://medium.com/omneechannel/7-steps-guide-to-building-a-customer-journey-map-d2c3b00cfffd
Content:
1. Why you need to map out your customer experience
2. Don't get intimidated by the complexity
3. 7 steps to create your Customer Journey Map
- Collect data from your customers and prospects
- Define your personas and goals
- Define stages of your customer journey
- Add your customer actions, thoughts, and emotions
- Define key highlights and pain points
- Write down what you can do to improve
- Prioritize and execute changes
Special thanks to Kristjan Pecanac from Hekovnik startup school who helped me better understand these concepts when I just started my career in the tech industry.
This document provides tips for using visual content to improve a website and marketing. It recommends using pictures to capture attention in 1 second and convey key messages visually rather than through long text. Services are offered to create illustrations, infographics, and videos to engage users and position the business as an expert, helping to increase traffic, sales, and brand recognition over competitors. A 30-day money back guarantee is provided.
Creative Concepts is a group of retail professionals that creates and develops retail business opportunities through concept development, brand and company names, assortment and style management, store design, fittings and locations, and communication. They are currently working on several projects including a modern restaurant chain, furniture retail chain, and store concepts for compact living.
How to Create Compelling Value Propositions That Turns Prospects into CustomersKissmetrics on SlideShare
The document describes an October 2014 presentation by Alex Osterwalder on creating compelling value propositions. Osterwalder is an entrepreneur and inventor of the Business Model Canvas, a tool used by organizations to visualize and design business models. The presentation provides information on Osterwalder and encourages participants to join the conversation on Twitter.
Building your value proposition can often be tricky. We provide a systematic approach that will help you easily identify the value you offer and how best to communicate that to prospects.
Zero to One Startup Masterclass Series - Week TwoIsaac Jumba
The masterclass covers hands-on workshops from how to come up with ideas to solidifying their ideas into INVESTOR READY businesses. The target is for those new to entrepreneurship intending to build a startup or those who are already working on an idea and need to solidify or scale their business.
Every business has a unique identity We create an incredible website design for your business you have never run a website before we provide multiple website design for professional, small medium and enterprise.
A workshop on Value Proposition Design by Sam Rye from Lifehack & Enspiral.
This workshop takes you through the Value Proposition Canvas, helps you pitch your vision, and lays out a short exercise to make a 2D or 3D prototype of your solution for feedback.
It draws heavily on the content, language and concepts from this book, which we highly recommend you buy if you're serious about (social) entepreneurship or intrapreneurship : https://strategyzer.com/value-proposition-design
#VPDesign helps you systematically build products & services that customers want!
Based on Value Proposition Design by Alexander Osterwalder, Yves Pigneur, Greg Bernarda & Alan Smith. More info: http://bit.ly/1tbBCH6. #vpdesign
UX South West - Engaging clients meaningfully in the process of digital designAlan Colville
Great digital experience happen when we engage clients, not just users, meaningfully in the process of digital design.
This workshop describes techniques, which not only demonstrate the value of UX, but build better client / designer relationships.
Slide show dominate a niche -the web designer’s key...market leader 12-3-16Stacey Mathis
This slideshow is for web designers who want to grow a web design business, who are vying for market leadership in the web design industry and who are looking for viable solutions to increase web design studio profits.
Beyond Soft Solutions - Web site design company with professional website designers, website developer & logo designers providing web site design services in Hyderabad, India.
Web designing and development, web programming, Logo design, website hosting and Search engine optimization at affordable prices.
The document discusses the importance of customer-centric website design while also acknowledging its challenges. A customer-centric site is important as it should be easy to use, facilitate problem resolution, generate sales by clearly stating value, and provide company information to overcome customer apprehension. However, designing a site that suits all customers is difficult because everyone has different needs and technology experience. The term "presence" in an online context relates to a company's accessibility on the web. Firms doing business online need to ensure their sites are easily accessible to customers and have a strong online presence to be competitive.
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization
This document provides guidance on website fundamentals, including choosing a domain name and hosting, deciding between doing it yourself or hiring a developer, prioritizing design and usability, and measuring success through analytics. Key recommendations include understanding your audience and goals, ensuring the site has a great design with focused content and calls to action, and regularly reviewing metrics like bounce rate and conversion rate to improve return on investment. Resources are included for domains, hosting, design tips, and analytics tools.
STOICA helps small B2B tech company marketing teams grow sustainably online through three main services:
1. Building conversion-optimized B2B websites that marketers can easily manage and use in digital campaigns.
2. Providing a digital support team for ongoing website development, design work, and marketing automation setup.
3. Conducting research and audits to help companies attract the right clients, and generating demand through content, landing pages, and email nurturing.
Case studies highlight how STOICA redesigned websites, improved performance and lead generation for clients in different industries.
VDIS10022 Advanced Graphic Design Studio - Lecture 3 - Selling IdeasVirtu Institute
This lecture discusses ways in which you, the graphic designer can sell your ideas and concepts to clients through successful pitching and mood boards. Communicating a concept clearly and efficiently to a client can save hours of design time and lengthy changes.
As a designer you need to make your client
Believe in the idea and love the concept.
This document provides an overview of the website design process for small businesses. It discusses planning content and structure, different types of sites, budgets, domains and hosting, finding designers, contracts, the design and development process, pre-launch testing, ongoing maintenance, and marketing the completed site. Business owners are advised to thoroughly plan content and functionality before hiring a designer, provide timely feedback during the process, and budget for ongoing maintenance and marketing after launch.
The document discusses the importance of web design. It states that outdated or poorly designed websites will cause potential customers to lose trust in a business and go elsewhere. A good design establishes a first impression, builds trust, creates consistency, and is important for competing with other businesses. The document also discusses how minimizing design can maximize results by keeping websites simple and focused. It defines landing pages and why they are important for driving traffic, improving SEO, and building brands. Finally, it lists some powerful ways to show social proof on a website like reviews, live sales notifications, and trust badges.
Marketing Masterclass: Exclusively for LPL Financial Advisors:Samantha Russell
Do you have trouble differentiating your service and defining your unique value proposition? Do you know your marketing needs a facelift but you just aren't sure where to start or what to do?
In this webinar, exclusively for LPL advisors, Samantha Russell will share:
- Why traditional advisor marketing and messaging just doesn't work anymore
- How to think about establishing your own unique brand, and
- Practical tips you can implement right away - to help you nail your messaging in your website, copywriting, social posts, and more!
Usability & Accessibility - Mindset Then Methodology V1.0Mike Osborne
The document discusses the importance of customer-centric website design. It emphasizes understanding customer needs and perspectives over focusing on organizational or product priorities. Accessibility and usability are key to ensuring websites can be used by all customers, regardless of impairments. The main message is that websites should be designed around helping customers achieve their goals efficiently rather than prioritizing other concerns.
The document provides an overview of key considerations for refining a web strategy. It notes that most websites dramatically underperform given their importance in marketing. Several root causes are identified, including lack of web expertise and clear goals. The document emphasizes setting goals based on audience and strategy, and establishing best practices. It also stresses the importance of measurement and adjustment based on goals. Examples are provided for how to apply these principles in practice when redeveloping a website.
BLUEBox Enterprises is a website solutions provider based in Washington, Las Vegas, and the Philippines. They specialize in website creation, development, and maintenance. BLUEBox prides itself on creating unique, original website designs that capture a client's vision and goals. They aim to drive traffic and leads through proven SEO techniques while ensuring content is interesting and grammatically correct. BLUEBox has experienced success since starting in 2011 and now caters to global clients through a dedicated, innovative approach and affordable solutions.
How to Sail Trhough the Bermuda Triangle of Web Designer's Hell New Tricks
This document discusses the challenges faced by aspiring WordPress web designers and developers. It describes a learning curve process from unconscious incompetence to unconscious competence. The key stages are unconscious incompetence (not knowing what you don't know), conscious incompetence (knowing how much you don't know), conscious competence (knowing what you know but it takes effort), and unconscious competence (expertise comes naturally). It identifies seven core competency areas that professionals must develop including client management, user experience, design skills, online marketing, WordPress skills, and technical skills. Examples are provided for client management approaches, developing website content and messaging, and choosing WordPress themes. The overall message is that mastery requires focused study across these compet
The document discusses the importance of website planning based on Jesse James Garrett's Five Planes of User Experience framework. It emphasizes asking questions in the Strategy and Scope planes before designing graphics or content. In the Strategy plane, questions determine goals, users, and desired experiences. Scope plane questions define necessary features, tools, timeline and personnel. The document stresses sticking to a planning process to create successful, on-budget websites that meet user needs.
Make your website work your way. We are cheap website design dubai company with the technical skill and industry insight to take your website to the next level online.
We are a creative web design agency in Dubai
UAE specialising in cheap & affordable website design solutions and we drive measurable results for businesses through digital.
https://zapiotech.com/web-design-dubai.html
This chapter discusses strategies for in-house designers to effectively sell their services, explain their work, and demonstrate value. It provides tips on communicating what design work entails to non-experts, showing examples to clients, developing a mission statement, and measuring value through metrics like cost savings. The chapter also outlines creative strategies for managing budgets, time, resources, negotiation skills, and setting benchmarks within organizational constraints.
The document provides an overview of various web design, UI/UX design, presentation design, 3D modeling, software development, and marketing services offered by Athena Inc. It consists of brief descriptions of each service area, highlighting how the company's experts help clients achieve their goals through strategic, user-centered designs and solutions.
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Client centric web design
1.
2. We can design and code a great website, but a truly
effective site requires knowledge only the client
has. They have years of experience working within the
organisation giving them a unique perspective we
cannot hope to match with our researches.
White Ducky | Client Centric Web Design
CLIENT CENTRIC WEB DESIGN LEADS TO
BETTER WEBSITES.
We have to focus not only on the
end-user but also on the person
who commissioned the website.
Ecommerce stores have to
balance user and business
needs all the time.
4. Most clients are constantly interacting with their
customers. As a result they understand:
? What their customers are trying to do?
? What problems they experience?
? What kind of people they are and what motivates them?
White Ducky | Client Centric Web Design
CLIENT KNOWS HIS CUSTOMER BETTER
5. The Clients who enjoyed working with you will come
back asking for more. Especially because you have
educated them about ways their site could be
improved. As a client becomes more educated they
inevitably see more of the potential the web offers.
White Ducky | Client Centric Web Design
HE WILL COME BACK FOR MORE
6. The most obvious benefit is that a happy client who
has enjoyed working with you is much more likely to
recommend you to others. Also if they feel a sense of
ownership over the website (because they were
personally involved in it) they will tell the world how
great it is.
White Ducky | Client Centric Web Design
RECOMMENDATIONS
8. Regular communication with clients is a fundamental
part of the job and it is as important as coding and
design.
● For most clients a website is a major investment.
They are under considerable pressure to make sure it
is delivered on time and in budget.
● The less they know the more they want control.
● Anxiety can lead to micromanagement.
● Regular communication demonstrate you are in
control and that progress is being made - that will
reduce anxiety.
● You're protected from double job, you know
instantly that the client wants to change something
in the design.
White Ducky | Client Centric Web Design
COMMUNICATE
9. ● Emails or others short messages are natural for us -
web designers, not for the clients and they do not aid
clear and personal communication.
● You should rather speak over the phone and simply
meet from time to time (milestones)
● Each phone call or a meeting should be followed
with an email with the key points - you have the
record in case of potential misunderstanding
● Speak the client's language. Too often we fall back on
acronyms and jargon.
White Ducky | Client Centric Web Design
HOW TO COMMUNICATE?
10. Communicate problems before they arise. Better to please
a client by overcoming a potential problem you have warned
them about than surprising them with a sudden crisis.
We need to have the courage of our convictions and
talk honestly with our clients (or prospective clients) about
what is possible. This might mean losing work, but
sometimes things don’t match up and we should walk away.
White Ducky | Client Centric Web Design
BE HONEST!
11. Client has to be sure that your
opinion is credible.
If you are not an expert you have to
find other ways to justify your
position:
● statistics, research - they add to
your credibility by association
● be known as a friend of experts
(posts on facebook,
conferences)
● speak with confidence and be
proud of your realisations - it
will build a client’s confidence
in our abilities
White Ducky | Client Centric Web Design
BECOME AN EXPERT
12. When you are wrong - admit it.
Tell clients if their ideas are better than yours or that you
need a second opinion on an issue you are not confident
about.
You can build your credibility by:
● proven process (from initial sketches to final website)
● project history (you solved a familiar problem)
● presentation (the way you present solutions is
crutial)
White Ducky | Client Centric Web Design
BECOME AN EXPERT - but do not show off
13. Urge clients to express their ideas and make it clear
that no idea is stupid. When a client has a good idea
you should embrace it wholeheartedly and make sure
they receive the credit.
When a client suggests an idea that is not so good,
avoid criticising and attempt to move the conversation
on.
(Same as kids, praise the client when he does
well and play down his failures)
White Ducky | Client Centric Web Design
REWARD AND PUNISHMENT RULE
14. Projects often stall because the client is not available to
sign-off a design or provide content. This can prove
frustrating for the designer and client alike. Explaining
to the client that they need to be available for certain
milestones avoids finger-pointing if the project slips.
White Ducky | Client Centric Web Design
EXPLAIN YOUR NEEDS
15. Not the needs of the project but their personal needs.
For example, will this project help them secure a
promotion, does it solve a problem they have in their
job or perhaps they are new to the company and need
to make their mark.
White Ducky | Client Centric Web Design
UNDERSTAND THEIR NEEDS
16. Understanding how knowledgeable a client is about
the web design process is crucial. Have they run a web
design project before? If so, did that experience give
them a good understanding or a bad experience.
You also need to understand their knowledge about
web design technology and terminology. A client may
sit quietly while you talk about responsive design or
database schemas.
White Ducky | Client Centric Web Design
ESTIME THEIR KNOWLEDGE
17. But this is not just about saying no.
Educate him about the consequences of his ideas.
* The client feels that you are including him in the
process and taking his contribution seriously.
* The best way to educate a client is to ask questions
that prompts him to think through the consequences
of his ideas:
- I want to make my logo bigger.
- Ok, but why? What elements should be removed to
accommodate the bigger logo or what can be pushed
further down the page?
White Ducky | Client Centric Web Design
CLIENT IS NOT ALWAYS RIGHT!
18. In some cases implementing a client’s idea is not
possible because of budget or timescales. Although
these are more sensitive areas, we should apply the
same principle of discussing consequences.
Limiting iterations sets the wrong tone for the
relationship - if you will lead the process correctly
there will be no need to make them.
White Ducky | Client Centric Web Design
CLIENT IS NOT ALWAYS RIGHT!
20. 1. Discuss personality of a brand.
Is your brand “friendly” or “formal”?
Is it “irreverent” or “professional”?
If your organisation was a famous person, who would it be?
By establishing keywords that represent the organisation, you
get a better sense of the tone that should be struck by the site
aesthetics.
2. Moodboards with colour palette, typography
(don't spend more than hour on each!)
3. Picture the functionalities on the reference websites
4. Wireframe
5. Layout
White Ducky | Client Centric Web Design
PROCESS OF CREATING A WEBSITE
22. The tendency of designers especially is to make things look
appealing from the beginning of the process.
But this should be avoided completely at the wireframing
stage, because that would distract from the purpose of the
wireframe, which is to decide where things should go, not
what font size to use or what color the navigation should be.
White Ducky | Client Centric Web Design
WIREFRAMES
23. ? Why do you have a website?
? What do we want the website to do?
(“increase sales leads” is different from “increase the
number of quality sales leads”)
? What do we want users to do on our site?
? How are we going to measure its
success?
White Ducky | Client Centric Web Design
ASK QUESTIONS!
Speak to as many stakeholders as possible (content
manager, sales manager) always individually, the
opinion should remain anonymous.
24. Flash test - Users are shown the design for a few seconds
and then asked to recall what they have seen. If the logo is
mentioned, you can be sure it is prominent.
Have people representing the target audience test the
website. You do not have to spend a lot of money on it,
ask your mother/sister/friend.
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White Ducky | Client Centric Web Design
TESTING
25. You should never send designs by email.
How you present design and request
feedback makes a huge difference to the
comments you receive.
Think about how Steve Jobs announced
new products. Before he revealed them he
talked through their benefits and the
process that went into their creation.
During the presentation do not avoid to
mention some issues hoping the client
won't bring them up - prevent them!
(The size of logo is... Because...)
White Ducky | Client Centric Web Design
PRESENTATION
26. Asking a client ‘what they think’ of a design focuses
them on their personal opinion. Ask more specific
questions:
? Do you believe the aesthetics will appeal to the target
audience?
? Does the website help the business achieve its
objectives?
? Will the target audience be able to easily complete their
tasks?
? Are the calls to action clearly visible and do they
encourage action?
White Ducky | Client Centric Web Design
PRESENTATION
27. Break the process into stages that the client can
understand and contribute to.
A client may reject a design because it displays the
wrong content, visual hierarchy, layout and information
architecture can be cast aside because the client has a
problem with the colour. Present these components
individually!
When you do present the design the client will react
differently because they have seen the separate elements
first. The final design will not come as a surprise and so
their reaction will be more measured.
White Ducky | Client Centric Web Design
DESIGN METHODOLOGY
28. Don't let the client micromanage the design process.
You design websites and you are an expert.
Focus your clients on ‘problems’ and not ‘solutions.’
White Ducky | Client Centric Web Design
DEFINE ROLES
29. Give the client the freedom to contribute ideas and
don’t criticise their participation. Add ideas to a wish
list and introduce the idea of phased development.
Talking about phases makes it clear that a website
is an ongoing commitment requiring regular
development and investment.
Suggesting that an idea is implemented in phase
two is a gentler way of saying that the idea is good
but is not covered by the current contract.
White Ducky | Client Centric Web Design
PHASED DEVELOPMENT
30. ● Swallow your pride - accept when client has good
ideas
● Disagree with the client when you are sure of your
position, explain the consequences
● Ask why (not solutions but problems, I want it pink,
but why, because teenage girls will like it, why won't
we use...)
White Ducky | Client Centric Web Design
DEALING WITH DISAGREEMENTS
31. ● be positive
● go the extra mile for your client
● get excited about their ideas
● frank and honest conversation
White Ducky | Client Centric Web Design
CRISIS