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DEF INITION & CL ASSIF ICATION OF
INNOVATION
D i s c u s s a n t :
M I C H E L L E A . G A L A M G A M
P r o f e s s o r :
D R . R O S A N N A G O N Z A L E S
PhDDS317 – Development and Management of Innovative Programs
EL EMENTS OF INNOVATIVE PROG RAM
• define innovation
• identify the classification of innovation
• identify the elements of innovative program
• understand the importance of these elements to
innovation
• identify the barriers in collaboration and ideation in
innovation
What is an ?
“Innovation is the economic impact of technological chance, as
the use of new combinations of existing productive forces to
solve the problems of business” (Schumpeter, 1982)
“Innovation consists of the generation of a new idea and its implementation
into a new product, process or service, leading to the dynamic growth of
the national economy and the increase of employment as well as to a
creation of pure profit for the innovative business enterprise” (Urabe, 1988)
What is an ?
“Innovation is the result of scientific work aimed at improving
the social activities and intended for the implementation of
social production” (Siauliai, 2013)
“Innovation is a process that combines science, technology,
economics and management” (Twiss, 1989)
“Innovation is a new knowledge incorporated in products,
processes, and services” (Afuah, 1998)
What is an ?
It is an idea, practice or object that is perceived as
new by an individual or other unit of adoption
I n v e n t i o n + C o m m e r c i a l i z a t i o n
What is
desirable to
users?
What is
viable in the
marketplace?
What is
possible with
technology?
INNOVATION
INNOVATION = desirable + possible + viable
Generic Classification of
Innovation
Classification of Innovation
ELEMENTS OF
INNOVATIVE PROGRAM
Elements of Innovation:
1. COLLABORATION
Collaboration
• is a process which brings
organizations together over
a shared question, creating
the space to explore how
thinking of people
differently and involving
them fully, can strengthen
organizations and indeed
sectors as a whole. Collaborative Innovation
3 Basic Aspects
of Collaboration
1.Relationships
2.Process
3.Outcomes
7 Reasons why Collaboration is Important
In general:
1. It helps us problem-solve
2. Brings people and organizations closer together
3. Helps people learn from each other
4. It opens up new channels for communication
5. Boosts morale across your organization
6. It leads to higher retention rates
7. Makes us more efficient workers
Why is COLLABORATION important in Innovation?
1. Associations
2. Speed
3. Connections
4. Energy
5. Implementation
Collaborative process
is more than working
together.
It means the ability to think together and to act on complex projects.
Thinking together is open innovation.
Strategic doing means:
1. Listen and explore – What
can we do together?
2. Learn and adjust – How
will we learn together?
3. Focus and align – What
should we do together?
4. Link and leverage – What
will we do together?
E X A M P L E S O F O P E N I N N O VAT I O N
W h a t c a n w e L e a r n f r o m t h e m ?
Samsung - Diverse types of
collaboration
• The four categories are even
described as being the "four legs of
the open innovation activities" at
Samsung.
The 4 categories of collaboration:
• Partnerships
• Ventures
• Accelerators
• Acquisitions
E X A M P L E S O F O P E N I N N O VAT I O N
W h a t c a n w e L e a r n f r o m t h e m ?
Facebook – Using Hackathons to generate fresh ideas
• The idea of these hackathons is that the employees generate new
ideas and innovations and make initial versions of them.
E X A M P L E S O F O P E N I N N O VAT I O N
W h a t c a n w e L e a r n f r o m t h e m ?
GE – Connecting with young talents
• GE is famous for their open innovation challenges and initiatives
The prizes for these challenges are very appealing for young
professionals and students and include:
• Scholarships
• Monetary awards
• Chances to work with GE on the project in question
• Paid internships
E X A M P L E S O F O P E N I N N O VAT I O N
W h a t c a n w e L e a r n f r o m t h e m ?
Philips – The High Technology
Campus
• Philips has a wide range of open
innovation activities. It has the platform,
the challenges and it activates its own
employees to think openly.
• Philips also established its own open
innovation campus at Eindhoven in
2003. The High Tech Campus is open
for a variety of companies to work in. It
offers them tools to help accelerate
their business and research projects.
E X A M P L E S O F O P E N I N N O VAT I O N
W h a t c a n w e L e a r n f r o m t h e m ?
Apple – Value creation through open platforms
• Apple is a typical example of a company that is very closed and
secretive of its R&D, so what is it doing on this list?
• Despite the closedness of Apple, they still use open innovation on
their own terms when they think open innovation is suitable.
Barriers to COLLABORATION
1.Poor Communication
2.Lack of proper planning
3.Not using the right tools
Elements of Innovation:
2. IDEATION
Ideation
• is a term that describes the
process in which new ideas
are created.
• this process begins with the
search for inspiration and
the generation of initial
ideas and ends with ideas
elaborated in detail. IDEATION
Ideation
Techniques
1.Brainstorming
2.Note taking
3.Mind mapping
4.Opposite thinking
5.Analogy Thinking
Successful IDEATION is
based on Creativity and
Strategy
Creativity is only a valuable resource in the ideation process if it is
successfully directed and if it serves to better achieve strategic goals.
Styles of IDEATION
• Problem solutions: This straightforward method is where an
individual identifies a problem that they subsequently solve.
• Derivative ideas: This involves making improvements to an
existing idea.
• Symbiotic ideas: This is a collision of several incomplete ideas
that combine to create a fully-baked, holistic idea.
Barriers to IDEATION
• hostile environment
• vague goals
• closed-minded individuals
• Groupthink
• people-pleasers
• ego
• inexperienced teams
• inability to think out of the box
• pessimism.
Conclusions
• Innovation can bring benefit for all the economy activity, with
implementing projects; produce the products with the new quality
and help to reduce costs of production circle. Also innovations can
catalyze the processes and save time.
• The past has brought us where we are today, continuing on the
same road will bring nothing new. Innovation through Collaboration
can bring new results
• Ideation is the creative process of generating new ideas, which can
be accomplished through a variety of ideation techniques, such as
brainstorming and prototyping. If done right, ideation is what helps
founders and executives determine the right problem to solve and
how to solve it.
ASSESSMENT:
1. Describe the elements of innovation present in your
organization
2. Give an example of an application of open innovation in
your respective organization. Enumerate and further
explain the categories of collaboration embedded in its
open innovation activities.
RUBRIC
References:
• (PDF) The definition and classification of innovation (researchgate.net)
https://www.researchgate.net/publication/318180953_The_definition_and_classification_of_innovation
• https://www.stlouisfed.org/publications/bridges/summer-2009/the-four-key-elements-of-innovation-collaboration-ideation-
implementation-and-value-creation#:~:text=Summer%202009-
,The%20Four%20Key%20Elements%20of%20Innovation%3A%20Collaboration,Ideation%2C%20Implementation%20and%20
Value%20Creation&text=Innovation%20requires%20collaboration%2C%20ideation%2C%20implementation,these%20element
s%20during%20breakout%20sessions.
• https://medium.com/new-citizenship-project/what-do-we-mean-by-collaborative-innovation-20ac137b214b
• https://www.planbox.com/3-reasons-why-innovation-is-important/
• https://blog.jostle.me/blog/why-collaboration-is-important
• https://www.freshconsulting.com/5-reasons-why-collaboration-contributes-to-innovation/
• https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
• https://blog.capterra.com/project-collaboration-challenges-and-solutions/
• https://innolytics-innovation.com/what-is-
ideation/#:~:text=The%20term%20ideation%20describes%20the,idea%20management%20and%20innovation%20manageme
nt.nstitutecourseforhumanity/course/ideation.html
• https://www.oiedu.co.uk/otermansinstitutecourseforhumanity/course/ideation.html
• https://www.investopedia.com/terms/i/ideation.asp
• https://medium.com/new-citizenship-project/what-do-we-mean-by-collaborative-innovation-20ac137b214b
CREDITS to the owner of all the images/gif used in this PowerPoint presentation
and to other sources used not mentioned above.
NOTE: this presentation was used for class discussion only.
End of Presentation

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Classification and Elements of Innovation

  • 1. DEF INITION & CL ASSIF ICATION OF INNOVATION D i s c u s s a n t : M I C H E L L E A . G A L A M G A M P r o f e s s o r : D R . R O S A N N A G O N Z A L E S PhDDS317 – Development and Management of Innovative Programs EL EMENTS OF INNOVATIVE PROG RAM
  • 2. • define innovation • identify the classification of innovation • identify the elements of innovative program • understand the importance of these elements to innovation • identify the barriers in collaboration and ideation in innovation
  • 3. What is an ? “Innovation is the economic impact of technological chance, as the use of new combinations of existing productive forces to solve the problems of business” (Schumpeter, 1982) “Innovation consists of the generation of a new idea and its implementation into a new product, process or service, leading to the dynamic growth of the national economy and the increase of employment as well as to a creation of pure profit for the innovative business enterprise” (Urabe, 1988)
  • 4. What is an ? “Innovation is the result of scientific work aimed at improving the social activities and intended for the implementation of social production” (Siauliai, 2013) “Innovation is a process that combines science, technology, economics and management” (Twiss, 1989) “Innovation is a new knowledge incorporated in products, processes, and services” (Afuah, 1998)
  • 5. What is an ? It is an idea, practice or object that is perceived as new by an individual or other unit of adoption I n v e n t i o n + C o m m e r c i a l i z a t i o n
  • 6. What is desirable to users? What is viable in the marketplace? What is possible with technology? INNOVATION INNOVATION = desirable + possible + viable
  • 10. Elements of Innovation: 1. COLLABORATION
  • 11. Collaboration • is a process which brings organizations together over a shared question, creating the space to explore how thinking of people differently and involving them fully, can strengthen organizations and indeed sectors as a whole. Collaborative Innovation
  • 12. 3 Basic Aspects of Collaboration 1.Relationships 2.Process 3.Outcomes
  • 13. 7 Reasons why Collaboration is Important In general: 1. It helps us problem-solve 2. Brings people and organizations closer together 3. Helps people learn from each other 4. It opens up new channels for communication 5. Boosts morale across your organization 6. It leads to higher retention rates 7. Makes us more efficient workers
  • 14. Why is COLLABORATION important in Innovation? 1. Associations 2. Speed 3. Connections 4. Energy 5. Implementation
  • 15. Collaborative process is more than working together. It means the ability to think together and to act on complex projects. Thinking together is open innovation.
  • 16. Strategic doing means: 1. Listen and explore – What can we do together? 2. Learn and adjust – How will we learn together? 3. Focus and align – What should we do together? 4. Link and leverage – What will we do together?
  • 17. E X A M P L E S O F O P E N I N N O VAT I O N W h a t c a n w e L e a r n f r o m t h e m ? Samsung - Diverse types of collaboration • The four categories are even described as being the "four legs of the open innovation activities" at Samsung. The 4 categories of collaboration: • Partnerships • Ventures • Accelerators • Acquisitions
  • 18. E X A M P L E S O F O P E N I N N O VAT I O N W h a t c a n w e L e a r n f r o m t h e m ? Facebook – Using Hackathons to generate fresh ideas • The idea of these hackathons is that the employees generate new ideas and innovations and make initial versions of them.
  • 19. E X A M P L E S O F O P E N I N N O VAT I O N W h a t c a n w e L e a r n f r o m t h e m ? GE – Connecting with young talents • GE is famous for their open innovation challenges and initiatives The prizes for these challenges are very appealing for young professionals and students and include: • Scholarships • Monetary awards • Chances to work with GE on the project in question • Paid internships
  • 20. E X A M P L E S O F O P E N I N N O VAT I O N W h a t c a n w e L e a r n f r o m t h e m ? Philips – The High Technology Campus • Philips has a wide range of open innovation activities. It has the platform, the challenges and it activates its own employees to think openly. • Philips also established its own open innovation campus at Eindhoven in 2003. The High Tech Campus is open for a variety of companies to work in. It offers them tools to help accelerate their business and research projects.
  • 21. E X A M P L E S O F O P E N I N N O VAT I O N W h a t c a n w e L e a r n f r o m t h e m ? Apple – Value creation through open platforms • Apple is a typical example of a company that is very closed and secretive of its R&D, so what is it doing on this list? • Despite the closedness of Apple, they still use open innovation on their own terms when they think open innovation is suitable.
  • 22. Barriers to COLLABORATION 1.Poor Communication 2.Lack of proper planning 3.Not using the right tools
  • 24. Ideation • is a term that describes the process in which new ideas are created. • this process begins with the search for inspiration and the generation of initial ideas and ends with ideas elaborated in detail. IDEATION
  • 26. Successful IDEATION is based on Creativity and Strategy Creativity is only a valuable resource in the ideation process if it is successfully directed and if it serves to better achieve strategic goals.
  • 27. Styles of IDEATION • Problem solutions: This straightforward method is where an individual identifies a problem that they subsequently solve. • Derivative ideas: This involves making improvements to an existing idea. • Symbiotic ideas: This is a collision of several incomplete ideas that combine to create a fully-baked, holistic idea.
  • 28. Barriers to IDEATION • hostile environment • vague goals • closed-minded individuals • Groupthink • people-pleasers • ego • inexperienced teams • inability to think out of the box • pessimism.
  • 29. Conclusions • Innovation can bring benefit for all the economy activity, with implementing projects; produce the products with the new quality and help to reduce costs of production circle. Also innovations can catalyze the processes and save time. • The past has brought us where we are today, continuing on the same road will bring nothing new. Innovation through Collaboration can bring new results • Ideation is the creative process of generating new ideas, which can be accomplished through a variety of ideation techniques, such as brainstorming and prototyping. If done right, ideation is what helps founders and executives determine the right problem to solve and how to solve it.
  • 30. ASSESSMENT: 1. Describe the elements of innovation present in your organization 2. Give an example of an application of open innovation in your respective organization. Enumerate and further explain the categories of collaboration embedded in its open innovation activities.
  • 32. References: • (PDF) The definition and classification of innovation (researchgate.net) https://www.researchgate.net/publication/318180953_The_definition_and_classification_of_innovation • https://www.stlouisfed.org/publications/bridges/summer-2009/the-four-key-elements-of-innovation-collaboration-ideation- implementation-and-value-creation#:~:text=Summer%202009- ,The%20Four%20Key%20Elements%20of%20Innovation%3A%20Collaboration,Ideation%2C%20Implementation%20and%20 Value%20Creation&text=Innovation%20requires%20collaboration%2C%20ideation%2C%20implementation,these%20element s%20during%20breakout%20sessions. • https://medium.com/new-citizenship-project/what-do-we-mean-by-collaborative-innovation-20ac137b214b • https://www.planbox.com/3-reasons-why-innovation-is-important/ • https://blog.jostle.me/blog/why-collaboration-is-important • https://www.freshconsulting.com/5-reasons-why-collaboration-contributes-to-innovation/ • https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them • https://blog.capterra.com/project-collaboration-challenges-and-solutions/ • https://innolytics-innovation.com/what-is- ideation/#:~:text=The%20term%20ideation%20describes%20the,idea%20management%20and%20innovation%20manageme nt.nstitutecourseforhumanity/course/ideation.html • https://www.oiedu.co.uk/otermansinstitutecourseforhumanity/course/ideation.html • https://www.investopedia.com/terms/i/ideation.asp • https://medium.com/new-citizenship-project/what-do-we-mean-by-collaborative-innovation-20ac137b214b CREDITS to the owner of all the images/gif used in this PowerPoint presentation and to other sources used not mentioned above. NOTE: this presentation was used for class discussion only.

Editor's Notes

  1. It is a use of new knowledge to offer a new product or service that customers want. Thus it is invention + commercialization. Innovation is the search for and the discovery, developed, improvement, adoption and commercialization of new processes, new products and new organization structures and procedures. Is the implementation of a new or significantly improved product (good or service) or process, a new marketing method, or a new organizational method in business practices, workplace organization or external relations.
  2. Innovation requires collaboration, ideation, implementation and value creation. 
  3. SOURCES:
  4. Collaboration means to work together (relationships) toward (process) something in common (outcomes).
  5. SOURCE: https://blog.jostle.me/blog/why-collaboration-is-important
  6. Source: https://www.freshconsulting.com/5-reasons-why-collaboration-contributes-to-innovation/
  7. SOURCE: https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
  8. SOURCE: https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
  9. SOURCE: https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
  10. SOURCE: https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
  11. SOURCE: https://www.viima.com/blog/16-examples-of-open-innovation-what-can-we-learn-from-them
  12. 3 Common Project Collaboration Challenges and How to Avoid Them Avoid these project collaboration pitfalls to improve not just team effectiveness but client satisfaction as well.
  13. https://innolytics-innovation.com/what-is-ideation/#:~:text=The%20term%20ideation%20describes%20the,idea%20management%20and%20innovation%20management.