This document provides a framework for application lifecycle management and deployment across an organization utilizing Citrix. It defines processes for inventorying applications, packaging them using MSI, testing, deploying, and managing ongoing updates. Key aspects include centralized application storage, using tools like AppDNA and Package Studio for packaging, and hosting applications virtually using XenApp and Provisioning Services. The goals are to reduce costs, improve reliability of deployments, provide a consistent user experience, and gain efficiencies through a standardized approach to application management.