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inch loss plan
Obesity Epidemic
In 1980, 35% of Americans
 were overweight to obese.

     46 billion dollars,
and hundreds of diets later …
More than 65% of Americans
 are overweight to obese.




     Source: http://health.msn.com/reports/obesity/default.aspx
Why Most Diets Fail
MOST DIETS ARE:
• Nutritionally inadequate     you feel bad, sooner or later
• Too hard to follow    interferes with life
• Results are too slow     frustration
• Unsafe ingredients     negative side effects
  (Ephedra, Ephedra Alternatives, other stimulants)
• Slow your metabolism       the “yo-yo” effect
THE VICIOUS DIET CYCLE

                           REPEAT
                                             DIET



          FEAST
        RESPONSE
• Reduced metabolic rate                   FAMINE
• Loss of muscle                          RESPONSE
• Regain weight from fat
                                       • Lose weight from lean
                                         muscle and fat
                            FALL OFF   • Reduced metabolic rate
                                       • Increase in fat storage
Why                       Works
1. Formulated to help you get off the dreaded
   diet cycle
2. Leverages 50 years of nutritional science
   leadership and innovation
3. Clinically tested leucine formula
4. Powered by Leucine   TM
Why                           Works

                 The Dreaded Diet Cycle
• With most diets you lose fat and muscle
• Muscle loss = lower metabolism (fewer calories burned)
• After dieting, you can’t burn calories like you did before.
  So you gain weight back. Start next diet. The yo-yo effect.
• In a preliminary clinical study, participants on the Cinch
  program retained 100% of lean muscle mass
Why                           Works
 50 Years of Nutritional Science Leadership
• Cinch is a result of years of sports and nutrition science
  expertise from Shaklee medical doctors, nutritionists,
  and scientists
• Shaklee products have fueled 54 gold medalists
  and 82 world class athletes to higher achievement
• The Cinch program and products are based on more than
  100 published studies and clinical papers on individual
  ingredients
Why                              Works

Clinically Tested Leucine Formula
• In a preliminary clinical trial, Shaklee scientists tested
  the proprietary formula enhanced with leucine
• People in the program lost fat, weight, and inches
  while retaining their lean muscle
SHAKLEE SCIENTIFIC TRADITION
        Pre Launch Pilot Study
        Clinical Data
 • Weight loss 15.4 lbs.
 • Waist size decreased by 4.1 inches
 • Hip size decreased by 2.6 inches
 • Fat-free mass remained unchanged
   – all weight loss came from fat
Why                                Works

       POWERED BY LEUCINE                                ™


An essential amino acid used extensively by athletes


          As part of a macronutrient balanced
              program, leucine helps to:
          – Promote satiety
          – Signal the body to retain (and even build)
            lean muscle)
          – Support metabolic rate via ability to
            preserve muscle
I N T R O D U C I N G…




Formulated to help break the diet cycle, so you can:
        Keep muscle you have.
       Burn fat you don’t need.
      Lose inches you don’t want.
Say Hello to Cinch
We hold the unfaltering belief that, together with us, you will succeed.

Losing weight can be as simple as it is difficult. We get that.

We see the We holdthe scalegetting beliefjust
            scalesee the unfaltering occasional
             ThisLosing weight can beprogress.
                  as an occasional as an beautiful.
                   isn’t about measure of as that,
             We believe “goal jeans” are
Not a daily measure of character. you will succeed.
            simple alreadyus, ThisWe about
            together with difficult. Not get that.
             measure ofis are.
               You as it progress. is a daily
               as important as goal weight.
We believe “goal jeans” getting healthy. as goal weight.
                    measure of important
                        are just as character.

This isn’t about getting beautiful. You already are. This is about
getting healthy.
Shake Mix                     Meal-in-a-Bar




• With proprietary Cinch™ Pro   • With proprietary Cinch™ Pro
  protein blend enhanced with     protein blend enhanced with
  Leucine                         Leucine
• 24 grams of protein           • 20 grams of protein
• 5-6 grams of fiber            • 6 grams of fiber
• Low glycemic                  • Low glycemic
• No artificial colors,         • No artificial colors,
  sweeteners, or flavors          sweeteners, or flavors
• 4 great flavors               • 2 great flavors
• Vanilla available in soy or
  whey protein blend formulas
3-in-1 Boost™
                  Three products in one:
                  • Balanced multivitamin/
                    multimineral formula
                  • Cinch Boost™, an exclusive
                    blend with EGCG to boost
                    calorie burning*
                  • Helps retain normal blood sugar
                    levels*, which may help control
                    food cravings with chromium,
                    vanadium, and banaba leaf extract




                *These statements have not been evaluated by the Food and Drug Administration.
                This product is not intended to diagnose, treat, cure, or prevent any disease.
Snack Bars
             • A proprietary formula
               Powered by Leucine™
             • 10 grams of protein
             • 120–130 calories per serving
             • No artificial colors, sweeteners,
               or flavors
             • No trans fats / low glycemic
             • 3 indulgent flavors
Energy Tea Mix
                 • Exclusive T-Lift™ Blend with
                   exotic green, red, and white
                   teas
                 • With taurine for energy &
                   well-being
                 • Mixes perfectly with hot
                   or iced water
                 • Available in pomegranate and
                   unsweetened flavors
Getting Started. Even that’s a cinch.
                                                                                  You
                                                                                 Ov save
Starter Kit includes:                                                                 er $
                                                                                             60*
Cinch Shake Mix canister, Cinch Shake
     ™
                                           Member Price: $189.95
Mix packets, Cinch 3-in-1 Boost™, Cinch
Bar assortment pack, Cinch Energy Tea
Mix, Cinch Daily Journals, Cinch Success
Guide with Cinch Coach™ Software CD,
Cinch Shaker Cup, Cinch Pedometer,
Cinch Tape Measure




                                           *Savings based on SRP value of items purchased separately.
THE PRICE OF Health
            The Price of HEALTH
        Starbucks        Big Mac Meal                Cinch Shake
        Breakfast     (Big Mac, Medium Fries,    (Cinch Vanilla Shake,
    (Mocha Grande,      Medium Diet Soda)            8 oz. Nonfat Milk)
    Lemon Scone)

$5.15                $5.11                      $2.86*




 Calories    850      Calories    940           Calories    270
 Fat (grams) 39       Fat (grams) 50            Fat (grams)   3
                                                *Price includes price of one serving of
                                                Cinch Shake Mix and an 8-oz. Glass
                                                of nonfat milk.
Real People. Real Success.
                    Jane Pederson
         a total of 14 inches* and
             20 pounds healthier
                                              14”
                      *Results not typical.


 “I’ve lost hundreds of pounds in the
    past. It’s the hundreds and fifteen
          that you gain back that’s the
problem.” But cinch is living up to its
     name for her. “I’m not hungry for
  hours and hours, and then it’s time
                    for another shake.”
                                               BEFORE
Real People. Real Success.
                   Jason Thorne
       a total of 31 inches* and
           63 pounds healthier
                                             31”
                     *Results not typical.

   “Choosing Cinch is a no-brainer.
  The science has been done, and
            you know that it’s safe.
I had a daughter about ten months
ago and it was like, I really need to
 be around for my daughter. Now I
                  feel like I will be.”

                                              BEFORE
Real People. Real Success.
                     Janet Lundgren
          a total of 36 inches* and
              40 pounds healthier
                                               36”
                       *Results not typical.
      “I really noticed the inches right
       away. When I'd see how many
   inches had gone down, especially
          my abdominal area — it was
           fabulous. I blew my friends
   away. After eight to twelve weeks,
they were like, “Wow, what have you
                          been doing?”
                                                BEFORE
GET STARTED WITH                        TODAY
JOIN US!
1. Become A Distributor And Save
2. Order Your Cinch Starter Kit
3. Ask How You Can Earn
   A FREE Kit




          100% Satisfaction Guarantee
A plan for the rest of us




©2007 Shaklee Corporation. Distributed by Shaklee Corporation, Pleasanton, CA 94588. 07-843 (Rev. 12/07)

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Cinch - Inch Loss Plan

  • 2. Obesity Epidemic In 1980, 35% of Americans were overweight to obese. 46 billion dollars, and hundreds of diets later …
  • 3. More than 65% of Americans are overweight to obese. Source: http://health.msn.com/reports/obesity/default.aspx
  • 4. Why Most Diets Fail MOST DIETS ARE: • Nutritionally inadequate you feel bad, sooner or later • Too hard to follow interferes with life • Results are too slow frustration • Unsafe ingredients negative side effects (Ephedra, Ephedra Alternatives, other stimulants) • Slow your metabolism the “yo-yo” effect
  • 5. THE VICIOUS DIET CYCLE REPEAT DIET FEAST RESPONSE • Reduced metabolic rate FAMINE • Loss of muscle RESPONSE • Regain weight from fat • Lose weight from lean muscle and fat FALL OFF • Reduced metabolic rate • Increase in fat storage
  • 6. Why Works 1. Formulated to help you get off the dreaded diet cycle 2. Leverages 50 years of nutritional science leadership and innovation 3. Clinically tested leucine formula 4. Powered by Leucine TM
  • 7. Why Works The Dreaded Diet Cycle • With most diets you lose fat and muscle • Muscle loss = lower metabolism (fewer calories burned) • After dieting, you can’t burn calories like you did before. So you gain weight back. Start next diet. The yo-yo effect. • In a preliminary clinical study, participants on the Cinch program retained 100% of lean muscle mass
  • 8. Why Works 50 Years of Nutritional Science Leadership • Cinch is a result of years of sports and nutrition science expertise from Shaklee medical doctors, nutritionists, and scientists • Shaklee products have fueled 54 gold medalists and 82 world class athletes to higher achievement • The Cinch program and products are based on more than 100 published studies and clinical papers on individual ingredients
  • 9. Why Works Clinically Tested Leucine Formula • In a preliminary clinical trial, Shaklee scientists tested the proprietary formula enhanced with leucine • People in the program lost fat, weight, and inches while retaining their lean muscle
  • 10. SHAKLEE SCIENTIFIC TRADITION Pre Launch Pilot Study Clinical Data • Weight loss 15.4 lbs. • Waist size decreased by 4.1 inches • Hip size decreased by 2.6 inches • Fat-free mass remained unchanged – all weight loss came from fat
  • 11. Why Works POWERED BY LEUCINE ™ An essential amino acid used extensively by athletes As part of a macronutrient balanced program, leucine helps to: – Promote satiety – Signal the body to retain (and even build) lean muscle) – Support metabolic rate via ability to preserve muscle
  • 12. I N T R O D U C I N G… Formulated to help break the diet cycle, so you can: Keep muscle you have. Burn fat you don’t need. Lose inches you don’t want.
  • 13. Say Hello to Cinch We hold the unfaltering belief that, together with us, you will succeed. Losing weight can be as simple as it is difficult. We get that. We see the We holdthe scalegetting beliefjust scalesee the unfaltering occasional ThisLosing weight can beprogress. as an occasional as an beautiful. isn’t about measure of as that, We believe “goal jeans” are Not a daily measure of character. you will succeed. simple alreadyus, ThisWe about together with difficult. Not get that. measure ofis are. You as it progress. is a daily as important as goal weight. We believe “goal jeans” getting healthy. as goal weight. measure of important are just as character. This isn’t about getting beautiful. You already are. This is about getting healthy.
  • 14. Shake Mix Meal-in-a-Bar • With proprietary Cinch™ Pro • With proprietary Cinch™ Pro protein blend enhanced with protein blend enhanced with Leucine Leucine • 24 grams of protein • 20 grams of protein • 5-6 grams of fiber • 6 grams of fiber • Low glycemic • Low glycemic • No artificial colors, • No artificial colors, sweeteners, or flavors sweeteners, or flavors • 4 great flavors • 2 great flavors • Vanilla available in soy or whey protein blend formulas
  • 15. 3-in-1 Boost™ Three products in one: • Balanced multivitamin/ multimineral formula • Cinch Boost™, an exclusive blend with EGCG to boost calorie burning* • Helps retain normal blood sugar levels*, which may help control food cravings with chromium, vanadium, and banaba leaf extract *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
  • 16. Snack Bars • A proprietary formula Powered by Leucine™ • 10 grams of protein • 120–130 calories per serving • No artificial colors, sweeteners, or flavors • No trans fats / low glycemic • 3 indulgent flavors
  • 17. Energy Tea Mix • Exclusive T-Lift™ Blend with exotic green, red, and white teas • With taurine for energy & well-being • Mixes perfectly with hot or iced water • Available in pomegranate and unsweetened flavors
  • 18. Getting Started. Even that’s a cinch. You Ov save Starter Kit includes: er $ 60* Cinch Shake Mix canister, Cinch Shake ™ Member Price: $189.95 Mix packets, Cinch 3-in-1 Boost™, Cinch Bar assortment pack, Cinch Energy Tea Mix, Cinch Daily Journals, Cinch Success Guide with Cinch Coach™ Software CD, Cinch Shaker Cup, Cinch Pedometer, Cinch Tape Measure *Savings based on SRP value of items purchased separately.
  • 19. THE PRICE OF Health The Price of HEALTH Starbucks Big Mac Meal Cinch Shake Breakfast (Big Mac, Medium Fries, (Cinch Vanilla Shake, (Mocha Grande, Medium Diet Soda) 8 oz. Nonfat Milk) Lemon Scone) $5.15 $5.11 $2.86* Calories 850 Calories 940 Calories 270 Fat (grams) 39 Fat (grams) 50 Fat (grams) 3 *Price includes price of one serving of Cinch Shake Mix and an 8-oz. Glass of nonfat milk.
  • 20. Real People. Real Success. Jane Pederson a total of 14 inches* and 20 pounds healthier 14” *Results not typical. “I’ve lost hundreds of pounds in the past. It’s the hundreds and fifteen that you gain back that’s the problem.” But cinch is living up to its name for her. “I’m not hungry for hours and hours, and then it’s time for another shake.” BEFORE
  • 21. Real People. Real Success. Jason Thorne a total of 31 inches* and 63 pounds healthier 31” *Results not typical. “Choosing Cinch is a no-brainer. The science has been done, and you know that it’s safe. I had a daughter about ten months ago and it was like, I really need to be around for my daughter. Now I feel like I will be.” BEFORE
  • 22. Real People. Real Success. Janet Lundgren a total of 36 inches* and 40 pounds healthier 36” *Results not typical. “I really noticed the inches right away. When I'd see how many inches had gone down, especially my abdominal area — it was fabulous. I blew my friends away. After eight to twelve weeks, they were like, “Wow, what have you been doing?” BEFORE
  • 23. GET STARTED WITH TODAY JOIN US! 1. Become A Distributor And Save 2. Order Your Cinch Starter Kit 3. Ask How You Can Earn A FREE Kit 100% Satisfaction Guarantee
  • 24. A plan for the rest of us ©2007 Shaklee Corporation. Distributed by Shaklee Corporation, Pleasanton, CA 94588. 07-843 (Rev. 12/07)