This document discusses key aspects of qualitative research design and methodology. It explains that qualitative research helps understand human experiences and meanings, provides insights into poorly understood concepts, and can stimulate social action. While not all descriptive research is qualitative, it focuses on interpretation and understanding. There is no single set of procedures, but mentorship yields high-quality results. Sample size is based on data usefulness rather than power analysis. Data collection may include interviews and observation, while analysis involves coding, categorizing, and identifying themes. Limitations like generalizability must be addressed.