This document discusses uncertainty experienced by newcomers in organizations and strategies for managing that uncertainty. It introduces reduction theory, which holds that reducing uncertainty through information seeking leads to increased liking. Management theory posits that uncertainty can be managed cognitively without direct information seeking due to impression management concerns. Newcomers experience task-related, relational, and cultural uncertainties. Information seeking strategies include direct inquiry, observation, and researching documents. Socialization strategies aim to reduce uncertainty through formal training and orientation.