The document presents an overview of casual and social game development using Unity, highlighting its powerful features for creating 3D web games. It discusses the differences between casual and core gaming markets, monetization strategies, and the current landscape for online 3D gaming. Additionally, it addresses technical aspects, Unity's community support, deployment options, and various costs associated with using the platform.

1. Casual & Social Games
with Unity
Tadej Gregorčič

2. Agenda
• Who
• Basic concepts
• 3D web
• Unity overview
• Demos
• Unity web integration
• Game Networking
• iPhone, Wii
• Publishing

3. Tadej
• Software developer for 10 years
• Started Motiviti to build casual games
• Tech & Creative director
• Game development & design
• Dev background: real-time gfx, web

4. Casual Games?
• Casual vs. Core
• Different market (not just young males)
• Shorter play bursts (max 15 minutes at a time)
• Can usually afford gameplay innovation

5. Social Games?
• Facebook, Myspace, etc.
• Farmville (70M monthly active users)
• Proven monetization tactics
• + casual

6. The web & rich media

7. “3D” in a browser

8. Real open browser 3D

9. Real open browser 3D
• HTML5 Canvas
• Standards
• Safari, Chrome, Firefox, Opera
• The proper way of doing it

10. 3 problems
• We are not quite there yet
• The market is ready for online 3D games now
• We still need an engine on top of OGL

11. 3 problems
But here are 2 links just in case ;)
JS 3D engine: www.ambiera.com/copperlicht/index.html
Official WebGL site: www.khronos.org/webgl/

12. Other contenders
• Google O3D
• Torque
• Adobe Shockwave 3D
• Shiva
• ...

13. Unity

14. Unity
• Sequoia backed
• Gamasutra’s Top 5 game companies 2009
• Top iPhone authoring platform
• Great community & support

15. Unity
• Great engine (best this side of $1M)
• Good GUI
• Terrain engine, animations, lighting, shaders
• Ageia PhysX built-in
• Good documentation

16. Unity
• C# or Javascript (or Boo) scripting
• Scripts compiled to .NET DLL files
• 20x faster than traditional JS
• 50% slower than native C++

17. Papervision3d

18. Unity

19. Unity

20. Unity
“Build once, deploy anywhere”
Not really, but close

21. Unity
Demo 1

22. Unity
Demo 2

23. Web deployment
• JS + HTML
• http://code.google.com/p/aquiris-u3dobject/
• The same as integrating Flash
• Flash + Unity

24. External images
(e.g. profile pics)

25. Posting data
(e.g. profile pics)

26. Flash + Unity
Image courtesy of www.paultondeur.com and www.kominski.net

27. Flash + Unity
• Why?
• Take the best of both worlds
• Unity for 3D content
• Flash and HTML for menus, virtual goods

28. Networking
• Realtime state synchronization
• TCP/IP or UDP
• RPC
• Smartfox support
• RTMP/Red5 in the works (3rd party)

29. Porting to iPhone
• Redesign interface / mechanics
• Optimize assets
• Optimize for size (OTA) and speed
• No vertex/pixel shaders
• No terrain engine
• Objective-C integration

30. Toolkit costs
• Pro version is 1099 EUR
• iPhone basic is 299 EUR
• iPhone Pro is 1099 EUR + Unity Pro
• Unity Wii - royalties + Nintendo license

31. Toolkit costs
• BUT!
• Basic version is free
• Start working on a game right away

33. Get your game published
• Do it yourself (FB, Myspace) or -
• dimerocker.com
• cmune.com
• shockwave.com
• bringler.com (regional focus)

35. • We are looking for great developers
• Unity, web, Flash
• Get in touch - jobs@motiviti.com
• tadej@motiviti.com
• Twitter - @motiviti
• www.motiviti.com

36. February 2010
Tadej Gregorčič - www.tadej.eu Hvala!
twitter.com/tadej linkedin.com/in/tadejgregorcic www.facebook.com/tadej tadej@motiviti.com
Buzz: google.com/profiles/tadej.gregorcic